Peter Asschenfeldt ApS
Private limited companyCVR 73624428VanløseActive
Peter Asschenfeldt ApS is a private limited company, based in Vanløse, active in planning and design of advertising campaigns, founded in 1984. Net profit fell 29% from 2024 to 2025, ending at DKK 7.6m.
Key figures · financial year 2025
What has changed
calculated from recorded figures and datesFinancials: 2025 against 2024
- Net profit fell 29% (2024 → 2025), to DKK 7.6m.
- Equity rose 10% (2024 → 2025), to DKK 81.2m.
Employees
- 1 fewer employees than a year earlier: 4 (07/2026) against 5 (07/2025).
Management and owners, last 24 months
- New owners registered: Victoria Margrethe Asschenfeldt (01/11/2024).
Registrations, last 24 months
- 01/01/2025: Industry changed to Planning and design of advertising campaigns (731110)
Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.
Financial statements
Financial years 2020–2025 · amounts in DKK thousandEquity and net profit
| 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | Change | |
|---|---|---|---|---|---|---|---|
| Revenue | not stated | not stated | not stated | not stated | not stated | not stated | – |
| Gross profit | −186 | −323 | −228 | −942 | −678 | −565 | +16.7% |
| Operating profit (EBIT) | – | −796 | −793 | −1,495 | −1,877 | −792 | +57.8% |
| Profit before tax | – | 7,096 | 2,131 | 7,416 | 10,420 | 7,527 | −27.8% |
| Net profit | −1,132 | 6,937 | 2,013 | 6,984 | 10,590 | 7,567 | −28.5% |
| Total assets | 20,522 | 84,495 | 54,901 | 114,116 | 92,703 | 97,445 | +5.1% |
| Equity | 9,581 | 25,017 | 51,030 | 58,014 | 73,604 | 81,171 | +10.3% |
| Liabilities | 10,941 | 59,478 | 3,871 | 56,102 | 19,099 | 16,273 | −14.8% |
| Cash and cash equivalents | 406 | 1,671 | 34 | 240 | 474 | 201 | −57.7% |
| Average number of employees | 1 | 0 | 1 | 1 | 1 | 1 | 0% |
Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2020, 2021, 2022, 2023, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures.
Download the figures as CSV · free with an account, amounts in whole DKK
Signals from the financial statements
calculated from the 2025 figuresProfit for five years in a row
Net result has been positive in 2021–2025.
How is this calculated?
Net result is positive in the five latest annual reports in a row.
The signals are rules applied to the figures in the annual reports. They are not an assessment or credit rating of the company. See Data and method.
Annual reports
6 financial years| Financial year | Period | Published | Figures for | Documents |
|---|---|---|---|---|
| 2025 | 01/01/2025 – 31/12/2025 | 09/03/2026 | The company | PDF not statedXBRL |
| 2024 | 01/01/2024 – 31/12/2024 | 17/02/2025 | The company | PDFXBRL |
| 2023 | 01/01/2023 – 31/12/2023 | 16/04/2024 | The company | PDFXBRL |
| 2022 | 01/01/2022 – 31/12/2022 | 19/04/2023 | The company | PDFXBRL |
| 2021 | 01/01/2021 – 31/12/2021 | 07/04/2022 | The company | PDFXBRL |
| 2020 | 01/01/2020 – 31/12/2020 | 19/02/2021 | The company | PDFXBRL |
The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.
Employees
monthly figures from CVRPosition in the industry
716 companies in the databaseComparison with the other companies in planning and design of advertising campaigns based on the latest financial year.
Industry median: gross profit DKK 2.1m, net profit DKK 163k, equity DKK 649k, 3 employees.
Compared with similar companies
size, age and company form| Group | Gross profit | Equity |
|---|---|---|
| Companies with fewer than 20 employees69,967 companies in the comparison | No. 68,208of 69,742 Better than 2% | No. 2,139of 69,964 Better than 97% |
| Same industry and fewer than 20 employees634 companies in the comparison | No. 633of 633 Better than 0% | No. 1of 634 Better than 100% |
| Companies that are at least 30 years old10,276 companies in the comparison | No. 9,986of 10,152 Better than 2% | No. 1,459of 10,275 Better than 86% |
| All companies of type ApS66,508 companies in the comparison | No. 65,189of 66,379 Better than 2% | No. 1,376of 66,505 Better than 98% |
The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.
Compare with the industry
Planning and design of advertising campaigns- Peter Asschenfeldt ApS−DKK 565k
- WPP Enterprise Solutions MAP A/SDKK 497.5m
- Omnicom Media Group A/SDKK 196.3m
- Peter Asschenfeldt ApSDKK 7.6m
- WPP Enterprise Solutions MAP A/SDKK 175.1m
- Omnicom Media Group A/SDKK 28.6m
- Peter Asschenfeldt ApSDKK 81.2m
- WPP Enterprise Solutions MAP A/SDKK 163.9m
- Omnicom Media Group A/SDKK 143m
- Peter Asschenfeldt ApS4
- WPP Enterprise Solutions MAP A/S497
- Omnicom Media Group A/S76
Latest financial year per company. Choose up to three companies from the largest in the industry.
Owners and group
from the Public Ownership Register- Peter Henrik Asschenfeldt50%
- Victoria Margrethe Asschenfeldt33.33%
Subsidiaries are shown only if they are in the database.
Management
4 active registrationsExecutive management
| Name | Role | Appointed |
|---|---|---|
| Peter Henrik Asschenfeldt | Director | 29/05/2018 |
Board of directors
| Name | Role | Appointed |
|---|---|---|
| Jakob Mark Thorsen | Chair of the board | 12/10/2020 |
| Peter Henrik Asschenfeldt | Board member | 12/10/2020 |
| Victoria Margrethe Asschenfeldt | Board member | 12/10/2020 |
Former management (25)
| Name | Role | Appointed | Resigned |
|---|---|---|---|
| Kurt Skovlund | Board member | 13/04/1984 | 13/01/1994 |
| Peter Tetens Hald | Board member | 13/04/1984 | 02/01/1990 |
| Jørgen Kjergaard Madsen | Board member | 13/04/1984 | 22/05/1997 |
| Jacob Hald | Board member | 13/04/1984 | 30/09/1988 |
| Ove Løvenørn Bardenfleth | Board member | 13/04/1984 | 02/01/1990 |
| Ove Løvenørn Bardenfleth | Director | 13/04/1984 | 02/01/1990 |
| Birte Hansen | Board member | 13/04/1984 | 30/09/1988 |
| Claus Løvenørn Bardenfleth | Board member | 13/04/1984 | 02/01/1990 |
| Helle Deleurang Mortensen | Board member | 13/04/1984 | 02/01/1990 |
| Poul Deleurang Hansen | Board member | 13/04/1984 | 15/03/1996 |
| Poul Deleurang Hansen | Director | 13/04/1984 | 18/08/1995 |
| Peter Henrik Asschenfeldt | Board member | 22/03/2005 | 24/01/2016 |
| Peter Henrik Asschenfeldt | CEO | 22/03/2005 | 11/12/2012 |
| Bent Schøn Hansen | Board member | 31/05/2006 | 22/05/2008 |
| Pia Benedikte Asschenfeldt | Chair of the board | 08/10/2007 | 23/01/2009 |
| Anders Cold | Deputy chair | 22/05/2008 | 23/01/2009 |
| Poul Erik Vennekilde | Board member | 23/01/2009 | 11/12/2012 |
| Søren Greve Larsen | Board member | 23/01/2009 | 11/12/2012 |
| Gert Kristiansen | Board member | 11/12/2012 | 29/09/2017 |
| Jakob Mark Thorsen | Chair of the board | 11/12/2012 | 24/01/2016 |
| Søren Greve Larsen | Director | 11/12/2012 | 25/01/2016 |
| Jakob Mark Thorsen | Board member | 25/01/2016 | 29/09/2017 |
| Jakob Mark Thorsen | Director | 25/01/2016 | 28/05/2018 |
| Peter Henrik Asschenfeldt | Chair of the board | 25/01/2016 | 29/09/2017 |
| Jakob Mark Thorsen | CEO | 29/05/2018 | 12/10/2020 |
Signing rule: Selskabet tegnes af bestyrelsesformanden sammen med et andet medlem af bestyrelsen, af en direktør alene eller af den samlede bestyrelse
Address and production units
1 active production unitsSkalbakken 8A
2720 Vanløse
København Municipality · Postcode 2720
Other companies at the address (1)
- EAJN Invest ApS.Business and other management consultancy activities
| Production unit | Address | Employees | P number |
|---|---|---|---|
| PETER ASSCHENFELDT ApS | Skalbakken 8A, 2720 Vanløse | 4 | 1010779274 |
Purpose
Selskabets formål er at drive finansierings- og investeringsvirksomhed, at drive virksomhed med lydstudier, musikproduktion og udgivelse og distribution af fonogrammer, at drive koncert og promotion virksomhed indenfor musik, at drive virksomhed med udvikling, salg og markedsføring af produkter, herunder kosmetik og parfume, samt udførelse af alle opgaver, der står i naturlig forbindelse hermed
The purpose is quoted from the register in Danish.
Changes year by year
88 registered events20261 changeaccounts 1
- AccountsAnnual report for 2025 published
20252 changesaccounts 1 · industry 1
- AccountsAnnual report for 2024 published
- IndustryIndustry changed to Planning and design of advertising campaigns (731110)
20243 changesownership 1 · capital 1 · accounts 1
- OwnershipVictoria Margrethe Asschenfeldt registered as owner (33.33%)
- CapitalShare capital changed from 34,000,000 DKK to 64,000,000 DKK
- AccountsAnnual report for 2023 published
20231 changeaccounts 1
- AccountsAnnual report for 2022 published
20222 changescapital 1 · accounts 1
- CapitalShare capital changed from 10,000,000 DKK to 34,000,000 DKK
- AccountsAnnual report for 2021 published
20212 changescapital 1 · accounts 1
- CapitalShare capital changed from 1,500,000 DKK to 10,000,000 DKK
- AccountsAnnual report for 2020 published
20206 changesownership 2 · management 4
- OwnershipPeter Henrik Asschenfeldt registered as owner (50%)
- OwnershipPeter Asschenfeldts Nye Forlag A/S is no longer registered as owner
- ManagementVictoria Margrethe Asschenfeldt appointed board member
- ManagementPeter Henrik Asschenfeldt appointed board member
- ManagementJakob Mark Thorsen appointed chair of the board
- ManagementJakob Mark Thorsen stepped down as ceo
20183 changesmanagement 3
- ManagementJakob Mark Thorsen appointed ceo
- ManagementPeter Henrik Asschenfeldt appointed director
- ManagementJakob Mark Thorsen stepped down as director
20174 changesname 1 · management 3
- NameName changed from PETER ASSCHENFELDT A/S to PETER ASSCHENFELDT ApS
- ManagementPeter Henrik Asschenfeldt stepped down as chair of the board
- ManagementJakob Mark Thorsen stepped down as board member
- ManagementGert Kristiansen stepped down as board member
20167 changesaddress 1 · management 6
- AddressMoved to Skalbakken 8A, 2720 Vanløse
- ManagementJakob Mark Thorsen appointed director
- ManagementPeter Henrik Asschenfeldt appointed chair of the board
- ManagementJakob Mark Thorsen appointed board member
- ManagementSøren Greve Larsen stepped down as director
- ManagementJakob Mark Thorsen stepped down as chair of the board
- ManagementPeter Henrik Asschenfeldt stepped down as board member
20152 changesownership 2
- OwnershipPeter Asschenfeldts Nye Forlag A/S registered as owner (100%)
- OwnershipPETER ASSCHENFELDT HOLDINGAKTIESELSKAB is no longer registered as owner
20131 changemerger 1
- MergerMerger registered in CVR
201210 changesname 2 · management 6 · status 2
- NameName changed from KOMMANDITANPARTSINVESTERINGSSELSKABET AF DEN 26. JUNI 2012 A/S to PETER ASSCHENFELDT A/S
- ManagementJakob Mark Thorsen appointed chair of the board
- ManagementSøren Greve Larsen appointed director
- ManagementGert Kristiansen appointed board member
- ManagementPoul Erik Vennekilde stepped down as board member
- ManagementSøren Greve Larsen stepped down as board member
- ManagementPeter Henrik Asschenfeldt stepped down as ceo
- StatusStatus changed to active
- StatusStatus changed to bankrupt
- NameName changed from PETER ASSCHENFELDT A/S to KOMMANDITANPARTSINVESTERINGSSELSKABET AF DEN 26. JUNI 2012 A/S
20101 changecapital 1
- CapitalShare capital changed from 1,000,000 DKK to 1,500,000 DKK
20096 changescapital 2 · management 4
- CapitalShare capital changed from 600,000 DKK to 1,000,000 DKK
- CapitalShare capital changed from 500,000 DKK to 600,000 DKK
- ManagementPoul Erik Vennekilde appointed board member
- ManagementSøren Greve Larsen appointed board member
- ManagementAnders Cold stepped down as deputy chair
- ManagementPia Benedikte Asschenfeldt stepped down as chair of the board
20083 changesmanagement 2 · industry 1
- ManagementAnders Cold appointed deputy chair
- ManagementBent Schøn Hansen stepped down as board member
- IndustryIndustry changed to Planning and design of advertising campaigns (731110)
20071 changemanagement 1
- ManagementPia Benedikte Asschenfeldt appointed chair of the board
20062 changesmanagement 1 · name 1
- ManagementBent Schøn Hansen appointed board member
- NameName changed from PETER ASSCHENFELDT MEDIA & MARKETING A/S to PETER ASSCHENFELDT A/S
20052 changesmanagement 2
- ManagementPeter Henrik Asschenfeldt appointed ceo
- ManagementPeter Henrik Asschenfeldt appointed board member
20011 changeownership 1
- OwnershipPETER ASSCHENFELDT HOLDINGAKTIESELSKAB registered as owner (100%)
19971 changemanagement 1
- ManagementJørgen Kjergaard Madsen stepped down as board member
19962 changescapital 1 · management 1
- CapitalShare capital changed from 400,000 DKK to 500,000 DKK
- ManagementPoul Deleurang Hansen stepped down as board member
19952 changesname 1 · management 1
- NameName changed from DELEURANG & ASSCHENFELDT REKLAME A/S to PETER ASSCHENFELDT MEDIA & MARKETING A/S
- ManagementPoul Deleurang Hansen stepped down as director
19941 changemanagement 1
- ManagementKurt Skovlund stepped down as board member
19908 changescapital 1 · name 2 · management 5
- CapitalShare capital changed from 300,000 DKK to 400,000 DKK
- NameName changed from DEULERANG & ASSCHENFELDT REKLAME A/S to DELEURANG & ASSCHENFELDT REKLAME A/S
- NameName changed from P. DELEURANG HANSEN OG O.L. BARDENFLETH REKLAME A/S to DEULERANG & ASSCHENFELDT REKLAME A/S
- ManagementHelle Deleurang Mortensen stepped down as board member
- ManagementClaus Løvenørn Bardenfleth stepped down as board member
- ManagementOve Løvenørn Bardenfleth stepped down as director
- ManagementOve Løvenørn Bardenfleth stepped down as board member
- ManagementPeter Tetens Hald stepped down as board member
19882 changesmanagement 2
- ManagementBirte Hansen stepped down as board member
- ManagementJacob Hald stepped down as board member
198412 changesfounded 1 · management 11
- FoundedRegistered as P. DELEURANG HANSEN OG O.L. BARDENFLETH REKLAME A/S
- ManagementHelle Deleurang Mortensen appointed board member
- ManagementClaus Løvenørn Bardenfleth appointed board member
- ManagementBirte Hansen appointed board member
- ManagementOve Løvenørn Bardenfleth appointed director
- ManagementOve Løvenørn Bardenfleth appointed board member
- ManagementJacob Hald appointed board member
- ManagementJørgen Kjergaard Madsen appointed board member
- ManagementKurt Skovlund appointed board member
- ManagementPeter Tetens Hald appointed board member
- ManagementPoul Deleurang Hansen appointed director
- ManagementPoul Deleurang Hansen appointed board member
Related companies
Same industry in København
- WPP Enterprise Solutions MAP A/S497 employees
- Vertic A/S114 employees
- Kunde & Co. A/S109 employees
- Grey Danmark A/S105 employees
- Obsidian Digital A/S94 employees
- Adpeople A/S93 employees
Same people in management
- Imerco A/Svia Kurt Skovlund
- Metro Service A/Svia Kurt Skovlund
- Synoptik A/Svia Jørgen Kjergaard Madsen
- JN Data A/Svia Jakob Mark Thorsen
- Norisol A/Svia Kurt Skovlund
- WSP Danmark A/Svia Kurt Skovlund
Largest in the industry
- WPP Enterprise Solutions MAP A/SDKK 497.5m
- Omnicom Media Group A/SDKK 196.3m
- Kunde & Co. A/SDKK 96.5m
- Obsidian Digital A/SDKK 90.4m
- Grey Danmark A/SDKK 85.6m
- Storm Group ApSDKK 81.1m
Source and updates
The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026. The company is protected against advertising; contact details are not shown, and the data must not be used for marketing.