Custimoo ApS

Private limited companyCVR 40228098København NVActive

Custimoo ApS is a private limited company, based in København NV, active in retail sale of sports and leisure equipment, founded in 2019. Net profit fell 64% from 2024 to 2025, ending at DKK 820k. Gross profit is higher than that of 85% of the companies in the industry in the database. 6 people are registered in the company's management and ownership.

Follow
PDF reportCompare

Key figures · financial year 2025

RevenueDKK 52.7m
Net profitDKK 820k−64.1% vs. 2024
EquityDKK 4.3m+263% vs. 2024
Employees10latest month from CVR

What has changed

calculated from recorded figures and dates

Financials: 2025 against 2024

  • Gross profit rose 104% (2024 → 2025), to DKK 6m.
  • Net profit fell 64% (2024 → 2025), to DKK 820k.
  • Equity turned positive again: DKK 4.3m (2024 → 2025).

Employees

  • 4 more employees than a year earlier: 10 (07/2026) against 6 (07/2025).

Management and owners, last 24 months

  • New in management: David Bernstein Sørensen (director, 18/05/2026).
  • Stepped down: Pål Oskar Andersson (director, 18/05/2026).
  • New owners registered: PSA International Limited (21/08/2025).
  • No longer registered as owner: Pål Oskar Andersson (21/08/2025).

Registrations, last 24 months

  • 04/05/2026: Share capital changed from 1,741,954 DKK to 1,921,310 DKK
  • 26/02/2026: Moved to Glentevej 69B, 2400 København NV
  • 13/01/2025: Share capital changed from 1,476,381 DKK to 1,741,954 DKK
  • 01/01/2025: Industry changed to Retail sale of sports and leisure equipment (476310)

Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.

Financial statements

Financial years 2020–2025 · amounts in DKK thousand

Equity and net profit

−DKK 6m−DKK 4m−DKK 2mDKK 0DKK 2mDKK 4m202020212022202320242025
EquityNet profit
Financial figures for Custimoo ApS
202020212022202320242025Change
Revenuenot statednot statednot statednot statednot stated52,740–
Gross profit−144−369−1,506−3102,9175,960+104.3%
Operating profit (EBIT)−1,037−1,773−2,888−2,1556321,288+104%
Profit before tax−1,043−1,929−3,255−2,69947797+1,591.2%
Net profit−1,043−1,929−3,255−2,6992,285820−64.1%
Total assets1,0184,0931,3531,6936,65918,913+184%
Equity743−844−4,027−4,926−2,6404,304+263%
Liabilities2754,9375,3806,6199,29914,608+57.1%
Cash and cash equivalents6103,881948818458794+73.6%
Average number of employees2333440%

Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2020, 2021, 2022, 2023, 2024: smaller companies may omit it, and we do not derive it from other figures.

Download the figures as CSV · free with an account, amounts in whole DKK

−DKK 2m−DKK 1mDKK 0DKK 1mDKK 2mDKK 3mDKK 4mDKK 5mDKK 6m202020212022202320242025
Gross profitMedian, the industry (292 companies)

Annual reports

6 financial years
Annual reports for Custimoo ApS
Financial yearPeriodPublishedFigures forDocuments
202501/01/2025 – 31/12/202520/03/2026The companyPDF not statedXBRL
202401/01/2024 – 31/12/202418/06/2025The companyPDFXBRL
202301/01/2023 – 31/12/202328/06/2024The companyPDFXBRL
202201/01/2022 – 31/12/202202/05/2023The companyPDFXBRL
202101/01/2021 – 31/12/202113/06/2022The companyPDFXBRL
202001/07/2019 – 30/06/202017/05/2021The companyPDFXBRL

The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.

Employees

monthly figures from CVR
024681008/2309/2310/2311/2312/2301/2402/2403/2404/2405/2406/2407/2408/2409/2410/2411/2412/2401/2502/2503/2504/2505/2506/2507/2508/2509/2510/2511/2512/2501/2602/2603/2604/2605/2606/2607/26
Employees

Position in the industry

292 companies in the database

Comparison with the other companies in retail sale of sports and leisure equipment based on the latest financial year.

Gross profitDKK 6mNo. 45 of 292
Better than 85% of the companies in the industry
EquityDKK 4.3mNo. 70 of 292
Better than 76% of the companies in the industry
Number of employees10No. 119 of 292
Better than 59% of the companies in the industry

Industry median: gross profit DKK 1.7m, net profit DKK 139k, equity DKK 1.4m, 4 employees.

DKK 100kDKK 783kDKK 6.1mDKK 48mDKK 189mHere
Distribution of gross profit for 274 companies in the industry (latest financial year, logarithmic scale). Amber bar: where this company sits.

Compared with similar companies

size, age and company form
Rank among similar companies
GroupGross profitEquity
Companies with fewer than 20 employees69,967 companies in the comparison
No. 10,784of 69,742
Better than 85%
No. 15,601of 69,964
Better than 78%
Same industry and fewer than 20 employees248 companies in the comparison
No. 9of 248
Better than 97%
No. 40of 248
Better than 84%
Companies that are between 5 and 14 years old33,679 companies in the comparison
No. 7,383of 33,579
Better than 78%
No. 6,749of 33,678
Better than 80%
All companies of type ApS66,508 companies in the comparison
No. 11,430of 66,379
Better than 83%
No. 12,486of 66,505
Better than 81%

The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.

Compare with the industry

Retail sale of sports and leisure equipment
Gross profit
  1. Custimoo ApSDKK 6m
  2. Sport 24 A/SDKK 375.3m
  3. Sportmaster Danmark ApSDKK 181.3m
Net profit
  1. Custimoo ApSDKK 820k
  2. Sport 24 A/SDKK 45.3m
  3. Sportmaster Danmark ApS−DKK 9.3m
Equity
  1. Custimoo ApSDKK 4.3m
  2. Sport 24 A/SDKK 214.4m
  3. Sportmaster Danmark ApS−DKK 574.1m
Employees
  1. Custimoo ApS10
  2. Sport 24 A/S1,282
  3. Sportmaster Danmark ApS226

Latest financial year per company. Choose up to three companies from the largest in the industry.

Owners and group

from the Public Ownership Register
Owners
  • Mikkel Qvistgaard Holding ApS5%
  • DS Holding 2013 ApS5%
  • MIWO Invest ApS5%
  • HERU Holding ApS5%
  • CG Ôresund Holding AB5%
  • Energisk A/S15%
  • Blue One ApS20%
  • PSA International Limited5%
Custimoo ApS

Management

6 active registrations

Executive management

Executive management at Custimoo ApS
NameRoleAppointed
David Bernstein SørensenDirector18/05/2026

Board of directors

Board of directors at Custimoo ApS
NameRoleAppointed
Niels Buch JørgensenBoard member01/02/2019
Pål Oskar AnderssonBoard member07/03/2019
Rune Bak JensenChair of the board30/06/2019
David Bernstein SørensenBoard member01/07/2020
Søren Hoelgaard JustesenBoard member21/12/2020
Auditor
Crowe Statsautoriseret Revisionsinteressentskab
Founders
DS Holding 2013 ApS, PSA Holding DK ApS
Former management (3)
Former management at Custimoo ApS
NameRoleAppointedResigned
David Bernstein SørensenBoard member01/02/201907/03/2019
Pål Oskar AnderssonDirector01/02/201918/05/2026
Michael Wolff JensenBoard member07/03/201930/06/2019

Signing rule: Selskabet tegnes af direktøren alene eller 2 bestyrelsesmedlemmer i forening.

Address and production units

1 active production units

Glentevej 69B
2400 København NV

København Municipality · Postcode 2400

Production units
Production unitAddressEmployeesP number
Custimoo ApSGlentevej 69B, 2400 København NV101024371294

Purpose

Selskabets formål er detail- og engrossalg indenfor it-udvikling af salgsplatforme indenfor tøj, sportsudstyr samt hermed ligestillet virksomhed.

The purpose is quoted from the register in Danish.

Changes year by year

75 registered events
20265 changesmanagement 2 · capital 1 · accounts 1 · address 1
  • David Bernstein Sørensen appointed director
  • Pål Oskar Andersson stepped down as director
  • Share capital changed from 1,741,954 DKK to 1,921,310 DKK
  • Annual report for 2025 published
  • Moved to Glentevej 69B, 2400 København NV
20255 changesownership 2 · accounts 1 · capital 1 · industry 1
  • PSA International Limited registered as owner (5%)
  • Pål Oskar Andersson is no longer registered as owner
  • Annual report for 2024 published
  • Share capital changed from 1,476,381 DKK to 1,741,954 DKK
  • Industry changed to Retail sale of sports and leisure equipment (476310)
20242 changesaddress 1 · accounts 1
  • Moved to Danneskiold-Samsøes Allé 41, 1, 1434 København K
  • Annual report for 2023 published
20233 changescapital 2 · accounts 1
  • Share capital changed from 1,288,185 DKK to 1,476,381 DKK
  • Annual report for 2022 published
  • Share capital changed from 1,099,989 DKK to 1,288,185 DKK
20227 changescapital 1 · ownership 5 · accounts 1
  • Share capital changed from 1,083,352 DKK to 1,099,989 DKK
  • Blue One ApS registered as owner (20%)
  • Blue One ApS is no longer registered as owner
  • Pål Oskar Andersson registered as owner (5%)
  • PSA Holding DK ApS is no longer registered as owner
  • Pål Oskar Andersson is no longer registered as owner
  • Annual report for 2021 published
20212 changesaddress 1 · accounts 1
  • Moved to Danneskiold-Samsøes Allé 41, 1, 1434 København K
  • Annual report for 2020 published
20205 changescapital 1 · management 2 · ownership 1 · address 1
  • Share capital changed from 738,326 DKK to 1,083,352 DKK
  • Søren Hoelgaard Justesen appointed board member
  • ENERGISK A/S registered as owner (15%)
  • David Bernstein Sørensen appointed board member
  • Moved to Amager Strandvej 60, 2300 København S
201946 changescapital 2 · ownership 34 · address 1 · management 8 · founded 1
  • Share capital changed from 425,500 DKK to 738,326 DKK
  • PSA Holding DK ApS registered as owner (5%)
  • MIWO Invest ApS registered as owner (5%)
  • HERU Holding ApS registered as owner (5%)
  • CG Ôresund Holding AB registered as owner (5%)
  • DS HOLDING 2013 ApS registered as owner (5%)
  • Pål Oskar Andersson registered as owner (5%)
  • Blue One ApS registered as owner (25%)
  • Anders Morrison Lumbye is no longer registered as owner
  • Christer Lars Rauh is no longer registered as owner
  • PSA Holding DK ApS is no longer registered as owner
  • Pål Oskar Andersson is no longer registered as owner
  • DS HOLDING 2013 ApS is no longer registered as owner
  • Blue One ApS is no longer registered as owner
  • Moved to Rygårds Allé 104, 2900 Hellerup
  • Share capital changed from 300,000 DKK to 425,500 DKK
  • PSA Holding DK ApS registered as owner (10%)
  • Anders Morrison Lumbye registered as owner (5%)
  • Christer Lars Rauh registered as owner (5%)
  • Pål Oskar Andersson registered as owner (10%)
  • DS HOLDING 2013 ApS registered as owner (25%)
  • Blue One ApS registered as owner (10%)
  • Mikkel Qvistgaard Holding ApS registered as owner (5%)
  • CG Öresund Holding AB is no longer registered as owner
  • MIWO Invest ApS is no longer registered as owner
  • Christer Lars Rauh is no longer registered as owner
  • PSA Holding DK ApS is no longer registered as owner
  • Mikkel Qvistgaard Holding ApS is no longer registered as owner
  • Blue One ApS is no longer registered as owner
  • DS HOLDING 2013 ApS is no longer registered as owner
  • Rune Bak Jensen appointed chair of the board
  • Michael Wolff Jensen stepped down as board member
  • Pål Oskar Andersson appointed board member
  • Michael Wolff Jensen appointed board member
  • David Bernstein Sørensen stepped down as board member
  • Registered as Custimoo ApS
  • David Bernstein Sørensen appointed board member
  • Niels Buch Jørgensen appointed board member
  • Pål Oskar Andersson appointed director
  • Christer Lars Rauh registered as owner (5%)
  • CG Öresund Holding AB registered as owner (5%)
  • PSA Holding DK ApS registered as owner (10%)
  • Mikkel Qvistgaard Holding ApS registered as owner (5%)
  • MIWO Invest ApS registered as owner (5%)
  • Blue One ApS registered as owner (10%)
  • DS HOLDING 2013 ApS registered as owner (25%)

Related companies

Same industry in København

See all →

Same people in management

Source and updates

The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026. The company is protected against advertising; contact details are not shown, and the data must not be used for marketing.

View in CVRReport a correction