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Viamaja ApS

Private limited companyCVR 41645741ViborgActive

Viamaja ApS is a private limited company, based in Viborg, active in retail sale of kitchen equipment and tableware, founded in 2020. Net profit rose 74% from 2025 to 2026, ending at DKK 6.3m. Measured by gross profit, it ranks no. 4 of 118 companies in the industry in the database. With 64 employees, the company is about 13 times larger than the industry median.

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Key figures · financial year 2026

Gross profitDKK 25.4m+45.6% vs. 2025
Net profitDKK 6.3m+74.4% vs. 2025
EquityDKK 18.3m+53.2% vs. 2025
Employees64latest month from CVR

What has changed

calculated from recorded figures and dates

Financials: 2026 against 2025

  • Gross profit rose 46% (2025 → 2026), to DKK 25.4m.
  • Net profit rose 74% (2025 → 2026), to DKK 6.3m.
  • Equity rose 53% (2025 → 2026), to DKK 18.3m.

Employees

  • 22 more employees than a year earlier: 64 (07/2026) against 42 (07/2025).

Management and owners, last 24 months

  • New in management: Heidi Thousgaard Terrvik (chair of the board, 10/09/2026), Maja Elsborg Wistisen (board member, 10/09/2026) and Søren Lund Nielsen (board member, 10/09/2026) (+1).
  • New owners registered: Laza Holding 2 ApS (03/03/2025), Miomio.dk holding ApS (03/03/2025) and MySevenoaks ApS (03/03/2025) (+1).
  • No longer registered as owner: Laza Holding 2 ApS (02/03/2025) and Miomio.dk holding ApS (02/03/2025).

Registrations, last 24 months

  • 10/09/2025: Moved to Morsøvej 1, 8800 Viborg
  • 08/04/2025: Moved to Lundvej 14, 8800 Viborg
  • 01/01/2025: Industry changed to Retail sale of kitchen equipment and tableware (475530)

Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.

Financial statements

Financial years 2021–2026 · amounts in DKK thousand

Equity and net profit

DKK 0DKK 2mDKK 4mDKK 6mDKK 8mDKK 10mDKK 12mDKK 14mDKK 16mDKK 18m202120222023202420252026
EquityNet profit
Financial figures for Viamaja ApS
202120222023202420252026Change
Revenuenot statednot statednot statednot statednot statednot stated–
Gross profit1,8383,5737,05912,96317,47325,438+45.6%
Operating profit (EBIT)8741,7213,2115,4754,9228,670+76.2%
Profit before tax8631,3603,1125,3094,6638,255+77%
Net profit6701,0152,4274,1363,6366,341+74.4%
Total assets4,9147,63813,37120,72026,11444,273+69.5%
Equity7081,7244,1508,28611,92218,263+53.2%
Liabilities4,1585,7919,10212,37714,19226,010+83.3%
Cash and cash equivalents1971,2492,6835,6558,25315,185+84%

Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2021, 2022, 2023, 2024, 2025, 2026: smaller companies may omit it, and we do not derive it from other figures.

Download the figures as CSV · free with an account, amounts in whole DKK

DKK 0DKK 5mDKK 10mDKK 15mDKK 20mDKK 25m202120222023202420252026
Gross profitMedian, the industry (119 companies)

Signals from the financial statements

calculated from the 2026 figures

  • Profit for five years in a row

    Net result has been positive in 2022–2026.

    How is this calculated?

    Net result is positive in the five latest annual reports in a row.

The signals are rules applied to the figures in the annual reports. They are not an assessment or credit rating of the company. See Data and method.

Annual reports

6 financial years
Annual reports for Viamaja ApS
Financial yearPeriodPublishedFigures forDocuments
202601/07/2025 – 30/06/202605/10/2026The companyPDF not statedXBRL
202501/07/2024 – 30/06/202522/12/2025The companyPDF not statedXBRL
202401/07/2023 – 30/06/202428/10/2024The companyPDFXBRL
202301/07/2022 – 30/06/202306/10/2023The companyPDFXBRL
202201/07/2021 – 30/06/202230/12/2022The companyPDFXBRL
202102/09/2020 – 30/06/202110/11/2021The companyPDFXBRL

The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.

Employees

monthly figures from CVR
01020304050607008/2309/2310/2311/2312/2301/2402/2403/2404/2405/2406/2407/2408/2409/2410/2411/2412/2401/2502/2503/2504/2505/2506/2507/2508/2509/2510/2511/2512/2501/2602/2603/2604/2605/2606/2607/26
Employees

Position in the industry

119 companies in the database

Comparison with the other companies in retail sale of kitchen equipment and tableware based on the latest financial year.

Gross profitDKK 25.4mNo. 4 of 118
Better than 97% of the companies in the industry
EquityDKK 18.3mNo. 6 of 119
Better than 96% of the companies in the industry
Number of employees64No. 5 of 119
Better than 97% of the companies in the industry

Industry median: gross profit DKK 2m, net profit DKK 40,137, equity DKK 1.3m, 5 employees.

DKK 135kDKK 544kDKK 2.2mDKK 8.9mDKK 22.5mHere
Distribution of gross profit for 115 companies in the industry (latest financial year, logarithmic scale). Amber bar: where this company sits.

Compared with similar companies

size, age and company form
Rank among similar companies
GroupGross profitEquity
Companies with 50–199 employees4,467 companies in the comparison
No. 2,988of 4,412
Better than 32%
No. 2,285of 4,466
Better than 49%
Companies that are between 5 and 14 years old33,688 companies in the comparison
No. 1,531of 33,588
Better than 95%
No. 2,464of 33,687
Better than 93%
All companies of type ApS66,508 companies in the comparison
No. 1,801of 66,379
Better than 97%
No. 4,512of 66,505
Better than 93%

The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.

Compare with the industry

Retail sale of kitchen equipment and tableware
Gross profit
  1. Viamaja ApSDKK 25.4m
  2. Sinnerup ApSDKK 35.8m
  3. Basic & More A/SDKK 34.6m
Net profit
  1. Viamaja ApSDKK 6.3m
  2. Sinnerup ApS−DKK 9.3m
  3. Basic & More A/SDKK 2.3m
Equity
  1. Viamaja ApSDKK 18.3m
  2. Sinnerup ApSDKK 12.5m
  3. Basic & More A/SDKK 22.9m
Employees
  1. Viamaja ApS64
  2. Sinnerup ApS147
  3. Basic & More A/S282

Latest financial year per company. Choose up to three companies from the largest in the industry.

Owners and group

from the Public Ownership Register
Owners
  • Laza Holding 2 ApS33.33%
  • Miomio.dk holding ApS33.33%
  • MySevenoaks ApS10%
  • Kystager ApS10%
Viamaja ApS

Management

5 active registrations

Executive management

Executive management at Viamaja ApS
NameRoleAppointed
Maja Elsborg WistisenDirector02/09/2020

Board of directors

Board of directors at Viamaja ApS
NameRoleAppointed
Heidi Thousgaard TerrvikChair of the board10/09/2026
Maja Elsborg WistisenBoard member10/09/2026
Søren Lund NielsenBoard member10/09/2026
Leo Vinther JørgensenBoard member10/09/2026
Founders
Miomio.dk holding ApS

Signing rule: Selskabet tegnes af bestyrelsesformanden i forening med en direktør eller af den samlede bestyrelse.

Address and production units

1 active production units

Morsøvej 1
8800 Viborg

Viborg Municipality · Postcode 8800

Other companies at the address (1)

Production units
Production unitAddressEmployeesP number
Viamaja ApSMorsøvej 1, 8800 Viborg651027789729

Purpose

Selskabets formål er at drive internet- og detailforretning med brugsgenstande og møbler samt enhver i forbindelse hermed stående virksomhed.

The purpose is quoted from the register in Danish.

Changes year by year

28 registered events
20265 changesaccounts 1 · management 4
  • Annual report for 2026 published
  • Heidi Thousgaard Terrvik appointed chair of the board
  • Maja Elsborg Wistisen appointed board member
  • Søren Lund Nielsen appointed board member
  • Leo Vinther Jørgensen appointed board member
202510 changesaccounts 1 · address 2 · ownership 6 · industry 1
  • Annual report for 2025 published
  • Moved to Morsøvej 1, 8800 Viborg
  • Moved to Lundvej 14, 8800 Viborg
  • Laza Holding 2 ApS registered as owner (33.33%)
  • Miomio.dk holding ApS registered as owner (33.33%)
  • MySevenoaks ApS registered as owner (10%)
  • Kystager ApS registered as owner (10%)
  • Laza Holding 2 ApS is no longer registered as owner
  • Miomio.dk holding ApS is no longer registered as owner
  • Industry changed to Retail sale of kitchen equipment and tableware (475530)
20243 changesaccounts 1 · name 1 · address 1
  • Annual report for 2024 published
  • Name changed from Miomio.dk ApS to Viamaja ApS
  • Moved to Lundvej 14, 8800 Viborg
20231 changeaccounts 1
  • Annual report for 2023 published
20221 changeaccounts 1
  • Annual report for 2022 published
20213 changesaccounts 1 · address 1 · industry 1
  • Annual report for 2021 published
  • Moved to Kildebakken 4, 8800 Viborg
  • Industry changed to Detailhandel med køkkenudstyr, glas, porcelæn, bestik, vaser, lysestager mv. (475930)
20205 changesindustry 1 · founded 1 · management 1 · ownership 2
  • Industry changed to Detailhandel med husholdnings- eller boligudstyr, bortset fra elektriske apparater, via internet (479113)
  • Registered as Miomio.dk ApS
  • Maja Elsborg Wistisen appointed director
  • Laza Holding 2 ApS registered as owner (33.33%)
  • Miomio.dk holding ApS registered as owner (50%)

Related companies

Same industry in Viborg

See all →

Same people in management

Source and updates

The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026. The company is protected against advertising; contact details are not shown, and the data must not be used for marketing.

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