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Publicis Media Denmark A/S

Public limited companyCVR 26637023København KActive

Publicis Media Denmark A/S is a public limited company, based in København K, active in media representation, founded in 2002. After a loss in 2024, the company made a profit of DKK 1.1m in 2025. Measured by gross profit, it ranks no. 8 of 41 companies in the industry in the database. With 53 employees, the company is about 13 times larger than the industry median.

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Key figures · financial year 2025

Gross profitDKK 30.5m+41.7% vs. 2024
Net profitDKK 1.1m+118.9% vs. 2024
EquityDKK 5.1m+27% vs. 2024
Employees53latest month from CVR

What has changed

calculated from recorded figures and dates

Financials: 2025 against 2024

  • Gross profit rose 42% (2024 → 2025), to DKK 30.5m.
  • Net profit went from a loss of DKK 5.7m to a profit of DKK 1.1m (2024 → 2025).
  • Equity rose 27% (2024 → 2025), to DKK 5.1m.

Employees

  • 7 more employees than a year earlier: 53 (08/2026) against 46 (08/2025).

Registrations, last 24 months

  • 01/01/2025: Industry changed to Media representation (731200)

Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.

Financial statements

Financial years 2020–2025 · amounts in DKK thousand

Equity and net profit

−DKK 10m−DKK 5mDKK 0DKK 5mDKK 10mDKK 15mDKK 20m202020212022202320242025
EquityNet profit
Financial figures for Publicis Media Denmark A/S
202020212022202320242025Change
Revenuenot statednot statednot statednot statednot statednot stated–
Gross profit21,02331,96837,16628,99021,50230,460+41.7%
Operating profit (EBIT)−5,0944,7787,258−522−2,7572,825+202.5%
Profit before tax−5,3094,5136,649−2,013−4,6031,271+127.6%
Net profit−4,1613,5085,125−1,604−5,6751,073+118.9%
Total assets115,780122,778119,715150,935133,395127,945−4.1%
Equity14,94718,45520,0729,6563,9815,054+27%
Liabilities100,833104,32299,642141,279129,414122,892−5%
Cash and cash equivalents33403,60716,2085850−100%
Average number of employees4144–514742−10.6%

Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2020, 2021, 2022, 2023, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures.

Download the figures as CSV · free with an account, amounts in whole DKK

DKK 0DKK 5mDKK 10mDKK 15mDKK 20mDKK 25mDKK 30mDKK 35m202020212022202320242025
Gross profitMedian, the industry (41 companies)

Signals from the financial statements

calculated from the 2025 figures

  • Low equity ratio

    Equity makes up 4% of total assets in 2025.

    How is this calculated?

    Equity ÷ total assets is below 10% in the latest annual report. Banks, insurers and some industries naturally have a low ratio.

The signals are rules applied to the figures in the annual reports. They are not an assessment or credit rating of the company. See Data and method.

Annual reports

6 financial years
Annual reports for Publicis Media Denmark A/S
Financial yearPeriodPublishedFigures forDocuments
202501/01/2025 – 31/12/202522/07/2026The companyPDF not statedXBRL
202401/01/2024 – 31/12/202411/07/2025The companyPDFXBRL
202301/01/2023 – 31/12/202325/07/2024The companyPDFXBRL
202201/01/2022 – 31/12/202206/07/2023The companyPDFXBRL
202101/01/2021 – 31/12/202113/07/2022The companyPDFXBRL
202001/01/2020 – 31/12/202014/07/2021The companyPDFXBRL

The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.

Employees

monthly figures from CVR
010203040506009/2310/2311/2312/2301/2402/2403/2404/2405/2406/2407/2408/2409/2410/2411/2412/2401/2502/2503/2504/2505/2506/2507/2508/2509/2510/2511/2512/2501/2602/2603/2604/2605/2606/2607/2608/26
Employees

Position in the industry

41 companies in the database

Comparison with the other companies in media representation based on the latest financial year.

Gross profitDKK 30.5mNo. 8 of 41
Better than 83% of the companies in the industry
EquityDKK 5.1mNo. 18 of 41
Better than 57% of the companies in the industry
Number of employees53No. 5 of 41
Better than 90% of the companies in the industry

Industry median: gross profit DKK 5.7m, net profit DKK 632k, equity DKK 3.8m, 4 employees.

DKK 100kDKK 785kDKK 6.2mDKK 48.3mDKK 190.7mHere
Distribution of gross profit for 39 companies in the industry (latest financial year, logarithmic scale). Amber bar: where this company sits.

Compared with similar companies

size, age and company form
Rank among similar companies
GroupGross profitEquity
Companies with 50–199 employees4,467 companies in the comparison
No. 2,745of 4,412
Better than 38%
No. 3,336of 4,466
Better than 25%
Companies that are between 15 and 29 years old24,910 companies in the comparison
No. 2,327of 24,791
Better than 91%
No. 9,652of 24,909
Better than 61%
All companies of type A/S18,025 companies in the comparison
No. 4,348of 17,786
Better than 76%
No. 11,442of 18,024
Better than 37%

The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.

Compare with the industry

Media representation
Gross profit
  1. Publicis Media Denmark A/SDKK 30.5m
  2. Dentsu Danmark A/SDKK 378.9m
  3. Afa Decaux A/SDKK 156.3m
Net profit
  1. Publicis Media Denmark A/SDKK 1.1m
  2. Dentsu Danmark A/S−DKK 7.4m
  3. Afa Decaux A/SDKK 70.7m
Equity
  1. Publicis Media Denmark A/SDKK 5.1m
  2. Dentsu Danmark A/SDKK 137.9m
  3. Afa Decaux A/SDKK 269.5m
Employees
  1. Publicis Media Denmark A/S53
  2. Dentsu Danmark A/S375
  3. Afa Decaux A/S124

Latest financial year per company. Choose up to three companies from the largest in the industry.

Owners and group

from the Public Ownership Register
Owners
  • Publicis Groupe Holdings B.V.100%
Publicis Media Denmark A/S

Management

4 active registrations

Executive management

Executive management at Publicis Media Denmark A/S
NameRoleAppointed
Lars Martin Bergås AnthonisenCEO15/05/2024

Board of directors

Board of directors at Publicis Media Denmark A/S
NameRoleAppointed
Philippe BordetBoard member15/05/2024
Gautier PicquetBoard member15/05/2024
Emma Boel ThorpChair of the board15/05/2024
Founders
KR 332 ApS
Former management (28)
Former management at Publicis Media Denmark A/S
NameRoleAppointedResigned
Michael Egede BudtzBoard member03/06/200223/10/2002
Henrik Thal JantzenBoard member03/06/200223/10/2002
Anders Bjerre LavesenBoard member03/06/200223/10/2002
Helle Freundlich AndersenDirector03/06/200223/10/2002
Hans Lerwick TheisenBoard member23/10/200218/05/2004
Hans Lerwick TheisenDirector23/10/200201/07/2004
Paul Gary BrownBoard member23/10/200219/06/2003
Leif Aage FredstedBoard member23/10/200204/04/2013
Jens Fredrik WelinBoard member23/10/200204/04/2013
Graham John StewartBoard member23/10/200216/04/2004
Per Andreas BardhBoard member16/04/200423/12/2009
Claus Friis EnggaardBoard member01/07/200423/12/2009
Claus Friis EnggaardCEO01/07/200423/12/2009
Claus Henrik DalgaardBoard member23/12/200926/09/2014
Claus Henrik DalgaardDirector23/12/200926/09/2014
Peder MittetBoard member04/04/201302/10/2020
Stine Birgitte FunderBoard member26/09/201402/10/2020
Stine Birgitte FunderCEO26/09/201401/12/2018
Leif Aage FredstedChair of the board26/09/201402/10/2020
Kenneth BrinkmannCEO01/12/201815/05/2024
Kenneth BrinkmannBoard member23/07/201915/05/2024
David John ClarkChair of the board02/10/202012/02/2021
Tomas LaukoBoard member02/10/202012/02/2021
Jean-Michel Claude Gilbert BonamyChair of the board12/02/202123/04/2021
Gerard Paul BoyleBoard member12/02/202122/04/2021
Gerard Paul BoyleChair of the board23/04/202115/05/2024
Arco NobelsBoard member23/04/202129/06/2021
Benoit, Andre JeannotBoard member29/06/202115/05/2024

Signing rule: Selskabet tegnes af en direktør sammen med et bestyrelsesmedlem eller af to bestyrelsesmedlemmer i forening.

Address and production units

1 active production units

Landemærket 10
1119 København K

København Municipality · Postcode 1119

Other companies at the address (1)

Production units
Production unitAddressEmployeesP number
PUBLICIS MEDIA DENMARK A/SLandemærket 10, 1119 København K531009142653

Purpose

Selskabets formål er at drive virksomhed ved levering af tjenesteydelser indenfor mediaplanlægning og mediakøb samt al virksomhed som efter bestyrelsens skøn er beslægtet hermed.

The purpose is quoted from the register in Danish.

Changes year by year

89 registered events
20261 changeaccounts 1
  • Annual report for 2025 published
20252 changesaccounts 1 · industry 1
  • Annual report for 2024 published
  • Industry changed to Media representation (731200)
202412 changesaccounts 1 · management 8 · ownership 3
  • Annual report for 2023 published
  • Philippe Bordet appointed board member
  • Emma Boel Thorp appointed chair of the board
  • Gautier Picquet appointed board member
  • Lars Martin Bergås Anthonisen appointed ceo
  • Benoit, Andre Jeannot stepped down as board member
  • Gerard Paul Boyle stepped down as chair of the board
  • Kenneth Brinkmann stepped down as board member
  • Kenneth Brinkmann stepped down as ceo
  • Publicis Groupe Holdings B.V. registered as owner (100%)
  • Tjyve-Tjyve ApS is no longer registered as owner
  • Publicis Groupe Holdings B.V. is no longer registered as owner
20231 changeaccounts 1
  • Annual report for 2022 published
20221 changeaccounts 1
  • Annual report for 2021 published
202113 changesaccounts 1 · management 10 · ownership 2
  • Annual report for 2020 published
  • Benoit, Andre Jeannot appointed board member
  • Arco Nobels stepped down as board member
  • Arco Nobels appointed board member
  • Gerard Paul Boyle appointed chair of the board
  • Jean-Michel Claude Gilbert Bonamy stepped down as chair of the board
  • Gerard Paul Boyle stepped down as board member
  • Gerard Paul Boyle appointed board member
  • Jean-Michel Claude Gilbert Bonamy appointed chair of the board
  • Tomas Lauko stepped down as board member
  • David John Clark stepped down as chair of the board
  • Publicis Groupe Holdings B.V. registered as owner (66.67%)
  • Publicis Media Sweden AB is no longer registered as owner
20205 changesmanagement 5
  • Tomas Lauko appointed board member
  • David John Clark appointed chair of the board
  • Stine Birgitte Funder stepped down as board member
  • Leif Aage Fredsted stepped down as chair of the board
  • Peder Mittet stepped down as board member
20192 changesmanagement 1 · ownership 1
  • Kenneth Brinkmann appointed board member
  • Tjyve-Tjyve ApS registered as owner (25%)
20182 changesmanagement 2
  • Kenneth Brinkmann appointed ceo
  • Stine Birgitte Funder stepped down as ceo
20162 changesname 1 · address 1
  • Name changed from VIVAKI DENMARK A/S to PUBLICIS MEDIA DENMARK A/S
  • Moved to Landemærket 10, 1119 København K
20151 changeindustry 1
  • Industry changed to Media representation (731200)
20145 changesmanagement 5
  • Stine Birgitte Funder appointed board member
  • Stine Birgitte Funder appointed ceo
  • Leif Aage Fredsted appointed chair of the board
  • Claus Henrik Dalgaard stepped down as director
  • Claus Henrik Dalgaard stepped down as board member
20133 changesmanagement 3
  • Peder Mittet appointed board member
  • Jens Fredrik Welin stepped down as board member
  • Leif Aage Fredsted stepped down as board member
20121 changeaddress 1
  • Moved to Sankt Annæ Plads 13, 1250 København K
20101 changename 1
  • Name changed from STARCOM DENMARK A/S to VIVAKI DENMARK A/S
20095 changesmanagement 5
  • Claus Henrik Dalgaard appointed director
  • Claus Henrik Dalgaard appointed board member
  • Claus Friis Enggaard stepped down as ceo
  • Claus Friis Enggaard stepped down as board member
  • Per Andreas Bardh stepped down as board member
20081 changeindustry 1
  • Industry changed to Planning and design of advertising campaigns (731110)
20061 changeaddress 1
  • Moved to Solbjergvej 3, 3, 2000 Frederiksberg
20051 changename 1
  • Name changed from SANDBERG STARCOM DENMARK A/S to STARCOM DENMARK A/S
20046 changesmanagement 6
  • Claus Friis Enggaard appointed ceo
  • Claus Friis Enggaard appointed board member
  • Hans Lerwick Theisen stepped down as director
  • Hans Lerwick Theisen stepped down as board member
  • Per Andreas Bardh appointed board member
  • Graham John Stewart stepped down as board member
20032 changesmanagement 1 · address 1
  • Paul Gary Brown stepped down as board member
  • Moved to Ryesgade 19A, 2200 København N
200221 changesaddress 2 · name 1 · management 14 · founded 1 · ownership 3
  • Moved to Kanonbådsvej 4, 1437 København K
  • Name changed from KR 338 A/S to SANDBERG STARCOM DENMARK A/S
  • Moved to Kanonbådsvej 4, 1401 København K
  • Jens Fredrik Welin appointed board member
  • Graham John Stewart appointed board member
  • Leif Aage Fredsted appointed board member
  • Paul Gary Brown appointed board member
  • Hans Lerwick Theisen appointed director
  • Hans Lerwick Theisen appointed board member
  • Michael Egede Budtz stepped down as board member
  • Anders Bjerre Lavesen stepped down as board member
  • Helle Freundlich Andersen stepped down as director
  • Henrik Thal Jantzen stepped down as board member
  • Registered as KR 338 A/S
  • Michael Egede Budtz appointed board member
  • Anders Bjerre Lavesen appointed board member
  • Helle Freundlich Andersen appointed director
  • Henrik Thal Jantzen appointed board member
  • Publicis Media Sweden AB registered as owner (66.67%)
  • Publicis Media Sweden AB is no longer registered as owner
  • Publicis Media Sweden AB registered as owner (100%)

Related companies

Same industry in København

See all →

Same people in management

Source and updates

The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026.

View in CVRReport a correction