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Medieplan Fyn ApS

Private limited companyCVR 40452265Odense CActive

Medieplan Fyn ApS is a private limited company, based in Odense C, active in planning and design of advertising campaigns, founded in 2019. The company made a loss in both 2023 and 2024, most recently DKK 25,941. Equity fell to DKK 161k in 2024.

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Key figures · financial year 2024

Gross profitDKK 1.1m−13.1% vs. 2023
Net profit−DKK 25,941+48.2% vs. 2023
EquityDKK 161k−24% vs. 2023
Employees3latest month from CVR

What has changed

calculated from recorded figures and dates

Financials: 2024 against 2023

  • Gross profit fell 13% (2023 → 2024), to DKK 1.1m.
  • The loss got smaller: from DKK 50,088 to DKK 25,941 (2023 → 2024).
  • Equity fell 24% (2023 → 2024), to DKK 161k.

Management and owners, last 24 months

  • New in management: Rune Bruun Hansen (director, 01/08/2025).
  • Stepped down: Jesper Theodorsen (director, 01/08/2025).
  • New owners registered: Vaekst Digital A/S (01/08/2025).
  • No longer registered as owner: Theo Holding ApS (01/08/2025).

Registrations, last 24 months

  • 01/01/2025: Industry changed to Planning and design of advertising campaigns (731110)

Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.

Financial statements

Financial years 2019–2024 · amounts in DKK thousand

Equity and net profit

−DKK 100kDKK 0DKK 100kDKK 200kDKK 300kDKK 400k201920202021202220232024
EquityNet profit
Financial figures for Medieplan Fyn ApS
201920202021202220232024Change
Revenuenot statednot statednot statednot statednot statednot stated–
Gross profit4889911,1291,4871,3021,131−13.1%
Operating profit (EBIT)67170117128−61−31+48.9%
Profit before tax67168111123−60−32+47.4%
Net profit501278392−50−26+48.2%
Total assets212560614582453330−27.1%
Equity100227310352212161−24%
Liabilities112333304230241169−29.9%
Cash and cash equivalents192401380462388249−35.9%
Average number of employees233443−25%

Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2019, 2020, 2021, 2022, 2023, 2024: smaller companies may omit it, and we do not derive it from other figures. Download annual report 2024 (PDF)

Download the figures as CSV · free with an account, amounts in whole DKK

DKK 0DKK 500kDKK 1mDKK 1.5mDKK 2m201920202021202220232024
Gross profitMedian, the industry (716 companies)

Signals from the financial statements

calculated from the 2024 figures

  • Loss for 2 years in a row

    Net result has been negative in 2023–2024.

    How is this calculated?

    Net result is negative in the two or more latest annual reports in a row.

  • A more recent annual report is missing

    The latest annual report in the database is for 2024 (period ending 2024-12-31). The next year's report is not in the database.

    How is this calculated?

    More than 19 months have passed since the end of the latest annual report's period: a twelve-month financial year, a five-month deadline and two months of margin. The company may have a shifted financial year, or the report has not been loaded yet.

The signals are rules applied to the figures in the annual reports. They are not an assessment or credit rating of the company. See Data and method.

Annual reports

6 financial years
Annual reports for Medieplan Fyn ApS
Financial yearPeriodPublishedFigures forDocuments
202401/01/2024 – 31/12/202431/03/2025The companyPDFXBRL
202301/01/2023 – 31/12/202330/05/2024The companyPDFXBRL
202201/01/2022 – 31/12/202209/06/2023The companyPDFXBRL
202101/01/2021 – 31/12/202101/05/2022The companyPDFXBRL
202001/01/2020 – 31/12/202031/03/2021The companyPDFXBRL
201915/04/2019 – 31/12/201913/05/2020The companyPDFXBRL

The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.

Employees

monthly figures from CVR
0246808/2309/2310/2311/2312/2301/2402/2403/2404/2405/2406/2407/2408/2409/2410/2411/2412/2401/2502/2503/2504/2505/2506/2507/2508/2509/2510/2511/2512/2501/2602/2603/2604/2605/2606/2607/26
Employees

Position in the industry

716 companies in the database

Comparison with the other companies in planning and design of advertising campaigns based on the latest financial year.

Gross profitDKK 1.1mNo. 479 of 715
Better than 33% of the companies in the industry
EquityDKK 161kNo. 518 of 716
Better than 28% of the companies in the industry
Number of employees3No. 315 of 716
Better than 56% of the companies in the industry

Industry median: gross profit DKK 2.1m, net profit DKK 163k, equity DKK 649k, 3 employees.

DKK 100kDKK 840kDKK 7.1mDKK 59.2mDKK 244.8mHere
Distribution of gross profit for 685 companies in the industry (latest financial year, logarithmic scale). Amber bar: where this company sits.

Compared with similar companies

size, age and company form
Rank among similar companies
GroupGross profitEquity
Companies with fewer than 20 employees69,967 companies in the comparison
No. 42,529of 69,742
Better than 39%
No. 52,089of 69,964
Better than 26%
Same industry and fewer than 20 employees634 companies in the comparison
No. 400of 633
Better than 37%
No. 444of 634
Better than 30%
Companies that are between 5 and 14 years old33,688 companies in the comparison
No. 22,268of 33,588
Better than 34%
No. 24,806of 33,687
Better than 26%
All companies of type ApS66,508 companies in the comparison
No. 40,952of 66,379
Better than 38%
No. 48,194of 66,505
Better than 28%

The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.

Compare with the industry

Planning and design of advertising campaigns
Gross profit
  1. Medieplan Fyn ApSDKK 1.1m
  2. WPP Enterprise Solutions MAP A/SDKK 497.5m
  3. Omnicom Media Group A/SDKK 196.3m
Net profit
  1. Medieplan Fyn ApS−DKK 25,941
  2. WPP Enterprise Solutions MAP A/SDKK 175.1m
  3. Omnicom Media Group A/SDKK 28.6m
Equity
  1. Medieplan Fyn ApSDKK 161k
  2. WPP Enterprise Solutions MAP A/SDKK 163.9m
  3. Omnicom Media Group A/SDKK 143m
Employees
  1. Medieplan Fyn ApS3
  2. WPP Enterprise Solutions MAP A/S497
  3. Omnicom Media Group A/S76

Latest financial year per company. Choose up to three companies from the largest in the industry.

Owners and group

from the Public Ownership Register
Owners
Medieplan Fyn ApS

Management

1 active registrations

Executive management

Executive management at Medieplan Fyn ApS
NameRoleAppointed
Rune Bruun HansenDirector01/08/2025
Founders
Theo Holding ApS
Former management (1)
Former management at Medieplan Fyn ApS
NameRoleAppointedResigned
Jesper TheodorsenDirector15/04/201901/08/2025

Signing rule: Virksomheden tegnes af en direktør

Address and production units

1 active production units

Åløkke Allé 5
5000 Odense C

Odense Municipality · Postcode 5000

Production units
Production unitAddressEmployeesP number
Medieplan Fyn ApSÅløkke Allé 5, 5000 Odense C31024625695

Purpose

Selskabets formål er at drive virksomhed som reklamebureau samt enhver virksomhed i forbindelse hermed.

The purpose is quoted from the register in Danish.

Changes year by year

14 registered events
20256 changesmanagement 2 · ownership 2 · accounts 1 · industry 1
  • Rune Bruun Hansen appointed director
  • Jesper Theodorsen stepped down as director
  • Vaekst Digital A/S registered as owner (100%)
  • Theo Holding ApS is no longer registered as owner
  • Annual report for 2024 published
  • Industry changed to Planning and design of advertising campaigns (731110)
20241 changeaccounts 1
  • Annual report for 2023 published
20231 changeaccounts 1
  • Annual report for 2022 published
20221 changeaccounts 1
  • Annual report for 2021 published
20211 changeaccounts 1
  • Annual report for 2020 published
20201 changeaccounts 1
  • Annual report for 2019 published
20193 changesfounded 1 · management 1 · ownership 1
  • Registered as Medieplan Fyn ApS
  • Jesper Theodorsen appointed director
  • Theo Holding ApS registered as owner (100%)

Related companies

Same industry in Odense

See all →

Same people in management

Source and updates

The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026. The company is protected against advertising; contact details are not shown, and the data must not be used for marketing.

View in CVRReport a correction