Gammelbys ApS
Private limited companyCVR 43489038HøjbjergActive
Gammelbys ApS is a private limited company, based in Højbjerg, active in planning and design of advertising campaigns, founded in 2022. Equity was negative at the end of 2025 (−DKK 926k). Net profit fell 75% from 2024 to 2025, ending at DKK 4,324. With 11 employees, the company is about 4 times larger than the industry median.
Key figures · financial year 2025
What has changed
calculated from recorded figures and datesFinancials: 2025 against 2024
- Gross profit fell 4% (2024 → 2025), to DKK 5.2m.
- Net profit fell 75% (2024 → 2025), to DKK 4,324.
Registrations, last 24 months
- 01/01/2025: Industry changed to Planning and design of advertising campaigns (731110)
Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.
Financial statements
Financial years 2023–2025 · amounts in DKK thousandEquity and net profit
| 2023 | 2024 | 2025 | Change | |
|---|---|---|---|---|
| Revenue | not stated | not stated | not stated | – |
| Gross profit | 6,230 | 5,394 | 5,166 | −4.2% |
| Operating profit (EBIT) | −1,175 | 151 | 87 | −42.1% |
| Profit before tax | −1,251 | 54 | 19 | −64% |
| Net profit | −987 | 17 | 4 | −74.7% |
| Total assets | 1,271 | 1,270 | 962 | −24.2% |
| Equity | −947 | −930 | −926 | +0.5% |
| Liabilities | 2,218 | 2,200 | 1,888 | −14.2% |
| Average number of employees | 11 | 11 | 10 | −9.1% |
Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2023, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures.
Download the figures as CSV · free with an account, amounts in whole DKK
Signals from the financial statements
calculated from the 2025 figuresNegative equity
Equity was −DKK 926k at the end of 2025.
How is this calculated?
Equity in the latest annual report is below zero.
The signals are rules applied to the figures in the annual reports. They are not an assessment or credit rating of the company. See Data and method.
Annual reports
3 financial years| Financial year | Period | Published | Figures for | Documents |
|---|---|---|---|---|
| 2025 | 01/01/2025 – 31/12/2025 | 11/03/2026 | The company | PDF not statedXBRL |
| 2024 | 01/01/2024 – 31/12/2024 | 06/03/2025 | The company | PDFXBRL |
| 2023 | 05/09/2022 – 31/12/2023 | 04/07/2024 | The company | PDFXBRL |
The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.
Employees
monthly figures from CVRPosition in the industry
716 companies in the databaseComparison with the other companies in planning and design of advertising campaigns based on the latest financial year.
Industry median: gross profit DKK 2.1m, net profit DKK 163k, equity DKK 649k, 3 employees.
Compared with similar companies
size, age and company form| Group | Gross profit | Equity |
|---|---|---|
| Companies with fewer than 20 employees69,967 companies in the comparison | No. 12,859of 69,742 Better than 82% | No. 67,022of 69,964 Better than 4% |
| Same industry and fewer than 20 employees634 companies in the comparison | No. 102of 633 Better than 84% | No. 617of 634 Better than 3% |
| Companies that are founded within the last five years16,662 companies in the comparison | No. 2,181of 16,614 Better than 87% | No. 15,824of 16,661 Better than 5% |
| All companies of type ApS66,508 companies in the comparison | No. 13,292of 66,379 Better than 80% | No. 63,534of 66,505 Better than 4% |
The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.
Compare with the industry
Planning and design of advertising campaigns- Gammelbys ApSDKK 5.2m
- WPP Enterprise Solutions MAP A/SDKK 497.5m
- Omnicom Media Group A/SDKK 196.3m
- Gammelbys ApSDKK 4,324
- WPP Enterprise Solutions MAP A/SDKK 175.1m
- Omnicom Media Group A/SDKK 28.6m
- Gammelbys ApS−DKK 926k
- WPP Enterprise Solutions MAP A/SDKK 163.9m
- Omnicom Media Group A/SDKK 143m
- Gammelbys ApS11
- WPP Enterprise Solutions MAP A/S497
- Omnicom Media Group A/S76
Latest financial year per company. Choose up to three companies from the largest in the industry.
Owners and group
from the Public Ownership Register- Mette Gammelby100%
Management
1 active registrationsExecutive management
| Name | Role | Appointed |
|---|---|---|
| Mette Gammelby | CEO | 27/08/2023 |
- Founders
- Karl Kristian Bro
Former management (2)
| Name | Role | Appointed | Resigned |
|---|---|---|---|
| Karl Kristian Bro | Director | 05/09/2022 | 26/09/2022 |
| Jens Christian Kristiansen | Director | 26/09/2022 | 27/08/2023 |
Signing rule: Selskabet tegnes af ét medlem af direktionen.
Address and production units
1 active production unitsAxel Kiers Vej 18B
8270 Højbjerg
| Production unit | Address | Employees | P number |
|---|---|---|---|
| Gammelbys ApS | Axel Kiers Vej 18B, 8270 Højbjerg | 11 | 1028543715 |
Purpose
Selskabets formål er at drive reklame og marketingvirksomhed og dermed beslægtet virksomhed.
The purpose is quoted from the register in Danish.
Changes year by year
18 registered events20261 changeaccounts 1
- AccountsAnnual report for 2025 published
20252 changesaccounts 1 · industry 1
- AccountsAnnual report for 2024 published
- IndustryIndustry changed to Planning and design of advertising campaigns (731110)
20242 changesaccounts 1 · address 1
- AccountsAnnual report for 2023 published
- AddressMoved to Axel Kiers Vej 18B, 8270 Højbjerg
20236 changesmanagement 2 · ownership 4
- ManagementMette Gammelby appointed ceo
- ManagementJens Christian Kristiansen stepped down as director
- OwnershipMette Gammelby registered as owner (100%)
- OwnershipJens Christian Kristiansen is no longer registered as owner
- OwnershipJens Christian Kristiansen registered as owner (100%)
- OwnershipKarl Kristian Bro is no longer registered as owner
20227 changesaddress 1 · management 3 · name 1 · founded 1 · ownership 1
- AddressMoved to Marselis Boulevard 1, 8000 Aarhus C
- ManagementJens Christian Kristiansen appointed director
- ManagementKarl Kristian Bro stepped down as director
- NameName changed from Nyby ApS to Gammelbys ApS
- FoundedRegistered as Nyby ApS
- ManagementKarl Kristian Bro appointed director
- OwnershipKarl Kristian Bro registered as owner (100%)
Related companies
Same industry in Aarhus
- Storm Group ApS244 employees
- Web2media ApS88 employees
- Gorm X Envision A/S85 employees
- Zite A/S84 employees
- Spring CC A/S62 employees
- intomedia ApS50 employees
Same people in management
- HOJ Nordic Marine Contractor A/Svia Karl Kristian Bro
- Scan Choco A/Svia Karl Kristian Bro
- Olsen Wings A/Svia Karl Kristian Bro
- Orbit Online A/Svia Karl Kristian Bro
- EviShine A/Svia Karl Kristian Bro
- Helpwater a/svia Mette Gammelby
Largest in the industry
- WPP Enterprise Solutions MAP A/SDKK 497.5m
- Omnicom Media Group A/SDKK 196.3m
- Kunde & Co. A/SDKK 96.5m
- Obsidian Digital A/SDKK 90.4m
- Grey Danmark A/SDKK 85.6m
- Storm Group ApSDKK 81.1m
Source and updates
The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026. The company is protected against advertising; contact details are not shown, and the data must not be used for marketing.