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Helion B2B A/S

Public limited companyCVR 29938091København ØActive

Helion B2B A/S is a public limited company, based in København Ø, active in planning and design of advertising campaigns, founded in 2006. Net profit rose 31% from 2024 to 2025, ending at DKK 3.8m. Profit has grown three years in a row. With 27 employees, the company is about 9 times larger than the industry median.

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Key figures · financial year 2025

Gross profitDKK 15.9m+7.6% vs. 2024
Net profitDKK 3.8m+31.4% vs. 2024
EquityDKK 5.6m+70% vs. 2024
Employees27latest month from CVR

What has changed

calculated from recorded figures and dates

Financials: 2025 against 2024

  • Gross profit rose 8% (2024 → 2025), to DKK 15.9m.
  • Net profit rose 31% (2024 → 2025), to DKK 3.8m.
  • Equity rose 70% (2024 → 2025), to DKK 5.6m.

Employees

  • 7 more employees than a year earlier: 27 (08/2026) against 20 (08/2025).

Registrations, last 24 months

  • 01/01/2025: Industry changed to Planning and design of advertising campaigns (731110)

Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.

Financial statements

Financial years 2020–2025 · amounts in DKK thousand

Equity and net profit

−DKK 1mDKK 0DKK 1mDKK 2mDKK 3mDKK 4mDKK 5mDKK 6m202020212022202320242025
EquityNet profit
Financial figures for Helion B2B A/S
202020212022202320242025Change
Revenuenot statednot statednot statednot statednot statednot stated–
Gross profit−426195,7839,02514,73815,860+7.6%
Operating profit (EBIT)–−6867583692,9203,059+4.8%
Profit before tax–−6937163212,9053,029+4.3%
Net profit−33−5427163002,9013,812+31.4%
Total assets657893,0063,5665,9249,116+53.9%
Equity−48−1425748343,3015,613+70%
Liabilities1139312,4322,7322,6233,504+33.6%
Cash and cash equivalents46571,4378531,9214,270+122.3%
Average number of employees–27121719+11.8%

Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2020, 2021, 2022, 2023, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures.

Download the figures as CSV · free with an account, amounts in whole DKK

−DKK 2mDKK 0DKK 2mDKK 4mDKK 6mDKK 8mDKK 10mDKK 12mDKK 14mDKK 16m202020212022202320242025
Gross profitMedian, the industry (716 companies)

Annual reports

6 financial years
Annual reports for Helion B2B A/S
Financial yearPeriodPublishedFigures forDocuments
202501/01/2025 – 31/12/202530/06/2026The companyPDF not statedXBRL
202401/01/2024 – 31/12/202428/04/2025The companyPDFXBRL
202301/01/2023 – 31/12/202326/04/2024The companyPDFXBRL
202201/01/2022 – 31/12/202223/05/2023The companyPDFXBRL
202101/01/2021 – 31/12/202127/05/2022The companyPDFXBRL
202001/01/2020 – 31/12/202001/06/2021The companyPDFXBRL

The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.

Employees

monthly figures from CVR
05101520253009/2310/2311/2312/2301/2402/2403/2404/2405/2406/2407/2408/2409/2410/2411/2412/2401/2502/2503/2504/2505/2506/2507/2508/2509/2510/2511/2512/2501/2602/2603/2604/2605/2606/2607/2608/26
Employees

Position in the industry

716 companies in the database

Comparison with the other companies in planning and design of advertising campaigns based on the latest financial year.

Gross profitDKK 15.9mNo. 70 of 715
Better than 90% of the companies in the industry
EquityDKK 5.6mNo. 79 of 716
Better than 89% of the companies in the industry
Number of employees27No. 71 of 716
Better than 90% of the companies in the industry

Industry median: gross profit DKK 2.1m, net profit DKK 163k, equity DKK 649k, 3 employees.

DKK 100kDKK 840kDKK 7.1mDKK 59.2mDKK 244.8mHere
Distribution of gross profit for 685 companies in the industry (latest financial year, logarithmic scale). Amber bar: where this company sits.

Compared with similar companies

size, age and company form
Rank among similar companies
GroupGross profitEquity
Companies with 20–49 employees9,922 companies in the comparison
No. 3,923of 9,892
Better than 60%
No. 4,443of 9,922
Better than 55%
Same industry and 20–49 employees56 companies in the comparison
No. 37of 56
Better than 35%
No. 23of 56
Better than 60%
Companies that are between 15 and 29 years old24,910 companies in the comparison
No. 4,153of 24,791
Better than 83%
No. 9,164of 24,909
Better than 63%
All companies of type A/S18,025 companies in the comparison
No. 6,967of 17,786
Better than 61%
No. 10,999of 18,024
Better than 39%

The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.

Compare with the industry

Planning and design of advertising campaigns
Gross profit
  1. Helion B2B A/SDKK 15.9m
  2. WPP Enterprise Solutions MAP A/SDKK 497.5m
  3. Omnicom Media Group A/SDKK 196.3m
Net profit
  1. Helion B2B A/SDKK 3.8m
  2. WPP Enterprise Solutions MAP A/SDKK 175.1m
  3. Omnicom Media Group A/SDKK 28.6m
Equity
  1. Helion B2B A/SDKK 5.6m
  2. WPP Enterprise Solutions MAP A/SDKK 163.9m
  3. Omnicom Media Group A/SDKK 143m
Employees
  1. Helion B2B A/S27
  2. WPP Enterprise Solutions MAP A/S497
  3. Omnicom Media Group A/S76

Latest financial year per company. Choose up to three companies from the largest in the industry.

Owners and group

from the Public Ownership Register
Owners
  • Helion B2B Group ApS90% · 100% votes
Helion B2B A/S

Management

5 active registrations

Executive management

Executive management at Helion B2B A/S
NameRoleAppointed
Rikke HagemannCEO01/10/2021

Board of directors

Board of directors at Helion B2B A/S
NameRoleAppointed
Jakob Vedel LauridsenChair of the board02/06/2021
Johan PeenDeputy chair02/06/2021
Rikke HagemannBoard member01/10/2021
Lars Bjørn FalkenbergBoard member22/05/2023
Founders
Gabriel Flies ApS
Former management (24)
Former management at Helion B2B A/S
NameRoleAppointedResigned
Dan Vithus Gabriel LaustsenBoard member11/10/200631/08/2010
Tav KlitgaardDirector11/10/200601/05/2012
Anders Nørgaard JensenBoard member11/10/200602/05/2007
Timm HerstedBoard member02/05/200717/12/2007
Kristian RixBoard member17/12/200723/09/2011
Christian ThygesenChair of the board17/12/200729/04/2008
Rikke Wümpelmann JuhlBoard member29/04/200819/06/2014
Nicolai Seerup LaursenBoard member18/03/200919/06/2014
Morten PankokeChair of the board18/03/200919/06/2014
Michael RittoBoard member31/08/201019/06/2014
Stefan Krogh-HansenCEO01/05/201215/01/2016
Tav KlitgaardBoard member19/06/201415/01/2016
Peter SchrøderChair of the board19/06/201414/01/2016
Stefan Krogh-HansenBoard member19/06/201415/01/2016
Peter SchrøderBoard member15/01/201624/04/2018
Peter SchrøderCEO15/01/201624/04/2018
Frederik Cederqvist StegeBoard member15/01/201602/06/2021
Helle Bjørnskov FischerChair of the board15/01/201602/06/2021
Jesper HansenBoard member24/04/201809/08/2019
Jesper HansenCEO24/04/201809/08/2019
Annemette Degner SørensenBoard member09/08/201902/06/2021
Annemette Degner SørensenCEO09/08/201902/06/2021
Emil Ulrik FriisBoard member02/06/202101/10/2021
Emil Ulrik FriisCEO02/06/202101/10/2021

Signing rule: Selskabet tegnes af den administrerende direktør i forening med bestyrelsens formand eller af den samlede bestyrelse.

Address and production units

1 active production units

Strødamvej 46
2100 København Ø

København Municipality · Postcode 2100

Other companies at the address (5)

Production units
Production unitAddressEmployeesP number
Helion B2B A/SStrødamvej 46, 2100 København Ø271012671225

Purpose

Selskabets formål er at drive konsulentvirksomhed med fokus på markedsføring af B2B virksomheder samt hermed beslægtet virksomhed.

The purpose is quoted from the register in Danish.

Changes year by year

124 registered events
20261 changeaccounts 1
  • Annual report for 2025 published
20252 changesaccounts 1 · industry 1
  • Annual report for 2024 published
  • Industry changed to Planning and design of advertising campaigns (731110)
20241 changeaccounts 1
  • Annual report for 2023 published
20234 changesownership 2 · accounts 1 · management 1
  • Helion B2B Group ApS registered as owner (90%)
  • Helion B2B Group ApS is no longer registered as owner
  • Annual report for 2022 published
  • Lars Bjørn Falkenberg appointed board member
20221 changeaccounts 1
  • Annual report for 2021 published
202120 changesname 2 · management 12 · industry 1 · ownership 2 · accounts 1 · capital 2
  • Name changed from Flare Inbound A/S to Helion B2B A/S
  • Rikke Hagemann appointed ceo
  • Rikke Hagemann appointed board member
  • Emil Ulrik Friis stepped down as board member
  • Emil Ulrik Friis stepped down as ceo
  • Name changed from ABCITY A/S to Flare Inbound A/S
  • Industry changed to Databehandling, webhosting og lignende serviceydelser (631100)
  • Emil Ulrik Friis appointed board member
  • Johan Peen appointed deputy chair
  • Jakob Vedel Lauridsen appointed chair of the board
  • Emil Ulrik Friis appointed ceo
  • Annemette Degner Sørensen stepped down as ceo
  • Annemette Degner Sørensen stepped down as board member
  • Frederik Cederqvist Stege stepped down as board member
  • Helle Bjørnskov Fischer stepped down as chair of the board
  • Helion B2B Group ApS registered as owner (100%)
  • STORY HOUSE EGMONT A/S is no longer registered as owner
  • Annual report for 2020 published
  • Share capital changed from 3,625,324 DKK to 400,000 DKK
  • Share capital changed from 3,624,324 DKK to 3,625,324 DKK
20194 changesmanagement 4
  • Annemette Degner Sørensen appointed ceo
  • Annemette Degner Sørensen appointed board member
  • Jesper Hansen stepped down as ceo
  • Jesper Hansen stepped down as board member
20185 changesaddress 1 · management 4
  • Moved to Strødamvej 46, 2100 København Ø
  • Jesper Hansen appointed ceo
  • Jesper Hansen appointed board member
  • Peter Schrøder stepped down as board member
  • Peter Schrøder stepped down as ceo
201613 changesownership 4 · address 1 · management 8
  • EGMONT PUBLISHING DIGITAL A/S is no longer registered as owner
  • STORY HOUSE EGMONT A/S registered as owner (100%)
  • EGMONT HOLDING A/S is no longer registered as owner
  • Moved to Strødamvej 46, 2100 København Ø
  • Peter Schrøder appointed board member
  • Peter Schrøder appointed ceo
  • Frederik Cederqvist Stege appointed board member
  • Helle Bjørnskov Fischer appointed chair of the board
  • Stefan Krogh-Hansen stepped down as board member
  • Tav Klitgaard stepped down as board member
  • Stefan Krogh-Hansen stepped down as ceo
  • Peter Schrøder stepped down as chair of the board
  • EGMONT PUBLISHING DIGITAL A/S registered as owner (90%)
20158 changesownership 7 · capital 1
  • ABCITY HOLDING A/S is no longer registered as owner
  • EGMONT PUBLISHING DIGITAL A/S is no longer registered as owner
  • Share capital changed from 1,024,324 DKK to 3,624,324 DKK
  • ABCITY HOLDING A/S registered as owner (15%)
  • EGMONT PUBLISHING DIGITAL A/S registered as owner (66.67%)
  • EGMONT HOLDING A/S registered as owner (5%)
  • EGMONT HOLDING A/S is no longer registered as owner
  • ABCITY HOLDING A/S is no longer registered as owner
201410 changesmanagement 7 · address 1 · ownership 2
  • Stefan Krogh-Hansen appointed board member
  • Peter Schrøder appointed chair of the board
  • Tav Klitgaard appointed board member
  • Michael Ritto stepped down as board member
  • Nicolai Seerup Laursen stepped down as board member
  • Morten Pankoke stepped down as chair of the board
  • Rikke Wümpelmann Juhl stepped down as board member
  • Moved to Hellerupvej 51, 2900 Hellerup
  • EGMONT HOLDING A/S registered as owner (25%)
  • ABCITY HOLDING A/S registered as owner (66.67%)
20133 changescapital 3
  • Share capital changed from 1,023,998 DKK to 1,024,324 DKK
  • Share capital changed from 964,879 DKK to 1,023,998 DKK
  • Share capital changed from 939,385 DKK to 964,879 DKK
20122 changesmanagement 2
  • Stefan Krogh-Hansen appointed ceo
  • Tav Klitgaard stepped down as director
20114 changescapital 3 · management 1
  • Share capital changed from 701,424 DKK to 939,385 DKK
  • Kristian Rix stepped down as board member
  • Share capital changed from 699,071 DKK to 701,424 DKK
  • Share capital changed from 696,953 DKK to 699,071 DKK
201011 changescapital 7 · management 2 · address 1 · name 1
  • Share capital changed from 619,693 DKK to 696,953 DKK
  • Michael Ritto appointed board member
  • Dan Vithus Gabriel Laustsen stepped down as board member
  • Moved to Langebrogade 6E, 4, 1411 København K
  • Share capital changed from 619,694 DKK to 619,693 DKK
  • Share capital changed from 591,123 DKK to 619,694 DKK
  • Name changed from ABCITY ApS to ABCITY A/S
  • Share capital changed from 295,561 DKK to 591,123 DKK
  • Share capital changed from 294,502 DKK to 295,561 DKK
  • Share capital changed from 288,947 DKK to 294,502 DKK
  • Share capital changed from 287,444 DKK to 288,947 DKK
20096 changescapital 4 · management 2
  • Share capital changed from 285,915 DKK to 287,444 DKK
  • Share capital changed from 285,693 DKK to 285,915 DKK
  • Share capital changed from 284,164 DKK to 285,693 DKK
  • Share capital changed from 274,240 DKK to 284,164 DKK
  • Nicolai Seerup Laursen appointed board member
  • Morten Pankoke appointed chair of the board
200820 changescapital 16 · name 1 · management 2 · industry 1
  • Share capital changed from 261,383 DKK to 274,240 DKK
  • Share capital changed from 258,883 DKK to 261,383 DKK
  • Share capital changed from 238,026 DKK to 258,883 DKK
  • Share capital changed from 231,532 DKK to 238,026 DKK
  • Share capital changed from 227,478 DKK to 231,532 DKK
  • Share capital changed from 209,621 DKK to 227,478 DKK
  • Share capital changed from 202,632 DKK to 209,621 DKK
  • Share capital changed from 199,775 DKK to 202,632 DKK
  • Share capital changed from 192,199 DKK to 199,775 DKK
  • Share capital changed from 190,532 DKK to 192,199 DKK
  • Share capital changed from 187,199 DKK to 190,532 DKK
  • Share capital changed from 177,866 DKK to 187,199 DKK
  • Share capital changed from 173,866 DKK to 177,866 DKK
  • Name changed from ABCSONG ApS to ABCITY ApS
  • Rikke Wümpelmann Juhl appointed board member
  • Christian Thygesen stepped down as chair of the board
  • Share capital changed from 167,857 DKK to 173,866 DKK
  • Share capital changed from 153,571 DKK to 167,857 DKK
  • Share capital changed from 125,000 DKK to 153,571 DKK
  • Industry changed to Other software publishing (582900)
20075 changesmanagement 5
  • Christian Thygesen appointed chair of the board
  • Kristian Rix appointed board member
  • Timm Hersted stepped down as board member
  • Timm Hersted appointed board member
  • Anders Nørgaard Jensen stepped down as board member
20064 changesfounded 1 · management 3
  • Registered as ABCSONG ApS
  • Tav Klitgaard appointed director
  • Anders Nørgaard Jensen appointed board member
  • Dan Vithus Gabriel Laustsen appointed board member

Related companies

Same industry in København

See all →

Same people in management

Source and updates

The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026.

View in CVRReport a correction