Mensch P/S
Partnership limited by sharesCVR 34730105København KActive
Mensch P/S is a partnership limited by shares, based in København K, active in planning and design of advertising campaigns, founded in 2012. Net profit fell 22% from 2024 to 2025, ending at DKK 6.1m. With 16 employees, the company is about 5 times larger than the industry median. Equity fell to DKK 9.3m in 2025.
Key figures · financial year 2025
What has changed
calculated from recorded figures and datesFinancials: 2025 against 2024
- Gross profit fell 8% (2024 → 2025), to DKK 22m.
- Net profit fell 22% (2024 → 2025), to DKK 6.1m.
- Equity fell 16% (2024 → 2025), to DKK 9.3m.
Registrations, last 24 months
- 01/01/2025: Industry changed to Planning and design of advertising campaigns (731110)
Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.
Financial statements
Financial years 2020–2025 · amounts in DKK thousandEquity and net profit
| 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | Change | |
|---|---|---|---|---|---|---|---|
| Revenue | not stated | not stated | not stated | not stated | not stated | not stated | – |
| Gross profit | 13,528 | 15,403 | 14,678 | 19,477 | 24,065 | 22,034 | −8.4% |
| Operating profit (EBIT) | 5,194 | 7,079 | 5,029 | 5,984 | 7,799 | 6,125 | −21.5% |
| Net profit | 5,125 | 7,001 | 5,008 | 6,008 | 7,835 | 6,103 | −22.1% |
| Total assets | 13,624 | 14,835 | 13,650 | 21,123 | 19,786 | 22,574 | +14.1% |
| Equity | 8,307 | 10,183 | 8,190 | 9,191 | 11,017 | 9,285 | −15.7% |
| Liabilities | 5,317 | 4,652 | 5,461 | 11,933 | 8,768 | 13,289 | +51.6% |
| Average number of employees | 11 | 10 | 11 | 12 | 14 | 0 | −100% |
Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2020, 2021, 2022, 2023, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures.
Download the figures as CSV · free with an account, amounts in whole DKK
Signals from the financial statements
calculated from the 2025 figuresFewer employees
The number of employees fell 100% from 14 in 2024 to 0 in 2025.
How is this calculated?
The number of employees according to the annual report has fallen by at least 25%, and was at least 10 the year before.
Profit for five years in a row
Net result has been positive in 2021–2025.
How is this calculated?
Net result is positive in the five latest annual reports in a row.
The signals are rules applied to the figures in the annual reports. They are not an assessment or credit rating of the company. See Data and method.
Annual reports
6 financial years| Financial year | Period | Published | Figures for | Documents |
|---|---|---|---|---|
| 2025 | 01/01/2025 – 31/12/2025 | 06/05/2026 | The company | PDF not statedXBRL |
| 2024 | 01/01/2024 – 31/12/2024 | 30/04/2025 | The company | PDFXBRL |
| 2023 | 01/01/2023 – 31/12/2023 | 12/04/2024 | The company | PDFXBRL |
| 2022 | 01/01/2022 – 31/12/2022 | 08/06/2023 | The company | PDFXBRL |
| 2021 | 01/01/2021 – 31/12/2021 | 28/06/2022 | The company | PDFXBRL |
| 2020 | 01/01/2020 – 31/12/2020 | 22/06/2021 | The company | PDFXBRL |
The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.
Employees
monthly figures from CVRPosition in the industry
716 companies in the databaseComparison with the other companies in planning and design of advertising campaigns based on the latest financial year.
Industry median: gross profit DKK 2.1m, net profit DKK 163k, equity DKK 649k, 3 employees.
Compared with similar companies
size, age and company form| Group | Gross profit | Equity |
|---|---|---|
| Companies with fewer than 20 employees69,967 companies in the comparison | No. 1,319of 69,742 Better than 98% | No. 9,523of 69,964 Better than 86% |
| Same industry and fewer than 20 employees634 companies in the comparison | No. 5of 633 Better than 99% | No. 18of 634 Better than 97% |
| Companies that are between 5 and 14 years old33,688 companies in the comparison | No. 1,814of 33,588 Better than 95% | No. 3,951of 33,687 Better than 88% |
| All companies of type KAS496 companies in the comparison | No. 163of 479 Better than 66% | No. 170of 496 Better than 66% |
The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.
Compare with the industry
Planning and design of advertising campaigns- Mensch P/SDKK 22m
- WPP Enterprise Solutions MAP A/SDKK 497.5m
- Omnicom Media Group A/SDKK 196.3m
- Mensch P/SDKK 6.1m
- WPP Enterprise Solutions MAP A/SDKK 175.1m
- Omnicom Media Group A/SDKK 28.6m
- Mensch P/SDKK 9.3m
- WPP Enterprise Solutions MAP A/SDKK 163.9m
- Omnicom Media Group A/SDKK 143m
- Mensch P/S16
- WPP Enterprise Solutions MAP A/S497
- Omnicom Media Group A/S76
Latest financial year per company. Choose up to three companies from the largest in the industry.
Owners and group
from the Public Ownership Register- Frederik Jeppe Preisler20%
- Hørslev Holding ApS5%
- Smørkat ApS33.33%
- Bistecco ApS5%
- Christina Tønnesen ApS25%
Management
4 active registrationsExecutive management
| Name | Role | Appointed |
|---|---|---|
| Christina Tønnesen | CEO | 01/01/2016 |
Board of directors
| Name | Role | Appointed |
|---|---|---|
| Klavs Krieger von Lowzow | Board member | 01/01/2016 |
| Frederik Jeppe Preisler | Chair of the board | 01/01/2016 |
| Christina Tønnesen | Board member | 01/01/2016 |
- Auditor
- Kreston CM Statsautoriseret Revisions interessentskab
- Founders
- Mensch 2012 A/S
Former management (4)
| Name | Role | Appointed | Resigned |
|---|---|---|---|
| Bjørn Stene | Board member | 17/09/2012 | 31/12/2015 |
| Bjørn Stene | CEO | 17/09/2012 | 31/12/2015 |
| Frederik Jeppe Preisler | Board member | 17/09/2012 | 31/12/2015 |
| Espen Sørensen | Chair of the board | 17/09/2012 | 31/12/2015 |
Signing rule: Selskabet tegnes af bestyrelsesformanden i forening med den administrerende direktør, to bestyrelsesmedlemmer i forening eller af den samlede bestyrelse i selskabet.
Address and production units
1 active production unitsBredgade 41
1260 København K
| Production unit | Address | Employees | P number |
|---|---|---|---|
| MENSCH P/S | Bredgade 41, st. tv, 1260 København K | 16 | 1018041533 |
Purpose
Selskabets formål er direkte eller indirekte gennem ejerandele i andre virksomheder at drive kommunikationsvirksomhed samt anden i forbindelse hermed stående virksomhed.
The purpose is quoted from the register in Danish.
Changes year by year
51 registered events20261 changeaccounts 1
- AccountsAnnual report for 2025 published
20252 changesaccounts 1 · industry 1
- AccountsAnnual report for 2024 published
- IndustryIndustry changed to Planning and design of advertising campaigns (731110)
20241 changeaccounts 1
- AccountsAnnual report for 2023 published
20232 changesaccounts 1 · ownership 1
- AccountsAnnual report for 2022 published
- OwnershipCHRISTINA TØNNESEN ApS registered as owner (25%)
20224 changesownership 3 · accounts 1
- OwnershipCHRISTINA TØNNESEN ApS is no longer registered as owner
- OwnershipBistecco ApS registered as owner (5%)
- AccountsAnnual report for 2021 published
- OwnershipSMØRKAT ApS registered as owner (33.33%)
20212 changesownership 1 · accounts 1
- OwnershipSMØRKAT ApS is no longer registered as owner
- AccountsAnnual report for 2020 published
20194 changesownership 4
- OwnershipCHRISTINA TØNNESEN ApS registered as owner (10%)
- OwnershipCT-M AF 2012 ApS is no longer registered as owner
- OwnershipCLEM IN THE CLOUD ApS is no longer registered as owner
- OwnershipHØRSLEV HOLDING ApS registered as owner (5%)
20182 changesownership 1 · address 1
- OwnershipAndrew Peter Smart is no longer registered as owner
- AddressMoved to Bredgade 41, st. tv, 1260 København K
20171 changeownership 1
- OwnershipPeter Toke Dinesen is no longer registered as owner
20169 changesownership 4 · address 1 · management 4
- OwnershipSMØRKAT ApS registered as owner (50%)
- OwnershipES-M AF 2012 ApS is no longer registered as owner
- OwnershipBS-M AF 2012 ApS is no longer registered as owner
- AddressMoved to Bredgade 41, 1260 København K
- ManagementChristina Tønnesen appointed ceo
- ManagementKlavs Krieger von Lowzow appointed board member
- ManagementFrederik Jeppe Preisler appointed chair of the board
- ManagementChristina Tønnesen appointed board member
- OwnershipCLEM IN THE CLOUD ApS registered as owner (5%)
20155 changesmanagement 4 · ownership 1
- ManagementBjørn Stene stepped down as board member
- ManagementBjørn Stene stepped down as ceo
- ManagementFrederik Jeppe Preisler stepped down as board member
- ManagementEspen Sørensen stepped down as chair of the board
- OwnershipKOMPLEMENTARSELSKABET MENSCH ApS is no longer registered as owner
20141 changeownership 1
- OwnershipKOMPLEMENTARSELSKABET MENSCH ApS registered as owner (5%)
20139 changesownership 9
- OwnershipPeter Toke Dinesen registered as owner (5%)
- OwnershipFrederik Jeppe Preisler registered as owner (20%)
- OwnershipCT-M AF 2012 ApS registered as owner (5%)
- OwnershipES-M AF 2012 ApS registered as owner (20%)
- OwnershipAndrew Peter Smart registered as owner (5%)
- OwnershipCT-M AF 2012 ApS is no longer registered as owner
- OwnershipES-M AF 2012 ApS is no longer registered as owner
- OwnershipBS-M AF 2012 ApS registered as owner (20%)
- OwnershipBS-M AF 2012 ApS is no longer registered as owner
20128 changesownership 3 · founded 1 · management 4
- OwnershipBS-M AF 2012 ApS registered as owner (20%)
- OwnershipCT-M AF 2012 ApS registered as owner (5%)
- OwnershipES-M AF 2012 ApS registered as owner (20%)
- FoundedRegistered as MENSCH P/S
- ManagementBjørn Stene appointed board member
- ManagementBjørn Stene appointed ceo
- ManagementFrederik Jeppe Preisler appointed board member
- ManagementEspen Sørensen appointed chair of the board
Related companies
Same industry in København
- WPP Enterprise Solutions MAP A/S497 employees
- Vertic A/S114 employees
- Kunde & Co. A/S109 employees
- Grey Danmark A/S105 employees
- Obsidian Digital A/S94 employees
- Adpeople A/S93 employees
Same people in management
- A/S Informationvia Christina Tønnesen
- Ronald A/Svia Klavs Krieger von Lowzow
- By Kavsman Group ApSvia Klavs Krieger von Lowzow
- Fjordmælk A/Svia Klavs Krieger von Lowzow
- Børge Kristiansen & Søn ApSvia Klavs Krieger von Lowzow
- Klosterhedens Vildt A/Svia Klavs Krieger von Lowzow
Largest in the industry
- WPP Enterprise Solutions MAP A/SDKK 497.5m
- Omnicom Media Group A/SDKK 196.3m
- Kunde & Co. A/SDKK 96.5m
- Obsidian Digital A/SDKK 90.4m
- Grey Danmark A/SDKK 85.6m
- Storm Group ApSDKK 81.1m
Source and updates
The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026. The company is protected against advertising; contact details are not shown, and the data must not be used for marketing.