Heco et al ApS
Private limited companyCVR 41201207FredericiaActive
Heco et al ApS is a private limited company, based in Fredericia, active in market research and public opinion polling, founded in 2020. Net profit rose 49% from 2024 to 2025, ending at DKK 5,139. Profit has grown three years in a row.
Key figures · financial year 2025
What has changed
calculated from recorded figures and datesFinancials: 2025 against 2024
- Gross profit fell 57% (2024 → 2025), to DKK 1.8m.
- Net profit rose 49% (2024 → 2025), to DKK 5,139.
- Equity rose 14% (2024 → 2025), to DKK 55,004.
Management and owners, last 24 months
- New owners registered: Benjamin Heco (04/02/2025), Sebastian Lomborg Marshall (04/02/2025) and Goran Lisak (04/02/2025).
- No longer registered as owner: Benjamin Heco (03/02/2025) and Sebastian Lomborg Marshall (03/02/2025).
Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.
Financial statements
Financial years 2020–2025 · amounts in DKK thousandEquity and net profit
| 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | Change | |
|---|---|---|---|---|---|---|---|
| Revenue | not stated | not stated | not stated | not stated | not stated | not stated | – |
| Gross profit | – | – | – | – | 4,141 | 1,799 | −56.6% |
| Operating profit (EBIT) | 0 | 2 | – | – | −7 | 4 | +160.5% |
| Profit before tax | 0 | 1 | 0 | – | 4 | 7 | +49.4% |
| Net profit | 0 | 1 | 0 | 2 | 3 | 5 | +49.4% |
| Total assets | 51 | 139 | 769 | 473 | 8,073 | 13,537 | +67.7% |
| Equity | 40 | 41 | 41 | 44 | 48 | 55 | +13.6% |
| Liabilities | 11 | 98 | 728 | – | 8,025 | 13,482 | +68% |
| Cash and cash equivalents | 51 | 108 | – | – | 4,343 | 12,989 | +199.1% |
| Average number of employees | – | – | – | – | – | 4 | – |
Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2020, 2021, 2022, 2023, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures.
Download the figures as CSV · free with an account, amounts in whole DKK
Signals from the financial statements
calculated from the 2025 figuresLow equity ratio
Equity makes up 0% of total assets in 2025.
How is this calculated?
Equity ÷ total assets is below 10% in the latest annual report. Banks, insurers and some industries naturally have a low ratio.
Profit for five years in a row
Net result has been positive in 2021–2025.
How is this calculated?
Net result is positive in the five latest annual reports in a row.
The signals are rules applied to the figures in the annual reports. They are not an assessment or credit rating of the company. See Data and method.
Annual reports
6 financial years| Financial year | Period | Published | Figures for | Documents |
|---|---|---|---|---|
| 2025 | 01/01/2025 – 31/12/2025 | 30/06/2026 | The company | PDF not statedXBRL |
| 2024 | 01/01/2024 – 31/12/2024 | 30/06/2025 | The company | PDF not statedXBRL |
| 2023 | 01/01/2023 – 31/12/2023 | 30/06/2024 | The company | PDF not statedXBRL |
| 2022 | 01/01/2022 – 31/12/2022 | 27/06/2023 | The company | PDF not statedXBRL |
| 2021 | 01/01/2021 – 31/12/2021 | 29/06/2022 | The company | PDF not statedXBRL |
| 2020 | 25/02/2020 – 31/12/2020 | 29/06/2021 | The company | PDF not statedXBRL |
The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.
Employees
monthly figures from CVRPosition in the industry
48 companies in the databaseComparison with the other companies in market research and public opinion polling based on the latest financial year.
Industry median: gross profit DKK 4.8m, net profit DKK 94,851, equity DKK 905k, 7 employees.
Compared with similar companies
size, age and company form| Group | Gross profit | Equity |
|---|---|---|
| Companies with fewer than 20 employees69,967 companies in the comparison | No. 33,164of 69,742 Better than 52% | No. 57,106of 69,964 Better than 18% |
| Same industry and fewer than 20 employees31 companies in the comparison | No. 18of 31 Better than 43% | No. 20of 31 Better than 37% |
| Companies that are between 5 and 14 years old33,688 companies in the comparison | No. 17,912of 33,588 Better than 47% | No. 27,187of 33,687 Better than 19% |
| All companies of type ApS66,508 companies in the comparison | No. 32,089of 66,379 Better than 52% | No. 53,346of 66,505 Better than 20% |
The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.
Compare with the industry
Market research and public opinion polling- Heco et al ApSDKK 1.8m
- Epinion A/SDKK 78.3m
- Norstat Danmark A/SDKK 70.4m
- Heco et al ApSDKK 5,139
- Epinion A/SDKK 10.9m
- Norstat Danmark A/SDKK 15.8m
- Heco et al ApSDKK 55,004
- Epinion A/SDKK 23.3m
- Norstat Danmark A/SDKK 53.4m
- Heco et al ApS2
- Epinion A/S168
- Norstat Danmark A/S143
Latest financial year per company. Choose up to three companies from the largest in the industry.
Owners and group
from the Public Ownership Register- Benjamin Heco33.33%
- Sebastian Lomborg Marshall33.33%
- Goran Lisak5%
Management
4 active registrationsExecutive management
| Name | Role | Appointed |
|---|---|---|
| Benjamin Heco | Director | 25/02/2020 |
| Sebastian Lomborg Marshall | Director | 25/02/2020 |
Board of directors
| Name | Role | Appointed |
|---|---|---|
| Benjamin Heco | Board member | 25/02/2020 |
| Sebastian Lomborg Marshall | Board member | 25/02/2020 |
- Founders
- Benjamin Heco, Sebastian Lomborg Marshall
Signing rule: Virksomheden tegnes af Benjamin Heco og Sebastian Lomborg Marshall
Address and production units
1 active production unitsNordensvej 1
7000 Fredericia
Fredericia Municipality · Postcode 7000
Other companies at the address (2)
- Etcas A/SRepair of electrical equipment
- Factum Regnskab og Bogholderi Taulov ApSAccounting, bookkeeping and auditing; tax consultancy
| Production unit | Address | Employees | P number |
|---|---|---|---|
| Heco et al ApS | Nordensvej 1, Taulov, 7000 Fredericia | 2 | 1025609650 |
Purpose
Virksomhedens formål er at drive virksomhed med udbredelse af akademisk viden i samfundet.
The purpose is quoted from the register in Danish.
Changes year by year
20 registered events20261 changeaccounts 1
- AccountsAnnual report for 2025 published
20256 changesaccounts 1 · ownership 5
- AccountsAnnual report for 2024 published
- OwnershipBenjamin Heco registered as owner (33.33%)
- OwnershipSebastian Lomborg Marshall registered as owner (33.33%)
- OwnershipGoran Lisak registered as owner (5%)
- OwnershipBenjamin Heco is no longer registered as owner
- OwnershipSebastian Lomborg Marshall is no longer registered as owner
20241 changeaccounts 1
- AccountsAnnual report for 2023 published
20231 changeaccounts 1
- AccountsAnnual report for 2022 published
20221 changeaccounts 1
- AccountsAnnual report for 2021 published
20212 changesaddress 1 · accounts 1
- AddressMoved to Nordensvej 1, Taulov, 7000 Fredericia
- AccountsAnnual report for 2020 published
20208 changesaddress 1 · founded 1 · management 4 · ownership 2
- AddressMoved to Åbrinken 137, 5220 Odense SØ
- FoundedRegistered as Heco et al ApS
- ManagementBenjamin Heco appointed director
- ManagementBenjamin Heco appointed board member
- ManagementSebastian Lomborg Marshall appointed director
- ManagementSebastian Lomborg Marshall appointed board member
- OwnershipBenjamin Heco registered as owner (50%)
- OwnershipSebastian Lomborg Marshall registered as owner (50%)
Related companies
Largest in the industry
- Epinion A/SDKK 78.3m
- Norstat Danmark A/SDKK 70.4m
- Nielseniq (denmark) ApSDKK 61.7m
- Ipsos A/SDKK 53.7m
- Wilke A/SDKK 37.9m
- Fifty5Blue Denmark ApSDKK 32.3m
Source and updates
The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026. The company is protected against advertising; contact details are not shown, and the data must not be used for marketing.