Susanne Friis Bjørner ApS
Private limited companyCVR 15400277København KActive
Susanne Friis Bjørner ApS is a private limited company, based in København K, active in wholesale of watches and jewellery, founded in 1991. Net profit fell 21% from 2024 to 2025, ending at DKK 972k.
Key figures · financial year 2025
What has changed
calculated from recorded figures and datesFinancials: 2025 against 2024
- Gross profit fell 14% (2024 → 2025), to DKK 2.7m.
- Net profit fell 21% (2024 → 2025), to DKK 972k.
- Equity fell 7% (2024 → 2025), to DKK 3.1m.
Employees
- 2 more employees than a year earlier: 7 (08/2026) against 5 (08/2025).
Registrations, last 24 months
- 01/01/2025: Industry changed to Wholesale of watches and jewellery (464800)
Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.
Financial statements
Financial years 2020–2025 · amounts in DKK thousandEquity and net profit
| 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | Change | |
|---|---|---|---|---|---|---|---|
| Revenue | not stated | not stated | not stated | not stated | not stated | not stated | – |
| Gross profit | 6,062 | 5,394 | 5,333 | 4,134 | 3,177 | 2,742 | −13.7% |
| Operating profit (EBIT) | 4,189 | 3,575 | 3,305 | 2,196 | 1,563 | 1,225 | −21.7% |
| Profit before tax | 4,120 | 3,538 | 3,262 | 2,199 | 1,578 | 1,248 | −20.9% |
| Net profit | 3,211 | 2,759 | 2,543 | 1,714 | 1,230 | 972 | −21% |
| Total assets | 6,294 | 5,270 | 4,965 | 4,199 | 3,723 | 3,536 | −5% |
| Equity | 4,724 | 4,282 | 4,425 | 3,739 | 3,374 | 3,146 | −6.8% |
| Liabilities | 1,570 | 988 | 539 | 460 | 349 | 390 | +11.7% |
| Cash and cash equivalents | 3,757 | 3,454 | 3,223 | 2,664 | 2,016 | 1,761 | −12.7% |
| Average number of employees | 5 | – | 5 | 5 | 4 | 4 | 0% |
Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2020, 2021, 2022, 2023, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures.
Download the figures as CSV · free with an account, amounts in whole DKK
Signals from the financial statements
calculated from the 2025 figuresProfit for five years in a row
Net result has been positive in 2021–2025.
How is this calculated?
Net result is positive in the five latest annual reports in a row.
The signals are rules applied to the figures in the annual reports. They are not an assessment or credit rating of the company. See Data and method.
Annual reports
6 financial years| Financial year | Period | Published | Figures for | Documents |
|---|---|---|---|---|
| 2025 | 01/01/2025 – 31/12/2025 | 23/06/2026 | The company | PDF not statedXBRL |
| 2024 | 01/01/2024 – 31/12/2024 | 23/06/2025 | The company | PDFXBRL |
| 2023 | 01/01/2023 – 31/12/2023 | 25/06/2024 | The company | PDFXBRL |
| 2022 | 01/01/2022 – 31/12/2022 | 16/06/2023 | The company | PDFXBRL |
| 2021 | 01/01/2021 – 31/12/2021 | 30/06/2022 | The company | PDFXBRL |
| 2020 | 01/01/2020 – 31/12/2020 | 07/07/2021 | The company | PDFXBRL |
The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.
Employees
monthly figures from CVRPosition in the industry
72 companies in the databaseComparison with the other companies in wholesale of watches and jewellery based on the latest financial year.
Industry median: gross profit DKK 2m, net profit DKK 165k, equity DKK 1.9m, 4 employees.
Compared with similar companies
size, age and company form| Group | Gross profit | Equity |
|---|---|---|
| Companies with fewer than 20 employees69,967 companies in the comparison | No. 24,454of 69,742 Better than 65% | No. 18,797of 69,964 Better than 73% |
| Same industry and fewer than 20 employees63 companies in the comparison | No. 20of 63 Better than 69% | No. 22of 63 Better than 66% |
| Companies that are at least 30 years old10,276 companies in the comparison | No. 6,812of 10,152 Better than 33% | No. 7,089of 10,275 Better than 31% |
| All companies of type ApS66,508 companies in the comparison | No. 24,004of 66,379 Better than 64% | No. 15,364of 66,505 Better than 77% |
The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.
Compare with the industry
Wholesale of watches and jewellery- Susanne Friis Bjørner ApSDKK 2.7m
- Ole Lynggaard A/SDKK 123.5m
- Essilor Danmark A/SDKK 39.7m
- Susanne Friis Bjørner ApSDKK 972k
- Ole Lynggaard A/SDKK 20.5m
- Essilor Danmark A/SDKK 1.7m
- Susanne Friis Bjørner ApSDKK 3.1m
- Ole Lynggaard A/SDKK 111m
- Essilor Danmark A/SDKK 13m
- Susanne Friis Bjørner ApS7
- Ole Lynggaard A/S101
- Essilor Danmark A/S33
Latest financial year per company. Choose up to three companies from the largest in the industry.
Owners and group
from the Public Ownership Register- Sfb-bbb Holding ApS50%
- Sfb Holding 1 ApS50%
Management
1 active registrationsExecutive management
| Name | Role | Appointed |
|---|---|---|
| Susanne Friis Bjørner | Director | 09/08/1991 |
- Founders
- Susanne Friis Bjørner
Signing rule: Selskabet tegnes af direktøren.
Address and production units
1 active production unitsKompagnistræde 11
1208 København K
| Production unit | Address | Employees | P number |
|---|---|---|---|
| SUSANNE FRIIS BJØRNER APS | Kompagnistræde 11, 1, 1208 København K | 7 | 1000917156 |
Purpose
Selskabets formål er at drive kapitalforvaltning.
The purpose is quoted from the register in Danish.
Changes year by year
19 registered events20261 changeaccounts 1
- AccountsAnnual report for 2025 published
20252 changesaccounts 1 · industry 1
- AccountsAnnual report for 2024 published
- IndustryIndustry changed to Wholesale of watches and jewellery (464800)
20241 changeaccounts 1
- AccountsAnnual report for 2023 published
20231 changeaccounts 1
- AccountsAnnual report for 2022 published
20221 changeaccounts 1
- AccountsAnnual report for 2021 published
20213 changesaccounts 1 · ownership 2
- AccountsAnnual report for 2020 published
- OwnershipSFB HOLDING 1 ApS registered as owner (50%)
- OwnershipSFB HOLDING 4 ApS is no longer registered as owner
20144 changesownership 4
- OwnershipSFB HOLDING 4 ApS registered as owner (50%)
- OwnershipSFB-BBB HOLDING ApS registered as owner (50%)
- OwnershipSusanne Friis Bjørner is no longer registered as owner
- OwnershipBenedicte Bom is no longer registered as owner
20132 changesownership 2
- OwnershipSusanne Friis Bjørner registered as owner (50%)
- OwnershipBenedicte Bom registered as owner (50%)
20081 changeindustry 1
- IndustryIndustry changed to Wholesale of watches and jewellery (464800)
19951 changecapital 1
- CapitalShare capital changed from 100,000 DKK to 200,000 DKK
19912 changesfounded 1 · management 1
- FoundedRegistered as SUSANNE FRIIS BJØRNER ApS
- ManagementSusanne Friis Bjørner appointed director
Related companies
Same industry in København
- Pandora Int. ApS60 employees
- Essilor Danmark A/S33 employees
- Trollbeads A/S27 employees
- Maria Black ApS22 employees
- Bybiehl Denmark ApS17 employees
- Frits Pedersen A/S11 employees
Largest in the industry
- Ole Lynggaard A/SDKK 123.5m
- Essilor Danmark A/SDKK 39.7m
- Sif Jakobs Jewellery ApSDKK 27.8m
- Pandora Int. ApSDKK 26.8m
- Henning Stæhr A/SDKK 23.1m
- Chanti ApSDKK 17.6m
Source and updates
The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026.