Think PR ApS
Private limited companyCVR 29515905København KActive
Think PR ApS is a private limited company, based in København K, active in public relations and communication activities, founded in 2006. Equity was negative at the end of 2025 (−DKK 146k). The company made a loss in both 2024 and 2025, most recently DKK 326k.
Key figures · financial year 2025
What has changed
calculated from recorded figures and datesFinancials: 2025 against 2024
- Gross profit rose 24% (2024 → 2025), to DKK 2.1m.
- The loss got smaller: from DKK 827k to DKK 326k (2024 → 2025).
- Equity turned negative: −DKK 146k (2024 → 2025).
Employees
- 4 fewer employees than a year earlier: 6 (08/2026) against 10 (08/2025).
Registrations, last 24 months
- 06/11/2024: Moved to Store Kongensgade 95, 1264 København K
- 30/10/2024: Moved to Store Kongensgade 95, 1264 København K
Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.
Financial statements
Financial years 2020–2025 · amounts in DKK thousandEquity and net profit
| 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | Change | |
|---|---|---|---|---|---|---|---|
| Revenue | not stated | not stated | not stated | not stated | not stated | not stated | – |
| Gross profit | 807 | 2,038 | 2,507 | 2,720 | 1,658 | 2,053 | +23.9% |
| Operating profit (EBIT) | −173 | 771 | 418 | 180 | −792 | −313 | +60.5% |
| Profit before tax | −188 | 755 | 404 | 162 | −814 | −338 | +58.5% |
| Net profit | −149 | 583 | 306 | 119 | −827 | −326 | +60.6% |
| Total assets | 825 | 1,058 | 1,386 | 1,526 | 818 | 529 | −35.4% |
| Equity | 176 | 759 | 1,008 | 1,068 | 180 | −146 | −181.4% |
| Liabilities | 649 | 298 | 349 | 456 | 624 | 672 | +7.7% |
| Cash and cash equivalents | 11 | 598 | 316 | 751 | 246 | 0 | −100% |
| Average number of employees | 3 | 4 | 5 | 5 | 5 | 5 | 0% |
Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2020, 2021, 2022, 2023, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures.
Download the figures as CSV · free with an account, amounts in whole DKK
Signals from the financial statements
calculated from the 2025 figuresNegative equity
Equity was −DKK 146k at the end of 2025.
How is this calculated?
Equity in the latest annual report is below zero.
Loss for 2 years in a row
Net result has been negative in 2024–2025.
How is this calculated?
Net result is negative in the two or more latest annual reports in a row.
The signals are rules applied to the figures in the annual reports. They are not an assessment or credit rating of the company. See Data and method.
Annual reports
6 financial years| Financial year | Period | Published | Figures for | Documents |
|---|---|---|---|---|
| 2025 | 01/01/2025 – 31/12/2025 | 12/06/2026 | The company | PDF not statedXBRL |
| 2024 | 01/01/2024 – 31/12/2024 | 17/06/2025 | The company | PDFXBRL |
| 2023 | 01/01/2023 – 31/12/2023 | 08/05/2024 | The company | PDFXBRL |
| 2022 | 01/01/2022 – 31/12/2022 | 08/06/2023 | The company | PDFXBRL |
| 2021 | 01/01/2021 – 31/12/2021 | 05/05/2022 | The company | PDFXBRL |
| 2020 | 01/01/2020 – 31/12/2020 | 10/05/2021 | The company | PDFXBRL |
The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.
Employees
monthly figures from CVRPosition in the industry
195 companies in the databaseComparison with the other companies in public relations and communication activities based on the latest financial year.
Industry median: gross profit DKK 1.7m, net profit DKK 141k, equity DKK 635k, 3 employees.
Compared with similar companies
size, age and company form| Group | Gross profit | Equity |
|---|---|---|
| Companies with fewer than 20 employees69,967 companies in the comparison | No. 30,435of 69,742 Better than 56% | No. 62,975of 69,964 Better than 10% |
| Same industry and fewer than 20 employees176 companies in the comparison | No. 68of 176 Better than 62% | No. 159of 176 Better than 10% |
| Companies that are between 15 and 29 years old24,910 companies in the comparison | No. 15,360of 24,791 Better than 38% | No. 23,569of 24,909 Better than 5% |
| All companies of type ApS66,508 companies in the comparison | No. 29,540of 66,379 Better than 55% | No. 59,334of 66,505 Better than 11% |
The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.
Compare with the industry
Public relations and communication activities- Think PR ApSDKK 2.1m
- Rud Pedersen A/SDKK 62m
- Geelmuyden.kiese A/SDKK 58.6m
- Think PR ApS−DKK 326k
- Rud Pedersen A/SDKK 8.2m
- Geelmuyden.kiese A/SDKK 11.6m
- Think PR ApS−DKK 146k
- Rud Pedersen A/SDKK 15.5m
- Geelmuyden.kiese A/SDKK 17m
- Think PR ApS6
- Rud Pedersen A/S64
- Geelmuyden.kiese A/S58
Latest financial year per company. Choose up to three companies from the largest in the industry.
Owners and group
from the Public Ownership Register- Karin Mette Nørgaard100%
Management
2 active registrationsExecutive management
| Name | Role | Appointed |
|---|---|---|
| Karin Mette Nørgaard | Director | 21/04/2006 |
Board of directors
| Name | Role | Appointed |
|---|---|---|
| Karin Mette Nørgaard | Board member | 21/04/2006 |
- Founders
- Anders Munch Larsen, Michael Clausen, Karin Mette Nørgaard
Former management (2)
| Name | Role | Appointed | Resigned |
|---|---|---|---|
| Anders Munch Larsen | Board member | 21/04/2006 | 01/01/2016 |
| Michael Clausen | Board member | 21/04/2006 | 06/08/2008 |
Signing rule: Selskabet tegnes af direktionen.
Address and production units
1 active production unitsStore Kongensgade 95
1264 København K
| Production unit | Address | Employees | P number |
|---|---|---|---|
| THINK PR ApS | Store Kongensgade 95, 1264 København K | 6 | 1012209483 |
Purpose
Selskabets formål er pr- og kommunikationsvirksomhed samt anden hermed beslægtet virksomhed.
The purpose is quoted from the register in Danish.
Changes year by year
23 registered events20261 changeaccounts 1
- AccountsAnnual report for 2025 published
20251 changeaccounts 1
- AccountsAnnual report for 2024 published
20243 changesaddress 2 · accounts 1
- AddressMoved to Store Kongensgade 95, 1264 København K
- AddressMoved to Store Kongensgade 95, 1264 København K
- AccountsAnnual report for 2023 published
20231 changeaccounts 1
- AccountsAnnual report for 2022 published
20221 changeaccounts 1
- AccountsAnnual report for 2021 published
20211 changeaccounts 1
- AccountsAnnual report for 2020 published
20191 changeaddress 1
- AddressMoved to Christian IX's Gade 1, 1, 1111 København K
20161 changemanagement 1
- ManagementAnders Munch Larsen stepped down as board member
20152 changesaddress 1 · industry 1
- AddressMoved to Silkegade 11, 2, 1113 København K
- IndustryIndustry changed to Public relations og kommunikation (702100)
20121 changeaddress 1
- AddressMoved to Kronprinsensgade 5, 2, 1114 København K
20101 changeaddress 1
- AddressMoved to Kronprinsensgade 6, 2, 1114 København K
20091 changeownership 1
- OwnershipKarin Mette Nørgaard registered as owner (100%)
20082 changesmanagement 1 · address 1
- ManagementMichael Clausen stepped down as board member
- AddressMoved to Studiestræde 21, 1455 København K
20066 changesaddress 1 · founded 1 · management 4
- AddressMoved to Farvergade 2, 2, 1463 København K
- FoundedRegistered as THINK PR ApS
- ManagementAnders Munch Larsen appointed board member
- ManagementMichael Clausen appointed board member
- ManagementKarin Mette Nørgaard appointed board member
- ManagementKarin Mette Nørgaard appointed director
Related companies
Same industry in København
- Rud Pedersen A/S64 employees
- Advice. Ledelses- & Kommunikationsrådgivning A/S62 employees
- Geelmuyden.kiese A/S58 employees
- Publicis Denmark A/S53 employees
- Lead Agency A/S53 employees
- Primetime P/S49 employees
Same people in management
- Thinkhouse ApSvia Anders Munch Larsen
Largest in the industry
- Rud Pedersen A/SDKK 62m
- Geelmuyden.kiese A/SDKK 58.6m
- Advice. Ledelses- & Kommunikationsrådgivning A/SDKK 50.8m
- Primetime P/SDKK 48.1m
- Lead Agency A/SDKK 44.8m
- Coca-cola Nordic Services ApSDKK 43.8m
Source and updates
The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026. The company is protected against advertising; contact details are not shown, and the data must not be used for marketing.