AdNudging.com ApS

Private limited companyCVR 37852686København VActive

AdNudging.com ApS is a private limited company, based in København V, active in planning and design of advertising campaigns, founded in 2016. Net profit fell 54% from 2024 to 2025, ending at DKK 257k. Equity fell to DKK 943k in 2025. 6 other companies in the database are registered at the same address.

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Key figures · financial year 2025

Gross profitDKK 3.1m−38.6% vs. 2024
Net profitDKK 257k−54.5% vs. 2024
EquityDKK 943k−26.7% vs. 2024
Employees4latest month from CVR

What has changed

calculated from recorded figures and dates

Financials: 2025 against 2024

  • Gross profit fell 39% (2024 → 2025), to DKK 3.1m.
  • Net profit fell 54% (2024 → 2025), to DKK 257k.
  • Equity fell 27% (2024 → 2025), to DKK 943k.

Employees

  • 2 fewer employees than a year earlier: 4 (07/2026) against 6 (07/2025).

Registrations, last 24 months

  • 01/10/2025: Moved to H.C. Andersens Boulevard 33, 4. th, 1553 København V
  • 01/01/2025: Industry changed to Planning and design of advertising campaigns (731110)

Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.

Financial statements

Financial years 2020–2025 · amounts in DKK thousand

Equity and net profit

DKK 0DKK 200kDKK 400kDKK 600kDKK 800kDKK 1mDKK 1.2m202020212022202320242025
EquityNet profit
Financial figures for AdNudging.com ApS
202020212022202320242025Change
Revenuenot statednot statednot statednot statednot statednot stated–
Gross profit3,6605,2836,5445,6775,0383,093−38.6%
Operating profit (EBIT)880794870322742332−55.3%
Profit before tax832787860319730335−54.1%
Net profit642595664236565257−54.5%
Total assets2,2362,2482,3982,1201,9271,390−27.9%
Equity8408351,1999561,286943−26.7%
Liabilities1,3901,4121,1981,164629444−29.5%
Cash and cash equivalents1,8411,3411,7541,5001,512988−34.6%
Average number of employees48101105–

Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2020, 2021, 2022, 2023, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures.

Download the figures as CSV · free with an account, amounts in whole DKK

DKK 0DKK 1mDKK 2mDKK 3mDKK 4mDKK 5mDKK 6mDKK 7m202020212022202320242025
Gross profitMedian, the industry (716 companies)

Signals from the financial statements

calculated from the 2025 figures
  • Profit for five years in a row

    Net result has been positive in 2021–2025.

    How is this calculated?

    Net result is positive in the five latest annual reports in a row.

The signals are rules applied to the figures in the annual reports. They are not an assessment or credit rating of the company. See Data and method.

Annual reports

6 financial years
Annual reports for AdNudging.com ApS
Financial yearPeriodPublishedFigures forDocuments
202501/01/2025 – 31/12/202529/03/2026The companyPDF not statedXBRL
202401/01/2024 – 31/12/202423/04/2025The companyPDFXBRL
202301/01/2023 – 31/12/202305/03/2024The companyPDFXBRL
202201/01/2022 – 31/12/202220/03/2023The companyPDFXBRL
202101/01/2021 – 31/12/202121/02/2022The companyPDFXBRL
202001/01/2020 – 31/12/202003/02/2021The companyPDFXBRL

The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.

Employees

monthly figures from CVR
02468101208/2309/2310/2311/2312/2301/2402/2403/2404/2405/2406/2407/2408/2409/2410/2411/2412/2401/2502/2503/2504/2505/2506/2507/2508/2509/2510/2511/2512/2501/2602/2603/2604/2605/2606/2607/26
Employees

Position in the industry

716 companies in the database

Comparison with the other companies in planning and design of advertising campaigns based on the latest financial year.

Gross profitDKK 3.1mNo. 280 of 715
Better than 61% of the companies in the industry
EquityDKK 943kNo. 280 of 716
Better than 61% of the companies in the industry
Number of employees4No. 231 of 716
Better than 68% of the companies in the industry

Industry median: gross profit DKK 2.1m, net profit DKK 163k, equity DKK 649k, 3 employees.

DKK 100kDKK 840kDKK 7.1mDKK 59.2mDKK 244.8mHere
Distribution of gross profit for 685 companies in the industry (latest financial year, logarithmic scale). Amber bar: where this company sits.

Compared with similar companies

size, age and company form
Rank among similar companies
GroupGross profitEquity
Companies with fewer than 20 employees69,967 companies in the comparison
No. 21,973of 69,742
Better than 68%
No. 34,466of 69,964
Better than 51%
Same industry and fewer than 20 employees634 companies in the comparison
No. 201of 633
Better than 68%
No. 212of 634
Better than 67%
Companies that are between 5 and 14 years old33,679 companies in the comparison
No. 12,773of 33,579
Better than 62%
No. 15,858of 33,678
Better than 53%
All companies of type ApS66,508 companies in the comparison
No. 21,737of 66,379
Better than 67%
No. 30,321of 66,505
Better than 54%

The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.

Compare with the industry

Planning and design of advertising campaigns
Gross profit
  1. AdNudging.com ApSDKK 3.1m
  2. WPP Enterprise Solutions MAP A/SDKK 497.5m
  3. Omnicom Media Group A/SDKK 196.3m
Net profit
  1. AdNudging.com ApSDKK 257k
  2. WPP Enterprise Solutions MAP A/SDKK 175.1m
  3. Omnicom Media Group A/SDKK 28.6m
Equity
  1. AdNudging.com ApSDKK 943k
  2. WPP Enterprise Solutions MAP A/SDKK 163.9m
  3. Omnicom Media Group A/SDKK 143m

Latest financial year per company. Choose up to three companies from the largest in the industry.

Owners and group

from the Public Ownership Register
Owners
  • Andreas Randløv Holding ApS66.67%
  • LCLL Holding ApS33.33%
AdNudging.com ApS

Management

2 active registrations

Executive management

Executive management at AdNudging.com ApS
NameRoleAppointed
Andreas RandløvDirector10/06/2016
Lars Christian Lund LarsenDirector26/10/2016
Founders
Andreas Randløv
Former management (1)
Former management at AdNudging.com ApS
NameRoleAppointedResigned
Jong Hjort WilliamsDirector17/10/202219/03/2024

Signing rule: Virksomheden tegnes af to direktører i forening.

Address and production units

1 active production units

H.C. Andersens Boulevard 33
1553 København V

København Municipality · Postcode 1553

Other companies at the address (6)

Production units
Production unitAddressEmployeesP number
AdNudging.com ApSH.C. Andersens Boulevard 33, 4. th, 1553 København V41021570504

Purpose

Virksomhedens formål er online markedsføring med fokus på Google annoncering samt aktiviteter i tilknytning hertil.

The purpose is quoted from the register in Danish.

Changes year by year

35 registered events
20261 changeaccounts 1
  • Annual report for 2025 published
20253 changesaddress 1 · accounts 1 · industry 1
  • Moved to H.C. Andersens Boulevard 33, 4. th, 1553 København V
  • Annual report for 2024 published
  • Industry changed to Planning and design of advertising campaigns (731110)
20247 changesmanagement 1 · ownership 5 · accounts 1
  • Jong Hjort Williams stepped down as director
  • Andreas Randløv Holding ApS registered as owner (66.67%)
  • LCLL Holding ApS registered as owner (33.33%)
  • JW Consensus Holding ApS is no longer registered as owner
  • Andreas Randløv Holding ApS is no longer registered as owner
  • LCLL Holding ApS is no longer registered as owner
  • Annual report for 2023 published
20232 changesaddress 1 · accounts 1
  • Moved to Amagerfælledvej 106, 2300 København S
  • Annual report for 2022 published
20228 changesmanagement 1 · ownership 5 · address 1 · accounts 1
  • Jong Hjort Williams appointed director
  • Andreas Randløv Holding ApS registered as owner (50%)
  • LCLL Holding ApS registered as owner (25%)
  • JW Consensus Holding ApS registered as owner (10%)
  • Andreas Randløv Holding ApS is no longer registered as owner
  • LCLL Holding ApS is no longer registered as owner
  • Moved to Amagerfælledvej 106, 2300 København S
  • Annual report for 2021 published
20211 changeaccounts 1
  • Annual report for 2020 published
20201 changeaddress 1
  • Moved to Rådhuspladsen 16, 1550 København V
20191 changeaddress 1
  • Moved to Flæsketorvet 68, 1711 København V
20181 changeaddress 1
  • Moved to Scandiagade 25, 2450 København SV
201610 changescapital 1 · management 2 · ownership 6 · founded 1
  • Share capital changed from 50,000 DKK to 75,000 DKK
  • Lars Christian Lund Larsen appointed director
  • Andreas Randløv Holding ApS registered as owner (66.67%)
  • LCLL Holding ApS registered as owner (33.33%)
  • Andreas Randløv Holding ApS is no longer registered as owner
  • Andreas Randløv Holding ApS registered as owner (100%)
  • Andreas Randløv is no longer registered as owner
  • Registered as AdNudging.com ApS
  • Andreas Randløv appointed director
  • Andreas Randløv registered as owner (100%)

Related companies

Same industry in København

See all →

Same people in management

Source and updates

The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026.

View in CVRReport a correction