Worth Keeping ApS

Private limited companyCVR 32441319KolindActive

Worth Keeping ApS is a private limited company, based in Kolind, active in planning and design of advertising campaigns, founded in 2009. Equity was negative at the end of 2025 (−DKK 1m). The company made a loss in both 2024 and 2025, most recently DKK 193k.

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Key figures · financial year 2025

Gross profitDKK 18,903+102.6% vs. 2024
Net profit−DKK 193k+75.2% vs. 2024
Equity−DKK 1m−22.9% vs. 2024
Employees2latest month from CVR

What has changed

calculated from recorded figures and dates

Financials: 2025 against 2024

  • The loss got smaller: from DKK 779k to DKK 193k (2024 → 2025).

Employees

  • 3 fewer employees than a year earlier: 0 (2018) against 3 (2017).

Registrations, last 24 months

  • 01/01/2025: Industry changed to Planning and design of advertising campaigns (731110)

Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.

Financial statements

Financial years 2020–2025 · amounts in DKK thousand

Equity and net profit

−DKK 1.2m−DKK 1m−DKK 800k−DKK 600k−DKK 400k−DKK 200kDKK 0202020212022202320242025
EquityNet profit
Financial figures for Worth Keeping ApS
202020212022202320242025Change
Revenuenot statednot statednot statednot statednot statednot stated–
Gross profit36431029978−73319+102.6%
Operating profit (EBIT)9374145−56−862−400+53.6%
Profit before tax12−1565−180−99887+108.7%
Net profit6−950−141−779−193+75.2%
Total assets1,2311,2881,3211,31471131−95.6%
Equity352677−64−843−1,036−22.9%
Liabilities1,1961,2621,2441,3781,5541,067−31.3%
Cash and cash equivalents0000021+11,291.9%
Average number of employees200000–

Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2020, 2021, 2022, 2023, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures.

Download the figures as CSV · free with an account, amounts in whole DKK

−DKK 1m−DKK 500kDKK 0DKK 500kDKK 1mDKK 1.5mDKK 2m202020212022202320242025
Gross profitMedian, the industry (716 companies)

Signals from the financial statements

calculated from the 2025 figures
  • Negative equity

    Equity was −DKK 1m at the end of 2025.

    How is this calculated?

    Equity in the latest annual report is below zero.

  • Loss for 3 years in a row

    Net result has been negative in 2023–2025.

    How is this calculated?

    Net result is negative in the two or more latest annual reports in a row.

The signals are rules applied to the figures in the annual reports. They are not an assessment or credit rating of the company. See Data and method.

Annual reports

6 financial years
Annual reports for Worth Keeping ApS
Financial yearPeriodPublishedFigures forDocuments
202501/10/2024 – 30/09/202526/01/2026The companyPDF not statedXBRL
202401/10/2023 – 30/09/202427/03/2025The companyPDF not statedXBRL
202301/10/2022 – 30/09/202303/04/2024The companyPDF not statedXBRL
202201/10/2021 – 30/09/202231/03/2023The companyPDF not statedXBRL
202101/10/2020 – 30/09/202117/02/2022The companyPDF not statedXBRL
202001/10/2019 – 30/09/202025/02/2021The companyPDF not statedXBRL

The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.

Employees

annual figures from CVR
01234200920112012201320142015201620172018
Employees

Position in the industry

716 companies in the database

Comparison with the other companies in planning and design of advertising campaigns based on the latest financial year.

Gross profitDKK 18,903No. 682 of 715
Better than 5% of the companies in the industry
Equity−DKK 1mNo. 699 of 716
Better than 2% of the companies in the industry
Number of employees2No. 657 of 716
Better than 8% of the companies in the industry

Industry median: gross profit DKK 2.1m, net profit DKK 163k, equity DKK 649k, 3 employees.

DKK 100kDKK 840kDKK 7.1mDKK 59.2mDKK 244.8m
Distribution of gross profit for 685 companies in the industry (latest financial year, logarithmic scale). Amber bar: where this company sits.

Compared with similar companies

size, age and company form
Rank among similar companies
GroupGross profitEquity
Companies with fewer than 20 employees69,967 companies in the comparison
No. 62,367of 69,742
Better than 11%
No. 67,214of 69,964
Better than 4%
Same industry and fewer than 20 employees634 companies in the comparison
No. 600of 633
Better than 5%
No. 619of 634
Better than 2%
Companies that are between 15 and 29 years old24,910 companies in the comparison
No. 22,427of 24,791
Better than 10%
No. 24,212of 24,909
Better than 3%
All companies of type ApS66,508 companies in the comparison
No. 59,942of 66,379
Better than 10%
No. 63,732of 66,505
Better than 4%

The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.

Compare with the industry

Planning and design of advertising campaigns
Gross profit
  1. Worth Keeping ApSDKK 18,903
  2. WPP Enterprise Solutions MAP A/SDKK 497.5m
  3. Omnicom Media Group A/SDKK 196.3m
Net profit
  1. Worth Keeping ApS−DKK 193k
  2. WPP Enterprise Solutions MAP A/SDKK 175.1m
  3. Omnicom Media Group A/SDKK 28.6m
Equity
  1. Worth Keeping ApS−DKK 1m
  2. WPP Enterprise Solutions MAP A/SDKK 163.9m
  3. Omnicom Media Group A/SDKK 143m

Latest financial year per company. Choose up to three companies from the largest in the industry.

Owners and group

from the Public Ownership Register
Owners
  • Anne Steen Holding ApS50%
  • Janne Damborg Holding ApS50%
Worth Keeping ApS

Management

2 active registrations

Executive management

Executive management at Worth Keeping ApS
NameRoleAppointed
Anne SteenDirector31/08/2009
Janne DamborgDirector31/08/2009
Founders
Anne Steen Holding ApS, Janne Damborg Holding ApS

Signing rule: Selskabet tegnes af 2 direktører i forening.

Address and production units

1 active production units

Ydesmindevej 9
8560 Kolind

Syddjurs Municipality · Postcode 8560

Production units
Production unitAddressEmployeesP number
WORTH KEEPING ApSYdesmindevej 9, 8560 Kolind21015479155

Purpose

Selskabets formål er at designe og producere 3D lenticular produkter samt dermed beslægtet virksomhed.

The purpose is quoted from the register in Danish.

Changes year by year

16 registered events
20261 changeaccounts 1
  • Annual report for 2025 published
20252 changesaccounts 1 · industry 1
  • Annual report for 2024 published
  • Industry changed to Planning and design of advertising campaigns (731110)
20241 changeaccounts 1
  • Annual report for 2023 published
20231 changeaccounts 1
  • Annual report for 2022 published
20221 changeaccounts 1
  • Annual report for 2021 published
20211 changeaccounts 1
  • Annual report for 2020 published
20182 changesstatus 2
  • Status changed to active
  • Status changed to under compulsory dissolution
20097 changesindustry 2 · founded 1 · management 2 · ownership 2
  • Industry changed to Planning and design of advertising campaigns (731110)
  • Industry changed to Industriel design og produktdesign (741010)
  • Registered as WORTH KEEPING ApS
  • Anne Steen appointed director
  • Janne Damborg appointed director
  • ANNE STEEN HOLDING ApS registered as owner (50%)
  • JANNE DAMBORG HOLDING ApS registered as owner (50%)

Related companies

Source and updates

The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026.

View in CVRReport a correction