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Jens E 4690 ApS

Private limited companyCVR 44162393HaslevActive

Jens E 4690 ApS is a private limited company, based in Haslev, active in retail sale of sports and leisure equipment, founded in 2023. After a loss in 2024, the company made a profit of DKK 345k in 2025. With 19 employees, the company is about 5 times larger than the industry median. Equity grew to DKK 461k in 2025.

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Key figures · financial year 2025

Gross profitDKK 4.6m+69.2% vs. 2024
Net profitDKK 345k+178.1% vs. 2024
EquityDKK 461k+298.6% vs. 2024
Employees19latest month from CVR

What has changed

calculated from recorded figures and dates

Financials: 2025 against 2024

  • Gross profit rose 69% (2024 → 2025), to DKK 4.6m.
  • Net profit went from a loss of DKK 442k to a profit of DKK 345k (2024 → 2025).
  • Equity rose 299% (2024 → 2025), to DKK 461k.

Employees

  • 3 fewer employees than a year earlier: 19 (07/2026) against 22 (07/2025).

Registrations, last 24 months

  • 26/04/2026: Moved to Lysholm Alle 85, 4690 Haslev
  • 01/01/2025: Industry changed to Retail sale of sports and leisure equipment (476310)

Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.

Financial statements

Financial years 2023–2025 · amounts in DKK thousand

Equity and net profit

−DKK 600k−DKK 400k−DKK 200kDKK 0DKK 200kDKK 400kDKK 600k202320242025
EquityNet profit
Financial figures for Jens E 4690 ApS
202320242025Change
Revenuenot statednot statednot stated–
Gross profit3,2352,7104,586+69.2%
Operating profit (EBIT)500−495626+226.5%
Profit before tax411−566443+178.2%
Net profit315−442345+178.1%
Total assets3,1405,1226,974+36.1%
Equity608116461+298.6%
Liabilities2,5205,0076,510+30%
Cash and cash equivalents13113−66.9%
Average number of employees6910+11.1%

Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2023, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures.

Download the figures as CSV · free with an account, amounts in whole DKK

DKK 0DKK 1mDKK 2mDKK 3mDKK 4mDKK 5m202320242025
Gross profitMedian, the industry (292 companies)

Signals from the financial statements

calculated from the 2025 figures

  • Low equity ratio

    Equity makes up 7% of total assets in 2025.

    How is this calculated?

    Equity ÷ total assets is below 10% in the latest annual report. Banks, insurers and some industries naturally have a low ratio.

The signals are rules applied to the figures in the annual reports. They are not an assessment or credit rating of the company. See Data and method.

Annual reports

3 financial years
Annual reports for Jens E 4690 ApS
Financial yearPeriodPublishedFigures forDocuments
202501/01/2025 – 31/12/202518/06/2026The companyPDF not statedXBRL
202401/01/2024 – 31/12/202426/05/2025The companyPDFXBRL
202301/01/2023 – 31/12/202327/06/2024The companyPDFXBRL

The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.

Employees

monthly figures from CVR
051015202508/2309/2310/2311/2312/2301/2402/2403/2404/2405/2406/2407/2408/2409/2410/2411/2412/2401/2502/2503/2504/2505/2506/2507/2508/2509/2510/2511/2512/2501/2602/2603/2604/2605/2606/2607/26
Employees

Position in the industry

292 companies in the database

Comparison with the other companies in retail sale of sports and leisure equipment based on the latest financial year.

Gross profitDKK 4.6mNo. 55 of 292
Better than 81% of the companies in the industry
EquityDKK 461kNo. 211 of 292
Better than 28% of the companies in the industry
Number of employees19No. 42 of 292
Better than 86% of the companies in the industry

Industry median: gross profit DKK 1.7m, net profit DKK 139k, equity DKK 1.4m, 4 employees.

DKK 100kDKK 783kDKK 6.1mDKK 48mDKK 189mHere
Distribution of gross profit for 274 companies in the industry (latest financial year, logarithmic scale). Amber bar: where this company sits.

Compared with similar companies

size, age and company form
Rank among similar companies
GroupGross profitEquity
Companies with fewer than 20 employees69,967 companies in the comparison
No. 14,805of 69,742
Better than 79%
No. 42,986of 69,964
Better than 39%
Same industry and fewer than 20 employees248 companies in the comparison
No. 18of 248
Better than 93%
No. 171of 248
Better than 31%
Companies that are founded within the last five years16,662 companies in the comparison
No. 2,499of 16,614
Better than 85%
No. 6,020of 16,661
Better than 64%
All companies of type ApS66,508 companies in the comparison
No. 15,048of 66,379
Better than 77%
No. 38,882of 66,505
Better than 42%

The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.

Compare with the industry

Retail sale of sports and leisure equipment
Gross profit
  1. Jens E 4690 ApSDKK 4.6m
  2. Sport 24 A/SDKK 375.3m
  3. Sportmaster Danmark ApSDKK 181.3m
Net profit
  1. Jens E 4690 ApSDKK 345k
  2. Sport 24 A/SDKK 45.3m
  3. Sportmaster Danmark ApS−DKK 9.3m
Equity
  1. Jens E 4690 ApSDKK 461k
  2. Sport 24 A/SDKK 214.4m
  3. Sportmaster Danmark ApS−DKK 574.1m
Employees
  1. Jens E 4690 ApS19
  2. Sport 24 A/S1,282
  3. Sportmaster Danmark ApS226

Latest financial year per company. Choose up to three companies from the largest in the industry.

Owners and group

from the Public Ownership Register
Owners
  • Jens E Holding ApS100%
Jens E 4690 ApS

Management

1 active registrations

Executive management

Executive management at Jens E 4690 ApS
NameRoleAppointed
Jens Erik LarsenDirector29/06/2023
Founders
Jens Erik Larsen

Signing rule: Selskabet tegnes af en direktør

Address and production units

1 active production units

Lysholm Alle 85
4690 Haslev

Faxe Municipality · Postcode 4690

Other companies at the address (1)

Production units
Production unitAddressEmployeesP number
Jens E 4690 ApSLysholm Alle 85, 4690 Haslev201029453183

Purpose

Selskabets formål er at drive virksomhed med handel af sportstøj og udstyr samt hermed beslægtet virksomhed

The purpose is quoted from the register in Danish.

Changes year by year

11 registered events
20262 changesaccounts 1 · address 1
  • Annual report for 2025 published
  • Moved to Lysholm Alle 85, 4690 Haslev
20252 changesaccounts 1 · industry 1
  • Annual report for 2024 published
  • Industry changed to Retail sale of sports and leisure equipment (476310)
20242 changesaddress 1 · accounts 1
  • Moved to Jernbanegade 35, 4690 Haslev
  • Annual report for 2023 published
20235 changesownership 3 · founded 1 · management 1
  • Jens E Holding ApS registered as owner (100%)
  • Jens Erik Larsen is no longer registered as owner
  • Registered as Jens E 4690 ApS
  • Jens Erik Larsen appointed director
  • Jens Erik Larsen registered as owner (100%)

Related companies

Same industry in Faxe

See all →

Same people in management

Source and updates

The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026. The company is protected against advertising; contact details are not shown, and the data must not be used for marketing.

View in CVRReport a correction