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Adlab ApS

Private limited companyCVR 38429604Aarhus CActive

Adlab ApS is a private limited company, based in Aarhus C, active in planning and design of advertising campaigns, founded in 2017. Net profit fell 22% from 2024 to 2025, ending at DKK 2.7m. Gross profit is higher than that of 82% of the companies in the industry in the database.

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Key figures · financial year 2025

Gross profitDKK 7.3m+5.7% vs. 2024
Net profitDKK 2.7m−22.5% vs. 2024
EquityDKK 4.2m−6.7% vs. 2024
Employees4latest month from CVR

What has changed

calculated from recorded figures and dates

Financials: 2025 against 2024

  • Gross profit rose 6% (2024 → 2025), to DKK 7.3m.
  • Net profit fell 22% (2024 → 2025), to DKK 2.7m.
  • Equity fell 7% (2024 → 2025), to DKK 4.2m.

Employees

  • 1 fewer employees than a year earlier: 4 (07/2026) against 5 (07/2025).

Management and owners, last 24 months

  • New in management: Esben Westh Ravnsbæk (board member, 15/06/2026).
  • New owners registered: 4-Amigos Holding ApS (18/12/2024).
  • No longer registered as owner: N. Østergaard Holding ApS (18/12/2024), D. Østergaard Holding ApS (18/12/2024) and MØG Invest ApS (18/12/2024).

Registrations, last 24 months

  • 01/01/2025: Industry changed to Planning and design of advertising campaigns (731110)

Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.

Financial statements

Financial years 2020–2025 · amounts in DKK thousand

Equity and net profit

DKK 0DKK 1mDKK 2mDKK 3mDKK 4m202020212022202320242025
EquityNet profit
Financial figures for Adlab ApS
202020212022202320242025Change
Revenuenot statednot statednot statednot statednot statednot stated–
Gross profit6471,5656,0095,5966,9307,325+5.7%
Operating profit (EBIT)4207804,6203,6904,5153,720−17.6%
Profit before tax4189254,6023,6624,4843,525−21.4%
Net profit3257693,5832,8483,4852,701−22.5%
Total assets5982,1214,4784,5196,3566,593+3.7%
Equity4016431,1071,9964,4804,181−6.7%
Liabilities1971,4783,3692,4981,8742,412+28.7%
Cash and cash equivalents4419461,1248412,1222,560+20.6%
Average number of employees1233440%

Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2020, 2021, 2022, 2023, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures.

Download the figures as CSV · free with an account, amounts in whole DKK

DKK 0DKK 1mDKK 2mDKK 3mDKK 4mDKK 5mDKK 6mDKK 7m202020212022202320242025
Gross profitMedian, the industry (716 companies)

Signals from the financial statements

calculated from the 2025 figures

  • Profit for five years in a row

    Net result has been positive in 2021–2025.

    How is this calculated?

    Net result is positive in the five latest annual reports in a row.

The signals are rules applied to the figures in the annual reports. They are not an assessment or credit rating of the company. See Data and method.

Annual reports

6 financial years
Annual reports for Adlab ApS
Financial yearPeriodPublishedFigures forDocuments
202501/01/2025 – 31/12/202507/04/2026The companyPDF not statedXBRL
202401/01/2024 – 31/12/202425/03/2025The companyPDFXBRL
202301/01/2023 – 31/12/202308/03/2024The companyPDFXBRL
202201/01/2022 – 31/12/202224/02/2023The companyPDFXBRL
202101/01/2021 – 31/12/202115/03/2022The companyPDFXBRL
202030/06/2019 – 29/06/202004/06/2021The companyPDFXBRL

The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.

Employees

monthly figures from CVR
01234508/2309/2310/2311/2312/2301/2402/2403/2404/2405/2406/2407/2408/2409/2410/2411/2412/2401/2502/2503/2504/2505/2506/2507/2508/2509/2510/2511/2512/2501/2602/2603/2604/2605/2606/2607/26
Employees

Position in the industry

716 companies in the database

Comparison with the other companies in planning and design of advertising campaigns based on the latest financial year.

Gross profitDKK 7.3mNo. 133 of 715
Better than 82% of the companies in the industry
EquityDKK 4.2mNo. 100 of 716
Better than 86% of the companies in the industry
Number of employees4No. 271 of 716
Better than 62% of the companies in the industry

Industry median: gross profit DKK 2.1m, net profit DKK 163k, equity DKK 649k, 3 employees.

DKK 100kDKK 840kDKK 7.1mDKK 59.2mDKK 244.8mHere
Distribution of gross profit for 685 companies in the industry (latest financial year, logarithmic scale). Amber bar: where this company sits.

Compared with similar companies

size, age and company form
Rank among similar companies
GroupGross profitEquity
Companies with fewer than 20 employees69,967 companies in the comparison
No. 8,023of 69,742
Better than 88%
No. 15,893of 69,964
Better than 77%
Same industry and fewer than 20 employees634 companies in the comparison
No. 58of 633
Better than 91%
No. 45of 634
Better than 93%
Companies that are between 5 and 14 years old33,679 companies in the comparison
No. 6,019of 33,579
Better than 82%
No. 6,873of 33,678
Better than 80%
All companies of type ApS66,508 companies in the comparison
No. 8,977of 66,379
Better than 86%
No. 12,739of 66,505
Better than 81%

The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.

Compare with the industry

Planning and design of advertising campaigns
Gross profit
  1. Adlab ApSDKK 7.3m
  2. WPP Enterprise Solutions MAP A/SDKK 497.5m
  3. Omnicom Media Group A/SDKK 196.3m
Net profit
  1. Adlab ApSDKK 2.7m
  2. WPP Enterprise Solutions MAP A/SDKK 175.1m
  3. Omnicom Media Group A/SDKK 28.6m
Equity
  1. Adlab ApSDKK 4.2m
  2. WPP Enterprise Solutions MAP A/SDKK 163.9m
  3. Omnicom Media Group A/SDKK 143m
Employees
  1. Adlab ApS4
  2. WPP Enterprise Solutions MAP A/S497
  3. Omnicom Media Group A/S76

Latest financial year per company. Choose up to three companies from the largest in the industry.

Owners and group

from the Public Ownership Register
Owners
  • 4-Amigos Holding ApS100%
Adlab ApS

Management

5 active registrations

Executive management

Executive management at Adlab ApS
NameRoleAppointed
Daniel Jul ØstergaardDirector13/02/2017

Board of directors

Board of directors at Adlab ApS
NameRoleAppointed
Daniel Jul ØstergaardBoard member03/03/2021
Morten Graves Kvalvig JørgensenBoard member03/03/2021
Nikolaj Blom ØstergaardChair of the board12/09/2024
Esben Westh RavnsbækBoard member15/06/2026
Founders
D. Østergaard Holding ApS, MØG Invest ApS
Former management (6)
Former management at Adlab ApS
NameRoleAppointedResigned
Nikolaj Blom ØstergaardDirector13/02/201703/03/2021
Morten Graves Kvalvig JørgensenDirector13/02/201703/03/2021
Karsten Kenneth AndersenBoard member03/03/202112/09/2024
Christoffer Hübertz ChristensenBoard member03/03/202112/09/2024
Nikolaj Blom ØstergaardBoard member03/03/202111/09/2024
Mark Hovendahl AndersenChair of the board03/03/202112/09/2024

Signing rule: Selskabet tegnes af den samlede bestyrelse, eller to bestyrelsesmedlemmer i forening eller af et bestyrelsesmedlem i forening med en direktør.

Address and production units

1 active production units

Klosterport 4F
8000 Aarhus C

Aarhus Municipality · Postcode 8000

Production units
Production unitAddressEmployeesP number
Adlab ApSKlosterport 4F, 1. tv, 8000 Aarhus C41022203440

Purpose

Virksomheden har til formål at beskæftige sig med online markedsføring.

The purpose is quoted from the register in Danish.

Changes year by year

53 registered events
20262 changesmanagement 1 · accounts 1
  • Esben Westh Ravnsbæk appointed board member
  • Annual report for 2025 published
20252 changesaccounts 1 · industry 1
  • Annual report for 2024 published
  • Industry changed to Planning and design of advertising campaigns (731110)
202419 changesownership 11 · address 2 · management 5 · accounts 1
  • 4-Amigos Holding ApS registered as owner (100%)
  • MØG Invest ApS is no longer registered as owner
  • D. ØSTERGAARD HOLDING ApS is no longer registered as owner
  • N. ØSTERGAARD HOLDING ApS is no longer registered as owner
  • Moved to Klosterport 4F, 1. tv, 8000 Aarhus C
  • Nikolaj Blom Østergaard appointed chair of the board
  • Christoffer Hübertz Christensen stepped down as board member
  • Mark Hovendahl Andersen stepped down as chair of the board
  • Karsten Kenneth Andersen stepped down as board member
  • MØG Invest ApS registered as owner (33.33%)
  • D. ØSTERGAARD HOLDING ApS registered as owner (33.33%)
  • N. ØSTERGAARD HOLDING ApS registered as owner (33.33%)
  • ADMILL ApS is no longer registered as owner
  • Nikolaj Blom Østergaard stepped down as board member
  • MØG Invest ApS is no longer registered as owner
  • N. ØSTERGAARD HOLDING ApS is no longer registered as owner
  • D. ØSTERGAARD HOLDING ApS is no longer registered as owner
  • Annual report for 2023 published
  • Moved to Vestergade 48H, 2, 8000 Aarhus C
20232 changesaddress 1 · accounts 1
  • Moved to Vestergade 48H, 2, 8000 Aarhus C
  • Annual report for 2022 published
20222 changescapital 1 · accounts 1
  • Share capital changed from 51,000 DKK to 102,000 DKK
  • Annual report for 2021 published
202118 changesaccounts 1 · address 1 · name 1 · management 8 · ownership 7
  • Annual report for 2020 published
  • Moved to Vestergade 48H, 2, 8000 Aarhus C
  • Name changed from YM Invest ApS to Adlab ApS
  • Christoffer Hübertz Christensen appointed board member
  • Nikolaj Blom Østergaard appointed board member
  • Mark Hovendahl Andersen appointed chair of the board
  • Karsten Kenneth Andersen appointed board member
  • Daniel Jul Østergaard appointed board member
  • Morten Graves Kvalvig Jørgensen appointed board member
  • Morten Graves Kvalvig Jørgensen stepped down as director
  • Nikolaj Blom Østergaard stepped down as director
  • MØG Invest ApS registered as owner (15%)
  • N. ØSTERGAARD HOLDING ApS registered as owner (15%)
  • D. ØSTERGAARD HOLDING ApS registered as owner (15%)
  • ADMILL ApS registered as owner (50%)
  • N. ØSTERGAARD HOLDING ApS is no longer registered as owner
  • MØG Invest ApS is no longer registered as owner
  • D. ØSTERGAARD HOLDING ApS is no longer registered as owner
20201 changeaddress 1
  • Moved to Klamsagervej 21B, 8230 Åbyhøj
20177 changesfounded 1 · management 3 · ownership 3
  • Registered as YM Invest ApS
  • Morten Graves Kvalvig Jørgensen appointed director
  • Daniel Jul Østergaard appointed director
  • Nikolaj Blom Østergaard appointed director
  • N. ØSTERGAARD HOLDING ApS registered as owner (33.33%)
  • MØG Invest ApS registered as owner (33.33%)
  • D. ØSTERGAARD HOLDING ApS registered as owner (33.33%)

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Same industry in Aarhus

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Same people in management

Source and updates

The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026. The company is protected against advertising; contact details are not shown, and the data must not be used for marketing.

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