44Pixel ApS
Private limited companyCVR 38161814Odense CActive
44Pixel ApS is a private limited company, based in Odense C, active in planning and design of advertising campaigns, founded in 2016. Equity was negative at the end of 2025 (−DKK 17,635). Net profit rose 2423% from 2024 to 2025, ending at DKK 239k.
Key figures · financial year 2025
What has changed
calculated from recorded figures and datesFinancials: 2025 against 2024
- Gross profit fell 135% (2024 → 2025), to −DKK 2,919.
- Net profit rose 2,423% (2024 → 2025), to DKK 239k.
Registrations, last 24 months
- 01/01/2025: Industry changed to Planning and design of advertising campaigns (731110)
Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.
Financial statements
Financial years 2020–2025 · amounts in DKK thousandEquity and net profit
| 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | Change | |
|---|---|---|---|---|---|---|---|
| Revenue | not stated | not stated | not stated | not stated | not stated | not stated | – |
| Gross profit | 202 | −18 | −1 | −24 | 8 | −3 | −135% |
| Operating profit (EBIT) | −37 | −30 | −1 | −24 | 8 | −3 | −135% |
| Profit before tax | −153 | −39 | −2 | −9 | 9 | 241 | +2,446.3% |
| Net profit | −153 | −39 | −2 | −9 | 9 | 239 | +2,422.7% |
| Total assets | 6 | 165 | 238 | 158 | 158 | 400 | +153% |
| Equity | −216 | −255 | −257 | −266 | −257 | −18 | +93.1% |
| Liabilities | 222 | 420 | 495 | 424 | 415 | 418 | +0.7% |
| Cash and cash equivalents | 6 | 165 | 0 | – | – | 400 | – |
| Average number of employees | 2 | – | 1 | 1 | 1 | 0 | −100% |
Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2020, 2021, 2022, 2023, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures.
Download the figures as CSV · free with an account, amounts in whole DKK
Signals from the financial statements
calculated from the 2025 figuresNegative equity
Equity was −DKK 17,635 at the end of 2025.
How is this calculated?
Equity in the latest annual report is below zero.
The signals are rules applied to the figures in the annual reports. They are not an assessment or credit rating of the company. See Data and method.
Annual reports
6 financial years| Financial year | Period | Published | Figures for | Documents |
|---|---|---|---|---|
| 2025 | 01/01/2025 – 31/12/2025 | 19/06/2026 | The company | PDF not statedXBRL |
| 2024 | 01/01/2024 – 31/12/2024 | 18/06/2025 | The company | PDFXBRL |
| 2023 | 01/01/2023 – 31/12/2023 | 26/06/2024 | The company | PDF not statedXBRL |
| 2022 | 01/01/2022 – 31/12/2022 | 28/06/2023 | The company | PDFXBRL |
| 2021 | 01/01/2021 – 31/12/2021 | 29/06/2022 | The company | PDFXBRL |
| 2020 | 01/01/2020 – 31/12/2020 | 08/07/2021 | The company | PDFXBRL |
The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.
Employees
monthly figures from CVRPosition in the industry
716 companies in the databaseComparison with the other companies in planning and design of advertising campaigns based on the latest financial year.
Industry median: gross profit DKK 2.1m, net profit DKK 163k, equity DKK 649k, 3 employees.
Compared with similar companies
size, age and company form| Group | Gross profit | Equity |
|---|---|---|
| Companies with fewer than 20 employees69,967 companies in the comparison | No. 63,199of 69,742 Better than 9% | No. 60,563of 69,964 Better than 13% |
| Same industry and fewer than 20 employees634 companies in the comparison | No. 610of 633 Better than 4% | No. 554of 634 Better than 13% |
| Companies that are between 5 and 14 years old33,688 companies in the comparison | No. 31,192of 33,588 Better than 7% | No. 28,584of 33,687 Better than 15% |
| All companies of type ApS66,508 companies in the comparison | No. 60,747of 66,379 Better than 8% | No. 56,876of 66,505 Better than 14% |
The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.
Compare with the industry
Planning and design of advertising campaigns- 44Pixel ApS−DKK 2,919
- WPP Enterprise Solutions MAP A/SDKK 497.5m
- Omnicom Media Group A/SDKK 196.3m
- 44Pixel ApSDKK 239k
- WPP Enterprise Solutions MAP A/SDKK 175.1m
- Omnicom Media Group A/SDKK 28.6m
- 44Pixel ApS−DKK 17,635
- WPP Enterprise Solutions MAP A/SDKK 163.9m
- Omnicom Media Group A/SDKK 143m
- 44Pixel ApS2
- WPP Enterprise Solutions MAP A/S497
- Omnicom Media Group A/S76
Latest financial year per company. Choose up to three companies from the largest in the industry.
Owners and group
from the Public Ownership Register- Simon Bak ApS33.33%
- David S. Grady ApS33.33%
- Michael Bech Laugesen ApS33.33%
Management
4 active registrationsExecutive management
| Name | Role | Appointed |
|---|---|---|
| Simon Bak | Director | 04/11/2016 |
Board of directors
| Name | Role | Appointed |
|---|---|---|
| David Sørensen Grady | Chair of the board | 16/08/2017 |
| Michael Christensen Fredskild | Board member | 16/08/2017 |
| Simon Bak | Board member | 29/08/2017 |
- Founders
- Simon Bak ApS, David S. Grady ApS, Michael Bech Laugesen ApS
Former management (2)
| Name | Role | Appointed | Resigned |
|---|---|---|---|
| David Sørensen Grady | Director | 04/11/2016 | 16/08/2017 |
| Michael Christensen Fredskild | Director | 04/11/2016 | 16/08/2017 |
Signing rule: Selskabet tegnes af en direktør i forening med bestyrelsens formand eller af den samlede bestyrelse.
Address and production units
1 active production unitsSeebladsgade 10
5000 Odense C
| Production unit | Address | Employees | P number |
|---|---|---|---|
| 44Pixel ApS | Seebladsgade 10, 5000 Odense C | 2 | 1021900660 |
Purpose
Selskabets formål er at drive online markedsføringsvirksomhed, herunder analyse af data og optimering af eksisterende løsninger og hermed efter ledelsens skøn beslægtet virksomhed.
The purpose is quoted from the register in Danish.
Changes year by year
21 registered events20261 changeaccounts 1
- AccountsAnnual report for 2025 published
20252 changesaccounts 1 · industry 1
- AccountsAnnual report for 2024 published
- IndustryIndustry changed to Planning and design of advertising campaigns (731110)
20241 changeaccounts 1
- AccountsAnnual report for 2023 published
20232 changesaddress 1 · accounts 1
- AddressMoved to Seebladsgade 10, 5000 Odense C
- AccountsAnnual report for 2022 published
20221 changeaccounts 1
- AccountsAnnual report for 2021 published
20211 changeaccounts 1
- AccountsAnnual report for 2020 published
20176 changesaddress 1 · management 5
- AddressMoved to Seebladsgade 10, 5000 Odense C
- ManagementSimon Bak appointed board member
- ManagementDavid Sørensen Grady appointed chair of the board
- ManagementMichael Christensen Fredskild appointed board member
- ManagementDavid Sørensen Grady stepped down as director
- ManagementMichael Christensen Fredskild stepped down as director
20167 changesfounded 1 · management 3 · ownership 3
- FoundedRegistered as 44Pixel ApS
- ManagementDavid Sørensen Grady appointed director
- ManagementMichael Christensen Fredskild appointed director
- ManagementSimon Bak appointed director
- OwnershipSimon Bak ApS registered as owner (33.33%)
- OwnershipDavid S. Grady ApS registered as owner (33.33%)
- OwnershipMichael Bech Laugesen ApS registered as owner (33.33%)
Related companies
Same industry in Odense
- Nørgård Mikkelsen A/S75 employees
- The Unicorn A/S33 employees
- Step A/S25 employees
- Marginal Reklamebureau ApS17 employees
- MDK Media ApS14 employees
- Mack Media ApS11 employees
Same people in management
- Trendmatch ApSvia David Sørensen Grady
Largest in the industry
- WPP Enterprise Solutions MAP A/SDKK 497.5m
- Omnicom Media Group A/SDKK 196.3m
- Kunde & Co. A/SDKK 96.5m
- Obsidian Digital A/SDKK 90.4m
- Grey Danmark A/SDKK 85.6m
- Storm Group ApSDKK 81.1m
Source and updates
The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026. The company is protected against advertising; contact details are not shown, and the data must not be used for marketing.