PersonaleZonen.dk ApS
Private limited companyCVR 38877232TaastrupActive
PersonaleZonen.dk ApS is a private limited company, based in Taastrup, active in other advertising activities, founded in 2017. Net profit fell 98% from 2024 to 2025, ending at DKK 20,805.
Key figures · financial year 2025
What has changed
calculated from recorded figures and datesFinancials: 2025 against 2024
- Gross profit fell 43% (2024 → 2025), to DKK 910k.
- Net profit fell 98% (2024 → 2025), to DKK 20,805.
- Equity rose 8% (2024 → 2025), to DKK 267k.
Employees
- 4 fewer employees than a year earlier: 4 (07/2026) against 8 (07/2025).
Management and owners, last 24 months
- New in management: Benjamin Christian Hopkins (ceo, 14/08/2026).
- Stepped down: Benjamin Christian Hopkins (ceo, 11/08/2026).
Registrations, last 24 months
- 17/08/2026: Status changed to active
- 11/08/2026: Status changed to under compulsory dissolution
- 14/03/2025: Moved to Roskildevej 328, 2630 Taastrup
- 01/01/2025: Industry changed to Other advertising activities (731190)
Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.
Financial statements
Financial years 2020–2025 · amounts in DKK thousandEquity and net profit
| 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | Change | |
|---|---|---|---|---|---|---|---|
| Revenue | not stated | not stated | not stated | not stated | not stated | not stated | – |
| Gross profit | −21 | 121 | −153 | 495 | 1,607 | 910 | −43.4% |
| Operating profit (EBIT) | −21 | 68 | −163 | −984 | 1,368 | 130 | −90.5% |
| Profit before tax | −22 | 68 | −163 | −984 | 1,305 | 69 | −94.7% |
| Net profit | −22 | 68 | −163 | −984 | 1,299 | 21 | −98.4% |
| Total assets | 429 | 480 | 543 | 808 | 3,709 | 6,158 | +66% |
| Equity | −107 | −39 | −203 | −1,052 | 247 | 267 | +8.4% |
| Liabilities | 536 | 519 | 745 | 1,860 | 3,463 | 5,891 | +70.1% |
| Cash and cash equivalents | 58 | 31 | 47 | 162 | 426 | 0 | −99.9% |
| Average number of employees | – | 1 | – | – | – | – | – |
Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2020, 2021, 2022, 2023, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures.
Download the figures as CSV · free with an account, amounts in whole DKK
Signals from the financial statements
calculated from the 2025 figuresLow equity ratio
Equity makes up 4% of total assets in 2025.
How is this calculated?
Equity ÷ total assets is below 10% in the latest annual report. Banks, insurers and some industries naturally have a low ratio.
The signals are rules applied to the figures in the annual reports. They are not an assessment or credit rating of the company. See Data and method.
Annual reports
6 financial years| Financial year | Period | Published | Figures for | Documents |
|---|---|---|---|---|
| 2025 | 01/01/2025 – 31/12/2025 | 19/08/2026 | The company | PDF not statedXBRL |
| 2024 | 01/01/2024 – 31/12/2024 | 01/05/2025 | The company | PDF not statedXBRL |
| 2023 | 01/01/2023 – 31/12/2023 | 12/07/2024 | The company | PDF not statedXBRL |
| 2022 | 01/01/2022 – 31/12/2022 | 16/07/2023 | The company | PDF not statedXBRL |
| 2021 | 01/01/2021 – 31/12/2021 | 30/06/2022 | The company | PDFXBRL |
| 2020 | 01/01/2020 – 31/12/2020 | 03/07/2021 | The company | PDF not statedXBRL |
The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.
Employees
monthly figures from CVRPosition in the industry
189 companies in the databaseComparison with the other companies in other advertising activities based on the latest financial year.
Industry median: gross profit DKK 1.8m, net profit DKK 184k, equity DKK 761k, 3 employees.
Compared with similar companies
size, age and company form| Group | Gross profit | Equity |
|---|---|---|
| Companies with fewer than 20 employees69,967 companies in the comparison | No. 46,425of 69,742 Better than 33% | No. 48,223of 69,964 Better than 31% |
| Same industry and fewer than 20 employees180 companies in the comparison | No. 127of 180 Better than 30% | No. 124of 180 Better than 31% |
| Companies that are between 5 and 14 years old33,688 companies in the comparison | No. 24,077of 33,588 Better than 28% | No. 22,959of 33,687 Better than 32% |
| All companies of type ApS66,508 companies in the comparison | No. 44,693of 66,379 Better than 33% | No. 44,232of 66,505 Better than 33% |
The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.
Compare with the industry
Other advertising activities- PersonaleZonen.dk ApSDKK 910k
- Metz A/SDKK 74.7m
- Conz Media ApSDKK 29.9m
- PersonaleZonen.dk ApSDKK 20,805
- Metz A/SDKK 21.2m
- Conz Media ApSDKK 13.2m
- PersonaleZonen.dk ApSDKK 267k
- Metz A/SDKK 41.1m
- Conz Media ApSDKK 13.3m
- PersonaleZonen.dk ApS4
- Metz A/S64
- Conz Media ApS5
Latest financial year per company. Choose up to three companies from the largest in the industry.
Owners and group
from the Public Ownership Register- Åkeskiol ApS100%
Management
1 active registrationsExecutive management
| Name | Role | Appointed |
|---|---|---|
| Benjamin Christian Hopkins | CEO | 14/08/2026 |
- Founders
- Wp Holding ApS
Former management (1)
| Name | Role | Appointed | Resigned |
|---|---|---|---|
| Benjamin Christian Hopkins | CEO | 22/08/2017 | 11/08/2026 |
Signing rule: Virksomheden tegnes af en direktør
Address and production units
1 active production unitsRoskildevej 328
2630 Taastrup
| Production unit | Address | Employees | P number |
|---|---|---|---|
| PersonaleZonen.dk ApS | Roskildevej 328, 2630 Taastrup | 3 | 1022772569 |
Purpose
Selskabets formål er i Danmark at drive virksomhed med salg af reklamer, samt formidling, salg og administration af personalefordele til virksomheders ansatte - direkte eller gennem ejerandele i andre selskaber - samt anden hermed beslægtet virksomhed.
The purpose is quoted from the register in Danish.
Changes year by year
31 registered events20265 changesaccounts 1 · status 2 · management 2
- AccountsAnnual report for 2025 published
- StatusStatus changed to active
- ManagementBenjamin Christian Hopkins appointed ceo
- StatusStatus changed to under compulsory dissolution
- ManagementBenjamin Christian Hopkins stepped down as ceo
20253 changesaccounts 1 · address 1 · industry 1
- AccountsAnnual report for 2024 published
- AddressMoved to Roskildevej 328, 2630 Taastrup
- IndustryIndustry changed to Other advertising activities (731190)
20241 changeaccounts 1
- AccountsAnnual report for 2023 published
20237 changescapital 1 · ownership 4 · accounts 1 · address 1
- CapitalShare capital changed from 50,000 DKK to 40,000 DKK
- OwnershipÅkeskiol ApS registered as owner (100%)
- OwnershipWp Holding ApS is no longer registered as owner
- OwnershipNikolaj Nørbæk Holding ApS is no longer registered as owner
- OwnershipÅkeskiol ApS is no longer registered as owner
- AccountsAnnual report for 2022 published
- AddressMoved to Høje Taastrup Boulevard 23, 1, Høje Taastrup, 2630 Taastrup
20225 changesaddress 1 · ownership 3 · accounts 1
- AddressMoved to Vallensbækvej 63, 2625 Vallensbæk
- OwnershipÅkeskiol ApS registered as owner (66.67%)
- OwnershipWp Holding ApS registered as owner (10%)
- OwnershipWp Holding ApS is no longer registered as owner
- AccountsAnnual report for 2021 published
20212 changesownership 1 · accounts 1
- OwnershipNikolaj Nørbæk Holding ApS registered as owner (15%)
- AccountsAnnual report for 2020 published
20202 changesindustry 1 · name 1
- IndustryIndustry changed to Other advertising activities (731190)
- NameName changed from GitGame ApS to PersonaleZonen.dk ApS
20191 changeaddress 1
- AddressMoved to Hovedvejen 92, 1. 1, 2600 Glostrup
20181 changename 1
- NameName changed from Wp Consulting ApS to GitGame ApS
20174 changesindustry 1 · founded 1 · management 1 · ownership 1
- IndustryIndustry changed to Detailhandel med computere, ydre enheder og software (474100)
- FoundedRegistered as Wp Consulting ApS
- ManagementBenjamin Christian Hopkins appointed ceo
- OwnershipWp Holding ApS registered as owner (100%)
Related companies
Same industry in Høje-Taastrup
- PH Outdoor / Instore ApS9 employees
- Dannebrog Skrift & Skilte ApS4 employees
Largest in the industry
- Metz A/SDKK 74.7m
- Conz Media ApSDKK 29.9m
- Exponent A/SDKK 22.4m
- Kellmann Reklame A/SDKK 19.5m
- Eduplay ApSDKK 19.2m
- Dansk Skilte Center A/SDKK 16m
Source and updates
The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026. The company is protected against advertising; contact details are not shown, and the data must not be used for marketing.