Campfire & Co ApS

Private limited companyCVR 32152198Aarhus CActive

Campfire & Co ApS is a private limited company, based in Aarhus C, active in planning and design of advertising campaigns, founded in 2009. After a loss in 2024, the company made a profit of DKK 66,410 in 2025. With 21 employees, the company is about 7 times larger than the industry median. Gross profit is higher than that of 89% of the companies in the industry in the database.

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Key figures · financial year 2025

Gross profitDKK 13.5m+3.1% vs. 2024
Net profitDKK 66,410+122.1% vs. 2024
EquityDKK 921k+7.8% vs. 2024
Employees21latest month from CVR

What has changed

calculated from recorded figures and dates

Financials: 2025 against 2024

  • Gross profit rose 3% (2024 → 2025), to DKK 13.5m.
  • Net profit went from a loss of DKK 300k to a profit of DKK 66,410 (2024 → 2025).
  • Equity rose 8% (2024 → 2025), to DKK 921k.

Registrations, last 24 months

  • 01/01/2025: Industry changed to Planning and design of advertising campaigns (731110)

Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.

Financial statements

Financial years 2018–2025 · amounts in DKK thousand

Equity and net profit

−DKK 400k−DKK 200kDKK 0DKK 200kDKK 400kDKK 600kDKK 800kDKK 1mDKK 1.2m2018201920242025
EquityNet profit
Financial figures for Campfire & Co ApS
2018201920242025Change
Revenuenot statednot statednot statednot stated–
Gross profit6,8546,74013,10113,507+3.1%
Operating profit (EBIT)94474−309157+150.9%
Profit before tax92244−36698+126.7%
Net profit71530−30066+122.1%
Total assets3,2513,1603,9423,121−20.8%
Equity1,2351,040855921+7.8%
Liabilities1,9742,0793,0872,200−28.7%
Cash and cash equivalents9975904–
Average number of employees131420200%

Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2018, 2019, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures. The register has no financial statements for 2020, 2021, 2022, 2023 (changed financial year or not filed).

Download the figures as CSV · free with an account, amounts in whole DKK

DKK 0DKK 2mDKK 4mDKK 6mDKK 8mDKK 10mDKK 12mDKK 14m2018201920242025
Gross profitMedian, the industry (716 companies)

Annual reports

4 financial years
Annual reports for Campfire & Co ApS
Financial yearPeriodPublishedFigures forDocuments
202501/01/2025 – 31/12/202506/05/2026The companyPDF not statedXBRL
202401/01/2024 – 31/12/202420/06/2025The companyPDFXBRL
201901/01/2019 – 31/12/201917/09/2020The companyPDFXBRL
201801/01/2018 – 31/12/201831/05/2019The companyPDFXBRL

The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.

Employees

monthly figures from CVR
051015202509/2310/2311/2312/2301/2402/2403/2404/2405/2406/2407/2408/2409/2410/2411/2412/2401/2502/2503/2504/2505/2506/2507/2508/2509/2510/2511/2512/2501/2602/2603/2604/2605/2606/2607/2608/26
Employees

Position in the industry

716 companies in the database

Comparison with the other companies in planning and design of advertising campaigns based on the latest financial year.

Gross profitDKK 13.5mNo. 81 of 715
Better than 89% of the companies in the industry
EquityDKK 921kNo. 286 of 716
Better than 60% of the companies in the industry
Number of employees21No. 67 of 716
Better than 91% of the companies in the industry

Industry median: gross profit DKK 2.1m, net profit DKK 163k, equity DKK 649k, 3 employees.

DKK 100kDKK 840kDKK 7.1mDKK 59.2mDKK 244.8mHere
Distribution of gross profit for 685 companies in the industry (latest financial year, logarithmic scale). Amber bar: where this company sits.

Compared with similar companies

size, age and company form
Rank among similar companies
GroupGross profitEquity
Companies with 20–49 employees9,922 companies in the comparison
No. 4,592of 9,892
Better than 54%
No. 7,619of 9,922
Better than 23%
Same industry and 20–49 employees56 companies in the comparison
No. 43of 56
Better than 24%
No. 45of 56
Better than 20%
Companies that are between 15 and 29 years old24,910 companies in the comparison
No. 4,716of 24,791
Better than 81%
No. 18,437of 24,909
Better than 26%
All companies of type ApS66,508 companies in the comparison
No. 4,135of 66,379
Better than 94%
No. 30,589of 66,505
Better than 54%

The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.

Compare with the industry

Planning and design of advertising campaigns
Gross profit
  1. Campfire & Co ApSDKK 13.5m
  2. WPP Enterprise Solutions MAP A/SDKK 497.5m
  3. Omnicom Media Group A/SDKK 196.3m
Net profit
  1. Campfire & Co ApSDKK 66,410
  2. WPP Enterprise Solutions MAP A/SDKK 175.1m
  3. Omnicom Media Group A/SDKK 28.6m
Equity
  1. Campfire & Co ApSDKK 921k
  2. WPP Enterprise Solutions MAP A/SDKK 163.9m
  3. Omnicom Media Group A/SDKK 143m

Latest financial year per company. Choose up to three companies from the largest in the industry.

Owners and group

from the Public Ownership Register
Owners
  • Waaben Holding ApS25%
  • Grand Moff Tarkin Holding ApS25%
  • Campfire & Co ApS25%
  • Yellow Panda ApS5%
  • Pernille Nymann Holding ApS10%
Campfire & Co ApS
Subsidiaries and ownership shares

Subsidiaries are shown only if they are in the database.

Management

4 active registrations

Executive management

Executive management at Campfire & Co ApS
NameRoleAppointed
Pernille NymannDirector15/06/2023

Board of directors

Board of directors at Campfire & Co ApS
NameRoleAppointed
Thorsten SchjødtBoard member07/12/2020
Jonas Roholt WaabenBoard member07/12/2020
Pernille NymannBoard member20/05/2022
Founders
Tue Svalholm Beck, Thorsten Schjødt, Jonas Roholt Waaben
Former management (4)
Former management at Campfire & Co ApS
NameRoleAppointedResigned
Tue Svalholm BeckDirector18/05/200915/06/2023
Tue Svalholm BeckBoard member07/12/202015/06/2023
Karina Grosen BoldsenChair of the board07/12/202003/01/2024
Jørgen BlauertBoard member08/06/202114/11/2023

Signing rule: Selskabet tegnes af en direktør, af to bestyrelsesmedlemmer i forening eller af den samlede bestyrelse

Address and production units

1 active production units

Kystvejen 17
8000 Aarhus C

Aarhus Municipality · Postcode 8000

Production units
Production unitAddressEmployeesP number
Campfire & Co ApSKystvejen 17, 4. 1, 8000 Aarhus C211015271120

Purpose

Selskabets formål er at drive virksomhed som reklame- og web-bureau, at drive virksomhed inden for film- og medieproduktion i erhvervsmæssigt regi, herunder konsultativ rådgivning, og at yde rådgivning indenfor digital markedsføring samt hermed beslægtet virksomhed

The purpose is quoted from the register in Danish.

Changes year by year

58 registered events
20261 changeaccounts 1
  • Annual report for 2025 published
20252 changesaccounts 1 · industry 1
  • Annual report for 2024 published
  • Industry changed to Planning and design of advertising campaigns (731110)
20245 changesownership 3 · address 1 · management 1
  • Pernille Nymann Holding ApS registered as owner (10%)
  • Yellow Panda ApS registered as owner (5%)
  • Holding af 01.10.2018 ApS is no longer registered as owner
  • Moved to Kystvejen 17, 4. 1, 8000 Aarhus C
  • Karina Grosen Boldsen stepped down as chair of the board
20238 changesaddress 2 · management 4 · ownership 2
  • Moved to Kystvejen 17, 4. 1, 8000 Aarhus C
  • Jørgen Blauert stepped down as board member
  • Campfire & Co ApS registered as owner (25%)
  • TUE BECK ApS is no longer registered as owner
  • Pernille Nymann appointed director
  • Tue Svalholm Beck stepped down as board member
  • Tue Svalholm Beck stepped down as director
  • Moved to Kystvejen 17, 4. 1, 8000 Aarhus C
20227 changesownership 6 · management 1
  • TUE BECK ApS registered as owner (25%)
  • Grand Moff Tarkin Holding ApS registered as owner (25%)
  • Waaben Holding ApS registered as owner (25%)
  • Waaben Holding ApS is no longer registered as owner
  • TUE BECK ApS is no longer registered as owner
  • Grand Moff Tarkin Holding ApS is no longer registered as owner
  • Pernille Nymann appointed board member
20212 changesmanagement 1 · name 1
  • Jørgen Blauert appointed board member
  • Name changed from BECK, WAABEN & SCHJØDT ApS to Campfire & Co ApS
202020 changesownership 13 · capital 1 · management 4 · merger 1 · accounts 1
  • Waaben Holding ApS registered as owner (25%)
  • TUE BECK ApS registered as owner (25%)
  • Grand Moff Tarkin Holding ApS registered as owner (25%)
  • Holding af 01.10.2018 ApS registered as owner (10%)
  • Share capital changed from 125,000 DKK to 165,680 DKK
  • Jonas Roholt Waaben appointed board member
  • Thorsten Schjødt appointed board member
  • Tue Svalholm Beck appointed board member
  • Karina Grosen Boldsen appointed chair of the board
  • Grand Moff Tarkin Holding ApS registered as owner (25%)
  • Grand Moff Tarkin Holding ApS is no longer registered as owner
  • Waaben Holding ApS registered as owner (25%)
  • Waaben Holding ApS is no longer registered as owner
  • TUE BECK ApS registered as owner (25%)
  • TUE BECK ApS is no longer registered as owner
  • Merger registered in CVR
  • Waaben Holding ApS is no longer registered as owner
  • Grand Moff Tarkin Holding ApS is no longer registered as owner
  • TUE BECK ApS is no longer registered as owner
  • Annual report for 2019 published
20191 changeaccounts 1
  • Annual report for 2018 published
20181 changeaddress 1
  • Moved to Kystvejen 17, 4. 1, 8000 Aarhus C
20174 changesownership 4
  • Waaben Holding ApS registered as owner (33.33%)
  • Grand Moff Tarkin Holding ApS registered as owner (33.33%)
  • Thorsten Schjødt is no longer registered as owner
  • Jonas Roholt Waaben is no longer registered as owner
20141 changeaddress 1
  • Moved to Skolegade 21, 1, 8000 Aarhus C
20096 changesindustry 1 · founded 1 · management 1 · ownership 3
  • Industry changed to Planning and design of advertising campaigns (731110)
  • Registered as BECK, WAABEN & SCHJØDT ApS
  • Tue Svalholm Beck appointed director
  • Thorsten Schjødt registered as owner (33.33%)
  • Jonas Roholt Waaben registered as owner (33.33%)
  • TUE BECK ApS registered as owner (33.33%)

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Same people in management

Source and updates

The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026. The company is protected against advertising; contact details are not shown, and the data must not be used for marketing.

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