Heartland A/S

Public limited companyCVR 28502370Aarhus CActive

Heartland A/S is a public limited company, based in Aarhus C, active in non-financial holding companies, founded in 2005. Net profit rose 91% from 2024 to 2025, ending at DKK 4.9bn. Measured by gross profit, it ranks no. 1 of 2,093 companies in the industry in the database. Profit has grown three years in a row.

Follow
PDF reportCompare

Key figures · financial year 2025

RevenueDKK 64.4bn+12.4% vs. 2024
Net profitDKK 4.9bn+91% vs. 2024
EquityDKK 39.2bn+12.8% vs. 2024
Employees34latest month from CVR

What has changed

calculated from recorded figures and dates

Financials: 2025 against 2024

  • Gross profit rose 14% (2024 → 2025), to DKK 19.9bn.
  • Revenue rose 12% (2024 → 2025), to DKK 64.4bn.
  • Net profit rose 91% (2024 → 2025), to DKK 4.9bn.
  • Equity rose 13% (2024 → 2025), to DKK 39.2bn.

Employees

  • 1 fewer employees than a year earlier: 34 (08/2026) against 35 (08/2025).

Management and owners, last 24 months

  • New owners registered: Heartland A/S (13/03/2026).
  • No longer registered as owner: Anpartsselskabet af 1.1.2017 (13/03/2026).

Registrations, last 24 months

  • 13/03/2026: Merger registered in CVR
  • 13/03/2026: Share capital changed from 80,000,000 DKK to 80,100,000 DKK

Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.

Financial statements

Financial years 2020–2025 · amounts in DKK thousand

Equity and net profit

DKK 0DKK 5bnDKK 10bnDKK 15bnDKK 20bnDKK 25bnDKK 30bnDKK 35bnDKK 40bn202020212022202320242025
EquityNet profit
Financial figures for Heartland A/S
202020212022202320242025Change
Revenue32,343,66639,154,91550,491,00054,980,00057,329,00064,422,000+12.4%
Gross profit8,092,01512,059,66815,070,00015,120,00017,417,00019,910,000+14.3%
Operating profit (EBIT)620,0044,028,8706,412,0004,912,0005,510,0006,658,000+20.8%
Profit before tax412,8507,034,5112,201,0002,056,0004,024,0006,432,000+59.8%
Net profit70,0205,923,8921,255,0001,060,0002,577,0004,921,000+91%
Total assets46,419,23656,053,28461,153,00058,012,00060,900,00068,541,000+12.5%
Equity25,249,11731,579,78133,921,00032,755,00034,785,00039,226,000+12.8%
Liabilities18,952,52422,549,98025,455,00023,783,00023,934,00027,291,000+14%
Cash and cash equivalents3,796,8774,724,4043,050,0004,156,0004,351,0005,026,000+15.5%
Average number of employees22,37721,208–28,29631,06933,698+8.5%

Source: annual reports filed with the Danish Business Authority (XBRL). Group figures; change is the latest year against the year before. “–” means the figure is not stated in the annual report.

Download the figures as CSV · free with an account, amounts in whole DKK

−DKK 2bnDKK 0DKK 2bnDKK 4bnDKK 6bnDKK 8bnDKK 10bnDKK 12bnDKK 14bnDKK 16bnDKK 18bnDKK 20bn202020212022202320242025
Gross profitMedian, the industry (2,138 companies)

Signals from the financial statements

calculated from the 2025 figures
  • Profit for five years in a row

    Net result has been positive in 2021–2025.

    How is this calculated?

    Net result is positive in the five latest annual reports in a row.

The signals are rules applied to the figures in the annual reports. They are not an assessment or credit rating of the company. See Data and method.

Annual reports

6 financial years
Annual reports for Heartland A/S
Financial yearPeriodPublishedFigures forDocuments
202501/08/2024 – 31/07/202521/11/2025The groupPDF not statedXBRL
202401/08/2023 – 31/07/202422/11/2024The groupPDFXBRL
202301/08/2022 – 31/07/202329/11/2023The groupPDFXBRL
202201/08/2021 – 31/07/202224/11/2022The groupPDFXBRL
202101/08/2020 – 31/07/202122/11/2021The companyPDFXBRL
202001/08/2019 – 31/07/202026/11/2020The groupPDFXBRL

The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.

Employees

monthly figures from CVR
0510152025303509/2310/2311/2312/2301/2402/2403/2404/2405/2406/2407/2408/2409/2410/2411/2412/2401/2502/2503/2504/2505/2506/2507/2508/2509/2510/2511/2512/2501/2602/2603/2604/2605/2606/2607/2608/26
Employees

Position in the industry

2,138 companies in the database

Comparison with the other companies in non-financial holding companies based on the latest financial year.

Gross profitDKK 19.9bnNo. 1 of 2,093
Better than 100% of the companies in the industry
EquityDKK 39.2bnNo. 1 of 2,138
Better than 100% of the companies in the industry
Number of employees34No. 2 of 2,138
Better than 100% of the companies in the industry

Industry median: gross profit −DKK 31,805, net profit DKK 701k, equity DKK 32.1m, 1 employees.

DKK 100kDKK 2.1mDKK 44.6mDKK 942.6mDKK 7.2bnHere
Distribution of gross profit for 820 companies in the industry (latest financial year, logarithmic scale). Amber bar: where this company sits.

Compared with similar companies

size, age and company form
Rank among similar companies
GroupGross profitEquity
Companies with 20–49 employees9,922 companies in the comparison
No. 1of 9,892
Better than 100%
No. 1of 9,922
Better than 100%
Same industry and 20–49 employees32 companies in the comparison
No. 1of 31
Better than 100%
No. 1of 32
Better than 100%
Companies that are between 15 and 29 years old24,910 companies in the comparison
No. 5of 24,791
Better than 100%
No. 6of 24,909
Better than 100%
All companies of type A/S18,025 companies in the comparison
No. 11of 17,786
Better than 100%
No. 17of 18,024
Better than 100%

The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.

Compare with the industry

Non-financial holding companies
Gross profit
  1. Heartland A/SDKK 19.9bn
  2. Andel A.M.B.A.DKK 5.6bn
  3. Norlys a.m.b.a.DKK 5.3bn
Net profit
  1. Heartland A/SDKK 4.9bn
  2. Andel A.M.B.A.−DKK 2.9bn
  3. Norlys a.m.b.a.−DKK 1.5bn
Equity
  1. Heartland A/SDKK 39.2bn
  2. Andel A.M.B.A.DKK 29.5bn
  3. Norlys a.m.b.a.DKK 28.2bn
Employees
  1. Heartland A/S34
  2. Andel A.M.B.A.28
  3. Norlys a.m.b.a.494

Latest financial year per company. Choose up to three companies from the largest in the industry.

Owners and group

from the Public Ownership Register
Owners
  • Anders Holch Povlsen33.33% · 50% votes
  • Astrid Storm Holch Povlsen5% · 0% votes
  • Heartland A/S33.33%
Heartland A/S

Subsidiaries are shown only if they are in the database.

Management

5 active registrations

Executive management

Executive management at Heartland A/S
NameRoleAppointed
Lise KaaeCEO08/06/2017

Board of directors

Board of directors at Heartland A/S
NameRoleAppointed
Troels Holch PovlsenBoard member23/02/2005
Anne Kirstine Storm Holch PovlsenBoard member15/12/2009
Anders Holch PovlsenChair of the board08/06/2017
Merete Bech PovlsenBoard member08/06/2017
Former management (3)
Former management at Heartland A/S
NameRoleAppointedResigned
Anders Holch PovlsenBoard member23/02/200507/06/2017
Anders Holch PovlsenDirector23/02/200508/06/2017
Merete Bech PovlsenChair of the board23/02/200507/06/2017

Signing rule: Selskabet tegnes af direktionen, af bestyrelsesformanden eller af 2 medlemmer af bestyrelsen i forening

Address and production units

4 active production units

Store Torv 1
8000 Aarhus C

Aarhus Municipality · Postcode 8000

Other companies at the address (4)

Production units
Production unitAddressEmployeesP number
HEARTLAND A/SStore Torv 1, 3, 8000 Aarhus C331028395333
HEARTLAND A/SInge Lehmanns Gade 2, 8000 Aarhus C261011183200
Heartland A/SDørslundvej 8, 7330 Brande11028640710
LCNMoltrup Landevej 201, 6100 Haderslev11030238792

Purpose

Selskabets formål er handel og fabrikation, investering og finansiering.

The purpose is quoted from the register in Danish.

Changes year by year

39 registered events
20264 changescapital 1 · ownership 2 · merger 1
  • Share capital changed from 80,000,000 DKK to 80,100,000 DKK
  • HEARTLAND A/S registered as owner (33.33%)
  • Anpartsselskabet af 1.1.2017 is no longer registered as owner
  • Merger registered in CVR
20251 changeaccounts 1
  • Annual report for 2025 published
20241 changeaccounts 1
  • Annual report for 2024 published
20231 changeaccounts 1
  • Annual report for 2023 published
20222 changesaccounts 1 · address 1
  • Annual report for 2022 published
  • Moved to Store Torv 1, 3, 8000 Aarhus C
20211 changeaccounts 1
  • Annual report for 2021 published
20201 changeaccounts 1
  • Annual report for 2020 published
20193 changesownership 3
  • Anders Holch Povlsen registered as owner (33.33%)
  • Astrid Storm Holch Povlsen registered as owner (5%)
  • Anders Holch Povlsen is no longer registered as owner
20182 changesaddress 2
  • Moved to Inge Lehmanns Gade 2, 8000 Aarhus C
  • Moved to Inge Lehmanns Gade 2, 8000 Aarhus C
201712 changesownership 3 · merger 1 · address 1 · name 1 · management 6
  • Anpartsselskabet af 1.1.2017 registered as owner (50%)
  • Anders Holch Povlsen registered as owner (50%)
  • Merger registered in CVR
  • AKTIESELSKABET AF 1.8.2007 is no longer registered as owner
  • Moved to Inge Lehmanns Gade 2, 8000 Aarhus C
  • Name changed from AKTIESELSKABET AF 1.8.2004 to HEARTLAND A/S
  • Anders Holch Povlsen appointed chair of the board
  • Lise Kaae appointed ceo
  • Merete Bech Povlsen appointed board member
  • Anders Holch Povlsen stepped down as director
  • Anders Holch Povlsen stepped down as board member
  • Merete Bech Povlsen stepped down as chair of the board
20151 changeindustry 1
  • Industry changed to Ikke-finansielle holdingselskaber (642020)
20121 changeownership 1
  • AKTIESELSKABET AF 1.8.2007 registered as owner (100%)
20111 changename 1
  • Name changed from AKTIESELSKABET AF 1/8 2004 to AKTIESELSKABET AF 1.8.2004
20091 changemanagement 1
  • Anne Kirstine Storm Holch Povlsen appointed board member
20081 changeindustry 1
  • Industry changed to Finansielle holdingselskaber (642010)
20071 changeaddress 1
  • Moved to Fredskovvej 5, 7330 Brande
20055 changesfounded 1 · management 4
  • Registered as AKTIESELSKABET AF 1/8 2004
  • Anders Holch Povlsen appointed board member
  • Troels Holch Povlsen appointed board member
  • Merete Bech Povlsen appointed chair of the board
  • Anders Holch Povlsen appointed director

Related companies

Same industry in Aarhus

See all →

Same people in management

Source and updates

The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026.

View in CVRReport a correction