Hilmar & Høgsberg A/S
Public limited companyCVR 36893656Aarhus CActive
Hilmar & Høgsberg A/S is a public limited company, based in Aarhus C, active in other advertising activities, founded in 2015. Net profit rose 1659% from 2024 to 2025, ending at DKK 1.9m. Measured by gross profit, it ranks no. 10 of 189 companies in the industry in the database. With 17 employees, the company is about 6 times larger than the industry median.
Key figures · financial year 2025
What has changed
calculated from recorded figures and datesFinancials: 2025 against 2024
- Gross profit rose 38% (2024 → 2025), to DKK 10m.
- Net profit rose 1,659% (2024 → 2025), to DKK 1.9m.
- Equity rose 81% (2024 → 2025), to DKK 5.1m.
Employees
- 2 more employees than a year earlier: 17 (07/2026) against 15 (07/2025).
Management and owners, last 24 months
- New in management: Kasper Bo (board member, 18/03/2026).
- New owners registered: Hilmar & Høgsberg A/S (22/12/2025) and Brunskov Holding ApS (22/12/2025).
- No longer registered as owner: Brunskov Holding ApS (21/12/2025).
Registrations, last 24 months
- 01/01/2025: Industry changed to Other advertising activities (731190)
Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.
Financial statements
Financial years 2020–2025 · amounts in DKK thousandEquity and net profit
| 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | Change | |
|---|---|---|---|---|---|---|---|
| Revenue | not stated | not stated | not stated | not stated | not stated | not stated | – |
| Gross profit | 7,131 | 8,491 | 7,834 | 7,754 | 7,247 | 9,993 | +37.9% |
| Operating profit (EBIT) | 2,089 | 2,690 | 2,055 | 1,022 | 64 | 2,364 | +3,580.3% |
| Profit before tax | 1,988 | 2,639 | 2,004 | 1,094 | 158 | 2,485 | +1,473.2% |
| Net profit | 1,535 | 2,032 | 1,524 | 831 | 109 | 1,910 | +1,659.5% |
| Total assets | 9,779 | 14,253 | 15,037 | 11,923 | 12,184 | 23,359 | +91.7% |
| Equity | 3,117 | 3,649 | 3,748 | 3,629 | 2,787 | 5,052 | +81.3% |
| Liabilities | 6,660 | 10,601 | 11,289 | 8,295 | 9,397 | 18,307 | +94.8% |
| Cash and cash equivalents | 9,304 | 9,513 | 10,907 | 9,889 | 2,976 | 15,296 | +413.9% |
| Average number of employees | 7 | 9 | 11 | 13 | 13 | 13 | 0% |
Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2020, 2021, 2022, 2023, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures.
Download the figures as CSV · free with an account, amounts in whole DKK
Signals from the financial statements
calculated from the 2025 figuresProfit for five years in a row
Net result has been positive in 2021–2025.
How is this calculated?
Net result is positive in the five latest annual reports in a row.
The signals are rules applied to the figures in the annual reports. They are not an assessment or credit rating of the company. See Data and method.
Annual reports
6 financial years| Financial year | Period | Published | Figures for | Documents |
|---|---|---|---|---|
| 2025 | 01/01/2025 – 31/12/2025 | 23/03/2026 | The company | PDF not statedXBRL |
| 2024 | 01/01/2024 – 31/12/2024 | 07/04/2025 | The company | PDFXBRL |
| 2023 | 01/01/2023 – 31/12/2023 | 03/04/2024 | The company | PDFXBRL |
| 2022 | 01/01/2022 – 31/12/2022 | 27/03/2023 | The company | PDFXBRL |
| 2021 | 01/01/2021 – 31/12/2021 | 09/03/2022 | The company | PDFXBRL |
| 2020 | 01/01/2020 – 31/12/2020 | 26/03/2021 | The company | PDFXBRL |
The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.
Employees
monthly figures from CVRPosition in the industry
189 companies in the databaseComparison with the other companies in other advertising activities based on the latest financial year.
Industry median: gross profit DKK 1.8m, net profit DKK 184k, equity DKK 761k, 3 employees.
Compared with similar companies
size, age and company form| Group | Gross profit | Equity |
|---|---|---|
| Companies with fewer than 20 employees69,967 companies in the comparison | No. 4,814of 69,742 Better than 93% | No. 14,050of 69,964 Better than 80% |
| Same industry and fewer than 20 employees180 companies in the comparison | No. 4of 180 Better than 98% | No. 9of 180 Better than 96% |
| Companies that are between 5 and 14 years old33,688 companies in the comparison | No. 4,374of 33,588 Better than 87% | No. 6,041of 33,687 Better than 82% |
| All companies of type A/S18,025 companies in the comparison | No. 8,985of 17,786 Better than 49% | No. 11,446of 18,024 Better than 36% |
The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.
Compare with the industry
Other advertising activities- Hilmar & Høgsberg A/SDKK 10m
- Metz A/SDKK 74.7m
- Conz Media ApSDKK 29.9m
- Hilmar & Høgsberg A/SDKK 1.9m
- Metz A/SDKK 21.2m
- Conz Media ApSDKK 13.2m
- Hilmar & Høgsberg A/SDKK 5.1m
- Metz A/SDKK 41.1m
- Conz Media ApSDKK 13.3m
- Hilmar & Høgsberg A/S17
- Metz A/S64
- Conz Media ApS5
Latest financial year per company. Choose up to three companies from the largest in the industry.
Owners and group
from the Public Ownership Register- Morten Hilmar Holding ApS33.33%
- Martin Høgsberg Holding ApS33.33%
- Hilmar & Høgsberg A/S10%
- Brunskov Holding ApS15%
Subsidiaries are shown only if they are in the database.
Management
6 active registrationsExecutive management
| Name | Role | Appointed |
|---|---|---|
| Martin Høgsberg | Director | 07/05/2015 |
Board of directors
| Name | Role | Appointed |
|---|---|---|
| Morten Hilmar Christensen | Board member | 07/05/2015 |
| Martin Høgsberg | Board member | 07/05/2015 |
| Charlotte Brunskov | Board member | 01/05/2018 |
| Stine Birgitte Funder | Chair of the board | 01/05/2023 |
| Kasper Bo | Board member | 18/03/2026 |
- Founders
- Morten Hilmar Holding ApS, Martin Høgsberg Holding ApS
Former management (6)
| Name | Role | Appointed | Resigned |
|---|---|---|---|
| Klaus Lindholm Makovec | Board member | 07/05/2015 | 11/01/2016 |
| Mads Hyllested Winther | Chair of the board | 07/05/2015 | 22/10/2021 |
| Peter Sønderlyng | Board member | 11/01/2016 | 05/04/2017 |
| Peter Sønderlyng | Board member | 01/05/2018 | 21/10/2021 |
| Klaus Lindholm Makovec | Board member | 22/10/2021 | 25/03/2024 |
| Peter Sønderlyng | Chair of the board | 22/10/2021 | 01/05/2023 |
Signing rule: Selskabet tegnes af direktøren i forening med et bestyrelsesmedlem eller af den samlede bestyrelse.
Address and production units
1 active production unitsStudsgade 22B
8000 Aarhus C
| Production unit | Address | Employees | P number |
|---|---|---|---|
| Hilmar & Høgsberg A/S | Studsgade 22B, 8000 Aarhus C | 16 | 1020400389 |
Purpose
Selskabets formål er at drive mediebureau, konsulent virksomhed og enhver anden aktivitet som efter bestyrelsen skøn står i forbindelse hermed.
The purpose is quoted from the register in Danish.
Changes year by year
71 registered events20262 changesaccounts 1 · management 1
- AccountsAnnual report for 2025 published
- ManagementKasper Bo appointed board member
20255 changesownership 3 · accounts 1 · industry 1
- OwnershipHilmar & Høgsberg A/S registered as owner (10%)
- OwnershipBrunskov Holding ApS registered as owner (15%)
- OwnershipBrunskov Holding ApS is no longer registered as owner
- AccountsAnnual report for 2024 published
- IndustryIndustry changed to Other advertising activities (731190)
20243 changesaccounts 1 · management 1 · ownership 1
- AccountsAnnual report for 2023 published
- ManagementKlaus Lindholm Makovec stepped down as board member
- OwnershipAxelVera Holding ApS is no longer registered as owner
20234 changesaddress 1 · management 2 · accounts 1
- AddressMoved to Studsgade 22B, 8000 Aarhus C
- ManagementStine Birgitte Funder appointed chair of the board
- ManagementPeter Sønderlyng stepped down as chair of the board
- AccountsAnnual report for 2022 published
20222 changesaddress 1 · accounts 1
- AddressMoved to Studsgade 22B, 8000 Aarhus C
- AccountsAnnual report for 2021 published
20218 changesmanagement 4 · ownership 3 · accounts 1
- ManagementKlaus Lindholm Makovec appointed board member
- ManagementPeter Sønderlyng appointed chair of the board
- ManagementMads Hyllested Winther stepped down as chair of the board
- ManagementPeter Sønderlyng stepped down as board member
- OwnershipBrunskov Holding ApS registered as owner (10%)
- OwnershipMADS WINTHER HOLDING ApS is no longer registered as owner
- OwnershipBrunskov Holding ApS is no longer registered as owner
- AccountsAnnual report for 2020 published
20203 changesownership 3
- OwnershipMartin Høgsberg is no longer registered as owner
- OwnershipMorten Hilmar Christensen is no longer registered as owner
- OwnershipAxelVera Holding ApS registered as owner (10%)
201910 changesownership 10
- OwnershipAxelVera Holding ApS is no longer registered as owner
- OwnershipMartin Høgsberg registered as owner (33.33%)
- OwnershipMorten Hilmar Christensen registered as owner (33.33%)
- OwnershipMartin Høgsberg Holding ApS registered as owner (33.33%)
- OwnershipMorten Hilmar Holding ApS registered as owner (33.33%)
- OwnershipHilmar & Høgsberg A/S is no longer registered as owner
- OwnershipMorten Hilmar Christensen is no longer registered as owner
- OwnershipMartin Høgsberg is no longer registered as owner
- OwnershipMartin Høgsberg Holding ApS is no longer registered as owner
- OwnershipMorten Hilmar Holding ApS is no longer registered as owner
201811 changesownership 7 · name 1 · capital 1 · management 2
- OwnershipMADS WINTHER HOLDING ApS registered as owner (5%)
- OwnershipMorten Hilmar Christensen registered as owner (25%)
- OwnershipMartin Høgsberg registered as owner (25%)
- OwnershipHilmar & Høgsberg A/S registered as owner (20%)
- OwnershipAxelVera Holding ApS registered as owner (10%)
- OwnershipAxelVera Holding ApS is no longer registered as owner
- OwnershipMADS WINTHER HOLDING ApS is no longer registered as owner
- NameName changed from Hilmar & Høgsberg ApS to Hilmar & Høgsberg A/S
- CapitalShare capital changed from 200,000 DKK to 500,000 DKK
- ManagementCharlotte Brunskov appointed board member
- ManagementPeter Sønderlyng appointed board member
20178 changesownership 6 · address 1 · management 1
- OwnershipBrunskov Holding ApS registered as owner (10%)
- AddressMoved to Graven 20, 8000 Aarhus C
- ManagementPeter Sønderlyng stepped down as board member
- OwnershipMartin Høgsberg Holding ApS registered as owner (25%)
- OwnershipMorten Hilmar Holding ApS registered as owner (25%)
- OwnershipBIELEFELDT ADVOKATANPARTSSELSKAB HOLDING is no longer registered as owner
- OwnershipMartin Høgsberg Holding ApS is no longer registered as owner
- OwnershipMorten Hilmar Holding ApS is no longer registered as owner
20162 changesmanagement 2
- ManagementPeter Sønderlyng appointed board member
- ManagementKlaus Lindholm Makovec stepped down as board member
201513 changesaddress 1 · ownership 5 · capital 1 · founded 1 · management 5
- AddressMoved to Vestergade 48G, 8000 Aarhus C
- OwnershipAxelVera Holding ApS registered as owner (15%)
- OwnershipMADS WINTHER HOLDING ApS registered as owner (20%)
- CapitalShare capital changed from 92,000 DKK to 200,000 DKK
- OwnershipBIELEFELDT ADVOKATANPARTSSELSKAB HOLDING registered as owner (15%)
- FoundedRegistered as Hilmar & Høgsberg ApS
- ManagementMorten Hilmar Christensen appointed board member
- ManagementMads Hyllested Winther appointed chair of the board
- ManagementKlaus Lindholm Makovec appointed board member
- ManagementMartin Høgsberg appointed director
- ManagementMartin Høgsberg appointed board member
- OwnershipMartin Høgsberg Holding ApS registered as owner (20%)
- OwnershipMorten Hilmar Holding ApS registered as owner (20%)
Related companies
Same industry in Aarhus
- Ad-media ApS14 employees
- Raunsbæk Display & Print ApS14 employees
- Centeo Finance Group ApS10 employees
- Sunshine Connect ApS6 employees
- Harboe Skilte A/S4 employees
- Overtone ApS4 employees
Same people in management
- Subc Partner A/Svia Peter Sønderlyng
- Wilke A/Svia Stine Birgitte Funder
- Norriq Danmark A/Svia Peter Sønderlyng
- Auxo ApSvia Peter Sønderlyng
- Nexa Agency Group A/Svia Peter Sønderlyng
- Publicis Media Denmark A/Svia Stine Birgitte Funder
Largest in the industry
- Metz A/SDKK 74.7m
- Conz Media ApSDKK 29.9m
- Exponent A/SDKK 22.4m
- Kellmann Reklame A/SDKK 19.5m
- Eduplay ApSDKK 19.2m
- Dansk Skilte Center A/SDKK 16m
Source and updates
The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026.