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CleverDeal ApS

Private limited companyCVR 40972293Aarhus CActive

CleverDeal ApS is a private limited company, based in Aarhus C, active in operation of internet portals, founded in 2019. After a loss in 2024, the company made a profit of DKK 6.9m in 2025. Equity grew to DKK 3.2m in 2025. Gross profit is higher than that of 83% of the companies in the industry in the database.

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Key figures · financial year 2025

Gross profitDKK 11m+358.5% vs. 2024
Net profitDKK 6.9m+6,799.3% vs. 2024
EquityDKK 3.2m+156.9% vs. 2024
Employees2latest month from CVR

What has changed

calculated from recorded figures and dates

Financials: 2025 against 2024

  • Gross profit rose 358% (2024 → 2025), to DKK 11m.
  • Net profit went from a loss of DKK 104k to a profit of DKK 6.9m (2024 → 2025).
  • Equity rose 157% (2024 → 2025), to DKK 3.2m.

Management and owners, last 24 months

  • New owners registered: CleverDeal ApS (01/05/2025), CleverJB ApS (20/11/2025) and CleverBJ ApS (20/11/2025).
  • No longer registered as owner: Agerskov Kapital ApS (01/05/2025) and CleverCapital ApS (20/11/2025).

Registrations, last 24 months

  • 31/08/2026: Moved to Skt. Pauls Gade 7, 4. tv, 8000 Aarhus C
  • 06/05/2025: Moved to Carl Blochs Gade 21, 1. th, 8000 Aarhus C
  • 01/01/2025: Industry changed to Operation of internet portals (639100)

Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.

Financial statements

Financial years 2020–2025 · amounts in DKK thousand

Equity and net profit

−DKK 2mDKK 0DKK 2mDKK 4mDKK 6m202020212022202320242025
EquityNet profit
Financial figures for CleverDeal ApS
202020212022202320242025Change
Revenue2,5233,9514,3264,778not statednot stated–
Gross profit98945−1952,5642,39010,957+358.5%
Operating profit (EBIT)–−158−2,028424−1408,902+6,458.2%
Profit before tax−20−181−2,043418−1348,902+6,765.2%
Net profit−16−142−1,593324−1046,938+6,799.3%
Total assets3082,9241,3531,5871,4404,963+244.6%
Equity24−1191,0381,3621,2593,234+156.9%
Liabilities2843,0423152251811,721+848.9%
Cash and cash equivalents2232,5687971,1458803,209+264.7%
Average number of employees025664−33.3%

Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2024, 2025: smaller companies may omit it, and we do not derive it from other figures.

Download the figures as CSV · free with an account, amounts in whole DKK

−DKK 2mDKK 0DKK 2mDKK 4mDKK 6mDKK 8mDKK 10m202020212022202320242025
Gross profitMedian, the industry (109 companies)

Annual reports

6 financial years
Annual reports for CleverDeal ApS
Financial yearPeriodPublishedFigures forDocuments
202501/01/2025 – 31/12/202513/01/2026The companyPDF not statedXBRL
202401/01/2024 – 31/12/202427/02/2025The companyPDFXBRL
202301/01/2023 – 31/12/202309/02/2024The companyPDFXBRL
202201/01/2022 – 31/12/202217/03/2023The companyPDFXBRL
202101/01/2021 – 31/12/202111/04/2022The companyPDFXBRL
202001/01/2020 – 31/12/202024/03/2021The companyPDFXBRL

The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.

Employees

monthly figures from CVR
024681008/2309/2310/2311/2312/2301/2402/2403/2404/2405/2406/2407/2408/2409/2410/2411/2412/2401/2502/2503/2504/2505/2506/2507/2508/2509/2510/2511/2512/2501/2602/2603/2604/2605/2606/2607/26
Employees

Position in the industry

109 companies in the database

Comparison with the other companies in operation of internet portals based on the latest financial year.

Gross profitDKK 11mNo. 19 of 107
Better than 83% of the companies in the industry
EquityDKK 3.2mNo. 31 of 109
Better than 72% of the companies in the industry
Number of employees2No. 44 of 109
Better than 60% of the companies in the industry

Industry median: gross profit DKK 2.2m, net profit DKK 45,143, equity DKK 942k, 3 employees.

DKK 100kDKK 884kDKK 7.8mDKK 69mDKK 295mHere
Distribution of gross profit for 90 companies in the industry (latest financial year, logarithmic scale). Amber bar: where this company sits.

Compared with similar companies

size, age and company form
Rank among similar companies
GroupGross profitEquity
Companies with fewer than 20 employees69,967 companies in the comparison
No. 4,123of 69,742
Better than 94%
No. 18,498of 69,964
Better than 74%
Same industry and fewer than 20 employees91 companies in the comparison
No. 5of 90
Better than 96%
No. 16of 91
Better than 83%
Companies that are between 5 and 14 years old33,688 companies in the comparison
No. 3,961of 33,588
Better than 88%
No. 8,056of 33,687
Better than 76%
All companies of type ApS66,508 companies in the comparison
No. 5,440of 66,379
Better than 92%
No. 15,093of 66,505
Better than 77%

The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.

Compare with the industry

Operation of internet portals
Gross profit
  1. CleverDeal ApSDKK 11m
  2. Trustpilot A/SDKK 609.9m
  3. Jobindex A/SDKK 318.6m
Net profit
  1. CleverDeal ApSDKK 6.9m
  2. Trustpilot A/SDKK 7.9m
  3. Jobindex A/SDKK 72.5m
Equity
  1. CleverDeal ApSDKK 3.2m
  2. Trustpilot A/SDKK 505.1m
  3. Jobindex A/SDKK 106.5m
Employees
  1. CleverDeal ApS2
  2. Trustpilot A/S326
  3. Jobindex A/S263

Latest financial year per company. Choose up to three companies from the largest in the industry.

Owners and group

from the Public Ownership Register
Owners
CleverDeal ApS
Subsidiaries and ownership shares

Subsidiaries are shown only if they are in the database.

Management

2 active registrations

Executive management

Executive management at CleverDeal ApS
NameRoleAppointed
Jacob Østerby BagerCEO01/01/2020
Benjamin Skuldbøl Haarup JørgensenDirector01/01/2020
Founders
Jacob Østerby Bager, Benjamin Skuldbøl Haarup Jørgensen

Signing rule: Selskabet tegnes af direktionen.

Address and production units

1 active production units

Skt. Pauls Gade 7
8000 Aarhus C

Aarhus Municipality · Postcode 8000

Production units
Production unitAddressEmployeesP number
CleverDeal ApSSkt. Pauls Gade 7, 4. tv, 8000 Aarhus C21025283364

Purpose

Selskabets formål er at drive virksomhed med software produkter, drive webportal løsninger og forestå udviklingsarbejde i tilknytning til denne virksomhed samt anden efter direktionens skøn beslægtet virksomhed.

The purpose is quoted from the register in Danish.

Changes year by year

34 registered events
20262 changesaddress 1 · accounts 1
  • Moved to Skt. Pauls Gade 7, 4. tv, 8000 Aarhus C
  • Annual report for 2025 published
20258 changesownership 5 · address 1 · accounts 1 · industry 1
  • CleverBJ ApS registered as owner (33.33%)
  • CleverJB ApS registered as owner (33.33%)
  • CleverCapital ApS is no longer registered as owner
  • Moved to Carl Blochs Gade 21, 1. th, 8000 Aarhus C
  • CleverDeal ApS registered as owner (10%)
  • AGERSKOV KAPITAL ApS is no longer registered as owner
  • Annual report for 2024 published
  • Industry changed to Operation of internet portals (639100)
20241 changeaccounts 1
  • Annual report for 2023 published
20232 changesaccounts 1 · address 1
  • Annual report for 2022 published
  • Moved to Universitetsbyen 7, 8000 Aarhus C
20229 changesownership 7 · capital 1 · accounts 1
  • CleverCapital ApS registered as owner (66.67%)
  • Jacob Østerby Bager is no longer registered as owner
  • Benjamin Skuldbøl Haarup Jørgensen is no longer registered as owner
  • Share capital changed from 40,000 DKK to 53,334 DKK
  • AGERSKOV KAPITAL ApS registered as owner (10%)
  • JJ Andersen ApS registered as owner (10%)
  • Annual report for 2021 published
  • AGERSKOV KAPITAL ApS is no longer registered as owner
  • JJ Andersen ApS is no longer registered as owner
20216 changesownership 2 · address 3 · accounts 1
  • AGERSKOV KAPITAL ApS registered as owner (10%)
  • JJ Andersen ApS registered as owner (10%)
  • Moved to Universitetsbyen 7, 8000 Aarhus C
  • Moved to Universitetsbyen 7, 8000 Aarhus C
  • Annual report for 2020 published
  • Moved to Carl Blochs Gade 21, 1. th, 8000 Aarhus C
20205 changesstatus 1 · management 2 · ownership 2
  • Status changed to active
  • Jacob Østerby Bager appointed ceo
  • Benjamin Skuldbøl Haarup Jørgensen appointed director
  • Jacob Østerby Bager registered as owner (33.33%)
  • Benjamin Skuldbøl Haarup Jørgensen registered as owner (33.33%)
20191 changefounded 1
  • Registered as CleverDeal ApS

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Source and updates

The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026. The company is protected against advertising; contact details are not shown, and the data must not be used for marketing.

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