Calibrate ApS

Private limited companyCVR 41493658København NVActive

Calibrate ApS is a private limited company, based in København NV, active in planning and design of advertising campaigns, founded in 2020. Equity was negative at the end of 2025 (−DKK 62,667). The company made a loss in both 2024 and 2025, most recently DKK 129k. With 21 employees, the company is about 7 times larger than the industry median.

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Key figures · financial year 2025

Gross profitDKK 10.7m+8.5% vs. 2024
Net profit−DKK 129k−791.3% vs. 2024
Equity−DKK 62,667−194.8% vs. 2024
Employees21latest month from CVR

What has changed

calculated from recorded figures and dates

Financials: 2025 against 2024

  • Gross profit rose 8% (2024 → 2025), to DKK 10.7m.
  • The loss grew: from DKK 14,447 to DKK 129k (2024 → 2025).
  • Equity turned negative: −DKK 62,667 (2024 → 2025).

Employees

  • 5 more employees than a year earlier: 21 (07/2026) against 16 (07/2025).

Management and owners, last 24 months

  • New owners registered: iO Denmark A/S (01/01/2026), Jonas Vahr Holding ApS (18/12/2024) and Thomsen2020 Holding ApS (30/06/2025).
  • No longer registered as owner: Sofie Jørgensen (30/06/2025), Jonas Vahr Holding ApS (17/12/2024) and Thomsen2020 Holding ApS (29/06/2025) (+2).

Registrations, last 24 months

  • 11/09/2025: Moved to Rentemestervej 56C, 2400 København NV
  • 01/01/2025: Industry changed to Planning and design of advertising campaigns (731110)

Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.

Financial statements

Financial years 2020–2025 · amounts in DKK thousand

Equity and net profit

−DKK 600k−DKK 400k−DKK 200kDKK 0DKK 200kDKK 400kDKK 600k202020212022202320242025
EquityNet profit
Financial figures for Calibrate ApS
202020212022202320242025Change
Revenuenot statednot statednot statednot statednot statednot stated–
Gross profit952,9446,5599,9209,83710,672+8.5%
Operating profit (EBIT)−571151774606−3−147−5,345.7%
Profit before tax−588108724564−13−158−1,087.5%
Net profit−46083564434−14−129−791.3%
Total assets3272,5876,6068,9257,3976,332−14.4%
Equity−420−33722748166−63−194.8%
Liabilities7472,9246,3758,4417,3306,395−12.8%
Cash and cash equivalents–2,2024,7913,1853,503369−89.5%
Average number of employees448131316+23.1%

Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2020, 2021, 2022, 2023, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures.

Download the figures as CSV · free with an account, amounts in whole DKK

DKK 0DKK 2mDKK 4mDKK 6mDKK 8mDKK 10m202020212022202320242025
Gross profitMedian, the industry (716 companies)

Signals from the financial statements

calculated from the 2025 figures
  • Negative equity

    Equity was −DKK 62,667 at the end of 2025.

    How is this calculated?

    Equity in the latest annual report is below zero.

  • Loss for 2 years in a row

    Net result has been negative in 2024–2025.

    How is this calculated?

    Net result is negative in the two or more latest annual reports in a row.

The signals are rules applied to the figures in the annual reports. They are not an assessment or credit rating of the company. See Data and method.

Annual reports

6 financial years
Annual reports for Calibrate ApS
Financial yearPeriodPublishedFigures forDocuments
202501/01/2025 – 31/12/202526/06/2026The companyPDF not statedXBRL
202401/01/2024 – 31/12/202423/05/2025The companyPDFXBRL
202301/01/2023 – 31/12/202318/03/2024The companyPDFXBRL
202201/01/2022 – 31/12/202229/03/2023The companyPDFXBRL
202101/01/2021 – 31/12/202101/07/2022The companyPDFXBRL
202006/07/2020 – 31/12/202029/06/2021The companyPDFXBRL

The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.

Employees

monthly figures from CVR
0510152008/2309/2310/2311/2312/2301/2402/2403/2404/2405/2406/2407/2408/2409/2410/2411/2412/2401/2502/2503/2504/2505/2506/2507/2508/2509/2510/2511/2512/2501/2602/2603/2604/2605/2606/2607/26
Employees

Position in the industry

716 companies in the database

Comparison with the other companies in planning and design of advertising campaigns based on the latest financial year.

Gross profitDKK 10.7mNo. 94 of 715
Better than 87% of the companies in the industry
Equity−DKK 62,667No. 642 of 716
Better than 10% of the companies in the industry
Number of employees21No. 85 of 716
Better than 88% of the companies in the industry

Industry median: gross profit DKK 2.1m, net profit DKK 163k, equity DKK 649k, 3 employees.

DKK 100kDKK 840kDKK 7.1mDKK 59.2mDKK 244.8mHere
Distribution of gross profit for 685 companies in the industry (latest financial year, logarithmic scale). Amber bar: where this company sits.

Compared with similar companies

size, age and company form
Rank among similar companies
GroupGross profitEquity
Companies with 20–49 employees9,922 companies in the comparison
No. 5,523of 9,892
Better than 44%
No. 9,078of 9,922
Better than 9%
Same industry and 20–49 employees56 companies in the comparison
No. 50of 56
Better than 11%
No. 51of 56
Better than 9%
Companies that are between 5 and 14 years old33,688 companies in the comparison
No. 4,073of 33,588
Better than 88%
No. 29,066of 33,687
Better than 14%
All companies of type ApS66,508 companies in the comparison
No. 5,606of 66,379
Better than 92%
No. 57,981of 66,505
Better than 13%

The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.

Compare with the industry

Planning and design of advertising campaigns
Gross profit
  1. Calibrate ApSDKK 10.7m
  2. WPP Enterprise Solutions MAP A/SDKK 497.5m
  3. Omnicom Media Group A/SDKK 196.3m
Net profit
  1. Calibrate ApS−DKK 129k
  2. WPP Enterprise Solutions MAP A/SDKK 175.1m
  3. Omnicom Media Group A/SDKK 28.6m
Equity
  1. Calibrate ApS−DKK 62,667
  2. WPP Enterprise Solutions MAP A/SDKK 163.9m
  3. Omnicom Media Group A/SDKK 143m

Latest financial year per company. Choose up to three companies from the largest in the industry.

Owners and group

from the Public Ownership Register
Calibrate ApS

Management

1 active registrations

Executive management

Executive management at Calibrate ApS
NameRoleAppointed
Heinrich Alfred ThomsenCEO06/07/2020
Founders
Thomsen2020 Holding ApS

Signing rule: Virksomheden tegnes af én direktør

Address and production units

1 active production units

Rentemestervej 56C
2400 København NV

København Municipality · Postcode 2400

Other companies at the address (3)

Production units
Production unitAddressEmployeesP number
Calibrate ApSRentemestervej 56C, 2400 København NV211026001265

Purpose

Virksomhedens formål er at drive virksomhed med markedsføring, marketing rådgivning, media rådgivning, digital rådgivning samt enhver aktivitet der efter direktionens skøn står i forbindelse hermed.

The purpose is quoted from the register in Danish.

Changes year by year

30 registered events
20264 changesaccounts 1 · ownership 3
  • Annual report for 2025 published
  • iO Denmark A/S registered as owner (100%)
  • Thomsen2020 Holding ApS is no longer registered as owner
  • Jonas Vahr Holding ApS is no longer registered as owner
20256 changesaddress 1 · ownership 3 · accounts 1 · industry 1
  • Moved to Rentemestervej 56C, 2400 København NV
  • Thomsen2020 Holding ApS registered as owner (66.67%)
  • Sofie Jørgensen is no longer registered as owner
  • Thomsen2020 Holding ApS is no longer registered as owner
  • Annual report for 2024 published
  • Industry changed to Planning and design of advertising campaigns (731110)
20243 changesownership 2 · accounts 1
  • Jonas Vahr Holding ApS registered as owner (25%)
  • Jonas Vahr Holding ApS is no longer registered as owner
  • Annual report for 2023 published
20233 changesaddress 1 · accounts 1 · ownership 1
  • Moved to Østergade 10, 4, 1100 København K
  • Annual report for 2022 published
  • Claus Friis Enggaard is no longer registered as owner
20224 changesaccounts 1 · address 1 · ownership 2
  • Annual report for 2021 published
  • Moved to Bredgade 23A, 2. th, 1260 København K
  • Claus Friis Enggaard registered as owner (15%)
  • Thomsen2020 Holding ApS registered as owner (50%)
20214 changesownership 2 · accounts 1 · address 1
  • Thomsen2020 Holding ApS is no longer registered as owner
  • Mads Ben Hur Carstensen is no longer registered as owner
  • Annual report for 2020 published
  • Moved to Niels Hemmingsens Gade 1, 1, 1153 København K
20206 changesownership 4 · founded 1 · management 1
  • Sofie Jørgensen registered as owner (5%)
  • Jonas Vahr Holding ApS registered as owner (20%)
  • Mads Ben Hur Carstensen registered as owner (5%)
  • Registered as Calibrate ApS
  • Heinrich Alfred Thomsen appointed ceo
  • Thomsen2020 Holding ApS registered as owner (66.67%)

Related companies

Same industry in København

See all →

Same people in management

Source and updates

The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026. The company is protected against advertising; contact details are not shown, and the data must not be used for marketing.

View in CVRReport a correction