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Seerup Optics, Kolding ApS

Private limited companyCVR 32831524KoldingActive

Seerup Optics, Kolding ApS is a private limited company, based in Kolding, active in optician activities, founded in 2010. Net profit rose 8% from 2024 to 2025, ending at DKK 1.1m. Profit has grown three years in a row. With 15 employees, the company is about 4 times larger than the industry median.

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Key figures · financial year 2025

Gross profitDKK 9.6m+21.2% vs. 2024
Net profitDKK 1.1m+8.2% vs. 2024
EquityDKK 2.4m+90.9% vs. 2024
Employees15latest month from CVR

What has changed

calculated from recorded figures and dates

Financials: 2025 against 2024

  • Gross profit rose 21% (2024 → 2025), to DKK 9.6m.
  • Net profit rose 8% (2024 → 2025), to DKK 1.1m.
  • Equity rose 91% (2024 → 2025), to DKK 2.4m.

Employees

  • 2 fewer employees than a year earlier: 15 (08/2026) against 17 (08/2025).

Registrations, last 24 months

  • 01/01/2025: Industry changed to Optician activities (477410)

Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.

Financial statements

Financial years 2020–2025 · amounts in DKK thousand

Equity and net profit

DKK 0DKK 500kDKK 1mDKK 1.5mDKK 2mDKK 2.5m202020212022202320242025
EquityNet profit
Financial figures for Seerup Optics, Kolding ApS
202020212022202320242025Change
Revenuenot statednot statednot statednot statednot statednot stated–
Gross profit5,9387,2996,9607,0747,8829,552+21.2%
Operating profit (EBIT)1,8062,1881,3131,0871,4431,452+0.6%
Profit before tax1,7522,1511,2471,0071,3551,468+8.3%
Net profit1,3581,6669667831,0511,137+8.2%
Total assets4,1704,7794,5154,7865,7207,458+30.4%
Equity1,4672,0201,2171,0501,2522,389+90.9%
Liabilities2,7032,7593,2973,7354,4685,069+13.4%
Cash and cash equivalents468791537+155.1%
Average number of employees71099910+11.1%

Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2020, 2021, 2022, 2023, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures.

Download the figures as CSV · free with an account, amounts in whole DKK

DKK 0DKK 2mDKK 4mDKK 6mDKK 8mDKK 10m202020212022202320242025
Gross profitMedian, the industry (313 companies)

Signals from the financial statements

calculated from the 2025 figures

  • Profit for five years in a row

    Net result has been positive in 2021–2025.

    How is this calculated?

    Net result is positive in the five latest annual reports in a row.

The signals are rules applied to the figures in the annual reports. They are not an assessment or credit rating of the company. See Data and method.

Annual reports

6 financial years
Annual reports for Seerup Optics, Kolding ApS
Financial yearPeriodPublishedFigures forDocuments
202501/01/2025 – 31/12/202525/02/2026The companyPDF not statedXBRL
202401/01/2024 – 31/12/202426/05/2025The companyPDFXBRL
202301/01/2023 – 31/12/202303/04/2024The companyPDFXBRL
202201/01/2022 – 31/12/202219/04/2023The companyPDFXBRL
202101/01/2021 – 31/12/202110/03/2022The companyPDFXBRL
202001/01/2020 – 31/12/202019/02/2021The companyPDFXBRL

The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.

Employees

monthly figures from CVR
02468101214161809/2310/2311/2312/2301/2402/2403/2404/2405/2406/2407/2408/2409/2410/2411/2412/2401/2502/2503/2504/2505/2506/2507/2508/2509/2510/2511/2512/2501/2602/2603/2604/2605/2606/2607/2608/26
Employees

Position in the industry

313 companies in the database

Comparison with the other companies in optician activities based on the latest financial year.

Gross profitDKK 9.6mNo. 25 of 312
Better than 92% of the companies in the industry
EquityDKK 2.4mNo. 58 of 313
Better than 82% of the companies in the industry
Number of employees15No. 17 of 313
Better than 95% of the companies in the industry

Industry median: gross profit DKK 3.1m, net profit DKK 478k, equity DKK 1.1m, 4 employees.

DKK 100kDKK 807kDKK 6.5mDKK 52.6mDKK 211.7mHere
Distribution of gross profit for 312 companies in the industry (latest financial year, logarithmic scale). Amber bar: where this company sits.

Compared with similar companies

size, age and company form
Rank among similar companies
GroupGross profitEquity
Companies with fewer than 20 employees69,967 companies in the comparison
No. 5,193of 69,742
Better than 93%
No. 22,076of 69,964
Better than 68%
Same industry and fewer than 20 employees294 companies in the comparison
No. 9of 294
Better than 97%
No. 49of 294
Better than 84%
Companies that are between 15 and 29 years old24,910 companies in the comparison
No. 6,173of 24,791
Better than 75%
No. 13,580of 24,909
Better than 45%
All companies of type ApS66,508 companies in the comparison
No. 6,465of 66,379
Better than 90%
No. 18,396of 66,505
Better than 72%

The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.

Compare with the industry

Optician activities
Gross profit
  1. Seerup Optics, Kolding ApSDKK 9.6m
  2. Synsam Group Denmark A/SDKK 424.7m
  3. F.a. Thiele A/SDKK 212.5m
Net profit
  1. Seerup Optics, Kolding ApSDKK 1.1m
  2. Synsam Group Denmark A/S−DKK 17.2m
  3. F.a. Thiele A/SDKK 4.3m
Equity
  1. Seerup Optics, Kolding ApSDKK 2.4m
  2. Synsam Group Denmark A/SDKK 798.2m
  3. F.a. Thiele A/SDKK 58.7m
Employees
  1. Seerup Optics, Kolding ApS15
  2. Synsam Group Denmark A/S675
  3. F.a. Thiele A/S306

Latest financial year per company. Choose up to three companies from the largest in the industry.

Owners and group

from the Public Ownership Register
Owners
  • Mads Seerup Holding ApS100%
Seerup Optics, Kolding ApS

Management

3 active registrations

Executive management

Executive management at Seerup Optics, Kolding ApS
NameRoleAppointed
Mads SeerupDirector26/03/2010

Board of directors

Board of directors at Seerup Optics, Kolding ApS
NameRoleAppointed
Mads SeerupBoard member30/09/2020
Louise SeerupBoard member04/05/2021
Founders
Mads Seerup Holding ApS
Former management (1)
Former management at Seerup Optics, Kolding ApS
NameRoleAppointedResigned
Jeppe SeerupBoard member30/09/202004/05/2021

Signing rule: Selskabet tegnes af en direktør alene eller af den samlede bestyrelse.

Address and production units

1 active production units

Søndergade 6
6000 Kolding

Kolding Municipality · Postcode 6000

Production units
Production unitAddressEmployeesP number
SEERUP OPTICS, KOLDING ApSSøndergade 6, 6000 Kolding151015943250

Purpose

Selskabets formål er optikervirksomhed, herunder salg af briller, kontaktlinser m.m. og anden dermed beslægtet virksomhed efter direktionens nærmere skøn.

The purpose is quoted from the register in Danish.

Changes year by year

29 registered events
20261 changeaccounts 1
  • Annual report for 2025 published
20252 changesaccounts 1 · industry 1
  • Annual report for 2024 published
  • Industry changed to Optician activities (477410)
20241 changeaccounts 1
  • Annual report for 2023 published
20231 changeaccounts 1
  • Annual report for 2022 published
20221 changeaccounts 1
  • Annual report for 2021 published
20216 changesmanagement 2 · ownership 3 · accounts 1
  • Louise Seerup appointed board member
  • Jeppe Seerup stepped down as board member
  • MADS SEERUP HOLDING ApS registered as owner (100%)
  • J.A.A.K. HOLDING ApS is no longer registered as owner
  • MADS SEERUP HOLDING ApS is no longer registered as owner
  • Annual report for 2020 published
20208 changesmanagement 2 · ownership 5 · name 1
  • Jeppe Seerup appointed board member
  • Mads Seerup appointed board member
  • J.A.A.K. HOLDING ApS registered as owner (33.33%)
  • MADS SEERUP HOLDING ApS registered as owner (50%)
  • MADS SEERUP HOLDING ApS is no longer registered as owner
  • Name changed from SEERUP OPTICS ApS to SEERUP OPTICS, KOLDING ApS
  • MADS SEERUP HOLDING ApS registered as owner (50%)
  • MADS SEERUP HOLDING ApS is no longer registered as owner
20191 changeaddress 1
  • Moved to Søndergade 6, 6000 Kolding
20171 changeaddress 1
  • Moved to Søndergade 6, 6000 Kolding
20161 changeaddress 1
  • Moved to Toldbodgade 10, 1, 6000 Kolding
20141 changename 1
  • Name changed from MADS SEERUP ApS to SEERUP OPTICS ApS
20121 changeaddress 1
  • Moved to Pakhustorvet 4, st. th, 6000 Kolding
20104 changesindustry 1 · founded 1 · management 1 · ownership 1
  • Industry changed to Optikere (477810)
  • Registered as MADS SEERUP ApS
  • Mads Seerup appointed director
  • MADS SEERUP HOLDING ApS registered as owner (100%)

Related companies

Same industry in Kolding

See all →

Same people in management

Source and updates

The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026. The company is protected against advertising; contact details are not shown, and the data must not be used for marketing.

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