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Wcph ApS

Private limited companyCVR 38692763København KActive

Wcph ApS is a private limited company, based in København K, active in wholesale of perfume and cosmetics, founded in 2017. The company made a loss in both 2024 and 2025, most recently DKK 3.3m. Operations are spread over 3 production units in 3 towns. With 18 employees, the company is about 3 times larger than the industry median.

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Key figures · financial year 2025

Gross profitDKK 2.1m+209.4% vs. 2024
Net profit−DKK 3.3m+45.2% vs. 2024
EquityDKK 5m+258.1% vs. 2024
Employees18latest month from CVR

What has changed

calculated from recorded figures and dates

Financials: 2025 against 2024

  • The loss got smaller: from DKK 6m to DKK 3.3m (2024 → 2025).
  • Equity turned positive again: DKK 5m (2024 → 2025).

Employees

  • 1 fewer employees than a year earlier: 18 (07/2026) against 19 (07/2025).

Management and owners, last 24 months

  • New owners registered: Lyne & Lindberg Holding ApS (20/12/2024).
  • No longer registered as owner: Lyne & Lindberg Holding ApS (19/12/2024) and Amunk ApS (20/12/2024).

Registrations, last 24 months

  • 10/02/2025: Merger registered in CVR

Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.

Financial statements

Financial years 2020–2025 · amounts in DKK thousand

Equity and net profit

−DKK 12m−DKK 10m−DKK 8m−DKK 6m−DKK 4m−DKK 2mDKK 0DKK 2mDKK 4m202020212022202320242025
EquityNet profit
Financial figures for Wcph ApS
202020212022202320242025Change
Revenuenot statednot statednot statednot statednot statednot stated–
Gross profit−1,909−3,908−6,537−3,763−1,9632,147+209.4%
Operating profit (EBIT)−2,481−4,386−6,932−4,882−7,404−3,992+46.1%
Profit before tax−2,563−3,743−7,774−5,165−7,739−4,234+45.3%
Net profit−1,999−2,747−6,229−4,049−6,044−3,310+45.2%
Total assets2,8586,6096,67310,97810,32311,645+12.8%
Equity−2,315−61−6,290−10,340−3,1354,955+258.1%
Liabilities5,1716,66512,96321,31613,4586,690−50.3%
Cash and cash equivalents44118480307145356+146%
Average number of employees111312120%

Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2020, 2021, 2022, 2023, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures.

Download the figures as CSV · free with an account, amounts in whole DKK

−DKK 8m−DKK 6m−DKK 4m−DKK 2mDKK 0DKK 2mDKK 4m202020212022202320242025
Gross profitMedian, the industry (126 companies)

Signals from the financial statements

calculated from the 2025 figures

  • Loss for 6 years in a row

    Net result has been negative in 2020–2025.

    How is this calculated?

    Net result is negative in the two or more latest annual reports in a row.

The signals are rules applied to the figures in the annual reports. They are not an assessment or credit rating of the company. See Data and method.

Annual reports

6 financial years
Annual reports for Wcph ApS
Financial yearPeriodPublishedFigures forDocuments
202501/01/2025 – 31/12/202515/07/2026The companyPDF not statedXBRL
202401/01/2024 – 31/12/202412/07/2025The companyPDFXBRL
202301/01/2023 – 31/12/202323/06/2024The companyPDFXBRL
202201/01/2022 – 31/12/202213/07/2023The companyPDFXBRL
202101/01/2021 – 31/12/202104/07/2022The companyPDFXBRL
202001/01/2020 – 31/12/202006/07/2021The companyPDFXBRL

The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.

Employees

monthly figures from CVR
051015202508/2309/2310/2311/2312/2301/2402/2403/2404/2405/2406/2407/2408/2409/2410/2411/2412/2401/2502/2503/2504/2505/2506/2507/2508/2509/2510/2511/2512/2501/2602/2603/2604/2605/2606/2607/26
Employees

Position in the industry

126 companies in the database

Comparison with the other companies in wholesale of perfume and cosmetics based on the latest financial year.

Gross profitDKK 2.1mNo. 83 of 126
Better than 34% of the companies in the industry
EquityDKK 5mNo. 51 of 126
Better than 60% of the companies in the industry
Number of employees18No. 37 of 126
Better than 71% of the companies in the industry

Industry median: gross profit DKK 3.4m, net profit DKK 191k, equity DKK 2.6m, 6 employees.

DKK 100kDKK 1.1mDKK 12.2mDKK 134.3mDKK 665.5mHere
Distribution of gross profit for 117 companies in the industry (latest financial year, logarithmic scale). Amber bar: where this company sits.

Compared with similar companies

size, age and company form
Rank among similar companies
GroupGross profitEquity
Companies with fewer than 20 employees69,967 companies in the comparison
No. 29,448of 69,742
Better than 58%
No. 14,249of 69,964
Better than 80%
Same industry and fewer than 20 employees98 companies in the comparison
No. 55of 98
Better than 44%
No. 25of 98
Better than 75%
Companies that are between 5 and 14 years old33,688 companies in the comparison
No. 16,216of 33,588
Better than 52%
No. 6,119of 33,687
Better than 82%
All companies of type ApS66,508 companies in the comparison
No. 28,624of 66,379
Better than 57%
No. 11,321of 66,505
Better than 83%

The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.

Compare with the industry

Wholesale of perfume and cosmetics
Gross profit
  1. Wcph ApSDKK 2.1m
  2. L'oréal Danmark A/SDKK 1.5bn
  3. Estee Lauder Cosmetics A/SDKK 311.8m
Net profit
  1. Wcph ApS−DKK 3.3m
  2. L'oréal Danmark A/SDKK 635.6m
  3. Estee Lauder Cosmetics A/SDKK 113.1m
Equity
  1. Wcph ApSDKK 5m
  2. L'oréal Danmark A/SDKK 897.7m
  3. Estee Lauder Cosmetics A/SDKK 673.6m
Employees
  1. Wcph ApS18
  2. L'oréal Danmark A/S660
  3. Estee Lauder Cosmetics A/S171

Latest financial year per company. Choose up to three companies from the largest in the industry.

Owners and group

from the Public Ownership Register
Owners
Wcph ApS

Management

1 active registrations

Executive management

Executive management at Wcph ApS
NameRoleAppointed
Martin Lyneborg-LindbergCEO01/09/2024
Founders
Lyne & Lindberg Holding ApS, Barracuda Point ApS
Former management (1)
Former management at Wcph ApS
NameRoleAppointedResigned
Jannick Lyneborg-LindbergCEO06/06/201701/09/2024

Signing rule: Virksomheden tegnes af direktionen

Address and production units

3 active production units

Christian IX's Gade 1
1111 København K

København Municipality · Postcode 1111

Production units
Production unitAddressEmployeesP number
WCPH ApS - Woods Copenhagen ApSÅboulevarden 52, 2, 8000 Aarhus C31025109127
WCPH ApSChristian IX's Gade 1, 4. tv, 1111 København K21022502634
WCPH ApS / Woods Copenhagen ApSNorddigesvej 2, 8240 Risskov11030176606

Purpose

Virksomhedens formål er at drive virksomhed at købe, producerer og sælge creme og kosmetiske artikler samt hermed forbundet virksomhed.

The purpose is quoted from the register in Danish.

Changes year by year

33 registered events
20261 changeaccounts 1
  • Annual report for 2025 published
20252 changesaccounts 1 · merger 1
  • Annual report for 2024 published
  • Merger registered in CVR
20247 changesownership 4 · management 2 · accounts 1
  • Lyne & Lindberg Holding ApS registered as owner (100%)
  • Amunk ApS is no longer registered as owner
  • Lyne & Lindberg Holding ApS is no longer registered as owner
  • Martin Lyneborg-Lindberg appointed ceo
  • Jannick Lyneborg-Lindberg stepped down as ceo
  • Annual report for 2023 published
  • Saxhøjen Holding ApS is no longer registered as owner
20231 changeaccounts 1
  • Annual report for 2022 published
20224 changesaddress 1 · accounts 1 · ownership 2
  • Moved to Christian IX's Gade 1, 4. tv, 1111 København K
  • Annual report for 2021 published
  • Amunk ApS registered as owner (5%)
  • JJ Investments ApS is no longer registered as owner
20212 changescapital 1 · accounts 1
  • Share capital changed from 55,556 DKK to 70,000 DKK
  • Annual report for 2020 published
20202 changesownership 2
  • JJ Investments ApS registered as owner (5%)
  • Maboe Holding ApS is no longer registered as owner
20195 changesaddress 1 · capital 1 · ownership 2 · name 1
  • Moved to Christian IX's Gade 1, 3. tv, 1111 København K
  • Share capital changed from 50,000 DKK to 55,556 DKK
  • Maboe Holding ApS registered as owner (5%)
  • Saxhøjen Holding ApS registered as owner (5%)
  • Name changed from Cræme ApS to WCPH ApS
20181 changeaddress 1
  • Moved to Åboulevarden 52, 3, 8000 Aarhus C
20178 changesownership 5 · status 1 · management 1 · founded 1
  • Lyne & Lindberg Holding ApS registered as owner (90%)
  • Barracuda Point ApS is no longer registered as owner
  • Lyne & Lindberg Holding ApS is no longer registered as owner
  • Status changed to active
  • Jannick Lyneborg-Lindberg appointed ceo
  • Lyne & Lindberg Holding ApS registered as owner (50%)
  • Barracuda Point ApS registered as owner (50%)
  • Registered as Cræme ApS

Related companies

Same industry in København

See all →

Same people in management

Source and updates

The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026. The company is protected against advertising; contact details are not shown, and the data must not be used for marketing.

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