And Now You Sleep ApS
Private limited companyCVR 41017414Frederiksberg CActive
And Now You Sleep ApS is a private limited company, based in Frederiksberg C, active in retail sale of home textiles, lighting and household articles n.e.c., founded in 2019. Equity was negative at the end of 2025 (−DKK 675k). After a loss in 2024, the company made a profit of DKK 3.6m in 2025. Gross profit is higher than that of 83% of the companies in the industry in the database.
Key figures · financial year 2025
What has changed
calculated from recorded figures and datesFinancials: 2025 against 2024
- Net profit went from a loss of DKK 2.7m to a profit of DKK 3.6m (2024 → 2025).
Employees
- 3 fewer employees than a year earlier: 2 (07/2026) against 5 (07/2025).
Management and owners, last 24 months
- New in management: Rose Maria Behavý (ceo, 07/06/2026).
- Stepped down: Jacob Kam (ceo, 07/06/2026).
- New owners registered: 24Nine Holding ApS (20/12/2025).
- No longer registered as owner: Cecilie Ingdal (20/12/2025).
Registrations, last 24 months
- 01/01/2025: Industry changed to Retail sale of home textiles, lighting and household articles n.e.c. (475590)
Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.
Financial statements
Financial years 2020–2025 · amounts in DKK thousandEquity and net profit
| 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | Change | |
|---|---|---|---|---|---|---|---|
| Revenue | not stated | not stated | not stated | not stated | not stated | not stated | – |
| Gross profit | −16 | −137 | −520 | −1,666 | −1,428 | 5,798 | +505.9% |
| Operating profit (EBIT) | −16 | −137 | – | −2,551 | −3,182 | 3,241 | +201.8% |
| Profit before tax | −16 | −138 | −536 | −2,614 | −3,411 | 2,935 | +186% |
| Net profit | −13 | −108 | −465 | −2,040 | −2,680 | 3,591 | +234% |
| Total assets | 41 | 374 | 1,011 | 2,297 | 5,155 | 3,782 | −26.6% |
| Equity | 27 | −81 | 455 | −1,586 | −4,266 | −675 | +84.2% |
| Liabilities | 14 | 455 | 556 | 3,883 | 9,421 | 4,457 | −52.7% |
| Cash and cash equivalents | 6 | 56 | 0 | 574 | 167 | 32 | −80.9% |
| Average number of employees | 1 | 1 | 1 | 2 | 2 | 3 | +50% |
Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2020, 2021, 2022, 2023, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures.
Download the figures as CSV · free with an account, amounts in whole DKK
Signals from the financial statements
calculated from the 2025 figuresNegative equity
Equity was −DKK 675k at the end of 2025.
How is this calculated?
Equity in the latest annual report is below zero.
The signals are rules applied to the figures in the annual reports. They are not an assessment or credit rating of the company. See Data and method.
Annual reports
6 financial years| Financial year | Period | Published | Figures for | Documents |
|---|---|---|---|---|
| 2025 | 01/01/2025 – 31/12/2025 | 30/06/2026 | The company | PDF not statedXBRL |
| 2024 | 01/01/2024 – 31/12/2024 | 26/06/2025 | The company | PDFXBRL |
| 2023 | 01/01/2023 – 31/12/2023 | 12/06/2024 | The company | PDFXBRL |
| 2022 | 01/01/2022 – 31/12/2022 | 22/05/2023 | The company | PDFXBRL |
| 2021 | 01/01/2021 – 31/12/2021 | 18/02/2022 | The company | PDFXBRL |
| 2020 | 10/12/2019 – 31/12/2020 | 11/06/2021 | The company | PDFXBRL |
The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.
Employees
monthly figures from CVRPosition in the industry
121 companies in the databaseComparison with the other companies in retail sale of home textiles, lighting and household articles n.e.c. based on the latest financial year.
Industry median: gross profit DKK 1.6m, net profit DKK 144k, equity DKK 942k, 3 employees.
Compared with similar companies
size, age and company form| Group | Gross profit | Equity |
|---|---|---|
| Companies with fewer than 20 employees69,967 companies in the comparison | No. 11,172of 69,742 Better than 84% | No. 66,399of 69,964 Better than 5% |
| Same industry and fewer than 20 employees111 companies in the comparison | No. 12of 111 Better than 90% | No. 105of 111 Better than 5% |
| Companies that are between 5 and 14 years old33,688 companies in the comparison | No. 7,567of 33,588 Better than 77% | No. 31,459of 33,687 Better than 7% |
| All companies of type ApS66,508 companies in the comparison | No. 11,786of 66,379 Better than 82% | No. 62,876of 66,505 Better than 5% |
The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.
Compare with the industry
Retail sale of home textiles, lighting and household articles n.e.c.- And Now You Sleep ApSDKK 5.8m
- Jysk A/SDKK 4.5bn
- AndLight ApSDKK 64.7m
- And Now You Sleep ApSDKK 3.6m
- Jysk A/SDKK 2.4bn
- AndLight ApSDKK 39.9m
- And Now You Sleep ApS−DKK 675k
- Jysk A/SDKK 3.5bn
- AndLight ApSDKK 2.4m
- And Now You Sleep ApS2
- Jysk A/S3,508
- AndLight ApS39
Latest financial year per company. Choose up to three companies from the largest in the industry.
Owners and group
from the Public Ownership Register- Lille Fix Holding ApS66.67%
- Kam Management ApS10%
- 24Nine Holding ApS20%
Management
3 active registrationsExecutive management
| Name | Role | Appointed |
|---|---|---|
| Rose Maria Behavý | CEO | 07/06/2026 |
Board of directors
| Name | Role | Appointed |
|---|---|---|
| Christian Dulong Hoff | Chair of the board | 13/04/2023 |
| Cecilie Ingdal | Board member | 13/04/2023 |
- Founders
- Marianne Dulong Hoff
Former management (5)
| Name | Role | Appointed | Resigned |
|---|---|---|---|
| Marianne Dulong Hoff | Director | 10/12/2019 | 01/05/2023 |
| Marianne Dulong Hoff | Board member | 13/04/2023 | 31/03/2024 |
| Anja Gerding Borum | Director | 01/05/2023 | 31/03/2024 |
| Marianne Dulong Hoff | CEO | 31/03/2024 | 11/06/2024 |
| Jacob Kam | CEO | 11/06/2024 | 07/06/2026 |
Signing rule: Selskabet tegnes af bestyrelsesformanden alene eller af direktøren og et bestyrelsesmedlem i forening.
Address and production units
1 active production unitsVærnedamsvej 17
1819 Frederiksberg C
Frederiksberg Municipality · Postcode 1819
Other companies at the address (1)
- Nhs Cph ApSHairdressing and barber salons
| Production unit | Address | Employees | P number |
|---|---|---|---|
| And Now You Sleep ApS | Værnedamsvej 17, 1819 Frederiksberg C | 2 | 1025343766 |
Purpose
Selskabets formål er produktion og salg af puder, sengebetræk med videre samt dermed beslægtet virksomhed.
The purpose is quoted from the register in Danish.
Changes year by year
42 registered events20263 changesaccounts 1 · management 2
- AccountsAnnual report for 2025 published
- ManagementRose Maria Behavý appointed ceo
- ManagementJacob Kam stepped down as ceo
20254 changesownership 2 · accounts 1 · industry 1
- Ownership24Nine Holding ApS registered as owner (20%)
- OwnershipCecilie Ingdal is no longer registered as owner
- AccountsAnnual report for 2024 published
- IndustryIndustry changed to Retail sale of home textiles, lighting and household articles n.e.c. (475590)
202412 changesaddress 1 · accounts 1 · management 5 · ownership 4 · name 1
- AddressMoved to Værnedamsvej 17, 1819 Frederiksberg C
- AccountsAnnual report for 2023 published
- ManagementJacob Kam appointed ceo
- ManagementMarianne Dulong Hoff stepped down as ceo
- OwnershipKAM MANAGEMENT ApS registered as owner (10%)
- ManagementMarianne Dulong Hoff appointed ceo
- ManagementAnja Gerding Borum stepped down as director
- ManagementMarianne Dulong Hoff stepped down as board member
- OwnershipLILLE FIX HOLDING ApS registered as owner (66.67%)
- OwnershipAnja Gerding Borum is no longer registered as owner
- OwnershipLILLE FIX HOLDING ApS is no longer registered as owner
- NameName changed from The Quiet Space ApS to And Now You Sleep ApS
202312 changesaccounts 1 · management 5 · ownership 6
- AccountsAnnual report for 2022 published
- ManagementAnja Gerding Borum appointed director
- ManagementMarianne Dulong Hoff stepped down as director
- OwnershipLILLE FIX HOLDING ApS registered as owner (50%)
- OwnershipAnja Gerding Borum registered as owner (10%)
- OwnershipLILLE FIX HOLDING ApS is no longer registered as owner
- ManagementChristian Dulong Hoff appointed chair of the board
- ManagementCecilie Ingdal appointed board member
- ManagementMarianne Dulong Hoff appointed board member
- OwnershipLILLE FIX HOLDING ApS registered as owner (66.67%)
- OwnershipCecilie Ingdal registered as owner (20%)
- OwnershipLILLE FIX HOLDING ApS is no longer registered as owner
20222 changesownership 1 · accounts 1
- OwnershipAnne-Sofie van den Born Rehfeld is no longer registered as owner
- AccountsAnnual report for 2021 published
20214 changesownership 3 · accounts 1
- OwnershipLILLE FIX HOLDING ApS registered as owner (100%)
- OwnershipAnne-Sofie van den Born Rehfeld registered as owner (50%)
- OwnershipLILLE FIX HOLDING ApS is no longer registered as owner
- AccountsAnnual report for 2020 published
20195 changesfounded 1 · management 1 · ownership 3
- FoundedRegistered as The Quiet Space ApS
- ManagementMarianne Dulong Hoff appointed director
- OwnershipMarianne Dulong Hoff registered as owner (100%)
- OwnershipMarianne Dulong Hoff is no longer registered as owner
- OwnershipLILLE FIX HOLDING ApS registered as owner (100%)
Related companies
Same industry in Frederiksberg
- Couchpotato ApS4 employees
- Light-point Retail ApS3 employees
- Restocked ApS2 employees
Same people in management
- Semler Mobility Retail A/Svia Cecilie Ingdal
- Skandinavisk Motor Co. A/Svia Christian Dulong Hoff
- Semler Gruppen A/Svia Christian Dulong Hoff
- Rema 1000 Danmark A/Svia Christian Dulong Hoff
- Dpa Microphones A/Svia Christian Dulong Hoff
- Uno-X Mobility Danmark A/Svia Christian Dulong Hoff
Largest in the industry
- Jysk A/SDKK 4.5bn
- AndLight ApSDKK 64.7m
- Chic Antique A/SDKK 19.6m
- ProSleep ApSDKK 18.8m
- Bmd Trading Denmark ApSDKK 18.7m
- Www.hjem.dk ApSDKK 16.5m
Source and updates
The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026. The company is protected against advertising; contact details are not shown, and the data must not be used for marketing.