Wilke A/S
Public limited companyCVR 21830445Odense CActive
Wilke A/S is a public limited company, based in Odense C, active in market research and public opinion polling, founded in 1999. Net profit rose 14% from 2024 to 2025, ending at DKK 3.5m. Measured by gross profit, it ranks no. 5 of 48 companies in the industry in the database. Operations are spread over 3 production units in 3 towns.
Key figures · financial year 2025
What has changed
calculated from recorded figures and datesFinancials: 2025 against 2024
- Gross profit rose 5% (2024 → 2025), to DKK 37.9m.
- Net profit rose 14% (2024 → 2025), to DKK 3.5m.
- Equity rose 25% (2024 → 2025), to DKK 6.9m.
Employees
- 67 more employees than a year earlier: 178 (07/2026) against 111 (07/2025).
Management and owners, last 24 months
- New in management: Stine Birgitte Funder (board member, 12/05/2025).
- Stepped down: Dovile Koncak (board member, 12/05/2025).
- New owners registered: Rait Group OÜ (11/05/2026).
- No longer registered as owner: Wilke Holding ApS (11/05/2026) and Rait Group OÜ (10/05/2026).
Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.
Financial statements
Financial years 2020–2025 · amounts in DKK thousandEquity and net profit
| 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | Change | |
|---|---|---|---|---|---|---|---|
| Revenue | not stated | not stated | not stated | not stated | not stated | not stated | – |
| Gross profit | 33,016 | 40,964 | 41,248 | 33,990 | 35,906 | 37,852 | +5.4% |
| Operating profit (EBIT) | 2,614 | 4,956 | 4,286 | −2,444 | 4,349 | 4,804 | +10.5% |
| Profit before tax | 2,607 | 4,958 | 4,287 | −2,563 | 3,963 | 4,494 | +13.4% |
| Net profit | 2,006 | 3,834 | 3,293 | −2,064 | 3,064 | 3,485 | +13.7% |
| Total assets | 27,860 | 37,935 | 38,405 | 24,092 | 23,308 | 24,123 | +3.5% |
| Equity | 12,290 | 16,186 | 17,419 | 2,443 | 5,506 | 6,891 | +25.1% |
| Liabilities | 14,801 | 21,047 | 20,087 | 21,249 | 16,933 | 16,218 | −4.2% |
| Cash and cash equivalents | 2,441 | 2,663 | 67 | 1,290 | 853 | 1,962 | +130.1% |
| Average number of employees | 73 | 92 | 88 | 62 | 58 | 53 | −8.6% |
Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2020, 2021, 2022, 2023, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures.
Download the figures as CSV · free with an account, amounts in whole DKK
Annual reports
6 financial years| Financial year | Period | Published | Figures for | Documents |
|---|---|---|---|---|
| 2025 | 01/01/2025 – 31/12/2025 | 04/06/2026 | The company | PDF not statedXBRL |
| 2024 | 01/01/2024 – 31/12/2024 | 16/05/2025 | The company | PDFXBRL |
| 2023 | 01/01/2023 – 31/12/2023 | 30/04/2024 | The company | PDFXBRL |
| 2022 | 01/01/2022 – 31/12/2022 | 23/06/2023 | The company | PDFXBRL |
| 2021 | 01/01/2021 – 31/12/2021 | 06/07/2022 | The company | PDFXBRL |
| 2020 | 01/01/2020 – 31/12/2020 | 31/05/2021 | The company | PDFXBRL |
The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.
Employees
monthly figures from CVRPosition in the industry
48 companies in the databaseComparison with the other companies in market research and public opinion polling based on the latest financial year.
Industry median: gross profit DKK 4.8m, net profit DKK 94,851, equity DKK 905k, 7 employees.
Compared with similar companies
size, age and company form| Group | Gross profit | Equity |
|---|---|---|
| Companies with 50–199 employees4,467 companies in the comparison | No. 2,372of 4,412 Better than 46% | No. 3,135of 4,466 Better than 30% |
| Companies that are between 15 and 29 years old24,910 companies in the comparison | No. 1,900of 24,791 Better than 92% | No. 8,237of 24,909 Better than 67% |
| All companies of type A/S18,025 companies in the comparison | No. 3,686of 17,786 Better than 79% | No. 10,237of 18,024 Better than 43% |
The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.
Compare with the industry
Market research and public opinion polling- Wilke A/SDKK 37.9m
- Epinion A/SDKK 78.3m
- Norstat Danmark A/SDKK 70.4m
- Wilke A/SDKK 3.5m
- Epinion A/SDKK 10.9m
- Norstat Danmark A/SDKK 15.8m
- Wilke A/SDKK 6.9m
- Epinion A/SDKK 23.3m
- Norstat Danmark A/SDKK 53.4m
- Wilke A/S178
- Epinion A/S168
- Norstat Danmark A/S143
Latest financial year per company. Choose up to three companies from the largest in the industry.
Owners and group
from the Public Ownership Register- Rait Group OÜ100%
Management
6 active registrationsExecutive management
| Name | Role | Appointed |
|---|---|---|
| Brian Blomholt | Director | 01/01/2020 |
| Stine Birgitte Funder | CEO | 01/04/2023 |
Board of directors
| Name | Role | Appointed |
|---|---|---|
| Jakob Fiellau-Nikolajsen | Board member | 06/06/2001 |
| Morten Steen Schrøder | Board member | 01/10/2023 |
| Kaspar Jänes | Chair of the board | 01/10/2023 |
| Stine Birgitte Funder | Board member | 12/05/2025 |
- Founders
- Mik Sebastian Oddershede
Former management (15)
| Name | Role | Appointed | Resigned |
|---|---|---|---|
| Mik Sebastian Oddershede | Director | 29/06/1999 | 21/09/2004 |
| Mik Sebastian Oddershede | Board member | 06/06/2001 | 19/01/2006 |
| Jakob Fiellau-Nikolajsen | Director | 21/09/2004 | 31/12/2019 |
| Jakob Møller Hansen | Chair of the board | 19/01/2006 | 25/11/2013 |
| Christian Majgaard Nielsen | Board member | 14/01/2008 | 13/01/2010 |
| Jan Michael Bjørne Køhler | Board member | 18/03/2010 | 01/10/2023 |
| Brian Blomholt | CEO | 01/09/2011 | 31/12/2019 |
| Mads Mathias Middelboe | Board member | 24/11/2011 | 08/08/2016 |
| Morten Steen Schrøder | Director | 02/12/2011 | 25/11/2013 |
| Morten Steen Schrøder | Chair of the board | 25/11/2013 | 30/09/2023 |
| Thomas Ryhl | Board member | 25/11/2013 | 01/10/2023 |
| Jim Arlyng Nielsen | Board member | 29/01/2015 | 01/10/2023 |
| Jakob Fiellau-Nikolajsen | CEO | 01/01/2020 | 01/04/2023 |
| Brian Blomholt | Board member | 01/01/2020 | 01/01/2020 |
| Dovile Koncak | Board member | 01/10/2023 | 12/05/2025 |
Signing rule: Selskabet tegnes af to medlemmer af bestyrelsen i forening, af en direktør i forening med et bestyrelsesmedlem eller af den samlede bestyrelse
Address and production units
3 active production unitsGråbrødrepassagen 9
5000 Odense C
| Production unit | Address | Employees | P number |
|---|---|---|---|
| Wilke A/S | Gråbrødrepassagen 9, 2, 5000 Odense C | 155 | 1005238573 |
| WILKE MARKEDSANALYSE A/S | Overgaden Neden Vandet 9C, 2, 1414 København K | 18 | 1010841700 |
| Wilke Markedsanalyse A/S | Vestergade 24, 8000 Aarhus C | 6 | 1023503014 |
Purpose
Selskabets formål er at lave markedsanalyse og dermed beslægtet virksomhed.
The purpose is quoted from the register in Danish.
Changes year by year
81 registered events20264 changesaccounts 1 · ownership 3
- AccountsAnnual report for 2025 published
- OwnershipRait Group OÜ registered as owner (100%)
- OwnershipWilke Holding ApS is no longer registered as owner
- OwnershipRait Group OÜ is no longer registered as owner
20253 changesaccounts 1 · management 2
- AccountsAnnual report for 2024 published
- ManagementStine Birgitte Funder appointed board member
- ManagementDovile Koncak stepped down as board member
20241 changeaccounts 1
- AccountsAnnual report for 2023 published
202313 changesmanagement 9 · ownership 3 · accounts 1
- ManagementDovile Koncak appointed board member
- ManagementKaspar Jänes appointed chair of the board
- ManagementMorten Steen Schrøder appointed board member
- ManagementJim Arlyng Nielsen stepped down as board member
- ManagementThomas Ryhl stepped down as board member
- ManagementJan Michael Bjørne Køhler stepped down as board member
- ManagementMorten Steen Schrøder stepped down as chair of the board
- OwnershipRait Group OÜ registered as owner (66.67%)
- AccountsAnnual report for 2022 published
- OwnershipWilke Holding ApS registered as owner (25%)
- OwnershipWilke Holding ApS is no longer registered as owner
- ManagementStine Birgitte Funder appointed ceo
- ManagementJakob Fiellau-Nikolajsen stepped down as ceo
20221 changeaccounts 1
- AccountsAnnual report for 2021 published
20211 changeaccounts 1
- AccountsAnnual report for 2020 published
20204 changesmanagement 4
- ManagementBrian Blomholt appointed director
- ManagementBrian Blomholt appointed board member
- ManagementBrian Blomholt stepped down as board member
- ManagementJakob Fiellau-Nikolajsen appointed ceo
20193 changesmanagement 2 · address 1
- ManagementBrian Blomholt stepped down as ceo
- ManagementJakob Fiellau-Nikolajsen stepped down as director
- AddressMoved to Gråbrødrepassagen 9, 2, 5000 Odense C
201810 changesownership 9 · name 1
- OwnershipWilke Holding ApS registered as owner (90%)
- OwnershipSøren Pedersen is no longer registered as owner
- OwnershipPer Kvistgaard Petersen is no longer registered as owner
- OwnershipBLOMHOLT HOLDING ApS is no longer registered as owner
- OwnershipBrian Blomholt is no longer registered as owner
- OwnershipAndreas Claus Ala Rantzau is no longer registered as owner
- OwnershipJacob Høgild is no longer registered as owner
- OwnershipFIELLAU HOLDING ApS is no longer registered as owner
- OwnershipMSS HOLDING 2005 ApS is no longer registered as owner
- NameName changed from WILKE MARKEDSANALYSE A/S to Wilke A/S
20161 changemanagement 1
- ManagementMads Mathias Middelboe stepped down as board member
20151 changemanagement 1
- ManagementJim Arlyng Nielsen appointed board member
20135 changesmanagement 4 · capital 1
- ManagementThomas Ryhl appointed board member
- ManagementMorten Steen Schrøder appointed chair of the board
- ManagementMorten Steen Schrøder stepped down as director
- ManagementJakob Møller Hansen stepped down as chair of the board
- CapitalShare capital changed from 523,607 DKK to 525,204 DKK
20123 changesownership 2 · capital 1
- OwnershipSøren Pedersen registered as owner (0%)
- OwnershipPer Kvistgaard Petersen registered as owner (0%)
- CapitalShare capital changed from 521,173 DKK to 523,607 DKK
20115 changesmanagement 3 · ownership 1 · capital 1
- ManagementMorten Steen Schrøder appointed director
- ManagementMads Mathias Middelboe appointed board member
- ManagementBrian Blomholt appointed ceo
- OwnershipBLOMHOLT HOLDING ApS registered as owner (10%)
- CapitalShare capital changed from 517,345 DKK to 521,173 DKK
20105 changescapital 1 · ownership 2 · management 2
- CapitalShare capital changed from 510,000 DKK to 517,345 DKK
- OwnershipBrian Blomholt registered as owner (0%)
- OwnershipAndreas Claus Ala Rantzau registered as owner (0%)
- ManagementJan Michael Bjørne Køhler appointed board member
- ManagementChristian Majgaard Nielsen stepped down as board member
20084 changescapital 2 · management 1 · industry 1
- CapitalShare capital changed from 505,000 DKK to 510,000 DKK
- CapitalShare capital changed from 500,000 DKK to 505,000 DKK
- ManagementChristian Majgaard Nielsen appointed board member
- IndustryIndustry changed to Market research and public opinion polling (732000)
20071 changeownership 1
- OwnershipJacob Høgild registered as owner (0%)
20062 changesmanagement 2
- ManagementJakob Møller Hansen appointed chair of the board
- ManagementMik Sebastian Oddershede stepped down as board member
20052 changesownership 2
- OwnershipFIELLAU HOLDING ApS registered as owner (33.33%)
- OwnershipMSS HOLDING 2005 ApS registered as owner (33.33%)
20043 changesaddress 1 · management 2
- AddressMoved to Jens Benzons Gade 54B, 2, 5000 Odense C
- ManagementJakob Fiellau-Nikolajsen appointed director
- ManagementMik Sebastian Oddershede stepped down as director
20014 changesname 1 · capital 1 · management 2
- NameName changed from WILKE MARKEDSANALYSE ApS to WILKE MARKEDSANALYSE A/S
- CapitalShare capital changed from 222,000 DKK to 500,000 DKK
- ManagementMik Sebastian Oddershede appointed board member
- ManagementJakob Fiellau-Nikolajsen appointed board member
19995 changesaddress 1 · capital 2 · founded 1 · management 1
- AddressMoved to Vindegade 53, 5000 Odense C
- CapitalShare capital changed from 200,000 DKK to 222,000 DKK
- CapitalShare capital changed from 125,000 DKK to 200,000 DKK
- FoundedRegistered as WILKE MARKEDSANALYSE ApS
- ManagementMik Sebastian Oddershede appointed director
Related companies
Same industry in Odense
- Bilendi A/S30 employees
- Hønnerup Invest ApS10 employees
- A&b Analyse A/S2 employees
Same people in management
- LEGO System A/Svia Christian Majgaard Nielsen
- Legoland ApSvia Christian Majgaard Nielsen
- Fertin Pharma A/Svia Christian Majgaard Nielsen
- Kohberg Bakery Group A/Svia Mads Mathias Middelboe
- A/S Løgstrup Steelvia Mads Mathias Middelboe
- Boconcept A/Svia Christian Majgaard Nielsen
Largest in the industry
- Epinion A/SDKK 78.3m
- Norstat Danmark A/SDKK 70.4m
- Nielseniq (denmark) ApSDKK 61.7m
- Ipsos A/SDKK 53.7m
- Fifty5Blue Denmark ApSDKK 32.3m
- GetWhy A/SDKK 31.9m
Source and updates
The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 23/10/2026.