Pace Group ApS

Private limited companyCVR 42133965Aarhus CActive

Pace Group ApS is a private limited company, based in Aarhus C, active in operation of internet portals, founded in 2021. Net profit fell 44% from 2024 to 2025, ending at DKK 771k. With 17 employees, the company is about 6 times larger than the industry median. Gross profit is higher than that of 78% of the companies in the industry in the database.

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Key figures · financial year 2025

Gross profitDKK 9.1m+23.5% vs. 2024
Net profitDKK 771k−43.9% vs. 2024
EquityDKK 2.3m+13.5% vs. 2024
Employees17latest month from CVR

What has changed

calculated from recorded figures and dates

Financials: 2025 against 2024

  • Gross profit rose 24% (2024 → 2025), to DKK 9.1m.
  • Net profit fell 44% (2024 → 2025), to DKK 771k.
  • Equity rose 14% (2024 → 2025), to DKK 2.3m.

Employees

  • 1 more employees than a year earlier: 17 (07/2026) against 16 (07/2025).

Registrations, last 24 months

  • 01/01/2025: Industry changed to Operation of internet portals (639100)

Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.

Financial statements

Financial years 2021–2025 · amounts in DKK thousand

Equity and net profit

−DKK 1m−DKK 500kDKK 0DKK 500kDKK 1mDKK 1.5mDKK 2mDKK 2.5m20212022202320242025
EquityNet profit
Financial figures for Pace Group ApS
20212022202320242025Change
Revenuenot statednot statednot statednot statednot stated–
Gross profit1,7454,6905,6007,3879,123+23.5%
Operating profit (EBIT)−1,255−3001,4411,7672,039+15.4%
Profit before tax−1,294−3801,3701,7641,224−30.6%
Net profit−911−1881,0671,373771−43.9%
Total assets3,5453,4524,5155,2075,081−2.4%
Equity48−1419261,9992,270+13.5%
Liabilities3,4973,5933,5883,2072,808−12.4%
Cash and cash equivalents6724451,5671,834961−47.6%
Average number of employees61071012+20%

Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2021, 2022, 2023, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures.

Download the figures as CSV · free with an account, amounts in whole DKK

DKK 0DKK 2mDKK 4mDKK 6mDKK 8mDKK 10m20212022202320242025
Gross profitMedian, the industry (109 companies)

Annual reports

5 financial years
Annual reports for Pace Group ApS
Financial yearPeriodPublishedFigures forDocuments
202501/01/2025 – 31/12/202515/05/2026The companyPDF not statedXBRL
202401/01/2024 – 31/12/202420/03/2025The companyPDFXBRL
202301/01/2023 – 31/12/202307/03/2024The companyPDFXBRL
202201/01/2022 – 31/12/202208/03/2023The companyPDFXBRL
202111/02/2021 – 31/12/202111/03/2022The companyPDFXBRL

The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.

Employees

monthly figures from CVR
02468101214161808/2309/2310/2311/2312/2301/2402/2403/2404/2405/2406/2407/2408/2409/2410/2411/2412/2401/2502/2503/2504/2505/2506/2507/2508/2509/2510/2511/2512/2501/2602/2603/2604/2605/2606/2607/26
Employees

Position in the industry

109 companies in the database

Comparison with the other companies in operation of internet portals based on the latest financial year.

Gross profitDKK 9.1mNo. 24 of 107
Better than 78% of the companies in the industry
EquityDKK 2.3mNo. 40 of 109
Better than 64% of the companies in the industry
Number of employees17No. 24 of 109
Better than 79% of the companies in the industry

Industry median: gross profit DKK 2.2m, net profit DKK 45,143, equity DKK 942k, 3 employees.

DKK 100kDKK 884kDKK 7.8mDKK 69mDKK 295mHere
Distribution of gross profit for 90 companies in the industry (latest financial year, logarithmic scale). Amber bar: where this company sits.

Compared with similar companies

size, age and company form
Rank among similar companies
GroupGross profitEquity
Companies with fewer than 20 employees69,967 companies in the comparison
No. 5,609of 69,742
Better than 92%
No. 22,723of 69,964
Better than 68%
Same industry and fewer than 20 employees91 companies in the comparison
No. 9of 90
Better than 91%
No. 25of 91
Better than 73%
Companies that are between 5 and 14 years old33,688 companies in the comparison
No. 4,834of 33,588
Better than 86%
No. 10,044of 33,687
Better than 70%
All companies of type ApS66,508 companies in the comparison
No. 6,853of 66,379
Better than 90%
No. 19,002of 66,505
Better than 71%

The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.

Compare with the industry

Operation of internet portals
Gross profit
  1. Pace Group ApSDKK 9.1m
  2. Trustpilot A/SDKK 609.9m
  3. Jobindex A/SDKK 318.6m
Net profit
  1. Pace Group ApSDKK 771k
  2. Trustpilot A/SDKK 7.9m
  3. Jobindex A/SDKK 72.5m
Equity
  1. Pace Group ApSDKK 2.3m
  2. Trustpilot A/SDKK 505.1m
  3. Jobindex A/SDKK 106.5m
Employees
  1. Pace Group ApS17
  2. Trustpilot A/S326
  3. Jobindex A/S263

Latest financial year per company. Choose up to three companies from the largest in the industry.

Owners and group

from the Public Ownership Register
Owners
  • Heymate Holding ApS66.67%
  • Karlton Holding ApS10%
  • Timoshenko Holding ApS10%
Pace Group ApS
Subsidiaries and ownership shares

Subsidiaries are shown only if they are in the database.

Management

6 active registrations

Executive management

Executive management at Pace Group ApS
NameRoleAppointed
Rasmus Billeschou KrathDirector11/02/2021
Søren Braad SteenCEO11/02/2021

Board of directors

Board of directors at Pace Group ApS
NameRoleAppointed
Karsten Kenneth AndersenChair of the board11/02/2021
Rasmus Billeschou KrathBoard member11/02/2021
Christoffer Hübertz ChristensenBoard member11/02/2021
Søren Braad SteenBoard member11/02/2021
Founders
Heymate Holding ApS

Signing rule: Selskabet tegnes af den samlede bestyrelse eller af bestyrelsesformanden i forening med 1 direktør.

Address and production units

1 active production units

Vestergade 48H
8000 Aarhus C

Aarhus Municipality · Postcode 8000

Other companies at the address (3)

Production units
Production unitAddressEmployeesP number
Pace Group ApSVestergade 48H, 2, 8000 Aarhus C171026815645

Purpose

Selskabets formål er salg af tjenesteydelser indenfor digital markedsføring samt anden hermed beslægtet virksomhed.

The purpose is quoted from the register in Danish.

Changes year by year

23 registered events
20261 changeaccounts 1
  • Annual report for 2025 published
20252 changesaccounts 1 · industry 1
  • Annual report for 2024 published
  • Industry changed to Operation of internet portals (639100)
20243 changesname 1 · accounts 1 · address 1
  • Name changed from Bilhandel ApS to Pace Group ApS
  • Annual report for 2023 published
  • Moved to Vestergade 48H, 2, 8000 Aarhus C
20232 changesaddress 1 · accounts 1
  • Moved to Vestergade 48H, 2, 8000 Aarhus C
  • Annual report for 2022 published
20225 changesownership 4 · accounts 1
  • Karlton Holding ApS registered as owner (10%)
  • Timoshenko Holding ApS registered as owner (10%)
  • Karlton Holding ApS is no longer registered as owner
  • Timoshenko Holding ApS is no longer registered as owner
  • Annual report for 2021 published
202110 changesownership 3 · founded 1 · management 6
  • Karlton Holding ApS registered as owner (5%)
  • Timoshenko Holding ApS registered as owner (5%)
  • Registered as Bilhandel ApS
  • Karsten Kenneth Andersen appointed chair of the board
  • Rasmus Billeschou Krath appointed director
  • Rasmus Billeschou Krath appointed board member
  • Christoffer Hübertz Christensen appointed board member
  • Søren Braad Steen appointed ceo
  • Søren Braad Steen appointed board member
  • HEYMATE HOLDING ApS registered as owner (66.67%)

Related companies

Same industry in Aarhus

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Same people in management

Largest in the industry

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Source and updates

The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026. The company is protected against advertising; contact details are not shown, and the data must not be used for marketing.

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