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Kidvertising Agency A/S

Public limited companyCVR 16979775Aarhus CActive

Kidvertising Agency A/S is a public limited company, based in Aarhus C, active in planning and design of advertising campaigns, founded in 1993. Net profit fell 92% from 2024 to 2025, ending at DKK 26,439. 6 people are registered in the company's management and ownership.

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Key figures · financial year 2025

Gross profitDKK 2.9m−16.6% vs. 2024
Net profitDKK 26,439−91.7% vs. 2024
EquityDKK 2.7m+1% vs. 2024
Employees7latest month from CVR

What has changed

calculated from recorded figures and dates

Financials: 2025 against 2024

  • Gross profit fell 17% (2024 → 2025), to DKK 2.9m.
  • Net profit fell 92% (2024 → 2025), to DKK 26,439.

Employees

  • 2 more employees than a year earlier: 7 (08/2026) against 5 (08/2025).

Registrations, last 24 months

  • 01/01/2025: Industry changed to Planning and design of advertising campaigns (731110)

Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.

Financial statements

Financial years 2020–2025 · amounts in DKK thousand

Equity and net profit

DKK 0DKK 500kDKK 1mDKK 1.5mDKK 2mDKK 2.5mDKK 3mDKK 3.5m202020212022202320242025
EquityNet profit
Financial figures for Kidvertising Agency A/S
202020212022202320242025Change
Revenuenot statednot statednot statednot statednot statednot stated–
Gross profit3,8613,3833,3624,2413,4842,906−16.6%
Operating profit (EBIT)1,0751,0309281,632470105−77.6%
Profit before tax1,0609658651,60142639−90.8%
Net profit8247346631,24631926−91.7%
Total assets6,6564,5414,0255,5315,0285,819+15.7%
Equity2,7082,4412,6043,3512,6702,696+1%
Liabilities3,9492,0991,4212,1802,3583,123+32.4%
Cash and cash equivalents3,7532,8951,8054,2763,4062,290−32.8%
Average number of employees5444550%

Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2020, 2021, 2022, 2023, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures.

Download the figures as CSV · free with an account, amounts in whole DKK

DKK 0DKK 1mDKK 2mDKK 3mDKK 4m202020212022202320242025
Gross profitMedian, the industry (716 companies)

Signals from the financial statements

calculated from the 2025 figures

  • Profit for five years in a row

    Net result has been positive in 2021–2025.

    How is this calculated?

    Net result is positive in the five latest annual reports in a row.

The signals are rules applied to the figures in the annual reports. They are not an assessment or credit rating of the company. See Data and method.

Annual reports

6 financial years
Annual reports for Kidvertising Agency A/S
Financial yearPeriodPublishedFigures forDocuments
202501/01/2025 – 31/12/202523/06/2026The companyPDF not statedXBRL
202401/01/2024 – 31/12/202418/06/2025The companyPDFXBRL
202301/01/2023 – 31/12/202317/06/2024The companyPDFXBRL
202201/01/2022 – 31/12/202222/06/2023The companyPDFXBRL
202101/01/2021 – 31/12/202115/06/2022The companyPDFXBRL
202001/01/2020 – 31/12/202026/04/2021The companyPDFXBRL

The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.

Employees

monthly figures from CVR
024681009/2310/2311/2312/2301/2402/2403/2404/2405/2406/2407/2408/2409/2410/2411/2412/2401/2502/2503/2504/2505/2506/2507/2508/2509/2510/2511/2512/2501/2602/2603/2604/2605/2606/2607/2608/26
Employees

Position in the industry

716 companies in the database

Comparison with the other companies in planning and design of advertising campaigns based on the latest financial year.

Gross profitDKK 2.9mNo. 294 of 715
Better than 59% of the companies in the industry
EquityDKK 2.7mNo. 127 of 716
Better than 82% of the companies in the industry
Number of employees7No. 231 of 716
Better than 68% of the companies in the industry

Industry median: gross profit DKK 2.1m, net profit DKK 163k, equity DKK 649k, 3 employees.

DKK 100kDKK 840kDKK 7.1mDKK 59.2mDKK 244.8mHere
Distribution of gross profit for 685 companies in the industry (latest financial year, logarithmic scale). Amber bar: where this company sits.

Compared with similar companies

size, age and company form
Rank among similar companies
GroupGross profitEquity
Companies with fewer than 20 employees69,967 companies in the comparison
No. 23,275of 69,742
Better than 67%
No. 20,619of 69,964
Better than 71%
Same industry and fewer than 20 employees634 companies in the comparison
No. 215of 633
Better than 66%
No. 68of 634
Better than 89%
Companies that are at least 30 years old10,276 companies in the comparison
No. 6,693of 10,152
Better than 34%
No. 7,399of 10,275
Better than 28%
All companies of type A/S18,025 companies in the comparison
No. 13,738of 17,786
Better than 23%
No. 13,668of 18,024
Better than 24%

The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.

Compare with the industry

Planning and design of advertising campaigns
Gross profit
  1. Kidvertising Agency A/SDKK 2.9m
  2. WPP Enterprise Solutions MAP A/SDKK 497.5m
  3. Omnicom Media Group A/SDKK 196.3m
Net profit
  1. Kidvertising Agency A/SDKK 26,439
  2. WPP Enterprise Solutions MAP A/SDKK 175.1m
  3. Omnicom Media Group A/SDKK 28.6m
Equity
  1. Kidvertising Agency A/SDKK 2.7m
  2. WPP Enterprise Solutions MAP A/SDKK 163.9m
  3. Omnicom Media Group A/SDKK 143m
Employees
  1. Kidvertising Agency A/S7
  2. WPP Enterprise Solutions MAP A/S497
  3. Omnicom Media Group A/S76

Latest financial year per company. Choose up to three companies from the largest in the industry.

Owners and group

from the Public Ownership Register
Owners
  • Mash ApS66.67%
  • Katc ApS20%
Kidvertising Agency A/S

Management

4 active registrations

Executive management

Executive management at Kidvertising Agency A/S
NameRoleAppointed
Malene Vibeke Spange PedersenCEO24/04/2001

Board of directors

Board of directors at Kidvertising Agency A/S
NameRoleAppointed
Malene Vibeke Spange PedersenBoard member05/05/1993
Jimmi AndersenChair of the board18/12/2012
Benny Holm PedersenBoard member18/12/2012
Founders
Tommy Niels Jespersen, Gurli Spange Jespersen, Gtg Aarhus ApS
Former management (5)
Former management at Kidvertising Agency A/S
NameRoleAppointedResigned
Tommy Niels JespersenBoard member05/05/199326/04/2011
Tommy Niels JespersenDirector05/05/199324/04/2001
Gurli Spange JespersenBoard member05/05/199324/04/2001
John Louis CallesøeBoard member05/05/199320/10/1993
Willy Jespersen FriisChair of the board26/04/201118/12/2012

Signing rule: Selskabet tegnes af en direktør eller af den samlede bestyrelse.

Address and production units

1 active production units

Frederiksgade 72B
8000 Aarhus C

Aarhus Municipality · Postcode 8000

Production units
Production unitAddressEmployeesP number
KIDVERTISING AGENCY A/SFrederiksgade 72B, 3, 8000 Aarhus C71001196606

Purpose

Selskabets formål er marketing, handel, industri, finansiering og investering.

The purpose is quoted from the register in Danish.

Changes year by year

31 registered events
20261 changeaccounts 1
  • Annual report for 2025 published
20252 changesaccounts 1 · industry 1
  • Annual report for 2024 published
  • Industry changed to Planning and design of advertising campaigns (731110)
20241 changeaccounts 1
  • Annual report for 2023 published
20231 changeaccounts 1
  • Annual report for 2022 published
20221 changeaccounts 1
  • Annual report for 2021 published
20212 changesaddress 1 · accounts 1
  • Moved to Frederiksgade 72B, 3, 8000 Aarhus C
  • Annual report for 2020 published
20162 changesaddress 2
  • Moved to Søndergade 66D, 1. th, 8000 Aarhus C
  • Moved to Søndergade 66, 8000 Aarhus C
20123 changesmanagement 3
  • Jimmi Andersen appointed chair of the board
  • Benny Holm Pedersen appointed board member
  • Willy Jespersen Friis stepped down as chair of the board
20112 changesmanagement 2
  • Willy Jespersen Friis appointed chair of the board
  • Tommy Niels Jespersen stepped down as board member
20101 changeownership 1
  • KATC ApS registered as owner (20%)
20091 changename 1
  • Name changed from TNJ COMMUNICATION A/S to KIDVERTISING AGENCY A/S
20081 changeindustry 1
  • Industry changed to Planning and design of advertising campaigns (731110)
20071 changeaddress 1
  • Moved to Åboulevarden 49, 8000 Aarhus C
20051 changeownership 1
  • MASH ApS registered as owner (66.67%)
20013 changesmanagement 3
  • Malene Vibeke Spange Pedersen appointed ceo
  • Gurli Spange Jespersen stepped down as board member
  • Tommy Niels Jespersen stepped down as director
19938 changesname 1 · management 6 · founded 1
  • Name changed from TNJ COMMUNICATION AF 1993 A/S to TNJ COMMUNICATION A/S
  • John Louis Callesøe stepped down as board member
  • Registered as TNJ COMMUNICATION AF 1993 A/S
  • John Louis Callesøe appointed board member
  • Tommy Niels Jespersen appointed board member
  • Malene Vibeke Spange Pedersen appointed board member
  • Gurli Spange Jespersen appointed board member
  • Tommy Niels Jespersen appointed director

Related companies

Same industry in Aarhus

See all →

Same people in management

Source and updates

The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026. The company is protected against advertising; contact details are not shown, and the data must not be used for marketing.

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