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Traeger Pellet Grills Europe ApS

Private limited companyCVR 39668467København VActive

Traeger Pellet Grills Europe ApS is a private limited company, based in København V, active in other retail sale of new goods in specialised stores, founded in 2018. Net profit rose 10% from 2024 to 2025, ending at DKK 1.3m. Profit has grown three years in a row. Gross profit is higher than that of 97% of the companies in the industry in the database.

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Key figures · financial year 2025

Gross profitDKK 16.9m−7.4% vs. 2024
Net profitDKK 1.3m+9.7% vs. 2024
EquityDKK 10.1m+14.2% vs. 2024
Employees3latest month from CVR

What has changed

calculated from recorded figures and dates

Financials: 2025 against 2024

  • Gross profit fell 7% (2024 → 2025), to DKK 16.9m.
  • Net profit rose 10% (2024 → 2025), to DKK 1.3m.
  • Equity rose 14% (2024 → 2025), to DKK 10.1m.

Employees

  • 4 fewer employees than a year earlier: 3 (07/2026) against 7 (07/2025).

Management and owners, last 24 months

  • New in management: Michael Joseph Hord (board member, 01/07/2025).
  • Stepped down: Dominic Bruno Blosil (board member, 01/07/2025) and Joann Kate McDonald (board member, 17/01/2026).

Registrations, last 24 months

  • 10/02/2025: Moved to Flæsketorvet 68, 1711 København V
  • 01/01/2025: Industry changed to Other retail sale of new goods in specialised stores (477800)

Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.

Financial statements

Financial years 2020–2025 · amounts in DKK thousand

Equity and net profit

DKK 0DKK 2mDKK 4mDKK 6mDKK 8mDKK 10m202020212022202320242025
EquityNet profit
Financial figures for Traeger Pellet Grills Europe ApS
202020212022202320242025Change
Revenuenot statednot statednot statednot statednot statednot stated–
Gross profit22,28829,47423,09917,16918,27216,914−7.4%
Operating profit (EBIT)2,0302,9202,6061,6111,6781,594−5%
Profit before tax1,9762,8562,3831,5461,6021,707+6.5%
Net profit1,5011,7612,0561,1271,1481,260+9.7%
Total assets10,09610,80910,4019,40110,95512,230+11.6%
Equity2,7574,5186,5747,7018,84910,109+14.2%
Liabilities7,3386,2913,8281,7012,1062,121+0.7%
Cash and cash equivalents1,416526,5923,9556,2941,522−75.8%
Average number of employees121212896−33.3%

Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2020, 2021, 2022, 2023, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures.

Download the figures as CSV · free with an account, amounts in whole DKK

DKK 0DKK 5mDKK 10mDKK 15mDKK 20mDKK 25mDKK 30m202020212022202320242025
Gross profitMedian, the industry (372 companies)

Signals from the financial statements

calculated from the 2025 figures

  • Profit for five years in a row

    Net result has been positive in 2021–2025.

    How is this calculated?

    Net result is positive in the five latest annual reports in a row.

The signals are rules applied to the figures in the annual reports. They are not an assessment or credit rating of the company. See Data and method.

Annual reports

6 financial years
Annual reports for Traeger Pellet Grills Europe ApS
Financial yearPeriodPublishedFigures forDocuments
202501/01/2025 – 31/12/202529/06/2026The companyPDF not statedXBRL
202401/01/2024 – 31/12/202401/07/2025The companyPDFXBRL
202301/01/2023 – 31/12/202309/07/2024The companyPDFXBRL
202201/01/2022 – 31/12/202230/06/2023The companyPDFXBRL
202101/01/2021 – 31/12/202101/07/2022The companyPDFXBRL
202001/01/2020 – 31/12/202015/07/2021The companyPDFXBRL

The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.

Employees

monthly figures from CVR
024681008/2309/2310/2311/2312/2301/2402/2403/2404/2405/2406/2407/2408/2409/2410/2411/2412/2401/2502/2503/2504/2505/2506/2507/2508/2509/2510/2511/2512/2501/2602/2603/2604/2605/2606/2607/26
Employees

Position in the industry

372 companies in the database

Comparison with the other companies in other retail sale of new goods in specialised stores based on the latest financial year.

Gross profitDKK 16.9mNo. 13 of 372
Better than 97% of the companies in the industry
EquityDKK 10.1mNo. 19 of 372
Better than 95% of the companies in the industry
Number of employees3No. 56 of 372
Better than 85% of the companies in the industry

Industry median: gross profit DKK 1.2m, net profit DKK 65,694, equity DKK 662k, 2 employees.

DKK 100kDKK 1.3mDKK 17.9mDKK 240mDKK 1.4bnHere
Distribution of gross profit for 339 companies in the industry (latest financial year, logarithmic scale). Amber bar: where this company sits.

Compared with similar companies

size, age and company form
Rank among similar companies
GroupGross profitEquity
Companies with fewer than 20 employees69,967 companies in the comparison
No. 1,987of 69,742
Better than 97%
No. 9,015of 69,964
Better than 87%
Same industry and fewer than 20 employees339 companies in the comparison
No. 2of 339
Better than 100%
No. 11of 339
Better than 97%
Companies that are between 5 and 14 years old33,688 companies in the comparison
No. 2,467of 33,588
Better than 93%
No. 3,729of 33,687
Better than 89%
All companies of type ApS66,508 companies in the comparison
No. 3,093of 66,379
Better than 95%
No. 6,853of 66,505
Better than 90%

The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.

Compare with the industry

Other retail sale of new goods in specialised stores
Gross profit
  1. Traeger Pellet Grills Europe ApSDKK 16.9m
  2. Zebra A/SDKK 3.2bn
  3. Hilmer Denmark ApSDKK 104.7m
Net profit
  1. Traeger Pellet Grills Europe ApSDKK 1.3m
  2. Zebra A/S−DKK 265.1m
  3. Hilmer Denmark ApSDKK 2m
Equity
  1. Traeger Pellet Grills Europe ApSDKK 10.1m
  2. Zebra A/S−DKK 295.9m
  3. Hilmer Denmark ApSDKK 6.1m
Employees
  1. Traeger Pellet Grills Europe ApS3
  2. Zebra A/S714
  3. Hilmer Denmark ApS593

Latest financial year per company. Choose up to three companies from the largest in the industry.

Owners and group

from the Public Ownership Register
Owners
  • Traeger Pellet Grills LLC100%
Traeger Pellet Grills Europe ApS

Management

5 active registrations

Executive management

Executive management at Traeger Pellet Grills Europe ApS
NameRoleAppointed
Andrew Christian RustDirector01/01/2022

Board of directors

Board of directors at Traeger Pellet Grills Europe ApS
NameRoleAppointed
Jeremy Brent AndrusBoard member18/06/2018
Andrew Christian RustBoard member28/01/2020
Courtland Riley AstillBoard member07/02/2024
Michael Joseph HordBoard member01/07/2025
Founders
Traeger Pellet Grills LLC
Former management (5)
Former management at Traeger Pellet Grills Europe ApS
NameRoleAppointedResigned
Karsten NielsenDirector18/06/201801/01/2022
Jeffrey Scott CarpenterBoard member18/06/201831/12/2018
Dominic Bruno BlosilBoard member18/06/201801/07/2025
Alexander William BrodilBoard member28/01/202007/02/2024
Joann Kate McDonaldBoard member07/02/202417/01/2026

Signing rule: Selskabet tegnes af Michael Joseph Hord, af en direktør i forening med et bestyrelsesmedlem eller af den samlede bestyrelse.

Address and production units

1 active production units

Flæsketorvet 68
1711 København V

København Municipality · Postcode 1711

Other companies at the address (8)

Production units
Production unitAddressEmployeesP number
Traeger Pellet Grills Europe ApSFlæsketorvet 68, 1711 København V31023732145

Purpose

Selskabets formål er at markedsføre og sælge grillovne til træbrændsel, krydderier, sovse og andet grilludstyr samt producere, markedsføre og sælge træpiller til optænding af grillovne, samt anden virksomhed, der efter bestyrelsens skøn er forbundet dermed.

The purpose is quoted from the register in Danish.

Changes year by year

29 registered events
20262 changesaccounts 1 · management 1
  • Annual report for 2025 published
  • Joann Kate McDonald stepped down as board member
20255 changesmanagement 2 · accounts 1 · address 1 · industry 1
  • Michael Joseph Hord appointed board member
  • Dominic Bruno Blosil stepped down as board member
  • Annual report for 2024 published
  • Moved to Flæsketorvet 68, 1711 København V
  • Industry changed to Other retail sale of new goods in specialised stores (477800)
20245 changesaccounts 1 · address 1 · management 3
  • Annual report for 2023 published
  • Moved to Nelson Mandelas Allé 14, 2450 København SV
  • Courtland Riley Astill appointed board member
  • Joann Kate McDonald appointed board member
  • Alexander William Brodil stepped down as board member
20232 changesaccounts 1 · address 1
  • Annual report for 2022 published
  • Moved to Tømmergravsgade 6, 2450 København SV
20224 changesaccounts 1 · address 1 · management 2
  • Annual report for 2021 published
  • Moved to Kattegatvej 40, 2150 Nordhavn
  • Andrew Christian Rust appointed director
  • Karsten Nielsen stepped down as director
20211 changeaccounts 1
  • Annual report for 2020 published
20202 changesmanagement 2
  • Andrew Christian Rust appointed board member
  • Alexander William Brodil appointed board member
20188 changesmanagement 5 · address 1 · founded 1 · ownership 1
  • Jeffrey Scott Carpenter stepped down as board member
  • Moved to Kattegatvej 40, 2150 Nordhavn
  • Registered as Traeger Pellet Grills Europe ApS
  • Jeremy Brent Andrus appointed board member
  • Jeffrey Scott Carpenter appointed board member
  • Dominic Bruno Blosil appointed board member
  • Karsten Nielsen appointed director
  • Traeger Pellet Grills LLC registered as owner (100%)

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Source and updates

The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026.

View in CVRReport a correction