Pepas ApS
Private limited companyCVR 43753568København NActive
Pepas ApS is a private limited company, based in København N, active in planning and design of advertising campaigns, founded in 2023. Equity was negative at the end of 2025 (−DKK 136k). The company made a loss in both 2024 and 2025, most recently DKK 172k. 3 other companies in the database are registered at the same address.
Key figures · financial year 2025
What has changed
calculated from recorded figures and datesFinancials: 2025 against 2024
- Gross profit rose 8% (2024 → 2025), to DKK 2.5m.
- The loss grew: from DKK 8,036 to DKK 172k (2024 → 2025).
- Equity turned negative: −DKK 136k (2024 → 2025).
Employees
- 2 fewer employees than a year earlier: 4 (07/2026) against 6 (07/2025).
Management and owners, last 24 months
- New owners registered: Viggo og Peters Fælles Holding ApS (20/12/2024).
- No longer registered as owner: Peter P. Sommer Holding ApS (20/12/2024).
Registrations, last 24 months
- 24/03/2025: Moved to Nørrebrogade 106, 2200 København N
- 01/01/2025: Industry changed to Planning and design of advertising campaigns (731110)
Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.
Financial statements
Financial years 2023–2025 · amounts in DKK thousandEquity and net profit
| 2023 | 2024 | 2025 | Change | |
|---|---|---|---|---|
| Revenue | not stated | not stated | not stated | – |
| Gross profit | 1,756 | 2,277 | 2,467 | +8.4% |
| Operating profit (EBIT) | 853 | 21 | −157 | −848.9% |
| Profit before tax | 855 | −0 | −172 | −102,937.7% |
| Net profit | 665 | −8 | −172 | −2,041.3% |
| Total assets | 1,234 | 724 | 537 | −25.8% |
| Equity | 705 | 37 | −136 | −470.9% |
| Liabilities | 529 | 687 | 672 | −2.2% |
| Cash and cash equivalents | 793 | 328 | 122 | −62.8% |
| Average number of employees | 2 | 5 | 5 | 0% |
Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2023, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures.
Download the figures as CSV · free with an account, amounts in whole DKK
Signals from the financial statements
calculated from the 2025 figuresNegative equity
Equity was −DKK 136k at the end of 2025.
How is this calculated?
Equity in the latest annual report is below zero.
Loss for 2 years in a row
Net result has been negative in 2024–2025.
How is this calculated?
Net result is negative in the two or more latest annual reports in a row.
The signals are rules applied to the figures in the annual reports. They are not an assessment or credit rating of the company. See Data and method.
Annual reports
3 financial years| Financial year | Period | Published | Figures for | Documents |
|---|---|---|---|---|
| 2025 | 01/01/2025 – 31/12/2025 | 30/06/2026 | The company | PDF not statedXBRL |
| 2024 | 01/01/2024 – 31/12/2024 | 02/07/2025 | The company | PDFXBRL |
| 2023 | 05/01/2023 – 31/12/2023 | 11/06/2024 | The company | PDFXBRL |
The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.
Employees
monthly figures from CVRPosition in the industry
716 companies in the databaseComparison with the other companies in planning and design of advertising campaigns based on the latest financial year.
Industry median: gross profit DKK 2.1m, net profit DKK 163k, equity DKK 649k, 3 employees.
Compared with similar companies
size, age and company form| Group | Gross profit | Equity |
|---|---|---|
| Companies with fewer than 20 employees69,967 companies in the comparison | No. 26,597of 69,742 Better than 62% | No. 62,851of 69,964 Better than 10% |
| Same industry and fewer than 20 employees634 companies in the comparison | No. 244of 633 Better than 62% | No. 579of 634 Better than 9% |
| Companies that are founded within the last five years16,675 companies in the comparison | No. 4,774of 16,627 Better than 71% | No. 14,246of 16,674 Better than 15% |
| All companies of type ApS66,508 companies in the comparison | No. 25,990of 66,379 Better than 61% | No. 59,209of 66,505 Better than 11% |
The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.
Compare with the industry
Planning and design of advertising campaigns- Pepas ApSDKK 2.5m
- WPP Enterprise Solutions MAP A/SDKK 497.5m
- Omnicom Media Group A/SDKK 196.3m
- Pepas ApS−DKK 172k
- WPP Enterprise Solutions MAP A/SDKK 175.1m
- Omnicom Media Group A/SDKK 28.6m
- Pepas ApS−DKK 136k
- WPP Enterprise Solutions MAP A/SDKK 163.9m
- Omnicom Media Group A/SDKK 143m
- Pepas ApS4
- WPP Enterprise Solutions MAP A/S497
- Omnicom Media Group A/S76
Latest financial year per company. Choose up to three companies from the largest in the industry.
Owners and group
from the Public Ownership Register- Viggo og Peters Fælles Holding ApS100%
Management
1 active registrationsExecutive management
| Name | Role | Appointed |
|---|---|---|
| Peter Pagaard Sommer | CEO | 05/01/2023 |
- Founders
- Peter P. Sommer Holding ApS
Signing rule: Selskabet tegnes af én direktør.
Address and production units
1 active production unitsNørrebrogade 106
2200 København N
København Municipality · Postcode 2200
Other companies at the address (3)
- Skønheden i det simple ApSRetail sale of clothing
- Konya Kebab ApSOther financial service activities n.e.c.
- Balash ApSEvent catering
| Production unit | Address | Employees | P number |
|---|---|---|---|
| Pepas ApS | Nørrebrogade 106, 2200 København N | 4 | 1028894437 |
Purpose
Selskabets formål er at drive konsulentvirksomhed, der hjælper virksomheder med online markedsføring, branding og optimering.
The purpose is quoted from the register in Danish.
Changes year by year
11 registered events20261 changeaccounts 1
- AccountsAnnual report for 2025 published
20253 changesaccounts 1 · address 1 · industry 1
- AccountsAnnual report for 2024 published
- AddressMoved to Nørrebrogade 106, 2200 København N
- IndustryIndustry changed to Planning and design of advertising campaigns (731110)
20244 changesownership 2 · accounts 1 · address 1
- OwnershipViggo og Peters Fælles Holding ApS registered as owner (100%)
- OwnershipPeter P. Sommer Holding ApS is no longer registered as owner
- AccountsAnnual report for 2023 published
- AddressMoved to Nørrebrogade 106, 2200 København N
20233 changesfounded 1 · management 1 · ownership 1
- FoundedRegistered as Pepas ApS
- ManagementPeter Pagaard Sommer appointed ceo
- OwnershipPeter P. Sommer Holding ApS registered as owner (100%)
Related companies
Same industry in København
- WPP Enterprise Solutions MAP A/S497 employees
- Vertic A/S114 employees
- Kunde & Co. A/S109 employees
- Grey Danmark A/S105 employees
- Obsidian Digital A/S94 employees
- Adpeople A/S93 employees
Largest in the industry
- WPP Enterprise Solutions MAP A/SDKK 497.5m
- Omnicom Media Group A/SDKK 196.3m
- Kunde & Co. A/SDKK 96.5m
- Obsidian Digital A/SDKK 90.4m
- Grey Danmark A/SDKK 85.6m
- Storm Group ApSDKK 81.1m
Source and updates
The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026. The company is protected against advertising; contact details are not shown, and the data must not be used for marketing.