CVRdatabase
Menu

Moon ApS

Private limited companyCVR 34803129København KActive

Moon ApS is a private limited company, based in København K, active in other advertising activities, founded in 2012. The company went from a profit in 2024 to a loss of DKK 122k in 2025. With 11 employees, the company is about 4 times larger than the industry median. Equity fell to DKK 5m in 2025.

Follow
PDF reportCompare

Key figures · financial year 2025

Gross profitDKK 8.8m−33.8% vs. 2024
Net profit−DKK 122k−104% vs. 2024
EquityDKK 5m−38.6% vs. 2024
Employees11latest month from CVR

What has changed

calculated from recorded figures and dates

Financials: 2025 against 2024

  • Gross profit fell 34% (2024 → 2025), to DKK 8.8m.
  • Net profit went from a profit of DKK 3m to a loss of DKK 122k (2024 → 2025).
  • Equity fell 39% (2024 → 2025), to DKK 5m.

Employees

  • 1 more employees than a year earlier: 11 (07/2026) against 10 (07/2025).

Registrations, last 24 months

  • 01/01/2025: Industry changed to Other advertising activities (731190)

Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.

Financial statements

Financial years 2020–2025 · amounts in DKK thousand

Equity and net profit

−DKK 2mDKK 0DKK 2mDKK 4mDKK 6mDKK 8m202020212022202320242025
EquityNet profit
Financial figures for Moon ApS
202020212022202320242025Change
Revenuenot statednot statednot statednot statednot statednot stated–
Gross profit8,6627,91711,85612,64213,3328,830−33.8%
Operating profit (EBIT)3,4883,2995,5575,0444,009120−97%
Profit before tax3,4533,2455,5194,9543,95228−99.3%
Net profit2,6712,5134,2863,8453,049−122−104%
Total assets8,3596,82714,11411,3999,5379,018−5.4%
Equity5,1895,7027,9898,8338,0824,961−38.6%
Liabilities3,1691,1216,1252,5581,4464,058+180.6%
Cash and cash equivalents3,8203,1162,2205,7042,5202,767+9.8%
Average number of employees77771110−9.1%

Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2020, 2021, 2022, 2023, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures.

Download the figures as CSV · free with an account, amounts in whole DKK

DKK 0DKK 2mDKK 4mDKK 6mDKK 8mDKK 10mDKK 12mDKK 14m202020212022202320242025
Gross profitMedian, the industry (189 companies)

Signals from the financial statements

calculated from the 2025 figures

  • Equity fell sharply

    Equity fell 39% from 2024 to 2025 (DKK 8.1m to DKK 5m).

    How is this calculated?

    Equity has fallen by at least 30% from the previous annual report, and it was positive the year before.

The signals are rules applied to the figures in the annual reports. They are not an assessment or credit rating of the company. See Data and method.

Annual reports

6 financial years
Annual reports for Moon ApS
Financial yearPeriodPublishedFigures forDocuments
202501/01/2025 – 31/12/202517/06/2026The companyPDF not statedXBRL
202401/01/2024 – 31/12/202419/06/2025The companyPDFXBRL
202301/01/2023 – 31/12/202326/04/2024The companyPDFXBRL
202201/01/2022 – 31/12/202226/05/2023The companyPDFXBRL
202101/01/2021 – 31/12/202120/05/2022The companyPDFXBRL
202001/01/2020 – 31/12/202027/05/2021The companyPDFXBRL

The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.

Employees

monthly figures from CVR
0246810121408/2309/2310/2311/2312/2301/2402/2403/2404/2405/2406/2407/2408/2409/2410/2411/2412/2401/2502/2503/2504/2505/2506/2507/2508/2509/2510/2511/2512/2501/2602/2603/2604/2605/2606/2607/26
Employees

Position in the industry

189 companies in the database

Comparison with the other companies in other advertising activities based on the latest financial year.

Gross profitDKK 8.8mNo. 13 of 189
Better than 94% of the companies in the industry
EquityDKK 5mNo. 15 of 189
Better than 93% of the companies in the industry
Number of employees11No. 19 of 189
Better than 90% of the companies in the industry

Industry median: gross profit DKK 1.8m, net profit DKK 184k, equity DKK 761k, 3 employees.

DKK 100kDKK 523kDKK 2.7mDKK 14.3mDKK 43mHere
Distribution of gross profit for 184 companies in the industry (latest financial year, logarithmic scale). Amber bar: where this company sits.

Compared with similar companies

size, age and company form
Rank among similar companies
GroupGross profitEquity
Companies with fewer than 20 employees69,967 companies in the comparison
No. 5,925of 69,742
Better than 92%
No. 14,237of 69,964
Better than 80%
Same industry and fewer than 20 employees180 companies in the comparison
No. 7of 180
Better than 97%
No. 11of 180
Better than 94%
Companies that are between 5 and 14 years old33,688 companies in the comparison
No. 4,975of 33,588
Better than 85%
No. 6,118of 33,687
Better than 82%
All companies of type ApS66,508 companies in the comparison
No. 7,150of 66,379
Better than 89%
No. 11,314of 66,505
Better than 83%

The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.

Compare with the industry

Other advertising activities
Gross profit
  1. Moon ApSDKK 8.8m
  2. Metz A/SDKK 74.7m
  3. Conz Media ApSDKK 29.9m
Net profit
  1. Moon ApS−DKK 122k
  2. Metz A/SDKK 21.2m
  3. Conz Media ApSDKK 13.2m
Equity
  1. Moon ApSDKK 5m
  2. Metz A/SDKK 41.1m
  3. Conz Media ApSDKK 13.3m
Employees
  1. Moon ApS11
  2. Metz A/S64
  3. Conz Media ApS5

Latest financial year per company. Choose up to three companies from the largest in the industry.

Owners and group

from the Public Ownership Register
Owners
  • Sun Kill Moon Holding ApS50%
  • Sun Moon Star Holding ApS50%
Moon ApS

Management

2 active registrations

Executive management

Executive management at Moon ApS
NameRoleAppointed
Martin GjesingDirector20/11/2012
Frederik Bjerregaard SørensenDirector17/07/2013
Auditor
Grant Thornton, Godkendt Revisionspartnerselskab
Founders
Frederik Bjerregaard Sørensen, Martin Gjesing, Skronskifilms Holding ApS
Former management (3)
Former management at Moon ApS
NameRoleAppointedResigned
Frederik Bjerregaard SørensenBoard member20/11/201217/07/2013
Mariusz Wojciech Kajetan SkronskiChair of the board20/11/201217/07/2013
Martin GjesingBoard member20/11/201217/07/2013

Signing rule: Selskabet tegnes af én direktør.

Address and production units

1 active production units

Vestergade 12A
1456 København K

København Municipality · Postcode 1456

Production units
Production unitAddressEmployeesP number
MOON ApSVestergade 12A, 3. th, 1456 København K111018094572

Purpose

Selskabets formål er direkte eller indirekte gennem ejerandele i andre selskaber at drive reklamebureau og naturlig dermed forbundet virksomhed efter direktionens beslutning.

The purpose is quoted from the register in Danish.

Changes year by year

23 registered events
20261 changeaccounts 1
  • Annual report for 2025 published
20252 changesaccounts 1 · industry 1
  • Annual report for 2024 published
  • Industry changed to Other advertising activities (731190)
20241 changeaccounts 1
  • Annual report for 2023 published
20231 changeaccounts 1
  • Annual report for 2022 published
20221 changeaccounts 1
  • Annual report for 2021 published
20212 changesaccounts 1 · address 1
  • Annual report for 2020 published
  • Moved to Vestergade 12A, 3. th, 1456 København K
20151 changeaddress 1
  • Moved to Amagertorv 5, 2, 1160 København K
20142 changesownership 2
  • SUN KILL MOON HOLDING ApS registered as owner (50%)
  • SUN MOON STAR HOLDING ApS registered as owner (50%)
20137 changesaddress 1 · name 1 · capital 1 · management 4
  • Moved to Nikolaj Plads 30, 1067 København K
  • Name changed from SKRONSKI/BJERREGAARD/GJESING ApS to MOON ApS
  • Share capital changed from 126,000 DKK to 84,000 DKK
  • Frederik Bjerregaard Sørensen appointed director
  • Frederik Bjerregaard Sørensen stepped down as board member
  • Mariusz Wojciech Kajetan Skronski stepped down as chair of the board
  • Martin Gjesing stepped down as board member
20125 changesfounded 1 · management 4
  • Registered as SKRONSKI/BJERREGAARD/GJESING ApS
  • Frederik Bjerregaard Sørensen appointed board member
  • Mariusz Wojciech Kajetan Skronski appointed chair of the board
  • Martin Gjesing appointed board member
  • Martin Gjesing appointed director

Related companies

Same industry in København

See all →

Same people in management

Largest in the industry

See all →

Source and updates

The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026. The company is protected against advertising; contact details are not shown, and the data must not be used for marketing.

View in CVRReport a correction