Relevans ApS

Private limited companyCVR 20346191København NVActive

Relevans ApS is a private limited company, based in København NV, active in planning and design of advertising campaigns, founded in 1997. Net profit fell 96% from 2024 to 2025, ending at DKK 22,499. Equity fell to DKK 831k in 2025. 4 other companies in the database are registered at the same address.

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Key figures · financial year 2025

Gross profitDKK 3.4m−11.5% vs. 2024
Net profitDKK 22,499−95.8% vs. 2024
EquityDKK 831k−31.2% vs. 2024
Employees5latest month from CVR

What has changed

calculated from recorded figures and dates

Financials: 2025 against 2024

  • Gross profit fell 12% (2024 → 2025), to DKK 3.4m.
  • Net profit fell 96% (2024 → 2025), to DKK 22,499.
  • Equity fell 31% (2024 → 2025), to DKK 831k.

Employees

  • 1 fewer employees than a year earlier: 5 (08/2026) against 6 (08/2025).

Registrations, last 24 months

  • 01/01/2025: Industry changed to Planning and design of advertising campaigns (731110)
  • 07/11/2024: Moved to Svanevej 22, 2, 2400 København NV

Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.

Financial statements

Financial years 2020–2025 · amounts in DKK thousand

Equity and net profit

−DKK 400k−DKK 200kDKK 0DKK 200kDKK 400kDKK 600kDKK 800kDKK 1mDKK 1.2m202020212022202320242025
EquityNet profit
Financial figures for Relevans ApS
202020212022202320242025Change
Revenuenot statednot statednot statednot statednot statednot stated–
Gross profit1,9843,0023,3093,5163,8633,419−11.5%
Operating profit (EBIT)−19226454118060046−92.3%
Profit before tax−26521949623067031−95.3%
Net profit−21517038519453822−95.8%
Total assets2,2222,2072,5382,4952,5251,576−37.6%
Equity522226078001,209831−31.2%
Liabilities2,1081,8741,7061,5191,244664−46.6%
Cash and cash equivalents9768556667771,539264−82.8%
Average number of employees4556550%

Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2020, 2021, 2022, 2023, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures.

Download the figures as CSV · free with an account, amounts in whole DKK

DKK 0DKK 500kDKK 1mDKK 1.5mDKK 2mDKK 2.5mDKK 3mDKK 3.5mDKK 4m202020212022202320242025
Gross profitMedian, the industry (716 companies)

Signals from the financial statements

calculated from the 2025 figures
  • Equity fell sharply

    Equity fell 31% from 2024 to 2025 (DKK 1.2m to DKK 831k).

    How is this calculated?

    Equity has fallen by at least 30% from the previous annual report, and it was positive the year before.

  • Profit for five years in a row

    Net result has been positive in 2021–2025.

    How is this calculated?

    Net result is positive in the five latest annual reports in a row.

The signals are rules applied to the figures in the annual reports. They are not an assessment or credit rating of the company. See Data and method.

Annual reports

6 financial years
Annual reports for Relevans ApS
Financial yearPeriodPublishedFigures forDocuments
202501/01/2025 – 31/12/202523/04/2026The companyPDF not statedXBRL
202401/01/2024 – 31/12/202413/05/2025The companyPDFXBRL
202301/01/2023 – 31/12/202303/04/2024The companyPDFXBRL
202201/01/2022 – 31/12/202230/03/2023The companyPDFXBRL
202101/01/2021 – 31/12/202113/06/2022The companyPDFXBRL
202001/01/2020 – 31/12/202025/05/2021The companyPDFXBRL

The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.

Employees

monthly figures from CVR
0123456709/2310/2311/2312/2301/2402/2403/2404/2405/2406/2407/2408/2409/2410/2411/2412/2401/2502/2503/2504/2505/2506/2507/2508/2509/2510/2511/2512/2501/2602/2603/2604/2605/2606/2607/2608/26
Employees

Position in the industry

716 companies in the database

Comparison with the other companies in planning and design of advertising campaigns based on the latest financial year.

Gross profitDKK 3.4mNo. 257 of 715
Better than 64% of the companies in the industry
EquityDKK 831kNo. 307 of 716
Better than 57% of the companies in the industry
Number of employees5No. 231 of 716
Better than 68% of the companies in the industry

Industry median: gross profit DKK 2.1m, net profit DKK 163k, equity DKK 649k, 3 employees.

DKK 100kDKK 840kDKK 7.1mDKK 59.2mDKK 244.8mHere
Distribution of gross profit for 685 companies in the industry (latest financial year, logarithmic scale). Amber bar: where this company sits.

Compared with similar companies

size, age and company form
Rank among similar companies
GroupGross profitEquity
Companies with fewer than 20 employees69,967 companies in the comparison
No. 20,064of 69,742
Better than 71%
No. 36,076of 69,964
Better than 48%
Same industry and fewer than 20 employees634 companies in the comparison
No. 178of 633
Better than 72%
No. 237of 634
Better than 63%
Companies that are between 15 and 29 years old24,910 companies in the comparison
No. 12,152of 24,791
Better than 51%
No. 18,852of 24,909
Better than 24%
All companies of type ApS66,508 companies in the comparison
No. 19,940of 66,379
Better than 70%
No. 31,921of 66,505
Better than 52%

The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.

Compare with the industry

Planning and design of advertising campaigns
Gross profit
  1. Relevans ApSDKK 3.4m
  2. WPP Enterprise Solutions MAP A/SDKK 497.5m
  3. Omnicom Media Group A/SDKK 196.3m
Net profit
  1. Relevans ApSDKK 22,499
  2. WPP Enterprise Solutions MAP A/SDKK 175.1m
  3. Omnicom Media Group A/SDKK 28.6m
Equity
  1. Relevans ApSDKK 831k
  2. WPP Enterprise Solutions MAP A/SDKK 163.9m
  3. Omnicom Media Group A/SDKK 143m

Latest financial year per company. Choose up to three companies from the largest in the industry.

Owners and group

from the Public Ownership Register
Owners
  • Hinke Holding Danmark ApS50%
  • Lorentzen Business Holding ApS50%
Relevans ApS

Management

4 active registrations

Executive management

Executive management at Relevans ApS
NameRoleAppointed
Morten LorentzenDirector09/06/1997
Lasse HinkeDirector09/06/1997

Board of directors

Board of directors at Relevans ApS
NameRoleAppointed
Morten LorentzenBoard member01/10/2001
Lasse HinkeBoard member01/10/2001
Founders
Morten Lorentzen, Lasse Hinke
Former management (8)
Former management at Relevans ApS
NameRoleAppointedResigned
Hans Christian GalstChair of the board09/06/199717/04/1998
Hans Henrik SørensenBoard member09/06/199701/10/2001
Niels AnkersenBoard member09/06/199701/09/2000
Lene SidelmannChair of the board17/04/199801/10/2001
Ebbe BergChair of the board06/01/200409/03/2006
Per LorentzenChair of the board09/03/200613/03/2008
Jakob Steen HansenBoard member01/09/200630/06/2008
Ejvind HenriksenBoard member13/03/200831/12/2012

Signing rule: Selskabet tegnes af den samlede bestyrelse eller af 2 direktører i forening.

Address and production units

1 active production units

Svanevej 22
2400 København NV

København Municipality · Postcode 2400

Other companies at the address (4)

Production units
Production unitAddressEmployeesP number
RELEVANS ApSSvanevej 22, 2, 2400 København NV51008752911

Purpose

Selskabets formål er at drive handels-, rådgivnings- og konsulentvirksomhed.

The purpose is quoted from the register in Danish.

Changes year by year

40 registered events
20261 changeaccounts 1
  • Annual report for 2025 published
20252 changesaccounts 1 · industry 1
  • Annual report for 2024 published
  • Industry changed to Planning and design of advertising campaigns (731110)
20242 changesaddress 1 · accounts 1
  • Moved to Svanevej 22, 2, 2400 København NV
  • Annual report for 2023 published
20231 changeaccounts 1
  • Annual report for 2022 published
20221 changeaccounts 1
  • Annual report for 2021 published
20211 changeaccounts 1
  • Annual report for 2020 published
20201 changeaddress 1
  • Moved to Vodroffsvej 59, 1900 Frederiksberg C
20181 changeaddress 1
  • Moved to Vodroffsvej 59, 1900 Frederiksberg C
20131 changeaddress 1
  • Moved to Alhambravej 10, 1826 Frederiksberg C
20121 changemanagement 1
  • Ejvind Henriksen stepped down as board member
20084 changesmanagement 3 · industry 1
  • Jakob Steen Hansen stepped down as board member
  • Ejvind Henriksen appointed board member
  • Per Lorentzen stepped down as chair of the board
  • Industry changed to Planning and design of advertising campaigns (731110)
20071 changeaddress 1
  • Moved to Frederiksberg Alle 17, 2, 1820 Frederiksberg C
20063 changesmanagement 3
  • Jakob Steen Hansen appointed board member
  • Per Lorentzen appointed chair of the board
  • Ebbe Berg stepped down as chair of the board
20045 changesownership 2 · name 1 · address 1 · management 1
  • HINKE HOLDING DANMARK ApS registered as owner (50%)
  • LORENTZEN BUSINESS HOLDING ApS registered as owner (50%)
  • Name changed from INDEPENDENCE 2 ApS to RELEVANS ApS
  • Moved to Frederiksberg Alle 17, 1820 Frederiksberg C
  • Ebbe Berg appointed chair of the board
20015 changesmanagement 4 · name 1
  • Lasse Hinke appointed board member
  • Morten Lorentzen appointed board member
  • Lene Sidelmann stepped down as chair of the board
  • Hans Henrik Sørensen stepped down as board member
  • Name changed from RELEVANCE ApS to INDEPENDENCE 2 ApS
20001 changemanagement 1
  • Niels Ankersen stepped down as board member
19991 changeaddress 1
  • Moved to Palægade 6, 1261 København K
19982 changesmanagement 2
  • Lene Sidelmann appointed chair of the board
  • Hans Christian Galst stepped down as chair of the board
19976 changesfounded 1 · management 5
  • Registered as RELEVANCE ApS
  • Niels Ankersen appointed board member
  • Hans Henrik Sørensen appointed board member
  • Morten Lorentzen appointed director
  • Lasse Hinke appointed director
  • Hans Christian Galst appointed chair of the board

Related companies

Same industry in København

See all →

Same people in management

Source and updates

The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026.

View in CVRReport a correction