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DDI Group ApS

Private limited companyCVR 35477357HerningActive

DDI Group ApS is a private limited company, based in Herning, active in wholesale of other household goods n.e.c., founded in 2013. Net profit fell 66% from 2024 to 2025, ending at DKK 1.8m. Operations are spread over 3 production units in 3 towns. With 50 employees, the company is about 10 times larger than the industry median.

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Key figures · financial year 2025

Gross profitDKK 15.3munchanged vs. 2024
Net profitDKK 1.8m−65.9% vs. 2024
EquityDKK 53.4m+151.7% vs. 2024
Employees50latest month from CVR

What has changed

calculated from recorded figures and dates

Financials: 2025 against 2024

  • Net profit fell 66% (2024 → 2025), to DKK 1.8m.
  • Equity rose 152% (2024 → 2025), to DKK 53.4m.

Employees

  • 36 more employees than a year earlier: 50 (07/2026) against 14 (07/2025).

Management and owners, last 24 months

  • New in management: Claus Hyldgaard (chair of the board, 09/05/2025), Christian Rosenkilde Christensen (board member, 09/05/2025) and Lars Ole Kamp (board member, 01/09/2025) (+6).
  • Stepped down: Lasse Rolighed Olesen (director, 17/02/2026), Paul Christian Bendtsen (director, 13/05/2026) and Rasmus Limkilde Lykkegård (board member, 01/09/2025) (+2).
  • New owners registered: SBP MidCo ApS (09/05/2025).
  • No longer registered as owner: The Friendship Group ApS (09/05/2025).

Registrations, last 24 months

  • 19/12/2025: Moved to Bitsovvej 1, Hammerum, 7400 Herning
  • 16/12/2025: Merger registered in CVR
  • 01/12/2025: Name changed from Scandinavian Baby Products ApS to DDI Group ApS
  • 14/03/2025: Moved to Langhøjvej 1B, st, True, 8381 Tilst
  • 01/01/2025: Industry changed to Wholesale of other household goods n.e.c. (464990)

Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.

Financial statements

Financial years 2020–2025 · amounts in DKK thousand

Equity and net profit

DKK 0DKK 10mDKK 20mDKK 30mDKK 40mDKK 50m202020212022202320242025
EquityNet profit
Financial figures for DDI Group ApS
202020212022202320242025Change
Revenuenot statednot statednot statednot statednot statednot stated–
Gross profit9,85110,77212,79813,53615,30515,297−0%
Operating profit (EBIT)–6,8025,5255,6716,7533,734−44.7%
Profit before tax7,2576,8585,2485,5136,6503,066−53.9%
Net profit5,7755,3394,0564,2995,1841,769−65.9%
Total assets20,65635,35643,28035,05037,01982,631+123.2%
Equity12,54515,93621,97220,77021,20453,366+151.7%
Liabilities7,99919,24221,02614,04015,58128,820+85%
Cash and cash equivalents3,6549274641,142352240−31.9%
Average number of employees8814141514−6.7%

Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2020, 2021, 2022, 2023, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures.

Download the figures as CSV · free with an account, amounts in whole DKK

DKK 0DKK 2mDKK 4mDKK 6mDKK 8mDKK 10mDKK 12mDKK 14mDKK 16m202020212022202320242025
Gross profitMedian, the industry (125 companies)

Signals from the financial statements

calculated from the 2025 figures

  • Profit for five years in a row

    Net result has been positive in 2021–2025.

    How is this calculated?

    Net result is positive in the five latest annual reports in a row.

The signals are rules applied to the figures in the annual reports. They are not an assessment or credit rating of the company. See Data and method.

Annual reports

6 financial years
Annual reports for DDI Group ApS
Financial yearPeriodPublishedFigures forDocuments
202501/01/2025 – 31/12/202529/06/2026The companyPDF not statedXBRL
202401/01/2024 – 31/12/202414/03/2025The companyPDFXBRL
202301/01/2023 – 31/12/202303/04/2024The companyPDFXBRL
202201/01/2022 – 31/12/202216/03/2023The companyPDFXBRL
202101/01/2021 – 31/12/202105/04/2022The companyPDFXBRL
202001/01/2020 – 31/12/202026/05/2021The companyPDFXBRL

The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.

Employees

monthly figures from CVR
010203040506008/2309/2310/2311/2312/2301/2402/2403/2404/2405/2406/2407/2408/2409/2410/2411/2412/2401/2502/2503/2504/2505/2506/2507/2508/2509/2510/2511/2512/2501/2602/2603/2604/2605/2606/2607/26
Employees

Position in the industry

125 companies in the database

Comparison with the other companies in wholesale of other household goods n.e.c. based on the latest financial year.

Gross profitDKK 15.3mNo. 27 of 124
Better than 79% of the companies in the industry
EquityDKK 53.4mNo. 13 of 125
Better than 90% of the companies in the industry
Number of employees50No. 28 of 125
Better than 78% of the companies in the industry

Industry median: gross profit DKK 4.3m, net profit DKK 423k, equity DKK 4.9m, 5 employees.

DKK 109kDKK 752kDKK 5.2mDKK 36mDKK 130.7mHere
Distribution of gross profit for 118 companies in the industry (latest financial year, logarithmic scale). Amber bar: where this company sits.

Compared with similar companies

size, age and company form
Rank among similar companies
GroupGross profitEquity
Companies with 50–199 employees4,467 companies in the comparison
No. 3,474of 4,412
Better than 21%
No. 1,169of 4,466
Better than 74%
Companies that are between 5 and 14 years old33,688 companies in the comparison
No. 2,770of 33,588
Better than 92%
No. 1,141of 33,687
Better than 97%
All companies of type ApS66,508 companies in the comparison
No. 3,540of 66,379
Better than 95%
No. 1,974of 66,505
Better than 97%

The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.

Compare with the industry

Wholesale of other household goods n.e.c.
Gross profit
  1. DDI Group ApSDKK 15.3m
  2. Abena A/SDKK 249m
  3. F&H Group A/SDKK 188.7m
Net profit
  1. DDI Group ApSDKK 1.8m
  2. Abena A/S−DKK 36.5m
  3. F&H Group A/S−DKK 59.6m
Equity
  1. DDI Group ApSDKK 53.4m
  2. Abena A/SDKK 820.9m
  3. F&H Group A/SDKK 83.7m
Employees
  1. DDI Group ApS50
  2. Abena A/S375
  3. F&H Group A/S262

Latest financial year per company. Choose up to three companies from the largest in the industry.

Owners and group

from the Public Ownership Register
Owners
  • SBP MidCo ApS100%
DDI Group ApS
Subsidiaries and ownership shares

Subsidiaries are shown only if they are in the database.

Management

6 active registrations

Executive management

Executive management at DDI Group ApS
NameRoleAppointed
Steen EngelbrechtCEO13/05/2026

Board of directors

Board of directors at DDI Group ApS
NameRoleAppointed
Claus HyldgaardChair of the board09/05/2025
Christian Rosenkilde ChristensenBoard member09/05/2025
Lars Ole KampBoard member01/09/2025
Kaja Wiegand MøllerBoard member01/09/2025
Nicolai HartungBoard member01/09/2025
Founders
Paul Christian Bendtsen
Former management (10)
Former management at DDI Group ApS
NameRoleAppointedResigned
Paul Christian BendtsenDirector10/09/201330/09/2014
Lasse Rolighed OlesenBoard member30/09/201412/10/2017
Lasse Rolighed OlesenDirector30/09/201417/02/2026
Tage Gaarsdahl AndersenBoard member30/09/201412/10/2017
Jens Munk JensenChair of the board30/09/201426/05/2017
Paul Christian BendtsenBoard member30/09/201412/10/2017
Paul Christian BendtsenDirector12/10/201713/05/2026
Rasmus Limkilde LykkegårdBoard member09/05/202501/09/2025
Jan JakobsenBoard member01/09/202526/06/2026
Daniel KirkCEO01/09/202513/05/2026

Signing rule: Selskabet tegnes af en direktør i forening med bestyrelsesformanden, af bestyrelsesformanden i forening med et bestyrelsesmedlem eller af den samlede bestyrelse.

Address and production units

3 active production units

Bitsovvej 1
7400 Herning

Herning Municipality · Postcode 7400

Other companies at the address (2)

Production units
Production unitAddressEmployeesP number
DDI Group ApSBitsovvej 1, 7400 Herning341032145627
DDI Group ApSLanghøjvej 1B, st, 8381 Tilst121018764799
DDI Group ApSFrederiksgade 1, 3, 1265 København K41031968409

Purpose

Selskabets formål er at drive international handelsvirksomhed, levere serviceydelser, foretage investeringer og dermed beslægtet virksomhed.

The purpose is quoted from the register in Danish.

Changes year by year

53 registered events
20266 changesaccounts 1 · management 5
  • Annual report for 2025 published
  • Jan Jakobsen stepped down as board member
  • Steen Engelbrecht appointed ceo
  • Daniel Kirk stepped down as ceo
  • Paul Christian Bendtsen stepped down as director
  • Lasse Rolighed Olesen stepped down as director
202517 changesaddress 2 · merger 1 · name 1 · management 9 · ownership 2 · accounts 1 · industry 1
  • Moved to Bitsovvej 1, Hammerum, 7400 Herning
  • Merger registered in CVR
  • Name changed from Scandinavian Baby Products ApS to DDI Group ApS
  • Jan Jakobsen appointed board member
  • Daniel Kirk appointed ceo
  • Lars Ole Kamp appointed board member
  • Kaja Wiegand Møller appointed board member
  • Nicolai Hartung appointed board member
  • Rasmus Limkilde Lykkegård stepped down as board member
  • Claus Hyldgaard appointed chair of the board
  • Rasmus Limkilde Lykkegård appointed board member
  • Christian Rosenkilde Christensen appointed board member
  • SBP MidCo ApS registered as owner (100%)
  • The Friendship Group ApS is no longer registered as owner
  • Moved to Langhøjvej 1B, st, True, 8381 Tilst
  • Annual report for 2024 published
  • Industry changed to Wholesale of other household goods n.e.c. (464990)
20241 changeaccounts 1
  • Annual report for 2023 published
20231 changeaccounts 1
  • Annual report for 2022 published
20224 changesname 1 · capital 1 · merger 1 · accounts 1
  • Name changed from TRADE FAIR ApS to Scandinavian Baby Products ApS
  • Share capital changed from 120,000 DKK to 1,120,000 DKK
  • Merger registered in CVR
  • Annual report for 2021 published
20211 changeaccounts 1
  • Annual report for 2020 published
20203 changesownership 3
  • The Friendship Group ApS registered as owner (100%)
  • ROLIGHED OLESEN HOLDING ApS is no longer registered as owner
  • PCB HOLDING ApS is no longer registered as owner
20181 changeaddress 1
  • Moved to Langhøjvej 1B, st, True, 8381 Tilst
20176 changesaddress 1 · management 5
  • Moved to Graham Bells Vej 18B, Skejby, 8200 Aarhus N
  • Paul Christian Bendtsen appointed director
  • Lasse Rolighed Olesen stepped down as board member
  • Tage Gaarsdahl Andersen stepped down as board member
  • Paul Christian Bendtsen stepped down as board member
  • Jens Munk Jensen stepped down as chair of the board
20151 changeaddress 1
  • Moved to Graham Bells Vej 18B, Skejby, 8200 Aarhus N
20148 changesaddress 1 · management 6 · capital 1
  • Moved to Viengevej 3C, 8240 Risskov
  • Lasse Rolighed Olesen appointed board member
  • Lasse Rolighed Olesen appointed director
  • Tage Gaarsdahl Andersen appointed board member
  • Jens Munk Jensen appointed chair of the board
  • Paul Christian Bendtsen appointed board member
  • Paul Christian Bendtsen stepped down as director
  • Share capital changed from 80,000 DKK to 120,000 DKK
20134 changesfounded 1 · management 1 · ownership 2
  • Registered as TRADE FAIR ApS
  • Paul Christian Bendtsen appointed director
  • ROLIGHED OLESEN HOLDING ApS registered as owner (50%)
  • PCB HOLDING ApS registered as owner (50%)

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Same people in management

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Source and updates

The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026. The company is protected against advertising; contact details are not shown, and the data must not be used for marketing.

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