Pulito ApS
Private limited companyCVR 41972564GentofteActive
Pulito ApS is a private limited company, based in Gentofte, active in retail sale of kitchen equipment and tableware, founded in 2020. After a loss in 2024, the company made a profit of DKK 228k in 2025. Equity grew to DKK 699k in 2025.
Key figures · financial year 2025
What has changed
calculated from recorded figures and datesFinancials: 2025 against 2024
- Gross profit rose 518% (2024 → 2025), to DKK 741k.
- Net profit went from a loss of DKK 27,680 to a profit of DKK 228k (2024 → 2025).
- Equity rose 49% (2024 → 2025), to DKK 699k.
Employees
- 1 more employees than a year earlier: 3 (07/2026) against 2 (07/2025).
Registrations, last 24 months
- 01/01/2025: Industry changed to Retail sale of kitchen equipment and tableware (475530)
Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.
Financial statements
Financial years 2021–2025 · amounts in DKK thousandEquity and net profit
| 2021 | 2022 | 2023 | 2024 | 2025 | Change | |
|---|---|---|---|---|---|---|
| Revenue | not stated | not stated | not stated | not stated | not stated | – |
| Gross profit | 899 | 431 | 337 | 120 | 741 | +518% |
| Operating profit (EBIT) | 597 | −0 | 1 | −33 | 293 | +975.6% |
| Profit before tax | 596 | −9 | 1 | −35 | 293 | +939.1% |
| Net profit | 465 | −8 | 1 | −28 | 228 | +924.8% |
| Total assets | 2,436 | 2,206 | 1,641 | 1,469 | 1,673 | +13.9% |
| Equity | 505 | 497 | 498 | 470 | 699 | +48.5% |
| Liabilities | 1,930 | 1,709 | 1,143 | 998 | 975 | −2.4% |
| Cash and cash equivalents | 197 | 703 | 309 | 664 | 658 | −0.8% |
Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2021, 2022, 2023, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures.
Download the figures as CSV · free with an account, amounts in whole DKK
Annual reports
5 financial years| Financial year | Period | Published | Figures for | Documents |
|---|---|---|---|---|
| 2025 | 01/01/2025 – 31/12/2025 | 18/03/2026 | The company | PDF not statedXBRL |
| 2024 | 01/01/2024 – 31/12/2024 | 23/06/2025 | The company | PDF not statedXBRL |
| 2023 | 01/01/2023 – 31/12/2023 | 28/05/2024 | The company | PDF not statedXBRL |
| 2022 | 01/01/2022 – 31/12/2022 | 02/06/2023 | The company | PDF not statedXBRL |
| 2021 | 22/12/2020 – 31/12/2021 | 10/06/2022 | The company | PDF not statedXBRL |
The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.
Employees
monthly figures from CVRPosition in the industry
119 companies in the databaseComparison with the other companies in retail sale of kitchen equipment and tableware based on the latest financial year.
Industry median: gross profit DKK 2m, net profit DKK 40,137, equity DKK 1.3m, 5 employees.
Compared with similar companies
size, age and company form| Group | Gross profit | Equity |
|---|---|---|
| Companies with fewer than 20 employees69,967 companies in the comparison | No. 49,665of 69,742 Better than 29% | No. 38,254of 69,964 Better than 45% |
| Same industry and fewer than 20 employees107 companies in the comparison | No. 88of 107 Better than 18% | No. 69of 107 Better than 36% |
| Companies that are between 5 and 14 years old33,688 companies in the comparison | No. 25,583of 33,588 Better than 24% | No. 17,841of 33,687 Better than 47% |
| All companies of type ApS66,508 companies in the comparison | No. 47,797of 66,379 Better than 28% | No. 34,118of 66,505 Better than 49% |
The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.
Compare with the industry
Retail sale of kitchen equipment and tableware- Pulito ApSDKK 741k
- Sinnerup ApSDKK 35.8m
- Basic & More A/SDKK 34.6m
- Pulito ApSDKK 228k
- Sinnerup ApS−DKK 9.3m
- Basic & More A/SDKK 2.3m
- Pulito ApSDKK 699k
- Sinnerup ApSDKK 12.5m
- Basic & More A/SDKK 22.9m
- Pulito ApS3
- Sinnerup ApS147
- Basic & More A/S282
Latest financial year per company. Choose up to three companies from the largest in the industry.
Owners and group
from the Public Ownership Register- Sønksen Holding ApS50%
- Asche Holding ApS50%
Management
4 active registrationsExecutive management
| Name | Role | Appointed |
|---|---|---|
| Henrik Sønksen | CEO | 22/12/2020 |
Board of directors
| Name | Role | Appointed |
|---|---|---|
| Henrik Sønksen | Board member | 22/12/2020 |
| Frederik Aske Sønksen | Chair of the board | 22/12/2020 |
| Gustav Aske Sønksen | Board member | 22/12/2020 |
- Founders
- Sønksen Holding ApS, Asche Holding ApS
Signing rule: Selskabet tegnes af den samlede bestyrelse eller af direktøren alene
Address and production units
1 active production unitsC L Ibsens Vej 7
2820 Gentofte
Gentofte Municipality · Postcode 2820
Other companies at the address (1)
- Protein Frontiers ApSResearch and experimental development on natural sciences and engineering
| Production unit | Address | Employees | P number |
|---|---|---|---|
| Pulito ApS | C L Ibsens Vej 7, st, 2820 Gentofte | 1 | 1026620984 |
Purpose
Selskabets formål er at udøve virksomhed med salg af bæredygtige produkter, hovedsagligt inden for køkkenudstyr, både som engros salg og salg til private.
The purpose is quoted from the register in Danish.
Changes year by year
15 registered events20261 changeaccounts 1
- AccountsAnnual report for 2025 published
20252 changesaccounts 1 · industry 1
- AccountsAnnual report for 2024 published
- IndustryIndustry changed to Retail sale of kitchen equipment and tableware (475530)
20242 changesaccounts 1 · address 1
- AccountsAnnual report for 2023 published
- AddressMoved to C L Ibsens Vej 7, st, 2820 Gentofte
20232 changesaddress 1 · accounts 1
- AddressMoved to C L Ibsens Vej 7, st, 2820 Gentofte
- AccountsAnnual report for 2022 published
20221 changeaccounts 1
- AccountsAnnual report for 2021 published
20207 changesfounded 1 · management 4 · ownership 2
- FoundedRegistered as Pulito ApS
- ManagementHenrik Sønksen appointed ceo
- ManagementHenrik Sønksen appointed board member
- ManagementFrederik Aske Sønksen appointed chair of the board
- ManagementGustav Aske Sønksen appointed board member
- OwnershipSØNKSEN HOLDING ApS registered as owner (50%)
- OwnershipAsche Holding ApS registered as owner (50%)
Related companies
Same people in management
- Roses Forever ApSvia Henrik Sønksen
- Rebel Food ApSvia Frederik Aske Sønksen
- Protein Frontiers ApSvia Henrik Sønksen
Largest in the industry
- Sinnerup ApSDKK 35.8m
- Basic & More A/SDKK 34.6m
- Stoff Copenhagen ApSDKK 34.4m
- Viamaja ApSDKK 25.4m
- Basic & More Group A/SDKK 21.5m
- HTH Køge ApSDKK 11.4m
Source and updates
The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026. The company is protected against advertising; contact details are not shown, and the data must not be used for marketing.