BM Visuelt ApS
Private limited companyCVR 42192325SlagelseActive
BM Visuelt ApS is a private limited company, based in Slagelse, active in other advertising activities, founded in 2021. After a loss in 2025, the company made a profit of DKK 92,659 in 2026. Equity grew to DKK 211k in 2026.
Key figures · financial year 2026
What has changed
calculated from recorded figures and datesFinancials: 2026 against 2025
- Gross profit rose 70% (2025 → 2026), to DKK 2m.
- Net profit went from a loss of DKK 65,199 to a profit of DKK 92,659 (2025 → 2026).
- Equity rose 78% (2025 → 2026), to DKK 211k.
Employees
- 1 more employees than a year earlier: 4 (07/2026) against 3 (07/2025).
Management and owners, last 24 months
- No longer registered as owner: Heidi Hjalager (02/05/2025).
Registrations, last 24 months
- 02/05/2025: Name changed from HH Visuelt ApS to BM Visuelt ApS
- 01/01/2025: Industry changed to Other advertising activities (731190)
Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.
Financial statements
Financial years 2022–2026 · amounts in DKK thousandEquity and net profit
| 2022 | 2023 | 2024 | 2025 | 2026 | Change | |
|---|---|---|---|---|---|---|
| Revenue | not stated | not stated | not stated | not stated | not stated | – |
| Gross profit | 1,529 | 1,184 | 1,370 | 1,184 | 2,012 | +69.9% |
| Operating profit (EBIT) | −44 | 46 | 229 | −54 | 154 | +384% |
| Profit before tax | −66 | 18 | 225 | −85 | 119 | +239.7% |
| Net profit | −50 | 16 | 177 | −65 | 93 | +242.1% |
| Total assets | 1,091 | 1,046 | 1,033 | 1,107 | 1,410 | +27.4% |
| Equity | −10 | 7 | 184 | 119 | 211 | +78.1% |
| Liabilities | 1,098 | 1,032 | 834 | 988 | 1,177 | +19.1% |
| Cash and cash equivalents | 107 | 6 | 136 | 60 | 8 | −87% |
| Average number of employees | 3 | 3 | 3 | 4 | 4 | 0% |
Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2022, 2023, 2024, 2025, 2026: smaller companies may omit it, and we do not derive it from other figures.
Download the figures as CSV · free with an account, amounts in whole DKK
Annual reports
5 financial years| Financial year | Period | Published | Figures for | Documents |
|---|---|---|---|---|
| 2026 | 01/07/2025 – 30/06/2026 | 22/09/2026 | The company | PDF not statedXBRL |
| 2025 | 01/07/2024 – 30/06/2025 | 26/11/2025 | The company | PDF not statedXBRL |
| 2024 | 01/07/2023 – 30/06/2024 | 03/12/2024 | The company | PDFXBRL |
| 2023 | 01/07/2022 – 30/06/2023 | 17/12/2023 | The company | PDFXBRL |
| 2022 | 05/03/2021 – 30/06/2022 | 13/01/2023 | The company | PDFXBRL |
The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.
Employees
monthly figures from CVRPosition in the industry
189 companies in the databaseComparison with the other companies in other advertising activities based on the latest financial year.
Industry median: gross profit DKK 1.8m, net profit DKK 184k, equity DKK 761k, 3 employees.
Compared with similar companies
size, age and company form| Group | Gross profit | Equity |
|---|---|---|
| Companies with fewer than 20 employees69,967 companies in the comparison | No. 30,862of 69,742 Better than 56% | No. 50,154of 69,964 Better than 28% |
| Same industry and fewer than 20 employees180 companies in the comparison | No. 76of 180 Better than 58% | No. 137of 180 Better than 24% |
| Companies that are between 5 and 14 years old33,688 companies in the comparison | No. 16,887of 33,588 Better than 50% | No. 23,910of 33,687 Better than 29% |
| All companies of type ApS66,508 companies in the comparison | No. 29,932of 66,379 Better than 55% | No. 46,213of 66,505 Better than 31% |
The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.
Compare with the industry
Other advertising activities- BM Visuelt ApSDKK 2m
- Metz A/SDKK 74.7m
- Conz Media ApSDKK 29.9m
- BM Visuelt ApSDKK 92,659
- Metz A/SDKK 21.2m
- Conz Media ApSDKK 13.2m
- BM Visuelt ApSDKK 211k
- Metz A/SDKK 41.1m
- Conz Media ApSDKK 13.3m
- BM Visuelt ApS4
- Metz A/S64
- Conz Media ApS5
Latest financial year per company. Choose up to three companies from the largest in the industry.
Owners and group
from the Public Ownership Register- Brima Holding ApS100%
Management
1 active registrationsExecutive management
| Name | Role | Appointed |
|---|---|---|
| Brian Madsen | Director | 05/03/2021 |
- Founders
- Heidi Hjalager, Brima Holding ApS
Signing rule: Selskabet tegnes af direktøren.
Address and production units
1 active production unitsSkovsøvej 27
4200 Slagelse
Slagelse Municipality · Postcode 4200
Other companies at the address (2)
- Work System Danmark A/SWholesale of motor vehicle parts and accessories
- BM Cars ApSRetail sale of motor vehicles
| Production unit | Address | Employees | P number |
|---|---|---|---|
| BM Visuelt ApS | Skovsøvej 27, Skovsø, 4200 Slagelse | 6 | 1026884949 |
Purpose
Selskabets formål er at rådgive om og producerer reklame, herunder skilte og effekter m.m. samt anden efter direktionens skøn beslægtet virksomhed.
The purpose is quoted from the register in Danish.
Changes year by year
14 registered events20261 changeaccounts 1
- AccountsAnnual report for 2026 published
20254 changesaccounts 1 · name 1 · ownership 1 · industry 1
- AccountsAnnual report for 2025 published
- NameName changed from HH Visuelt ApS to BM Visuelt ApS
- OwnershipHeidi Hjalager is no longer registered as owner
- IndustryIndustry changed to Other advertising activities (731190)
20243 changesaccounts 1 · address 1 · name 1
- AccountsAnnual report for 2024 published
- AddressMoved to Skovsøvej 27, Skovsø, 4200 Slagelse
- NameName changed from BM Visuelt ApS to HH Visuelt ApS
20232 changesaccounts 2
- AccountsAnnual report for 2023 published
- AccountsAnnual report for 2022 published
20214 changesfounded 1 · management 1 · ownership 2
- FoundedRegistered as BM Visuelt ApS
- ManagementBrian Madsen appointed director
- OwnershipHeidi Hjalager registered as owner (20%)
- OwnershipBRIMA HOLDING ApS registered as owner (100%)
Related companies
Same industry in Slagelse
- Reklamecentret Slagelse ApS8 employees
- Dan-Reklame ApS3 employees
- Høyers Vinduespolering ApS2 employees
Same people in management
- FH Auto Slagelse A/Svia Brian Madsen
- TMS Ringsted A/Svia Brian Madsen
- Work System Danmark A/Svia Brian Madsen
- Aromateknik A/Svia Brian Madsen
- BM Cars ApSvia Brian Madsen
Largest in the industry
- Metz A/SDKK 74.7m
- Conz Media ApSDKK 29.9m
- Exponent A/SDKK 22.4m
- Kellmann Reklame A/SDKK 19.5m
- Eduplay ApSDKK 19.2m
- Dansk Skilte Center A/SDKK 16m
Source and updates
The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026.