CM Relations ApS
Private limited companyCVR 37179345København KActive
CM Relations ApS is a private limited company, based in København K, active in planning and design of advertising campaigns, founded in 2015. Equity was negative at the end of 2025 (−DKK 183k). The company made a loss in both 2024 and 2025, most recently DKK 276k. With 21 employees, the company is about 7 times larger than the industry median.
Key figures · financial year 2025
What has changed
calculated from recorded figures and datesFinancials: 2025 against 2024
- Gross profit fell 83% (2024 → 2025), to DKK 675k.
- The loss got smaller: from DKK 588k to DKK 276k (2024 → 2025).
- Equity turned negative: −DKK 183k (2024 → 2025).
Employees
- 4 more employees than a year earlier: 21 (07/2026) against 17 (07/2025).
Registrations, last 24 months
- 01/01/2025: Industry changed to Planning and design of advertising campaigns (731110)
Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.
Financial statements
Financial years 2020–2025 · amounts in DKK thousandEquity and net profit
| 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | Change | |
|---|---|---|---|---|---|---|---|
| Revenue | not stated | not stated | not stated | not stated | not stated | not stated | – |
| Gross profit | 3,513 | 3,518 | 4,377 | 4,879 | 4,054 | 675 | −83.3% |
| Operating profit (EBIT) | 713 | 119 | 129 | −38 | −704 | −332 | +52.8% |
| Profit before tax | 703 | 114 | 138 | −13 | −741 | −349 | +52.9% |
| Net profit | 541 | 70 | 99 | −15 | −588 | −276 | +53% |
| Total assets | 2,051 | 1,195 | 1,425 | 1,745 | 943 | 532 | −43.5% |
| Equity | 524 | 594 | 693 | 682 | 94 | −183 | −294.7% |
| Liabilities | 1,527 | – | 732 | 1,063 | 849 | 715 | −15.8% |
| Cash and cash equivalents | 951 | 556 | 770 | 1,197 | 34 | 111 | +228.5% |
| Average number of employees | 30 | – | 11 | 14 | 14 | 4 | −71.4% |
Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2020, 2021, 2022, 2023, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures.
Download the figures as CSV · free with an account, amounts in whole DKK
Signals from the financial statements
calculated from the 2025 figuresNegative equity
Equity was −DKK 183k at the end of 2025.
How is this calculated?
Equity in the latest annual report is below zero.
Loss for 3 years in a row
Net result has been negative in 2023–2025.
How is this calculated?
Net result is negative in the two or more latest annual reports in a row.
Fewer employees
The number of employees fell 71% from 14 in 2024 to 4 in 2025.
How is this calculated?
The number of employees according to the annual report has fallen by at least 25%, and was at least 10 the year before.
The signals are rules applied to the figures in the annual reports. They are not an assessment or credit rating of the company. See Data and method.
Annual reports
6 financial years| Financial year | Period | Published | Figures for | Documents |
|---|---|---|---|---|
| 2025 | 01/01/2025 – 31/12/2025 | 14/07/2026 | The company | PDF not statedXBRL |
| 2024 | 01/01/2024 – 31/12/2024 | 03/07/2025 | The company | PDFXBRL |
| 2023 | 01/01/2023 – 31/12/2023 | 03/07/2024 | The company | PDFXBRL |
| 2022 | 01/01/2022 – 31/12/2022 | 30/06/2023 | The company | PDFXBRL |
| 2021 | 01/01/2021 – 31/12/2021 | 01/07/2022 | The company | PDFXBRL |
| 2020 | 01/01/2020 – 31/12/2020 | 29/06/2021 | The company | PDFXBRL |
The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.
Employees
monthly figures from CVRPosition in the industry
716 companies in the databaseComparison with the other companies in planning and design of advertising campaigns based on the latest financial year.
Industry median: gross profit DKK 2.1m, net profit DKK 163k, equity DKK 649k, 3 employees.
Compared with similar companies
size, age and company form| Group | Gross profit | Equity |
|---|---|---|
| Companies with 20–49 employees9,922 companies in the comparison | No. 9,526of 9,892 Better than 4% | No. 9,145of 9,922 Better than 8% |
| Same industry and 20–49 employees56 companies in the comparison | No. 55of 56 Better than 2% | No. 52of 56 Better than 7% |
| Companies that are between 5 and 14 years old33,688 companies in the comparison | No. 26,180of 33,588 Better than 22% | No. 29,936of 33,687 Better than 11% |
| All companies of type ApS66,508 companies in the comparison | No. 49,018of 66,379 Better than 26% | No. 59,823of 66,505 Better than 10% |
The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.
Compare with the industry
Planning and design of advertising campaigns- CM Relations ApSDKK 675k
- WPP Enterprise Solutions MAP A/SDKK 497.5m
- Omnicom Media Group A/SDKK 196.3m
- CM Relations ApS−DKK 276k
- WPP Enterprise Solutions MAP A/SDKK 175.1m
- Omnicom Media Group A/SDKK 28.6m
- CM Relations ApS−DKK 183k
- WPP Enterprise Solutions MAP A/SDKK 163.9m
- Omnicom Media Group A/SDKK 143m
- CM Relations ApS21
- WPP Enterprise Solutions MAP A/S497
- Omnicom Media Group A/S76
Latest financial year per company. Choose up to three companies from the largest in the industry.
Owners and group
from the Public Ownership Register- Kasper Christensen100%
Management
1 active registrationsExecutive management
| Name | Role | Appointed |
|---|---|---|
| Kasper Christensen | Director | 13/11/2017 |
- Founders
- Susanne Voll
Former management (5)
| Name | Role | Appointed | Resigned |
|---|---|---|---|
| Susanne Voll | CEO | 20/10/2015 | 30/04/2016 |
| Susanne Voll | Deputy board member | 01/05/2016 | 31/08/2017 |
| Susanne Voll | Board member | 01/05/2016 | 31/08/2017 |
| Armin Gabriel Paaske Mujcinovic | Director | 01/05/2016 | 31/08/2017 |
| Kasper Christensen | CEO | 01/05/2016 | 31/08/2017 |
Signing rule: Virksomheden tegnes af direktionen.
Address and production units
1 active production unitsSankt Annæ Plads 7
1250 København K
| Production unit | Address | Employees | P number |
|---|---|---|---|
| CM Relations ApS | Sankt Annæ Plads 7, kl, 1250 København K | 34 | 1020838228 |
Purpose
Virksomhedens formål er relationsdannelse via telemarketing og fieldmarketing.
The purpose is quoted from the register in Danish.
Changes year by year
35 registered events20261 changeaccounts 1
- AccountsAnnual report for 2025 published
20252 changesaccounts 1 · industry 1
- AccountsAnnual report for 2024 published
- IndustryIndustry changed to Planning and design of advertising campaigns (731110)
20242 changesaddress 1 · accounts 1
- AddressMoved to Sankt Annæ Plads 7, kl, 1250 København K
- AccountsAnnual report for 2023 published
20231 changeaccounts 1
- AccountsAnnual report for 2022 published
20221 changeaccounts 1
- AccountsAnnual report for 2021 published
20213 changesname 1 · capital 1 · accounts 1
- NameName changed from CM Relations IVS to CM Relations ApS
- CapitalShare capital changed from 1 DKK to 40,000 DKK
- AccountsAnnual report for 2020 published
20201 changeownership 1
- OwnershipArmin Gabriel Paaske Mujcinovic is no longer registered as owner
20177 changesstatus 2 · management 5
- StatusStatus changed to active
- ManagementKasper Christensen appointed director
- StatusStatus changed to under compulsory dissolution
- ManagementSusanne Voll stepped down as deputy board member
- ManagementSusanne Voll stepped down as board member
- ManagementArmin Gabriel Paaske Mujcinovic stepped down as director
- ManagementKasper Christensen stepped down as ceo
201614 changesaddress 2 · management 5 · ownership 7
- AddressMoved to Sankt Annæ Plads 7, kl, 1250 København K
- AddressMoved to Charlotte Muncks vej 30, st. th, 2400 København NV
- ManagementSusanne Voll appointed deputy board member
- ManagementSusanne Voll appointed board member
- ManagementArmin Gabriel Paaske Mujcinovic appointed director
- ManagementKasper Christensen appointed ceo
- OwnershipArmin Gabriel Paaske Mujcinovic registered as owner (50%)
- OwnershipKasper Christensen registered as owner (100%)
- ManagementSusanne Voll stepped down as ceo
- OwnershipArmin Gabriel Paaske Mujcinovic is no longer registered as owner
- OwnershipKasper Christensen is no longer registered as owner
- OwnershipArmin Gabriel Paaske Mujcinovic registered as owner (33.33%)
- OwnershipKasper Christensen registered as owner (33.33%)
- OwnershipSusanne Voll is no longer registered as owner
20153 changesfounded 1 · management 1 · ownership 1
- FoundedRegistered as CM Relations IVS
- ManagementSusanne Voll appointed ceo
- OwnershipSusanne Voll registered as owner (100%)
Related companies
Same industry in København
- WPP Enterprise Solutions MAP A/S497 employees
- Vertic A/S114 employees
- Kunde & Co. A/S109 employees
- Grey Danmark A/S105 employees
- Obsidian Digital A/S94 employees
- Adpeople A/S93 employees
Largest in the industry
- WPP Enterprise Solutions MAP A/SDKK 497.5m
- Omnicom Media Group A/SDKK 196.3m
- Kunde & Co. A/SDKK 96.5m
- Obsidian Digital A/SDKK 90.4m
- Grey Danmark A/SDKK 85.6m
- Storm Group ApSDKK 81.1m
Source and updates
The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026. The company is protected against advertising; contact details are not shown, and the data must not be used for marketing.