Preben Hjort Promotion ApS
Private limited companyCVR 14787887HerningActive
Preben Hjort Promotion ApS is a private limited company, based in Herning, active in planning and design of advertising campaigns, founded in 1990. Net profit rose 106% from 2025 to 2026, ending at DKK 168k.
Key figures · financial year 2026
What has changed
calculated from recorded figures and datesFinancials: 2026 against 2025
- Net profit rose 106% (2025 → 2026), to DKK 168k.
- Equity rose 1% (2025 → 2026), to DKK 3.1m.
Employees
- 1 more employees than a year earlier: 3 (11/2020) against 2 (11/2019).
Registrations, last 24 months
- 14/11/2025: Moved to Fuglsang Allé 95, st. 1, Tjørring, 7400 Herning
- 01/01/2025: Industry changed to Planning and design of advertising campaigns (731110)
Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.
Financial statements
Financial years 2021–2026 · amounts in DKK thousandEquity and net profit
| 2021 | 2022 | 2023 | 2024 | 2025 | 2026 | Change | |
|---|---|---|---|---|---|---|---|
| Revenue | not stated | not stated | not stated | not stated | not stated | not stated | – |
| Gross profit | 12 | −15 | 29 | −16 | −27 | 4 | +116.5% |
| Operating profit (EBIT) | 8 | −15 | 20 | −17 | −27 | – | – |
| Profit before tax | 262 | −235 | 57 | 186 | 104 | 215 | +106% |
| Net profit | 205 | −184 | 44 | 148 | 81 | 168 | +106% |
| Total assets | 3,264 | 2,996 | 3,067 | 3,123 | 3,083 | 3,135 | +1.7% |
| Equity | 2,875 | 2,691 | 2,735 | 3,110 | 3,069 | 3,102 | +1.1% |
| Liabilities | 390 | 305 | 332 | 13 | 14 | 33 | +132.6% |
| Cash and cash equivalents | 34 | 63 | 80 | 289 | 182 | 73 | −59.9% |
| Average number of employees | 1 | 0 | 0 | 1 | 0 | 0 | – |
Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2021, 2022, 2023, 2024, 2025, 2026: smaller companies may omit it, and we do not derive it from other figures.
Download the figures as CSV · free with an account, amounts in whole DKK
Annual reports
6 financial years| Financial year | Period | Published | Figures for | Documents |
|---|---|---|---|---|
| 2026 | 01/07/2025 – 30/06/2026 | 08/09/2026 | The company | PDF not statedXBRL |
| 2025 | 01/07/2024 – 30/06/2025 | 14/11/2025 | The company | PDF not statedXBRL |
| 2024 | 01/07/2023 – 30/06/2024 | 21/11/2024 | The company | PDFXBRL |
| 2023 | 01/07/2022 – 30/06/2023 | 19/12/2023 | The company | PDFXBRL |
| 2022 | 01/07/2021 – 30/06/2022 | 03/01/2023 | The company | PDFXBRL |
| 2021 | 01/07/2020 – 30/06/2021 | 08/12/2021 | The company | PDFXBRL |
The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.
Employees
monthly figures from CVRPosition in the industry
716 companies in the databaseComparison with the other companies in planning and design of advertising campaigns based on the latest financial year.
Industry median: gross profit DKK 2.1m, net profit DKK 163k, equity DKK 649k, 3 employees.
Compared with similar companies
size, age and company form| Group | Gross profit | Equity |
|---|---|---|
| Companies with fewer than 20 employees69,967 companies in the comparison | No. 62,659of 69,742 Better than 10% | No. 18,951of 69,964 Better than 73% |
| Same industry and fewer than 20 employees634 companies in the comparison | No. 603of 633 Better than 5% | No. 59of 634 Better than 91% |
| Companies that are at least 30 years old10,276 companies in the comparison | No. 9,339of 10,152 Better than 8% | No. 7,117of 10,275 Better than 31% |
| All companies of type ApS66,508 companies in the comparison | No. 60,222of 66,379 Better than 9% | No. 15,515of 66,505 Better than 77% |
The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.
Compare with the industry
Planning and design of advertising campaigns- Preben Hjort Promotion ApSDKK 4,413
- WPP Enterprise Solutions MAP A/SDKK 497.5m
- Omnicom Media Group A/SDKK 196.3m
- Preben Hjort Promotion ApSDKK 168k
- WPP Enterprise Solutions MAP A/SDKK 175.1m
- Omnicom Media Group A/SDKK 28.6m
- Preben Hjort Promotion ApSDKK 3.1m
- WPP Enterprise Solutions MAP A/SDKK 163.9m
- Omnicom Media Group A/SDKK 143m
- Preben Hjort Promotion ApS3
- WPP Enterprise Solutions MAP A/S497
- Omnicom Media Group A/S76
Latest financial year per company. Choose up to three companies from the largest in the industry.
Owners and group
from the Public Ownership Register- Preben Hjort100%
Management
1 active registrationsExecutive management
| Name | Role | Appointed |
|---|---|---|
| Preben Hjort | Director | 27/11/1990 |
- Founders
- "aps 17. August 1995"
Former management (1)
| Name | Role | Appointed | Resigned |
|---|---|---|---|
| Peter Huuse Sørensen | Director | 27/11/1990 | 21/01/1992 |
Signing rule: Selskabet tegnes af direktøren.
Address and production units
1 active production unitsFuglsang Allé 95
7400 Herning
| Production unit | Address | Employees | P number |
|---|---|---|---|
| PREBEN HJORT PROMOTION ApS | Fuglsang Allé 95, st. 1, Tjørring, 7400 Herning | 3 | 1000805497 |
Purpose
Selskabets formål er PR virksomhed,, handel og dermed beslægtet virksomhed
The purpose is quoted from the register in Danish.
Changes year by year
25 registered events20261 changeaccounts 1
- AccountsAnnual report for 2026 published
20253 changesaddress 1 · accounts 1 · industry 1
- AddressMoved to Fuglsang Allé 95, st. 1, Tjørring, 7400 Herning
- AccountsAnnual report for 2025 published
- IndustryIndustry changed to Planning and design of advertising campaigns (731110)
20244 changesaccounts 1 · ownership 2 · merger 1
- AccountsAnnual report for 2024 published
- OwnershipPreben Hjort registered as owner (100%)
- OwnershipPREBEN HJORT HOLDING ApS is no longer registered as owner
- MergerMerger registered in CVR
20232 changesaccounts 2
- AccountsAnnual report for 2023 published
- AccountsAnnual report for 2022 published
20214 changesaccounts 1 · address 3
- AccountsAnnual report for 2021 published
- AddressMoved to Jordbærmarken 21, Tjørring, 7400 Herning
- AddressMoved to Jordbærmarken 21, 7400 Herning
- AddressMoved to Jordbærmarken 21, 7400 Herning
20201 changeaddress 1
- AddressMoved to Jordbærmarken 21, 7400 Herning
20191 changeaddress 1
- AddressMoved to Jordbærmarken 21, 7400 Herning
20141 changeaddress 1
- AddressMoved to Jordbærmarken 21, 7400 Herning
20081 changeindustry 1
- IndustryIndustry changed to Planning and design of advertising campaigns (731110)
20011 changeownership 1
- OwnershipPREBEN HJORT HOLDING ApS registered as owner (100%)
19961 changecapital 1
- CapitalShare capital changed from 80,000 DKK to 125,000 DKK
19922 changesname 1 · management 1
- NameName changed from PHS 136 ApS to PREBEN HJORT PROMOTION ApS
- ManagementPeter Huuse Sørensen stepped down as director
19903 changesfounded 1 · management 2
- FoundedRegistered as PHS 136 ApS
- ManagementPeter Huuse Sørensen appointed director
- ManagementPreben Hjort appointed director
Related companies
Same industry in Herning
- Happy & Co A/S17 employees
- LeadMotor ApS16 employees
- Ar Skilte ApS13 employees
- Brandtree ApS2 employees
- One Retail ApS2 employees
- Rønde ApS2 employees
Same people in management
- Nykredit Realkredit A/Svia Peter Huuse Sørensen
- Djurs Sommerland A/Svia Peter Huuse Sørensen
- DK Company A/Svia Preben Hjort
- Kpk Døre og Vinduer A/Svia Peter Huuse Sørensen
- Ok Snacks A/Svia Peter Huuse Sørensen
- Verdo Teknik A/Svia Peter Huuse Sørensen
Largest in the industry
- WPP Enterprise Solutions MAP A/SDKK 497.5m
- Omnicom Media Group A/SDKK 196.3m
- Kunde & Co. A/SDKK 96.5m
- Obsidian Digital A/SDKK 90.4m
- Grey Danmark A/SDKK 85.6m
- Storm Group ApSDKK 81.1m
Source and updates
The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026. The company is protected against advertising; contact details are not shown, and the data must not be used for marketing.