Beautycos Kbh ApS
Private limited companyCVR 34738815Odense SØActive
Beautycos Kbh ApS is a private limited company, based in Odense SØ, active in retail sale of cosmetic and toilet articles, founded in 2012. Net profit fell 78% from 2024 to 2025, ending at DKK 105k. Operations are spread over 3 production units in 3 towns. With 12 employees, the company is about 6 times larger than the industry median.
Key figures · financial year 2025
What has changed
calculated from recorded figures and datesFinancials: 2025 against 2024
- Gross profit fell 20% (2024 → 2025), to DKK 2m.
- Net profit fell 78% (2024 → 2025), to DKK 105k.
- Equity fell 6% (2024 → 2025), to DKK 3.1m.
Registrations, last 24 months
- 01/01/2025: Industry changed to Retail sale of cosmetic and toilet articles (477500)
Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.
Financial statements
Financial years 2020–2025 · amounts in DKK thousandEquity and net profit
| 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | Change | |
|---|---|---|---|---|---|---|---|
| Revenue | not stated | not stated | not stated | not stated | not stated | not stated | – |
| Gross profit | 1,796 | 2,460 | 1,981 | 2,383 | 2,483 | 1,984 | −20.1% |
| Operating profit (EBIT) | – | 730 | 135 | 480 | 628 | 135 | −78.5% |
| Profit before tax | −69 | 709 | 119 | 448 | 618 | 135 | −78.2% |
| Net profit | −54 | 553 | 93 | 348 | 482 | 105 | −78.2% |
| Total assets | 6,006 | 5,912 | 4,657 | 4,619 | 4,558 | 4,489 | −1.5% |
| Equity | 2,482 | 2,904 | 2,867 | 3,086 | 3,267 | 3,073 | −6% |
| Liabilities | – | 2,933 | 1,694 | 1,404 | 1,170 | 1,323 | +13.1% |
| Cash and cash equivalents | 793 | 800 | 192 | 193 | 331 | 679 | +104.7% |
| Average number of employees | 5 | 5 | 5 | 6 | 5 | 4 | −20% |
Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2020, 2021, 2022, 2023, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures.
Download the figures as CSV · free with an account, amounts in whole DKK
Signals from the financial statements
calculated from the 2025 figuresProfit for five years in a row
Net result has been positive in 2021–2025.
How is this calculated?
Net result is positive in the five latest annual reports in a row.
The signals are rules applied to the figures in the annual reports. They are not an assessment or credit rating of the company. See Data and method.
Annual reports
6 financial years| Financial year | Period | Published | Figures for | Documents |
|---|---|---|---|---|
| 2025 | 01/01/2025 – 31/12/2025 | 16/06/2026 | The company | PDF not statedXBRL |
| 2024 | 01/01/2024 – 31/12/2024 | 26/06/2025 | The company | PDFXBRL |
| 2023 | 01/01/2023 – 31/12/2023 | 24/06/2024 | The company | PDFXBRL |
| 2022 | 01/01/2022 – 31/12/2022 | 28/06/2023 | The company | PDFXBRL |
| 2021 | 01/01/2021 – 31/12/2021 | 28/06/2022 | The company | PDFXBRL |
| 2020 | 01/01/2020 – 31/12/2020 | 12/06/2021 | The company | PDFXBRL |
The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.
Employees
monthly figures from CVRPosition in the industry
107 companies in the databaseComparison with the other companies in retail sale of cosmetic and toilet articles based on the latest financial year.
Industry median: gross profit DKK 1.1m, net profit DKK 105k, equity DKK 651k, 2 employees.
Compared with similar companies
size, age and company form| Group | Gross profit | Equity |
|---|---|---|
| Companies with fewer than 20 employees69,967 companies in the comparison | No. 31,154of 69,742 Better than 55% | No. 19,077of 69,964 Better than 73% |
| Same industry and fewer than 20 employees90 companies in the comparison | No. 23of 89 Better than 75% | No. 9of 90 Better than 91% |
| Companies that are between 5 and 14 years old33,688 companies in the comparison | No. 17,011of 33,588 Better than 49% | No. 8,316of 33,687 Better than 75% |
| All companies of type ApS66,508 companies in the comparison | No. 30,203of 66,379 Better than 54% | No. 15,620of 66,505 Better than 77% |
The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.
Compare with the industry
Retail sale of cosmetic and toilet articles- Beautycos Kbh ApSDKK 2m
- Normal A/SDKK 4.3bn
- Matas Operations A/SDKK 2.2bn
- Beautycos Kbh ApSDKK 105k
- Normal A/SDKK 897.2m
- Matas Operations A/SDKK 145.3m
- Beautycos Kbh ApSDKK 3.1m
- Normal A/SDKK 2.5bn
- Matas Operations A/SDKK 1.6bn
- Beautycos Kbh ApS12
- Normal A/S5,167
- Matas Operations A/S3,255
Latest financial year per company. Choose up to three companies from the largest in the industry.
Owners and group
from the Public Ownership Register- Scarlett Holding ApS50%
- Hartzi Holding ApS33.33%
Management
1 active registrationsExecutive management
| Name | Role | Appointed |
|---|---|---|
| Henrik Juhl Asmussen | Director | 06/11/2012 |
- Founders
- Henrik Juhl Asmussen
Signing rule: Selskabet tegnes af en direktør.
Address and production units
3 active production unitsLille Tornbjerg Vej 26
5220 Odense SØ
Odense Municipality · Postcode 5220
Other companies at the address (1)
- Fashionhero.dk ApSRetail sale of clothing
| Production unit | Address | Employees | P number |
|---|---|---|---|
| Østerbro KBH | Østerbrogade 68, kl. tv, 2100 København Ø | 5 | 1025713482 |
| BEAUTYCOS KBH ApS | Gammel Kongevej 159, 1850 Frederiksberg C | 4 | 1022042552 |
| Roskilde KBH | Algade 28C, 4000 Roskilde | 1 | 1025713539 |
Purpose
Selskabets formål er at drive virksomhed indenfor salg af personlige plejeprodukter og dermed beslægtet virksomhed.
The purpose is quoted from the register in Danish.
Changes year by year
18 registered events20261 changeaccounts 1
- AccountsAnnual report for 2025 published
20252 changesaccounts 1 · industry 1
- AccountsAnnual report for 2024 published
- IndustryIndustry changed to Retail sale of cosmetic and toilet articles (477500)
20241 changeaccounts 1
- AccountsAnnual report for 2023 published
20232 changesaddress 1 · accounts 1
- AddressMoved to Lille Tornbjerg Vej 26, Tornbjerg, 5220 Odense SØ
- AccountsAnnual report for 2022 published
20221 changeaccounts 1
- AccountsAnnual report for 2021 published
20212 changesaddress 1 · accounts 1
- AddressMoved to Niels Bohrs Allé 181, 5220 Odense SØ
- AccountsAnnual report for 2020 published
20191 changeaddress 1
- AddressMoved to Niels Bohrs Allé 181, 5220 Odense SØ
20182 changesaddress 2
- AddressMoved to Niels Bohrs Allé 181, 5220 Odense SØ
- AddressMoved to Niels Bohrs Allé 181, 5220 Odense SØ
20141 changeaddress 1
- AddressMoved to Niels Bohrs Allé 181, 5220 Odense SØ
20125 changesindustry 1 · founded 1 · management 1 · ownership 2
- IndustryIndustry changed to Retail sale of cosmetic and toilet articles (477500)
- FoundedRegistered as BEAUTYCOS KBH ApS
- ManagementHenrik Juhl Asmussen appointed director
- OwnershipSCARLETT HOLDING ApS registered as owner (50%)
- OwnershipHARTZI HOLDING ApS registered as owner (33.33%)
Related companies
Same people in management
- Beautycos ApSvia Henrik Juhl Asmussen
- The Sandwich Boys ApSvia Henrik Juhl Asmussen
Largest in the industry
- Normal A/SDKK 4.3bn
- Matas Operations A/SDKK 2.2bn
- Gebr. Heinemann Retail ApSDKK 119m
- Firtal Web A/SDKK 96.3m
- Rituals Cosmetics Denmark ApSDKK 73.5m
- Luxplus ApSDKK 56m
Source and updates
The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026.