Annalect Denmark A/S
Public limited companyCVR 43268309København ØActive
Annalect Denmark A/S is a public limited company, based in København Ø, active in planning and design of advertising campaigns, founded in 2022. Net profit fell 14% from 2024 to 2025, ending at DKK 2.5m. With 58 employees, the company is about 19 times larger than the industry median. Equity fell to DKK 4.5m in 2025.
Key figures · financial year 2025
What has changed
calculated from recorded figures and datesFinancials: 2025 against 2024
- Gross profit rose 11% (2024 → 2025), to DKK 33.8m.
- Revenue rose 2% (2024 → 2025), to DKK 22.2m.
- Net profit fell 14% (2024 → 2025), to DKK 2.5m.
- Equity fell 25% (2024 → 2025), to DKK 4.5m.
Employees
- 8 more employees than a year earlier: 58 (07/2026) against 50 (07/2025).
Management and owners, last 24 months
- New in management: Bo Jarlkov Damgaard (chair of the board, 01/12/2025), Søren Fromberg (board member, 01/12/2025) and Bo Jarlkov Damgaard (board member, 01/10/2025).
- Stepped down: Peter Gottfredsen (chair of the board, 01/12/2025), Frank Boe Aagaard Andersen (board member, 01/10/2025) and Bo Jarlkov Damgaard (board member, 30/11/2025).
Registrations, last 24 months
- 01/01/2025: Industry changed to Planning and design of advertising campaigns (731110)
Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.
Financial statements
Financial years 2022–2025 · amounts in DKK thousandEquity and net profit
| 2022 | 2023 | 2024 | 2025 | Change | |
|---|---|---|---|---|---|
| Revenue | not stated | 20,959 | 21,802 | 22,177 | +1.7% |
| Gross profit | −19 | 29,295 | 30,308 | 33,751 | +11.4% |
| Operating profit (EBIT) | – | 3,561 | 3,573 | 3,484 | −2.5% |
| Profit before tax | −20 | 3,567 | 3,693 | 3,193 | −13.5% |
| Net profit | −16 | 2,782 | 2,879 | 2,490 | −13.5% |
| Total assets | 503 | 23,267 | 35,450 | 25,916 | −26.9% |
| Equity | 384 | 3,166 | 6,045 | 4,535 | −25% |
| Liabilities | 119 | 20,101 | 29,405 | 21,381 | −27.3% |
| Average number of employees | 0 | 45 | 45 | 51 | +13.3% |
Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2022: smaller companies may omit it, and we do not derive it from other figures. Gross profit can exceed revenue when the company has other operating income or is a financial company.
Download the figures as CSV · free with an account, amounts in whole DKK
Annual reports
4 financial years| Financial year | Period | Published | Figures for | Documents |
|---|---|---|---|---|
| 2025 | 01/01/2025 – 31/12/2025 | 07/07/2026 | The company | PDF not statedXBRL |
| 2024 | 01/01/2024 – 31/12/2024 | 03/04/2025 | The company | PDF not statedXBRL |
| 2023 | 01/01/2023 – 31/12/2023 | 02/05/2024 | The company | PDF not statedXBRL |
| 2022 | 13/05/2022 – 31/12/2022 | 04/07/2023 | The company | PDF not statedXBRL |
The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.
Employees
monthly figures from CVRPosition in the industry
716 companies in the databaseComparison with the other companies in planning and design of advertising campaigns based on the latest financial year.
Industry median: gross profit DKK 2.1m, net profit DKK 163k, equity DKK 649k, 3 employees.
Compared with similar companies
size, age and company form| Group | Gross profit | Equity |
|---|---|---|
| Companies with 50–199 employees4,467 companies in the comparison | No. 2,580of 4,412 Better than 42% | No. 3,397of 4,466 Better than 24% |
| Same industry and 50–199 employees24 companies in the comparison | No. 21of 24 Better than 13% | No. 21of 24 Better than 13% |
| Companies that are founded within the last five years16,662 companies in the comparison | No. 228of 16,614 Better than 99% | No. 1,399of 16,661 Better than 92% |
| All companies of type A/S18,025 companies in the comparison | No. 4,019of 17,786 Better than 77% | No. 11,872of 18,024 Better than 34% |
The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.
Compare with the industry
Planning and design of advertising campaigns- Annalect Denmark A/SDKK 33.8m
- WPP Enterprise Solutions MAP A/SDKK 497.5m
- Omnicom Media Group A/SDKK 196.3m
- Annalect Denmark A/SDKK 2.5m
- WPP Enterprise Solutions MAP A/SDKK 175.1m
- Omnicom Media Group A/SDKK 28.6m
- Annalect Denmark A/SDKK 4.5m
- WPP Enterprise Solutions MAP A/SDKK 163.9m
- Omnicom Media Group A/SDKK 143m
- Annalect Denmark A/S58
- WPP Enterprise Solutions MAP A/S497
- Omnicom Media Group A/S76
Latest financial year per company. Choose up to three companies from the largest in the industry.
Owners and group
from the Public Ownership RegisterManagement
4 active registrationsExecutive management
| Name | Role | Appointed |
|---|---|---|
| Søren Fromberg | CEO | 01/07/2022 |
Board of directors
| Name | Role | Appointed |
|---|---|---|
| Michael Holmer | Board member | 13/05/2022 |
| Bo Jarlkov Damgaard | Chair of the board | 01/12/2025 |
| Søren Fromberg | Board member | 01/12/2025 |
- Auditor
- KPMG P/S
- Founders
- Omnicom Media Group A/S
Former management (5)
| Name | Role | Appointed | Resigned |
|---|---|---|---|
| Mads Terp | Director | 13/05/2022 | 13/05/2022 |
| Peter Gottfredsen | Chair of the board | 13/05/2022 | 01/12/2025 |
| Frank Boe Aagaard Andersen | Board member | 13/05/2022 | 01/10/2025 |
| Michael Holmer | Director | 13/05/2022 | 01/07/2022 |
| Bo Jarlkov Damgaard | Board member | 01/10/2025 | 30/11/2025 |
Signing rule: Selskabet tegnes af 2 bestyrelsesmedlemmer i forening eller af en direktør i forening med et bestyrelsesmedlem.
Address and production units
1 active production unitsMidtermolen 3
2100 København Ø
København Municipality · Postcode 2100
Other companies at the address (6)
- Omd Denmark A/SMedia representation
- Configit A/SOther software publishing
- Omnicom Media Group A/SPlanning and design of advertising campaigns
- Transact Denmark A/SPlanning and design of advertising campaigns
- TRKKN Nordic A/SPlanning and design of advertising campaigns
| Production unit | Address | Employees | P number |
|---|---|---|---|
| Annalect Denmark A/S | Midtermolen 3, 2100 København Ø | 59 | 1028259669 |
Purpose
Selskabets formål er at drive mediaformidling og rådgivning samt hermed beslægtet virksomhed.
The purpose is quoted from the register in Danish.
Changes year by year
21 registered events20261 changeaccounts 1
- AccountsAnnual report for 2025 published
20258 changesmanagement 6 · accounts 1 · industry 1
- ManagementBo Jarlkov Damgaard appointed chair of the board
- ManagementSøren Fromberg appointed board member
- ManagementPeter Gottfredsen stepped down as chair of the board
- ManagementBo Jarlkov Damgaard stepped down as board member
- ManagementBo Jarlkov Damgaard appointed board member
- ManagementFrank Boe Aagaard Andersen stepped down as board member
- AccountsAnnual report for 2024 published
- IndustryIndustry changed to Planning and design of advertising campaigns (731110)
20241 changeaccounts 1
- AccountsAnnual report for 2023 published
20231 changeaccounts 1
- AccountsAnnual report for 2022 published
202210 changesmanagement 8 · founded 1 · ownership 1
- ManagementSøren Fromberg appointed ceo
- ManagementMichael Holmer stepped down as director
- FoundedRegistered as Annalect Denmark A/S
- ManagementMichael Holmer appointed director
- ManagementMads Terp appointed director
- ManagementMads Terp stepped down as director
- ManagementMichael Holmer appointed board member
- ManagementFrank Boe Aagaard Andersen appointed board member
- ManagementPeter Gottfredsen appointed chair of the board
- OwnershipOMNICOM MEDIA GROUP A/S registered as owner (100%)
Related companies
Same industry in København
- WPP Enterprise Solutions MAP A/S497 employees
- Vertic A/S114 employees
- Kunde & Co. A/S109 employees
- Grey Danmark A/S105 employees
- Obsidian Digital A/S94 employees
- Adpeople A/S93 employees
Same people in management
- Omd Denmark A/Svia Bo Jarlkov Damgaard
- Omnicom Media Group A/Svia Bo Jarlkov Damgaard
- Transact Denmark A/Svia Bo Jarlkov Damgaard
- Phd Copenhagen A/Svia Bo Jarlkov Damgaard
- Hearts & Science A/Svia Bo Jarlkov Damgaard
- IPG Mediabrands A/Svia Bo Jarlkov Damgaard
Largest in the industry
- WPP Enterprise Solutions MAP A/SDKK 497.5m
- Omnicom Media Group A/SDKK 196.3m
- Kunde & Co. A/SDKK 96.5m
- Obsidian Digital A/SDKK 90.4m
- Grey Danmark A/SDKK 85.6m
- Storm Group ApSDKK 81.1m
Source and updates
The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026.