Spalt PR Danmark ApS
Private limited companyCVR 26932866København KActive
Spalt PR Danmark ApS is a private limited company, based in København K, active in planning and design of advertising campaigns, founded in 2003. Net profit fell 76% from 2024 to 2025, ending at DKK 15,496.
Key figures · financial year 2025
What has changed
calculated from recorded figures and datesFinancials: 2025 against 2024
- Gross profit fell 2% (2024 → 2025), to DKK 3.2m.
- Net profit fell 76% (2024 → 2025), to DKK 15,496.
- Equity rose 2% (2024 → 2025), to DKK 788k.
Management and owners, last 24 months
- Stepped down: Natasha Skou (board member, 14/02/2025).
Registrations, last 24 months
- 01/01/2025: Industry changed to Planning and design of advertising campaigns (731110)
Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.
Financial statements
Financial years 2020–2025 · amounts in DKK thousandEquity and net profit
| 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | Change | |
|---|---|---|---|---|---|---|---|
| Revenue | not stated | not stated | not stated | not stated | not stated | not stated | – |
| Gross profit | 1,813 | 2,033 | 3,400 | 4,271 | 3,325 | 3,243 | −2.5% |
| Operating profit (EBIT) | 35 | 61 | 211 | 184 | 128 | 110 | −13.8% |
| Profit before tax | 12 | 33 | 177 | 154 | 87 | 44 | −49.8% |
| Net profit | 6 | 22 | 134 | 114 | 64 | 15 | −75.7% |
| Total assets | 2,111 | 2,090 | 3,082 | 2,474 | 2,150 | 3,032 | +41% |
| Equity | 1,039 | 1,061 | 1,195 | 1,309 | 773 | 788 | +2% |
| Liabilities | 1,072 | 1,030 | 1,887 | 1,165 | 1,377 | 2,244 | +62.9% |
| Cash and cash equivalents | 1,038 | 491 | 271 | 195 | 290 | 200 | −31% |
| Average number of employees | 4 | 4 | 7 | 11 | 8 | 6 | −25% |
Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2020, 2021, 2022, 2023, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures.
Download the figures as CSV · free with an account, amounts in whole DKK
Signals from the financial statements
calculated from the 2025 figuresProfit for five years in a row
Net result has been positive in 2021–2025.
How is this calculated?
Net result is positive in the five latest annual reports in a row.
The signals are rules applied to the figures in the annual reports. They are not an assessment or credit rating of the company. See Data and method.
Annual reports
6 financial years| Financial year | Period | Published | Figures for | Documents |
|---|---|---|---|---|
| 2025 | 01/01/2025 – 31/12/2025 | 30/04/2026 | The company | PDF not statedXBRL |
| 2024 | 01/01/2024 – 31/12/2024 | 17/02/2025 | The company | PDFXBRL |
| 2023 | 01/01/2023 – 31/12/2023 | 21/03/2024 | The company | PDFXBRL |
| 2022 | 01/01/2022 – 31/12/2022 | 23/03/2023 | The company | PDFXBRL |
| 2021 | 01/01/2021 – 31/12/2021 | 09/03/2022 | The company | PDFXBRL |
| 2020 | 01/01/2020 – 31/12/2020 | 24/03/2021 | The company | PDFXBRL |
The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.
Employees
monthly figures from CVRPosition in the industry
716 companies in the databaseComparison with the other companies in planning and design of advertising campaigns based on the latest financial year.
Industry median: gross profit DKK 2.1m, net profit DKK 163k, equity DKK 649k, 3 employees.
Compared with similar companies
size, age and company form| Group | Gross profit | Equity |
|---|---|---|
| Companies with fewer than 20 employees69,967 companies in the comparison | No. 21,078of 69,742 Better than 70% | No. 36,756of 69,964 Better than 47% |
| Same industry and fewer than 20 employees634 companies in the comparison | No. 190of 633 Better than 70% | No. 244of 634 Better than 62% |
| Companies that are between 15 and 29 years old24,910 companies in the comparison | No. 12,495of 24,791 Better than 50% | No. 19,060of 24,909 Better than 23% |
| All companies of type ApS66,508 companies in the comparison | No. 20,910of 66,379 Better than 69% | No. 32,595of 66,505 Better than 51% |
The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.
Compare with the industry
Planning and design of advertising campaigns- Spalt PR Danmark ApSDKK 3.2m
- WPP Enterprise Solutions MAP A/SDKK 497.5m
- Omnicom Media Group A/SDKK 196.3m
- Spalt PR Danmark ApSDKK 15,496
- WPP Enterprise Solutions MAP A/SDKK 175.1m
- Omnicom Media Group A/SDKK 28.6m
- Spalt PR Danmark ApSDKK 788k
- WPP Enterprise Solutions MAP A/SDKK 163.9m
- Omnicom Media Group A/SDKK 143m
- Spalt PR Danmark ApS6
- WPP Enterprise Solutions MAP A/S497
- Omnicom Media Group A/S76
Latest financial year per company. Choose up to three companies from the largest in the industry.
Owners and group
from the Public Ownership Register- Spalt PR Management AB100%
Management
3 active registrationsExecutive management
| Name | Role | Appointed |
|---|---|---|
| Rebeckah Stensson | Director | 21/08/2017 |
Board of directors
| Name | Role | Appointed |
|---|---|---|
| Rebeckah Stensson | Board member | 21/08/2017 |
| Anna Fors | Board member | 21/08/2017 |
- Founders
- ApS KBUS 38 nr.3117
Former management (11)
| Name | Role | Appointed | Resigned |
|---|---|---|---|
| Kim Madsen | Chair of the board | 01/01/2003 | 06/02/2003 |
| Annemette Heller | CEO | 01/01/2003 | 06/02/2003 |
| Kristina Korsholm | Board member | 06/02/2003 | 06/05/2004 |
| Kristina Korsholm | CEO | 06/02/2003 | 06/05/2004 |
| Eva Pia Charlotte Lanneberg Olsson | Chair of the board | 06/02/2003 | 07/03/2006 |
| Christina Marie Matsgård | Board member | 06/02/2003 | 21/08/2017 |
| Eva Dögg Gudmundsdottir | CEO | 06/05/2004 | 26/05/2004 |
| Eva Pia Charlotte Lanneberg Olsson | Director | 26/05/2004 | 07/03/2006 |
| Miriam kristina Hayder | Board member | 07/03/2006 | 21/08/2017 |
| Miriam kristina Hayder | Director | 07/03/2006 | 21/08/2017 |
| Natasha Skou | Board member | 21/08/2017 | 14/02/2025 |
Signing rule: Selskabet tegnes af et bestyrelsesmedlem eller af et bestyrelsesmedlem i forening med en direktør
Address and production units
1 active production unitsSkindergade 31
1159 København K
| Production unit | Address | Employees | P number |
|---|---|---|---|
| SPALT PR DANMARK ApS | Skindergade 31, 3, 1159 København K | 6 | 1009605343 |
Purpose
Selskabets formål er at drive reklame-, medie- og pr-virksomhed.
The purpose is quoted from the register in Danish.
Changes year by year
39 registered events20261 changeaccounts 1
- AccountsAnnual report for 2025 published
20253 changesaccounts 1 · management 1 · industry 1
- AccountsAnnual report for 2024 published
- ManagementNatasha Skou stepped down as board member
- IndustryIndustry changed to Planning and design of advertising campaigns (731110)
20242 changesaccounts 1 · address 1
- AccountsAnnual report for 2023 published
- AddressMoved to Skindergade 31, 3, 1159 København K
20231 changeaccounts 1
- AccountsAnnual report for 2022 published
20221 changeaccounts 1
- AccountsAnnual report for 2021 published
20211 changeaccounts 1
- AccountsAnnual report for 2020 published
20177 changesmanagement 7
- ManagementAnna Fors appointed board member
- ManagementRebeckah Stensson appointed director
- ManagementRebeckah Stensson appointed board member
- ManagementNatasha Skou appointed board member
- ManagementMiriam kristina Hayder stepped down as board member
- ManagementMiriam kristina Hayder stepped down as director
- ManagementChristina Marie Matsgård stepped down as board member
20081 changeindustry 1
- IndustryIndustry changed to Planning and design of advertising campaigns (731110)
20065 changesname 1 · management 4
- NameName changed from SPALT DANMARK ApS to SPALT PR DANMARK ApS
- ManagementMiriam kristina Hayder appointed board member
- ManagementMiriam kristina Hayder appointed director
- ManagementEva Pia Charlotte Lanneberg Olsson stepped down as director
- ManagementEva Pia Charlotte Lanneberg Olsson stepped down as chair of the board
20045 changesmanagement 5
- ManagementEva Pia Charlotte Lanneberg Olsson appointed director
- ManagementEva Dögg Gudmundsdottir stepped down as ceo
- ManagementEva Dögg Gudmundsdottir appointed ceo
- ManagementKristina Korsholm stepped down as ceo
- ManagementKristina Korsholm stepped down as board member
200312 changesname 1 · address 1 · management 8 · founded 1 · ownership 1
- NameName changed from ApS KBIL 17 NR. 1488 to SPALT DANMARK ApS
- AddressMoved to Skindergade 31, 1, 1159 København K
- ManagementChristina Marie Matsgård appointed board member
- ManagementEva Pia Charlotte Lanneberg Olsson appointed chair of the board
- ManagementKristina Korsholm appointed ceo
- ManagementKristina Korsholm appointed board member
- ManagementKim Madsen stepped down as chair of the board
- ManagementAnnemette Heller stepped down as ceo
- FoundedRegistered as ApS KBIL 17 NR. 1488
- ManagementKim Madsen appointed chair of the board
- ManagementAnnemette Heller appointed ceo
- OwnershipSpalt PR Management AB registered as owner (100%)
Related companies
Same industry in København
- WPP Enterprise Solutions MAP A/S497 employees
- Vertic A/S114 employees
- Kunde & Co. A/S109 employees
- Grey Danmark A/S105 employees
- Obsidian Digital A/S94 employees
- Adpeople A/S93 employees
Same people in management
- Tryg Forsikring A/Svia Kim Madsen
- Semler Mobility Retail A/Svia Annemette Heller
- Atea A/Svia Annemette Heller
- itm8 A/Svia Annemette Heller
- Nomeco A/Svia Annemette Heller
- Randstad A/Svia Annemette Heller
Largest in the industry
- WPP Enterprise Solutions MAP A/SDKK 497.5m
- Omnicom Media Group A/SDKK 196.3m
- Kunde & Co. A/SDKK 96.5m
- Obsidian Digital A/SDKK 90.4m
- Grey Danmark A/SDKK 85.6m
- Storm Group ApSDKK 81.1m
Source and updates
The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026.