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LeadMotor ApS

Private limited companyCVR 38445723HerningActive

LeadMotor ApS is a private limited company, based in Herning, active in planning and design of advertising campaigns, founded in 2017. Net profit rose 56% from 2025 to 2026, ending at DKK 701k. Profit has grown three years in a row. With 16 employees, the company is about 5 times larger than the industry median.

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Key figures · financial year 2026

Gross profitDKK 7.6m+58.3% vs. 2025
Net profitDKK 701k+56.1% vs. 2025
EquityDKK 1.7m+18% vs. 2025
Employees16latest month from CVR

What has changed

calculated from recorded figures and dates

Financials: 2026 against 2025

  • Gross profit rose 58% (2025 → 2026), to DKK 7.6m.
  • Net profit rose 56% (2025 → 2026), to DKK 701k.
  • Equity rose 18% (2025 → 2026), to DKK 1.7m.

Employees

  • 7 more employees than a year earlier: 16 (07/2026) against 9 (07/2025).

Management and owners, last 24 months

  • New in management: Søren Søndergaard Olsen (director, 01/03/2026) and Martin Nørgaard Klausen (director, 01/03/2026).
  • New owners registered: Rehmi ApS (11/02/2026), Mnk ApS (11/02/2026) and SSOlsen Holding ApS (11/02/2026).
  • No longer registered as owner: Rehmi ApS (10/02/2026) and Mnk ApS (10/02/2026).

Registrations, last 24 months

  • 11/02/2026: Merger registered in CVR
  • 11/02/2026: Share capital changed from 60,000 DKK to 90,000 DKK
  • 01/01/2025: Industry changed to Planning and design of advertising campaigns (731110)

Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.

Financial statements

Financial years 2021–2026 · amounts in DKK thousand

Equity and net profit

−DKK 200kDKK 0DKK 200kDKK 400kDKK 600kDKK 800kDKK 1mDKK 1.2mDKK 1.4mDKK 1.6mDKK 1.8m202120222023202420252026
EquityNet profit
Financial figures for LeadMotor ApS
202120222023202420252026Change
Revenuenot statednot statednot statednot statednot statednot stated–
Gross profit3,7665,9236,6225,4344,8297,646+58.3%
Operating profit (EBIT)1,056341−167554577942+63.2%
Profit before tax1,040328−174556579918+58.4%
Net profit808254−139432449701+56.1%
Total assets3,1293,1122,9292,3982,5283,723+47.3%
Equity1,4911,7451,6061,4121,4611,724+18%
Liabilities1,6381,3661,3239861,0661,973+85%
Cash and cash equivalents2,0612,0921,8291,9602,2342,873+28.6%
Average number of employees7131510813+62.5%

Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2021, 2022, 2023, 2024, 2025, 2026: smaller companies may omit it, and we do not derive it from other figures.

Download the figures as CSV · free with an account, amounts in whole DKK

DKK 0DKK 1mDKK 2mDKK 3mDKK 4mDKK 5mDKK 6mDKK 7mDKK 8m202120222023202420252026
Gross profitMedian, the industry (716 companies)

Annual reports

6 financial years
Annual reports for LeadMotor ApS
Financial yearPeriodPublishedFigures forDocuments
202601/07/2025 – 30/06/202601/10/2026The companyPDF not statedXBRL
202501/07/2024 – 30/06/202508/09/2025The companyPDF not statedXBRL
202401/07/2023 – 30/06/202431/10/2024The companyPDFXBRL
202301/07/2022 – 30/06/202301/09/2023The companyPDFXBRL
202201/07/2021 – 30/06/202229/10/2022The companyPDFXBRL
202101/07/2020 – 30/06/202115/10/2021The companyPDFXBRL

The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.

Employees

monthly figures from CVR
024681012141608/2309/2310/2311/2312/2301/2402/2403/2404/2405/2406/2407/2408/2409/2410/2411/2412/2401/2502/2503/2504/2505/2506/2507/2508/2509/2510/2511/2512/2501/2602/2603/2604/2605/2606/2607/26
Employees

Position in the industry

716 companies in the database

Comparison with the other companies in planning and design of advertising campaigns based on the latest financial year.

Gross profitDKK 7.6mNo. 129 of 715
Better than 82% of the companies in the industry
EquityDKK 1.7mNo. 184 of 716
Better than 74% of the companies in the industry
Number of employees16No. 101 of 716
Better than 86% of the companies in the industry

Industry median: gross profit DKK 2.1m, net profit DKK 163k, equity DKK 649k, 3 employees.

DKK 100kDKK 840kDKK 7.1mDKK 59.2mDKK 244.8mHere
Distribution of gross profit for 685 companies in the industry (latest financial year, logarithmic scale). Amber bar: where this company sits.

Compared with similar companies

size, age and company form
Rank among similar companies
GroupGross profitEquity
Companies with fewer than 20 employees69,967 companies in the comparison
No. 7,467of 69,742
Better than 89%
No. 26,306of 69,964
Better than 62%
Same industry and fewer than 20 employees634 companies in the comparison
No. 54of 633
Better than 92%
No. 120of 634
Better than 81%
Companies that are between 5 and 14 years old33,679 companies in the comparison
No. 5,763of 33,579
Better than 83%
No. 11,758of 33,678
Better than 65%
All companies of type ApS66,508 companies in the comparison
No. 8,500of 66,379
Better than 87%
No. 22,358of 66,505
Better than 66%

The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.

Compare with the industry

Planning and design of advertising campaigns
Gross profit
  1. LeadMotor ApSDKK 7.6m
  2. WPP Enterprise Solutions MAP A/SDKK 497.5m
  3. Omnicom Media Group A/SDKK 196.3m
Net profit
  1. LeadMotor ApSDKK 701k
  2. WPP Enterprise Solutions MAP A/SDKK 175.1m
  3. Omnicom Media Group A/SDKK 28.6m
Equity
  1. LeadMotor ApSDKK 1.7m
  2. WPP Enterprise Solutions MAP A/SDKK 163.9m
  3. Omnicom Media Group A/SDKK 143m
Employees
  1. LeadMotor ApS16
  2. WPP Enterprise Solutions MAP A/S497
  3. Omnicom Media Group A/S76

Latest financial year per company. Choose up to three companies from the largest in the industry.

Owners and group

from the Public Ownership Register
Owners
  • Rehmi ApS33.33%
  • Mnk ApS33.33%
  • SSOlsen Holding ApS33.33%
LeadMotor ApS

Management

3 active registrations

Executive management

Executive management at LeadMotor ApS
NameRoleAppointed
Rehmi Horsted KristensenCEO27/02/2017
Søren Søndergaard OlsenDirector01/03/2026
Martin Nørgaard KlausenDirector01/03/2026
Founders
Rehmi ApS, Mnk ApS, Mathias Riis ApS

Signing rule: Virksomheden tegnes af én direktør.

Address and production units

1 active production units

Birk Centerpark 40
7400 Herning

Herning Municipality · Postcode 7400

Other companies at the address (8)

Production units
Production unitAddressEmployeesP number
LeadMotor ApSBirk Centerpark 40, Birk, 7400 Herning161022220035

Purpose

Selskabet har til formål at drive B2B salg- & marketing konsulenthus og hertil beslægtet virksomhed.

The purpose is quoted from the register in Danish.

Changes year by year

32 registered events
202610 changesaccounts 1 · management 2 · capital 1 · ownership 5 · merger 1
  • Annual report for 2026 published
  • Søren Søndergaard Olsen appointed director
  • Martin Nørgaard Klausen appointed director
  • Share capital changed from 60,000 DKK to 90,000 DKK
  • REHMI ApS registered as owner (33.33%)
  • SSOlsen Holding ApS registered as owner (33.33%)
  • MNK ApS registered as owner (33.33%)
  • Merger registered in CVR
  • REHMI ApS is no longer registered as owner
  • MNK ApS is no longer registered as owner
20252 changesaccounts 1 · industry 1
  • Annual report for 2025 published
  • Industry changed to Planning and design of advertising campaigns (731110)
20248 changesaccounts 1 · ownership 7
  • Annual report for 2024 published
  • REHMI ApS registered as owner (50%)
  • MNK ApS registered as owner (50%)
  • Mathias Riis ApS is no longer registered as owner
  • MNK ApS is no longer registered as owner
  • REHMI ApS is no longer registered as owner
  • Mathias Riis ApS registered as owner (10%)
  • Mathias Riis ApS is no longer registered as owner
20231 changeaccounts 1
  • Annual report for 2023 published
20222 changesaccounts 1 · name 1
  • Annual report for 2022 published
  • Name changed from Zen Media ApS to LeadMotor ApS
20211 changeaccounts 1
  • Annual report for 2021 published
20183 changesaddress 1 · name 1 · capital 1
  • Moved to Birk Centerpark 40, Birk, 7400 Herning
  • Name changed from Zen Media IVS to Zen Media ApS
  • Share capital changed from 12,000 DKK to 60,000 DKK
20175 changesfounded 1 · management 1 · ownership 3
  • Registered as Zen Media IVS
  • Rehmi Horsted Kristensen appointed ceo
  • MNK ApS registered as owner (33.33%)
  • Mathias Riis ApS registered as owner (33.33%)
  • REHMI ApS registered as owner (33.33%)

Related companies

Same industry in Herning

See all →

Same people in management

Source and updates

The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026. The company is protected against advertising; contact details are not shown, and the data must not be used for marketing.

View in CVRReport a correction