Gotcha A/S
Public limited companyCVR 37683671AalborgActive
Gotcha A/S is a public limited company, based in Aalborg, active in planning and design of advertising campaigns, founded in 2016. Equity was negative at the end of 2025 (−DKK 408k). The company went from a profit in 2024 to a loss of DKK 242k in 2025. With 20 employees, the company is about 7 times larger than the industry median.
Key figures · financial year 2025
What has changed
calculated from recorded figures and datesFinancials: 2025 against 2024
- Gross profit fell 8% (2024 → 2025), to DKK 13.2m.
- Net profit went from a profit of DKK 85,205 to a loss of DKK 242k (2024 → 2025).
Employees
- 4 fewer employees than a year earlier: 20 (07/2026) against 24 (07/2025).
Management and owners, last 24 months
- New in management: Martin Sander Rasmussen (board member, 01/10/2026), Lars Rolf Gudbrandsson (chair of the board, 01/10/2026) and Lisbeth Bach Ruager (board member, 01/10/2026).
- Stepped down: Brian Klit Larsen (board member, 01/10/2026), Rasmus Færch Brostrøm (board member, 01/10/2026) and Heidi Lüdeking Kaalund (board member, 01/10/2026).
- New owners registered: Det Nordjyske Mediehus A/S (01/10/2026).
- No longer registered as owner: Klit Larsen Holding ApS (01/10/2026), Brostrøm Holding ApS (01/10/2026) and Lüdeking Kaalund Holding ApS (01/10/2026).
Registrations, last 24 months
- 01/01/2025: Industry changed to Planning and design of advertising campaigns (731110)
Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.
Financial statements
Financial years 2020–2025 · amounts in DKK thousandEquity and net profit
| 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | Change | |
|---|---|---|---|---|---|---|---|
| Revenue | not stated | not stated | not stated | not stated | not stated | not stated | – |
| Gross profit | 12,399 | 14,756 | 15,403 | 13,634 | 14,342 | 13,202 | −7.9% |
| Operating profit (EBIT) | 33 | 124 | −1,427 | −1,869 | 222 | −239 | −207.4% |
| Profit before tax | 28 | 53 | −1,470 | −1,914 | 119 | −307 | −358% |
| Net profit | 9 | 38 | −1,157 | −1,502 | 85 | −242 | −384.4% |
| Total assets | 8,700 | 9,091 | 4,695 | 4,235 | 4,681 | 4,396 | −6.1% |
| Equity | 2,370 | 2,408 | 319 | −1,183 | −166 | −408 | −146.3% |
| Liabilities | 5,203 | 6,078 | 4,005 | 5,415 | 4,847 | 4,804 | −0.9% |
| Cash and cash equivalents | 4,709 | 2,630 | 31 | 45 | 88 | 111 | +25.1% |
| Average number of employees | 28 | 35 | 32 | 29 | 25 | 23 | −8% |
Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2020, 2021, 2022, 2023, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures.
Download the figures as CSV · free with an account, amounts in whole DKK
Signals from the financial statements
calculated from the 2025 figuresNegative equity
Equity was −DKK 408k at the end of 2025.
How is this calculated?
Equity in the latest annual report is below zero.
The signals are rules applied to the figures in the annual reports. They are not an assessment or credit rating of the company. See Data and method.
Annual reports
6 financial years| Financial year | Period | Published | Figures for | Documents |
|---|---|---|---|---|
| 2025 | 01/10/2024 – 30/09/2025 | 31/03/2026 | The company | PDF not statedXBRL |
| 2024 | 01/10/2023 – 30/09/2024 | 06/01/2025 | The company | PDFXBRL |
| 2023 | 01/10/2022 – 30/09/2023 | 03/04/2024 | The company | PDFXBRL |
| 2022 | 01/10/2021 – 30/09/2022 | 08/02/2023 | The company | PDFXBRL |
| 2021 | 01/10/2020 – 30/09/2021 | 17/02/2022 | The company | PDFXBRL |
| 2020 | 01/10/2019 – 30/09/2020 | 26/01/2021 | The company | PDFXBRL |
The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.
Employees
monthly figures from CVRPosition in the industry
716 companies in the databaseComparison with the other companies in planning and design of advertising campaigns based on the latest financial year.
Industry median: gross profit DKK 2.1m, net profit DKK 163k, equity DKK 649k, 3 employees.
Compared with similar companies
size, age and company form| Group | Gross profit | Equity |
|---|---|---|
| Companies with 20–49 employees9,922 companies in the comparison | No. 4,678of 9,892 Better than 53% | No. 9,253of 9,922 Better than 7% |
| Same industry and 20–49 employees56 companies in the comparison | No. 44of 56 Better than 22% | No. 53of 56 Better than 5% |
| Companies that are between 5 and 14 years old33,688 companies in the comparison | No. 3,242of 33,588 Better than 90% | No. 30,862of 33,687 Better than 8% |
| All companies of type A/S18,025 companies in the comparison | No. 7,748of 17,786 Better than 56% | No. 17,267of 18,024 Better than 4% |
The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.
Compare with the industry
Planning and design of advertising campaigns- Gotcha A/SDKK 13.2m
- WPP Enterprise Solutions MAP A/SDKK 497.5m
- Omnicom Media Group A/SDKK 196.3m
- Gotcha A/S−DKK 242k
- WPP Enterprise Solutions MAP A/SDKK 175.1m
- Omnicom Media Group A/SDKK 28.6m
- Gotcha A/S−DKK 408k
- WPP Enterprise Solutions MAP A/SDKK 163.9m
- Omnicom Media Group A/SDKK 143m
- Gotcha A/S20
- WPP Enterprise Solutions MAP A/S497
- Omnicom Media Group A/S76
Latest financial year per company. Choose up to three companies from the largest in the industry.
Owners and group
from the Public Ownership RegisterManagement
4 active registrationsExecutive management
| Name | Role | Appointed |
|---|---|---|
| Rasmus Færch Brostrøm | Director | 12/05/2016 |
Board of directors
| Name | Role | Appointed |
|---|---|---|
| Martin Sander Rasmussen | Board member | 01/10/2026 |
| Lars Rolf Gudbrandsson | Chair of the board | 01/10/2026 |
| Lisbeth Bach Ruager | Board member | 01/10/2026 |
- Founders
- Brian Toft Invest ApS, Klit Larsen Holding ApS, Brostrøm Holding ApS
Former management (4)
| Name | Role | Appointed | Resigned |
|---|---|---|---|
| Brian Klit Larsen | Board member | 12/05/2016 | 01/10/2026 |
| Rasmus Færch Brostrøm | Board member | 12/05/2016 | 01/10/2026 |
| Brian Toft | Board member | 12/05/2016 | 18/03/2022 |
| Heidi Lüdeking Kaalund | Board member | 18/03/2022 | 01/10/2026 |
Signing rule: Selskabet tegnes af direktøren i forening med et bestyrelsesmedlem, eller af den samlede bestyrelse.
Address and production units
1 active production unitsAlexander Foss Gade 24
9000 Aalborg
| Production unit | Address | Employees | P number |
|---|---|---|---|
| Gotcha A/S | Alexander Foss Gade 24, 9000 Aalborg | 22 | 1021417811 |
Purpose
Selskabets formål er at drive reklamebureau og digitalbureau samt dermed beslægtet virksomhed.
The purpose is quoted from the register in Danish.
Changes year by year
48 registered events202611 changesmanagement 6 · ownership 4 · accounts 1
- ManagementMartin Sander Rasmussen appointed board member
- ManagementLars Rolf Gudbrandsson appointed chair of the board
- ManagementLisbeth Bach Ruager appointed board member
- ManagementHeidi Lüdeking Kaalund stepped down as board member
- ManagementRasmus Færch Brostrøm stepped down as board member
- ManagementBrian Klit Larsen stepped down as board member
- OwnershipDet Nordjyske Mediehus A/S registered as owner (100%)
- OwnershipLüdeking Kaalund Holding ApS is no longer registered as owner
- OwnershipBrostrøm Holding ApS is no longer registered as owner
- OwnershipKlit Larsen Holding ApS is no longer registered as owner
- AccountsAnnual report for 2025 published
20252 changesaccounts 1 · industry 1
- AccountsAnnual report for 2024 published
- IndustryIndustry changed to Planning and design of advertising campaigns (731110)
20241 changeaccounts 1
- AccountsAnnual report for 2023 published
202310 changescapital 1 · ownership 8 · accounts 1
- CapitalShare capital changed from 500,000 DKK to 750,000 DKK
- OwnershipLüdeking Kaalund Holding ApS registered as owner (33.33%)
- OwnershipBrostrøm Holding ApS registered as owner (33.33%)
- OwnershipKlit Larsen Holding ApS registered as owner (33.33%)
- OwnershipLüdeking Kaalund Holding ApS is no longer registered as owner
- OwnershipBrostrøm Holding ApS is no longer registered as owner
- OwnershipKlit Larsen Holding ApS is no longer registered as owner
- OwnershipLüdeking Kaalund Holding ApS registered as owner (33.33%)
- OwnershipGotcha A/S is no longer registered as owner
- AccountsAnnual report for 2022 published
20228 changescapital 1 · address 1 · management 2 · ownership 3 · accounts 1
- CapitalShare capital changed from 750,000 DKK to 500,000 DKK
- AddressMoved to Alexander Foss Gade 24, 9000 Aalborg
- ManagementHeidi Lüdeking Kaalund appointed board member
- ManagementBrian Toft stepped down as board member
- OwnershipGotcha A/S registered as owner (33.33%)
- OwnershipBrian Toft Invest ApS is no longer registered as owner
- OwnershipBrian Toft is no longer registered as owner
- AccountsAnnual report for 2021 published
20212 changesaddress 1 · accounts 1
- AddressMoved to Alexander Foss Gade 24, 9000 Aalborg
- AccountsAnnual report for 2020 published
201614 changesindustry 1 · founded 1 · management 4 · ownership 8
- IndustryIndustry changed to Planning and design of advertising campaigns (731110)
- FoundedRegistered as Gotcha A/S
- ManagementRasmus Færch Brostrøm appointed director
- ManagementRasmus Færch Brostrøm appointed board member
- ManagementBrian Toft appointed board member
- ManagementBrian Klit Larsen appointed board member
- OwnershipBrian Klit Larsen registered as owner (33.33%)
- OwnershipBrian Klit Larsen is no longer registered as owner
- OwnershipBrostrøm Holding ApS registered as owner (33.33%)
- OwnershipKlit Larsen Holding ApS registered as owner (33.33%)
- OwnershipBrian Toft Invest ApS registered as owner (33.33%)
- OwnershipBrian Toft registered as owner (33.33%)
- OwnershipRasmus Færch Brostrøm registered as owner (33.33%)
- OwnershipRasmus Færch Brostrøm is no longer registered as owner
Related companies
Same industry in Aalborg
- Companyoung A/S64 employees
- Lazzaweb ApS36 employees
- Clienti A/S32 employees
- Green Click A/S22 employees
- Apropos Bureau ApS17 employees
- Spudo ApS17 employees
Same people in management
- Det Nordjyske Mediehus A/Svia Lars Rolf Gudbrandsson
- Bonnier Publications A/Svia Lars Rolf Gudbrandsson
- Hadsund Brugsforening AMBAvia Martin Sander Rasmussen
- Nordiske Medier A/Svia Lars Rolf Gudbrandsson
- Ritzaus Bureau A/Svia Lars Rolf Gudbrandsson
- Radio FM4 A/Svia Lars Rolf Gudbrandsson
Largest in the industry
- WPP Enterprise Solutions MAP A/SDKK 497.5m
- Omnicom Media Group A/SDKK 196.3m
- Kunde & Co. A/SDKK 96.5m
- Obsidian Digital A/SDKK 90.4m
- Grey Danmark A/SDKK 85.6m
- Storm Group ApSDKK 81.1m
Source and updates
The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026.