DDI Group - Living A/S

Public limited companyCVR 33777256HerningActive

DDI Group - Living A/S is a public limited company, based in Herning, active in industrial design and fashion design, founded in 2011. The company made a loss in both 2024 and 2025, most recently DKK 406k. With 19 employees, the company is about 6 times larger than the industry median. Gross profit is higher than that of 84% of the companies in the industry in the database.

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Key figures · financial year 2025

Gross profitDKK 7.6m−17.1% vs. 2024
Net profit−DKK 406k+93.6% vs. 2024
EquityDKK 5.8m−2.7% vs. 2024
Employees19latest month from CVR

What has changed

calculated from recorded figures and dates

Financials: 2025 against 2024

  • Gross profit fell 17% (2024 → 2025), to DKK 7.6m.
  • The loss got smaller: from DKK 6.4m to DKK 406k (2024 → 2025).
  • Equity fell 3% (2024 → 2025), to DKK 5.8m.

Employees

  • 4 more employees than a year earlier: 19 (12/2025) against 15 (12/2024).

Management and owners, last 24 months

  • New in management: Claus Hyldgaard (chair of the board, 01/09/2025), Christian Rosenkilde Christensen (board member, 01/09/2025) and Steen Engelbrecht (board member, 13/05/2026) (+3).
  • Stepped down: Lotte Øster Fynboe (board member, 01/09/2025), Jan Jakobsen (chair of the board, 01/09/2025) and Claus Hyldgaard (board member, 31/08/2025) (+3).
  • New owners registered: DDI Group ApS (30/08/2025) and Dansk Design Invest Holding ApS (08/05/2025).
  • No longer registered as owner: L.Ø.F. Holding ApS (08/05/2025), Dansk Design Invest Holding ApS (07/05/2025) and Dansk Design Invest Holding ApS (30/08/2025).

Registrations, last 24 months

  • 24/10/2025: Name changed from OYOY LIVING DESIGN A/S to DDI Group - Living A/S
  • 01/01/2025: Industry changed to Industrial design and fashion design (741100)

Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.

Financial statements

Financial years 2019–2025 · amounts in DKK thousand

Equity and net profit

−DKK 10m−DKK 5mDKK 0DKK 5mDKK 10mDKK 15m201920202021202220242025
EquityNet profit
Financial figures for DDI Group - Living A/S
201920202021202220242025Change
Revenuenot statednot statednot statednot statednot statednot stated–
Gross profit6,03912,07014,8015,5659,1857,610−17.1%
Operating profit (EBIT)1,7266,3697,354−3,555−5,2411,143+121.8%
Profit before tax1,6356,8268,218−5,809−8,128−667+91.8%
Net profit1,2715,3136,387−4,557−6,367−406+93.6%
Total assets9,37622,42934,02237,24032,49033,502+3.1%
Equity5,1589,47113,8597,3015,9355,772−2.7%
Liabilities4,17612,95820,16329,93926,55627,730+4.4%
Cash and cash equivalents281,15038150027660−78.2%
Average number of employees101217192014−30%

Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2019, 2020, 2021, 2022, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures. The register has no financial statements for 2023 (changed financial year or not filed).

Download the figures as CSV · free with an account, amounts in whole DKK

DKK 0DKK 2mDKK 4mDKK 6mDKK 8mDKK 10mDKK 12mDKK 14m201920202021202220242025
Gross profitMedian, the industry (226 companies)

Signals from the financial statements

calculated from the 2025 figures
  • Loss for 3 years in a row

    Net result has been negative in 2022–2025.

    How is this calculated?

    Net result is negative in the two or more latest annual reports in a row.

  • Fewer employees

    The number of employees fell 30% from 20 in 2024 to 14 in 2025.

    How is this calculated?

    The number of employees according to the annual report has fallen by at least 25%, and was at least 10 the year before.

The signals are rules applied to the figures in the annual reports. They are not an assessment or credit rating of the company. See Data and method.

Annual reports

6 financial years
Annual reports for DDI Group - Living A/S
Financial yearPeriodPublishedFigures forDocuments
202501/01/2025 – 31/12/202527/06/2026The companyPDF not statedXBRL
202401/01/2023 – 31/05/202401/04/2025The companyPDFXBRL
202201/01/2022 – 31/12/202202/07/2023The companyPDFXBRL
202101/01/2021 – 31/12/202123/05/2022The companyPDFXBRL
202001/01/2020 – 31/12/202023/04/2021The companyPDFXBRL
201901/01/2019 – 31/12/201911/05/2020The companyPDFXBRL

The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.

Employees

monthly figures from CVR
05101520253001/2302/2303/2304/2305/2306/2307/2308/2309/2310/2311/2312/2301/2402/2403/2404/2405/2406/2407/2408/2409/2410/2411/2412/2401/2502/2503/2504/2505/2506/2507/2508/2509/2510/2511/2512/25
Employees

Position in the industry

226 companies in the database

Comparison with the other companies in industrial design and fashion design based on the latest financial year.

Gross profitDKK 7.6mNo. 37 of 226
Better than 84% of the companies in the industry
EquityDKK 5.8mNo. 40 of 226
Better than 83% of the companies in the industry
Number of employees19No. 27 of 226
Better than 88% of the companies in the industry

Industry median: gross profit DKK 1.7m, net profit DKK 142k, equity DKK 987k, 3 employees.

DKK 100kDKK 746kDKK 5.6mDKK 41.5mDKK 158.3mHere
Distribution of gross profit for 204 companies in the industry (latest financial year, logarithmic scale). Amber bar: where this company sits.

Compared with similar companies

size, age and company form
Rank among similar companies
GroupGross profitEquity
Companies with fewer than 20 employees69,967 companies in the comparison
No. 7,530of 69,742
Better than 89%
No. 12,895of 69,964
Better than 82%
Same industry and fewer than 20 employees200 companies in the comparison
No. 15of 200
Better than 93%
No. 21of 200
Better than 90%
Companies that are between 15 and 29 years old24,910 companies in the comparison
No. 7,313of 24,791
Better than 71%
No. 9,025of 24,909
Better than 64%
All companies of type A/S18,025 companies in the comparison
No. 10,215of 17,786
Better than 43%
No. 10,901of 18,024
Better than 40%

The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.

Compare with the industry

Industrial design and fashion design
Gross profit
  1. DDI Group - Living A/SDKK 7.6m
  2. Muuto A/SDKK 309.3m
  3. Maileg ApSDKK 134.6m
Net profit
  1. DDI Group - Living A/S−DKK 406k
  2. Muuto A/SDKK 106.2m
  3. Maileg ApSDKK 93.6m
Equity
  1. DDI Group - Living A/SDKK 5.8m
  2. Muuto A/SDKK 473.1m
  3. Maileg ApSDKK 182m
Employees
  1. DDI Group - Living A/S19
  2. Muuto A/S140
  3. Maileg ApS37

Latest financial year per company. Choose up to three companies from the largest in the industry.

Owners and group

from the Public Ownership Register
DDI Group - Living A/S

Management

4 active registrations

Executive management

Executive management at DDI Group - Living A/S
NameRoleAppointed
Steen EngelbrechtCEO13/05/2026

Board of directors

Board of directors at DDI Group - Living A/S
NameRoleAppointed
Claus HyldgaardChair of the board01/09/2025
Christian Rosenkilde ChristensenBoard member01/09/2025
Steen EngelbrechtBoard member13/05/2026
Founders
Kristine Hedegaard Thellesen, Stig Hedegaard Kristensen, Ingeborg Hedegaard Kristensen
Former management (18)
Former management at DDI Group - Living A/S
NameRoleAppointedResigned
Kristine Hedegaard ThellesenBoard member01/07/201108/03/2013
Kristine Hedegaard ThellesenDirector01/07/201101/06/2012
Stig Hedegaard KristensenChair of the board01/07/201103/06/2015
Ingeborg Hedegaard KristensenBoard member01/07/201108/03/2013
Lotte Øster FynboeCEO01/06/201215/08/2018
Lotte Øster FynboeBoard member08/03/201314/08/2018
Mads FynboeChair of the board03/06/201514/08/2018
Emma Øster FynboeBoard member03/06/201515/08/2018
Lotte Øster FynboeChair of the board15/08/201806/05/2020
Mads FynboeBoard member15/08/201807/05/2020
Søren Anker HansenBoard member15/08/201829/02/2024
Søren Anker HansenDirector15/08/201829/02/2024
Lotte Øster FynboeBoard member07/05/202001/09/2025
Jan JakobsenChair of the board07/05/202001/09/2025
Claus HyldgaardBoard member28/08/202331/08/2025
Lotte Øster FynboeDirector29/02/202417/02/2026
Daniel KirkCEO02/12/202413/05/2026
Rasmus Limkilde LykkegårdBoard member01/09/202513/05/2026

Signing rule: Selskabet tegnes af 3 bestyrelsesmedlemmer i forening eller den samlede bestyrelse.

Address and production units

1 active production units

Bitsovvej 1
7400 Herning

Herning Municipality · Postcode 7400

Other companies at the address (2)

Production units
Production unitAddressEmployeesP number
DDI Group - Living A/SBitsovvej 1, Hammerum, 7400 Herning191016971916

Purpose

Selskabets formål er design af og handel med brugsgenstande samt hermed beslægtede aktiviteter.

The purpose is quoted from the register in Danish.

Changes year by year

88 registered events
20266 changesaccounts 1 · management 5
  • Annual report for 2025 published
  • Steen Engelbrecht appointed ceo
  • Steen Engelbrecht appointed board member
  • Rasmus Limkilde Lykkegård stepped down as board member
  • Daniel Kirk stepped down as ceo
  • Lotte Øster Fynboe stepped down as director
202514 changesname 1 · management 6 · ownership 5 · accounts 1 · industry 1
  • Name changed from OYOY LIVING DESIGN A/S to DDI Group - Living A/S
  • Rasmus Limkilde Lykkegård appointed board member
  • Claus Hyldgaard appointed chair of the board
  • Christian Rosenkilde Christensen appointed board member
  • Jan Jakobsen stepped down as chair of the board
  • Lotte Øster Fynboe stepped down as board member
  • Claus Hyldgaard stepped down as board member
  • DDI Group ApS registered as owner (100%)
  • Dansk Design Invest Holding ApS is no longer registered as owner
  • Dansk Design Invest Holding ApS registered as owner (100%)
  • L.Ø.F. Holding ApS is no longer registered as owner
  • Dansk Design Invest Holding ApS is no longer registered as owner
  • Annual report for 2024 published
  • Industry changed to Industrial design and fashion design (741100)
20249 changesmanagement 4 · ownership 5
  • Daniel Kirk appointed ceo
  • SAWH Holding ApS is no longer registered as owner
  • Dansk Design Invest Holding ApS registered as owner (50%)
  • DDI III ApS is no longer registered as owner
  • Lotte Øster Fynboe appointed director
  • Søren Anker Hansen stepped down as director
  • Søren Anker Hansen stepped down as board member
  • DDI III ApS registered as owner (25%)
  • L.Ø.F. Holding ApS registered as owner (33.33%)
20237 changesownership 3 · management 1 · capital 1 · accounts 1 · address 1
  • DDI III ApS is no longer registered as owner
  • L.Ø.F. Holding ApS is no longer registered as owner
  • Claus Hyldgaard appointed board member
  • Share capital changed from 1,700,000 DKK to 2,000,000 DKK
  • DDI III ApS registered as owner (15%)
  • Annual report for 2022 published
  • Moved to Bitsovvej 1, Hammerum, 7400 Herning
20221 changeaccounts 1
  • Annual report for 2021 published
20211 changeaccounts 1
  • Annual report for 2020 published
20206 changesaddress 1 · accounts 1 · management 4
  • Moved to Hammershusvej 16A, 7400 Herning
  • Annual report for 2019 published
  • Jan Jakobsen appointed chair of the board
  • Lotte Øster Fynboe appointed board member
  • Mads Fynboe stepped down as board member
  • Lotte Øster Fynboe stepped down as chair of the board
201816 changesaddress 1 · management 8 · ownership 6 · capital 1
  • Moved to Hammershusvej 16A, 7400 Herning
  • Søren Anker Hansen appointed director
  • Lotte Øster Fynboe appointed chair of the board
  • Mads Fynboe appointed board member
  • Søren Anker Hansen appointed board member
  • Emma Øster Fynboe stepped down as board member
  • Lotte Øster Fynboe stepped down as ceo
  • SAWH Holding ApS registered as owner (33.33%)
  • L.Ø.F. Holding ApS registered as owner (50%)
  • Mads Fynboe stepped down as chair of the board
  • Lotte Øster Fynboe stepped down as board member
  • L.Ø.F. Holding ApS is no longer registered as owner
  • Share capital changed from 1,666,666 DKK to 1,700,000 DKK
  • L.Ø.F. Holding ApS registered as owner (100%)
  • Lise Lotte Nørgaard is no longer registered as owner
  • L.Ø.F. Holding ApS is no longer registered as owner
20171 changeownership 1
  • Rikke Mark Bøgeskov is no longer registered as owner
201514 changescapital 2 · ownership 6 · address 1 · name 1 · management 3 · industry 1
  • Share capital changed from 1,500,000 DKK to 1,666,666 DKK
  • L.Ø.F. Holding ApS registered as owner (90%)
  • Lise Lotte Nørgaard registered as owner (5%)
  • Rikke Mark Bøgeskov registered as owner (5%)
  • L.Ø.F. Holding ApS is no longer registered as owner
  • Moved to Sandagervej 10, 7400 Herning
  • Name changed from OYOY LIVING DESIGN ApS to OYOY LIVING DESIGN A/S
  • Share capital changed from 90,000 DKK to 1,500,000 DKK
  • Emma Øster Fynboe appointed board member
  • Mads Fynboe appointed chair of the board
  • Stig Hedegaard Kristensen stepped down as chair of the board
  • Industry changed to Industriel design og produktdesign (741010)
  • L.Ø.F. Holding ApS registered as owner (100%)
  • Lotte Øster Fynboe is no longer registered as owner
20141 changeownership 1
  • Lotte Øster Fynboe registered as owner (100%)
20135 changesaddress 1 · industry 1 · management 3
  • Moved to Østergade 26, 6900 Skjern
  • Industry changed to Wholesale of luggage and leather goods (464930)
  • Lotte Øster Fynboe appointed board member
  • Ingeborg Hedegaard Kristensen stepped down as board member
  • Kristine Hedegaard Thellesen stepped down as board member
20122 changesmanagement 2
  • Lotte Øster Fynboe appointed ceo
  • Kristine Hedegaard Thellesen stepped down as director
20115 changesfounded 1 · management 4
  • Registered as OYOY LIVING DESIGN ApS
  • Kristine Hedegaard Thellesen appointed director
  • Ingeborg Hedegaard Kristensen appointed board member
  • Stig Hedegaard Kristensen appointed chair of the board
  • Kristine Hedegaard Thellesen appointed board member

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Same people in management

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Source and updates

The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026. The company is protected against advertising; contact details are not shown, and the data must not be used for marketing.

View in CVRReport a correction