Campfire & Co ApS
Private limited companyCVR 32152198Aarhus CActive
Campfire & Co ApS is a private limited company, based in Aarhus C, active in planning and design of advertising campaigns, founded in 2009. After a loss in 2024, the company made a profit of DKK 66,410 in 2025. With 21 employees, the company is about 7 times larger than the industry median. Gross profit is higher than that of 89% of the companies in the industry in the database.
Key figures · financial year 2025
What has changed
calculated from recorded figures and datesFinancials: 2025 against 2024
- Gross profit rose 3% (2024 → 2025), to DKK 13.5m.
- Net profit went from a loss of DKK 300k to a profit of DKK 66,410 (2024 → 2025).
- Equity rose 8% (2024 → 2025), to DKK 921k.
Registrations, last 24 months
- 01/01/2025: Industry changed to Planning and design of advertising campaigns (731110)
Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.
Financial statements
Financial years 2018–2025 · amounts in DKK thousandEquity and net profit
| 2018 | 2019 | 2024 | 2025 | Change | |
|---|---|---|---|---|---|
| Revenue | not stated | not stated | not stated | not stated | – |
| Gross profit | 6,854 | 6,740 | 13,101 | 13,507 | +3.1% |
| Operating profit (EBIT) | 944 | 74 | −309 | 157 | +150.9% |
| Profit before tax | 922 | 44 | −366 | 98 | +126.7% |
| Net profit | 715 | 30 | −300 | 66 | +122.1% |
| Total assets | 3,251 | 3,160 | 3,942 | 3,121 | −20.8% |
| Equity | 1,235 | 1,040 | 855 | 921 | +7.8% |
| Liabilities | 1,974 | 2,079 | 3,087 | 2,200 | −28.7% |
| Cash and cash equivalents | 997 | 59 | 0 | 4 | – |
| Average number of employees | 13 | 14 | 20 | 20 | 0% |
Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2018, 2019, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures. The register has no financial statements for 2020, 2021, 2022, 2023 (changed financial year or not filed).
Download the figures as CSV · free with an account, amounts in whole DKK
Annual reports
4 financial years| Financial year | Period | Published | Figures for | Documents |
|---|---|---|---|---|
| 2025 | 01/01/2025 – 31/12/2025 | 06/05/2026 | The company | PDF not statedXBRL |
| 2024 | 01/01/2024 – 31/12/2024 | 20/06/2025 | The company | PDFXBRL |
| 2019 | 01/01/2019 – 31/12/2019 | 17/09/2020 | The company | PDFXBRL |
| 2018 | 01/01/2018 – 31/12/2018 | 31/05/2019 | The company | PDFXBRL |
The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.
Employees
monthly figures from CVRPosition in the industry
716 companies in the databaseComparison with the other companies in planning and design of advertising campaigns based on the latest financial year.
Industry median: gross profit DKK 2.1m, net profit DKK 163k, equity DKK 649k, 3 employees.
Compared with similar companies
size, age and company form| Group | Gross profit | Equity |
|---|---|---|
| Companies with 20–49 employees9,922 companies in the comparison | No. 4,592of 9,892 Better than 54% | No. 7,619of 9,922 Better than 23% |
| Same industry and 20–49 employees56 companies in the comparison | No. 43of 56 Better than 24% | No. 45of 56 Better than 20% |
| Companies that are between 15 and 29 years old24,910 companies in the comparison | No. 4,716of 24,791 Better than 81% | No. 18,437of 24,909 Better than 26% |
| All companies of type ApS66,508 companies in the comparison | No. 4,135of 66,379 Better than 94% | No. 30,589of 66,505 Better than 54% |
The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.
Compare with the industry
Planning and design of advertising campaigns- Campfire & Co ApSDKK 13.5m
- WPP Enterprise Solutions MAP A/SDKK 497.5m
- Omnicom Media Group A/SDKK 196.3m
- Campfire & Co ApSDKK 66,410
- WPP Enterprise Solutions MAP A/SDKK 175.1m
- Omnicom Media Group A/SDKK 28.6m
- Campfire & Co ApSDKK 921k
- WPP Enterprise Solutions MAP A/SDKK 163.9m
- Omnicom Media Group A/SDKK 143m
- Campfire & Co ApS21
- WPP Enterprise Solutions MAP A/S497
- Omnicom Media Group A/S76
Latest financial year per company. Choose up to three companies from the largest in the industry.
Owners and group
from the Public Ownership Register- Waaben Holding ApS25%
- Grand Moff Tarkin Holding ApS25%
- Campfire & Co ApS25%
- Yellow Panda ApS5%
- Pernille Nymann Holding ApS10%
Subsidiaries are shown only if they are in the database.
Management
4 active registrationsExecutive management
| Name | Role | Appointed |
|---|---|---|
| Pernille Nymann | Director | 15/06/2023 |
Board of directors
| Name | Role | Appointed |
|---|---|---|
| Thorsten Schjødt | Board member | 07/12/2020 |
| Jonas Roholt Waaben | Board member | 07/12/2020 |
| Pernille Nymann | Board member | 20/05/2022 |
- Founders
- Tue Svalholm Beck, Thorsten Schjødt, Jonas Roholt Waaben
Former management (4)
| Name | Role | Appointed | Resigned |
|---|---|---|---|
| Tue Svalholm Beck | Director | 18/05/2009 | 15/06/2023 |
| Tue Svalholm Beck | Board member | 07/12/2020 | 15/06/2023 |
| Karina Grosen Boldsen | Chair of the board | 07/12/2020 | 03/01/2024 |
| Jørgen Blauert | Board member | 08/06/2021 | 14/11/2023 |
Signing rule: Selskabet tegnes af en direktør, af to bestyrelsesmedlemmer i forening eller af den samlede bestyrelse
Address and production units
1 active production unitsKystvejen 17
8000 Aarhus C
| Production unit | Address | Employees | P number |
|---|---|---|---|
| Campfire & Co ApS | Kystvejen 17, 4. 1, 8000 Aarhus C | 21 | 1015271120 |
Purpose
Selskabets formål er at drive virksomhed som reklame- og web-bureau, at drive virksomhed inden for film- og medieproduktion i erhvervsmæssigt regi, herunder konsultativ rådgivning, og at yde rådgivning indenfor digital markedsføring samt hermed beslægtet virksomhed
The purpose is quoted from the register in Danish.
Changes year by year
58 registered events20261 changeaccounts 1
- AccountsAnnual report for 2025 published
20252 changesaccounts 1 · industry 1
- AccountsAnnual report for 2024 published
- IndustryIndustry changed to Planning and design of advertising campaigns (731110)
20245 changesownership 3 · address 1 · management 1
- OwnershipPernille Nymann Holding ApS registered as owner (10%)
- OwnershipYellow Panda ApS registered as owner (5%)
- OwnershipHolding af 01.10.2018 ApS is no longer registered as owner
- AddressMoved to Kystvejen 17, 4. 1, 8000 Aarhus C
- ManagementKarina Grosen Boldsen stepped down as chair of the board
20238 changesaddress 2 · management 4 · ownership 2
- AddressMoved to Kystvejen 17, 4. 1, 8000 Aarhus C
- ManagementJørgen Blauert stepped down as board member
- OwnershipCampfire & Co ApS registered as owner (25%)
- OwnershipTUE BECK ApS is no longer registered as owner
- ManagementPernille Nymann appointed director
- ManagementTue Svalholm Beck stepped down as board member
- ManagementTue Svalholm Beck stepped down as director
- AddressMoved to Kystvejen 17, 4. 1, 8000 Aarhus C
20227 changesownership 6 · management 1
- OwnershipTUE BECK ApS registered as owner (25%)
- OwnershipGrand Moff Tarkin Holding ApS registered as owner (25%)
- OwnershipWaaben Holding ApS registered as owner (25%)
- OwnershipWaaben Holding ApS is no longer registered as owner
- OwnershipTUE BECK ApS is no longer registered as owner
- OwnershipGrand Moff Tarkin Holding ApS is no longer registered as owner
- ManagementPernille Nymann appointed board member
20212 changesmanagement 1 · name 1
- ManagementJørgen Blauert appointed board member
- NameName changed from BECK, WAABEN & SCHJØDT ApS to Campfire & Co ApS
202020 changesownership 13 · capital 1 · management 4 · merger 1 · accounts 1
- OwnershipWaaben Holding ApS registered as owner (25%)
- OwnershipTUE BECK ApS registered as owner (25%)
- OwnershipGrand Moff Tarkin Holding ApS registered as owner (25%)
- OwnershipHolding af 01.10.2018 ApS registered as owner (10%)
- CapitalShare capital changed from 125,000 DKK to 165,680 DKK
- ManagementJonas Roholt Waaben appointed board member
- ManagementThorsten Schjødt appointed board member
- ManagementTue Svalholm Beck appointed board member
- ManagementKarina Grosen Boldsen appointed chair of the board
- OwnershipGrand Moff Tarkin Holding ApS registered as owner (25%)
- OwnershipGrand Moff Tarkin Holding ApS is no longer registered as owner
- OwnershipWaaben Holding ApS registered as owner (25%)
- OwnershipWaaben Holding ApS is no longer registered as owner
- OwnershipTUE BECK ApS registered as owner (25%)
- OwnershipTUE BECK ApS is no longer registered as owner
- MergerMerger registered in CVR
- OwnershipWaaben Holding ApS is no longer registered as owner
- OwnershipGrand Moff Tarkin Holding ApS is no longer registered as owner
- OwnershipTUE BECK ApS is no longer registered as owner
- AccountsAnnual report for 2019 published
20191 changeaccounts 1
- AccountsAnnual report for 2018 published
20181 changeaddress 1
- AddressMoved to Kystvejen 17, 4. 1, 8000 Aarhus C
20174 changesownership 4
- OwnershipWaaben Holding ApS registered as owner (33.33%)
- OwnershipGrand Moff Tarkin Holding ApS registered as owner (33.33%)
- OwnershipThorsten Schjødt is no longer registered as owner
- OwnershipJonas Roholt Waaben is no longer registered as owner
20141 changeaddress 1
- AddressMoved to Skolegade 21, 1, 8000 Aarhus C
20096 changesindustry 1 · founded 1 · management 1 · ownership 3
- IndustryIndustry changed to Planning and design of advertising campaigns (731110)
- FoundedRegistered as BECK, WAABEN & SCHJØDT ApS
- ManagementTue Svalholm Beck appointed director
- OwnershipThorsten Schjødt registered as owner (33.33%)
- OwnershipJonas Roholt Waaben registered as owner (33.33%)
- OwnershipTUE BECK ApS registered as owner (33.33%)
Related companies
Same industry in Aarhus
- Storm Group ApS244 employees
- Web2media ApS88 employees
- Gorm X Envision A/S85 employees
- Zite A/S84 employees
- Spring CC A/S62 employees
- intomedia ApS50 employees
Same people in management
- Himmerlandskød A/Svia Karina Grosen Boldsen
- AjourCare ApSvia Karina Grosen Boldsen
- Fumac A/Svia Karina Grosen Boldsen
- Spring CC A/Svia Jørgen Blauert
- Søndergaard El A/Svia Karina Grosen Boldsen
- Dansk Hestevæddeløb ApSvia Jonas Roholt Waaben
Largest in the industry
- WPP Enterprise Solutions MAP A/SDKK 497.5m
- Omnicom Media Group A/SDKK 196.3m
- Kunde & Co. A/SDKK 96.5m
- Obsidian Digital A/SDKK 90.4m
- Grey Danmark A/SDKK 85.6m
- Storm Group ApSDKK 81.1m
Source and updates
The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026. The company is protected against advertising; contact details are not shown, and the data must not be used for marketing.