Simply.TV ApS
Private limited companyCVR 33067232København NActive
Simply.TV ApS is a private limited company, based in København N, active in non-financial holding companies, founded in 2010. Net profit fell 25% from 2024 to 2025, ending at DKK 7.1m. With 17 employees, the company is about 17 times larger than the industry median. Equity grew to DKK 23.9m in 2025.
Key figures · financial year 2025
What has changed
calculated from recorded figures and datesFinancials: 2025 against 2024
- Gross profit fell 2% (2024 → 2025), to DKK 17.5m.
- Net profit fell 25% (2024 → 2025), to DKK 7.1m.
- Equity rose 42% (2024 → 2025), to DKK 23.9m.
Employees
- 4 more employees than a year earlier: 17 (08/2026) against 13 (08/2025).
Management and owners, last 24 months
- New in management: Martin Adrian Møller (director, 21/03/2025), Richard Paul Cusick (ceo, 15/09/2026) and David Edward Krajicek (ceo, 21/03/2025).
- Stepped down: Morten Trolle (director, 21/03/2025), Daniel Ask Rühmann (ceo, 21/03/2025) and David Edward Krajicek (ceo, 15/09/2026).
Registrations, last 24 months
- 22/03/2025: Moved to Nannasgade 28, 2200 København N
Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.
Financial statements
Financial years 2020–2025 · amounts in DKK thousandEquity and net profit
| 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | Change | |
|---|---|---|---|---|---|---|---|
| Revenue | not stated | not stated | not stated | not stated | not stated | not stated | – |
| Gross profit | 771 | 2,167 | 5,405 | 9,812 | 17,867 | 17,481 | −2.2% |
| Operating profit (EBIT) | 27 | 319 | 2,106 | 5,642 | 12,430 | 9,735 | −21.7% |
| Profit before tax | 17 | 307 | 1,836 | 5,500 | 12,327 | 9,122 | −26% |
| Net profit | 268 | 239 | 1,421 | 4,356 | 9,465 | 7,083 | −25.2% |
| Total assets | 2,155 | 2,366 | 10,007 | 16,220 | 26,306 | 35,052 | +33.2% |
| Equity | 1,539 | 1,589 | 3,010 | 7,365 | 16,830 | 23,913 | +42.1% |
| Liabilities | 616 | 603 | 6,747 | 8,636 | 9,307 | 11,139 | +19.7% |
| Cash and cash equivalents | 370 | 344 | 1,306 | 5,068 | 2,791 | 10,554 | +278.2% |
| Average number of employees | 2 | – | – | 5 | 7 | 10 | +42.9% |
Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2020, 2021, 2022, 2023, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures.
Download the figures as CSV · free with an account, amounts in whole DKK
Signals from the financial statements
calculated from the 2025 figuresProfit for five years in a row
Net result has been positive in 2021–2025.
How is this calculated?
Net result is positive in the five latest annual reports in a row.
The signals are rules applied to the figures in the annual reports. They are not an assessment or credit rating of the company. See Data and method.
Annual reports
6 financial years| Financial year | Period | Published | Figures for | Documents |
|---|---|---|---|---|
| 2025 | 01/01/2025 – 31/12/2025 | 10/04/2026 | The company | PDF not statedXBRL |
| 2024 | 01/01/2024 – 31/12/2024 | 30/06/2025 | The company | PDFXBRL |
| 2023 | 01/01/2023 – 31/12/2023 | 05/07/2024 | The company | PDFXBRL |
| 2022 | 01/01/2022 – 31/12/2022 | 10/07/2023 | The company | PDFXBRL |
| 2021 | 01/01/2021 – 31/12/2021 | 28/06/2022 | The company | PDFXBRL |
| 2020 | 01/01/2020 – 31/12/2020 | 28/05/2021 | The company | PDFXBRL |
The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.
Employees
monthly figures from CVRPosition in the industry
2,138 companies in the databaseComparison with the other companies in non-financial holding companies based on the latest financial year.
Industry median: gross profit −DKK 31,805, net profit DKK 701k, equity DKK 32.1m, 1 employees.
Compared with similar companies
size, age and company form| Group | Gross profit | Equity |
|---|---|---|
| Companies with fewer than 20 employees69,967 companies in the comparison | No. 1,882of 69,742 Better than 97% | No. 5,165of 69,964 Better than 93% |
| Same industry and fewer than 20 employees2,092 companies in the comparison | No. 184of 2,048 Better than 91% | No. 1,188of 2,092 Better than 43% |
| Companies that are between 15 and 29 years old24,910 companies in the comparison | No. 3,841of 24,791 Better than 85% | No. 3,962of 24,909 Better than 84% |
| All companies of type ApS66,508 companies in the comparison | No. 2,941of 66,379 Better than 96% | No. 3,729of 66,505 Better than 94% |
The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.
Compare with the industry
Non-financial holding companies- Simply.TV ApSDKK 17.5m
- Heartland A/SDKK 19.9bn
- Andel A.M.B.A.DKK 5.6bn
- Simply.TV ApSDKK 7.1m
- Heartland A/SDKK 4.9bn
- Andel A.M.B.A.−DKK 2.9bn
- Simply.TV ApSDKK 23.9m
- Heartland A/SDKK 39.2bn
- Andel A.M.B.A.DKK 29.5bn
- Simply.TV ApS17
- Heartland A/S34
- Andel A.M.B.A.28
Latest financial year per company. Choose up to three companies from the largest in the industry.
Owners and group
from the Public Ownership Register- Simply Holding ApS100%
Management
2 active registrationsExecutive management
| Name | Role | Appointed |
|---|---|---|
| Martin Adrian Møller | Director | 21/03/2025 |
| Richard Paul Cusick | CEO | 15/09/2026 |
- Founders
- Morten Trolle ApS, Michael Storm ApS
Former management (4)
| Name | Role | Appointed | Resigned |
|---|---|---|---|
| Morten Trolle | Director | 16/07/2010 | 21/03/2025 |
| Michael Rosengren Storm | Director | 16/07/2010 | 04/01/2011 |
| Daniel Ask Rühmann | CEO | 11/07/2024 | 21/03/2025 |
| David Edward Krajicek | CEO | 21/03/2025 | 15/09/2026 |
Signing rule: Selskabet tegnes af den samlede direktion
Address and production units
2 active production unitsNannasgade 28
2200 København N
København Municipality · Postcode 2200
Other companies at the address (8)
- JobButler ApSTemporary employment agency activities and other staff provision
- Rebel Penguin ApSPlanning and design of advertising campaigns
- Kuatro Group ApSComputer consultancy and computer facilities management
- ComplyCloud ApSLegal activities
- Risma Systems A/SOther software publishing
| Production unit | Address | Employees | P number |
|---|---|---|---|
| Simply.TV ApS | Nannasgade 28, 2200 København N | 5 | 1016196815 |
| Simply.TV Sønderjylland | Volmersvej 5, 6330 Padborg | – | 1029804741 |
Purpose
Selskabets formål er at udvikle og planlægge internet projekter og hermed beslægtet virksomhed
The purpose is quoted from the register in Danish.
Changes year by year
31 registered events20263 changesmanagement 2 · accounts 1
- ManagementRichard Paul Cusick appointed ceo
- ManagementDavid Edward Krajicek stepped down as ceo
- AccountsAnnual report for 2025 published
20256 changesaccounts 1 · address 1 · management 4
- AccountsAnnual report for 2024 published
- AddressMoved to Nannasgade 28, 2200 København N
- ManagementDavid Edward Krajicek appointed ceo
- ManagementMartin Adrian Møller appointed director
- ManagementDaniel Ask Rühmann stepped down as ceo
- ManagementMorten Trolle stepped down as director
20242 changesmanagement 1 · accounts 1
- ManagementDaniel Ask Rühmann appointed ceo
- AccountsAnnual report for 2023 published
20231 changeaccounts 1
- AccountsAnnual report for 2022 published
20224 changesaccounts 1 · ownership 3
- AccountsAnnual report for 2021 published
- OwnershipSimply Holding ApS registered as owner (100%)
- OwnershipMORTEN TROLLE ApS is no longer registered as owner
- OwnershipDR Ventures ApS is no longer registered as owner
20211 changeaccounts 1
- AccountsAnnual report for 2020 published
20204 changesownership 3 · name 1
- OwnershipMORTEN TROLLE ApS registered as owner (50%)
- OwnershipDR Ventures ApS registered as owner (33.33%)
- OwnershipMORTEN TROLLE ApS is no longer registered as owner
- NameName changed from MT DIGITAL ApS to Simply.TV ApS
20151 changeaddress 1
- AddressMoved to Toftevang 14, 3400 Hillerød
20122 changesaddress 2
- AddressMoved to Gammeltorv 8, 2, 1457 København K
- AddressMoved to Larsbjørnsstræde 3, 1454 København K
20112 changesname 1 · management 1
- NameName changed from MST DIGITAL ApS to MT DIGITAL ApS
- ManagementMichael Rosengren Storm stepped down as director
20105 changesindustry 1 · founded 1 · management 2 · ownership 1
- IndustryIndustry changed to Ikke-finansielle holdingselskaber (642020)
- FoundedRegistered as MST DIGITAL ApS
- ManagementMorten Trolle appointed director
- ManagementMichael Rosengren Storm appointed director
- OwnershipMORTEN TROLLE ApS registered as owner (100%)
Related companies
Same industry in København
- John Sisk & Son ApS57 employees
- Archon Games ApS42 employees
- Zwei Grosse Bierbars, Aalborg ApS30 employees
- M. Goldschmidt Holding A/S30 employees
- Embankment Group A/S29 employees
- Söderberg & Partners Danmark Holding ApS26 employees
Same people in management
- Conscia Danmark A/Svia Martin Adrian Møller
- Omd Denmark A/Svia Martin Adrian Møller
- Omnicom Media Group A/Svia Martin Adrian Møller
- EFKT Danmark A/Svia Martin Adrian Møller
- Zigna ApSvia Martin Adrian Møller
- Phd Copenhagen A/Svia Martin Adrian Møller
Largest in the industry
- Heartland A/SDKK 19.9bn
- Andel A.M.B.A.DKK 5.6bn
- Norlys a.m.b.a.DKK 5.3bn
- Lauritzen Fonden Holding ApSDKK 4.1bn
- Per Aarsleff Holding A/SDKK 2.8bn
- C.W. Obel Holding P/SDKK 2.2bn
Source and updates
The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026. The company is protected against advertising; contact details are not shown, and the data must not be used for marketing.