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Strandshoppen ApS

Private limited companyCVR 41642769OdderActive

Strandshoppen ApS is a private limited company, based in Odder, active in retail sale of sports and leisure equipment, founded in 2020. Equity was negative at the end of 2026 (−DKK 858k). Net profit rose 191% from 2025 to 2026, ending at DKK 201k. With 22 employees, the company is about 6 times larger than the industry median.

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Key figures · financial year 2026

Gross profitDKK 1.5m+7.6% vs. 2025
Net profitDKK 201k+191.2% vs. 2025
Equity−DKK 858k+18.9% vs. 2025
Employees22latest month from CVR

What has changed

calculated from recorded figures and dates

Financials: 2026 against 2025

  • Gross profit rose 8% (2025 → 2026), to DKK 1.5m.
  • Net profit rose 191% (2025 → 2026), to DKK 201k.

Employees

  • 2 fewer employees than a year earlier: 22 (07/2026) against 24 (07/2025).

Registrations, last 24 months

  • 01/01/2025: Industry changed to Retail sale of sports and leisure equipment (476310)

Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.

Financial statements

Financial years 2021–2026 · amounts in DKK thousand

Equity and net profit

−DKK 1.2m−DKK 1m−DKK 800k−DKK 600k−DKK 400k−DKK 200kDKK 0DKK 200k202120222023202420252026
EquityNet profit
Financial figures for Strandshoppen ApS
202120222023202420252026Change
Revenuenot statednot statednot statednot statednot statednot stated–
Gross profit326411,5251,0961,3781,483+7.6%
Operating profit (EBIT)−357−705167−48238369+55.1%
Profit before tax−449−80345−224124284+128.9%
Net profit−351−62634−22469201+191.2%
Total assets4,1844,6404,4514,5043,8093,526−7.4%
Equity−311−937−903−1,127−1,058−858+18.9%
Liabilities4,4955,5775,3545,6314,8674,371−10.2%
Cash and cash equivalents279578140138191+38.9%
Average number of employees1223220%

Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2021, 2022, 2023, 2024, 2025, 2026: smaller companies may omit it, and we do not derive it from other figures.

Download the figures as CSV · free with an account, amounts in whole DKK

DKK 0DKK 500kDKK 1mDKK 1.5mDKK 2mDKK 2.5mDKK 3mDKK 3.5m202120222023202420252026
Gross profitMedian, the industry (292 companies)

Signals from the financial statements

calculated from the 2026 figures

  • Negative equity

    Equity was −DKK 858k at the end of 2026.

    How is this calculated?

    Equity in the latest annual report is below zero.

The signals are rules applied to the figures in the annual reports. They are not an assessment or credit rating of the company. See Data and method.

Annual reports

6 financial years
Annual reports for Strandshoppen ApS
Financial yearPeriodPublishedFigures forDocuments
202601/07/2025 – 30/06/202608/09/2026The companyPDF not statedXBRL
202501/07/2024 – 30/06/202524/10/2025The companyPDF not statedXBRL
202401/07/2023 – 30/06/202414/10/2024The companyPDFXBRL
202301/07/2022 – 30/06/202323/10/2023The companyPDFXBRL
202201/07/2021 – 30/06/202212/12/2022The companyPDFXBRL
202101/09/2020 – 30/06/202125/11/2021The companyPDFXBRL

The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.

Employees

monthly figures from CVR
05101520253007/2208/2209/2210/2212/2201/2303/2304/2305/2306/2307/2308/2309/2310/2303/2404/2405/2406/2407/2408/2409/2410/2412/2403/2504/2505/2506/2507/2508/2509/2510/2503/2604/2605/2606/2607/26
Employees

Position in the industry

292 companies in the database

Comparison with the other companies in retail sale of sports and leisure equipment based on the latest financial year.

Gross profitDKK 1.5mNo. 162 of 292
Better than 45% of the companies in the industry
Equity−DKK 858kNo. 279 of 292
Better than 4% of the companies in the industry
Number of employees22No. 191 of 292
Better than 35% of the companies in the industry

Industry median: gross profit DKK 1.7m, net profit DKK 139k, equity DKK 1.4m, 4 employees.

DKK 100kDKK 783kDKK 6.1mDKK 48mDKK 189mHere
Distribution of gross profit for 274 companies in the industry (latest financial year, logarithmic scale). Amber bar: where this company sits.

Compared with similar companies

size, age and company form
Rank among similar companies
GroupGross profitEquity
Companies with 20–49 employees9,922 companies in the comparison
No. 9,333of 9,892
Better than 6%
No. 9,385of 9,922
Better than 5%
Same industry and 20–49 employees28 companies in the comparison
No. 27of 28
Better than 4%
No. 27of 28
Better than 4%
Companies that are between 5 and 14 years old33,688 companies in the comparison
No. 19,748of 33,588
Better than 41%
No. 31,726of 33,687
Better than 6%
All companies of type ApS66,508 companies in the comparison
No. 35,828of 66,379
Better than 46%
No. 63,386of 66,505
Better than 5%

The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.

Compare with the industry

Retail sale of sports and leisure equipment
Gross profit
  1. Strandshoppen ApSDKK 1.5m
  2. Sport 24 A/SDKK 375.3m
  3. Sportmaster Danmark ApSDKK 181.3m
Net profit
  1. Strandshoppen ApSDKK 201k
  2. Sport 24 A/SDKK 45.3m
  3. Sportmaster Danmark ApS−DKK 9.3m
Equity
  1. Strandshoppen ApS−DKK 858k
  2. Sport 24 A/SDKK 214.4m
  3. Sportmaster Danmark ApS−DKK 574.1m
Employees
  1. Strandshoppen ApS22
  2. Sport 24 A/S1,282
  3. Sportmaster Danmark ApS226

Latest financial year per company. Choose up to three companies from the largest in the industry.

Owners and group

from the Public Ownership Register
Owners
  • D. Frederiksen Holding ApS100%
Strandshoppen ApS

Management

1 active registrations

Executive management

Executive management at Strandshoppen ApS
NameRoleAppointed
Danni Rahbek FrederiksenCEO01/09/2020
Founders
D. Frederiksen Holding ApS

Signing rule: Virksomheden tegnes af en direktør.

Address and production units

1 active production units

Kystvejen 6
8300 Odder

Odder Municipality · Postcode 8300

Production units
Production unitAddressEmployeesP number
Strandshoppen ApSKystvejen 6, Saksild Str, 8300 Odder201026218078

Purpose

Virksomhedens formål er drift af sportsforretning og i forbindelse hermed beslægtet virksomhed

The purpose is quoted from the register in Danish.

Changes year by year

11 registered events
20261 changeaccounts 1
  • Annual report for 2026 published
20252 changesaccounts 1 · industry 1
  • Annual report for 2025 published
  • Industry changed to Retail sale of sports and leisure equipment (476310)
20241 changeaccounts 1
  • Annual report for 2024 published
20231 changeaccounts 1
  • Annual report for 2023 published
20221 changeaccounts 1
  • Annual report for 2022 published
20212 changesaccounts 1 · address 1
  • Annual report for 2021 published
  • Moved to Kystvejen 6, Saksild Str, 8300 Odder
20203 changesfounded 1 · management 1 · ownership 1
  • Registered as Strandshoppen ApS
  • Danni Rahbek Frederiksen appointed ceo
  • D. Frederiksen Holding ApS registered as owner (100%)

Related companies

Same industry in Odder

See all →

Same people in management

Source and updates

The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026.

View in CVRReport a correction