Trollbeads A/S

Public limited companyCVR 28717024København NVActive

Trollbeads A/S is a public limited company, based in København NV, active in wholesale of watches and jewellery, founded in 2005. Measured by gross profit, it ranks no. 7 of 72 companies in the industry in the database. The company made a loss in both 2024 and 2025, most recently DKK 9m. With 27 employees, the company is about 7 times larger than the industry median.

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Key figures · financial year 2025

Gross profitDKK 16.5m+271% vs. 2024
Net profit−DKK 9m+79.7% vs. 2024
EquityDKK 19m−34.4% vs. 2024
Employees27latest month from CVR

What has changed

calculated from recorded figures and dates

Financials: 2025 against 2024

  • Gross profit rose 271% (2024 → 2025), to DKK 16.5m.
  • The loss got smaller: from DKK 44.5m to DKK 9m (2024 → 2025).
  • Equity fell 34% (2024 → 2025), to DKK 19m.

Employees

  • 5 more employees than a year earlier: 27 (08/2026) against 22 (08/2025).

Registrations, last 24 months

  • 20/08/2026: Moved to Svanevej 12, 2400 København NV
  • 01/01/2025: Industry changed to Wholesale of watches and jewellery (464800)

Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.

Financial statements

Financial years 2020–2025 · amounts in DKK thousand

Equity and net profit

−DKK 50m−DKK 40m−DKK 30m−DKK 20m−DKK 10mDKK 0DKK 10mDKK 20mDKK 30mDKK 40m202020212022202320242025
EquityNet profit
Financial figures for Trollbeads A/S
202020212022202320242025Change
Revenuenot statednot statednot statednot statednot statednot stated–
Gross profit19,72717,02012,68115,5634,43516,455+271%
Operating profit (EBIT)–−2,362−6,499−5,607−13,0512,931+122.5%
Profit before tax3,6877,340−36,282−45,236−47,486−8,155+82.8%
Net profit3,9168,343−34,036−44,254−44,474−9,031+79.7%
Total assets141,900135,189125,009111,99248,64665,090+33.8%
Equity19,82930,10635,023−9,84828,96618,991−34.4%
Liabilities122,071105,08389,986121,84019,68146,099+134.2%
Cash and cash equivalents28,03411,6829,3381,7804,5851,122−75.5%
Average number of employees413632332820−28.6%

Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2020, 2021, 2022, 2023, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures.

Download the figures as CSV · free with an account, amounts in whole DKK

DKK 0DKK 2mDKK 4mDKK 6mDKK 8mDKK 10mDKK 12mDKK 14mDKK 16mDKK 18mDKK 20m202020212022202320242025
Gross profitMedian, the industry (72 companies)

Signals from the financial statements

calculated from the 2025 figures
  • Loss for 4 years in a row

    Net result has been negative in 2022–2025.

    How is this calculated?

    Net result is negative in the two or more latest annual reports in a row.

  • Equity fell sharply

    Equity fell 34% from 2024 to 2025 (DKK 29m to DKK 19m).

    How is this calculated?

    Equity has fallen by at least 30% from the previous annual report, and it was positive the year before.

  • Fewer employees

    The number of employees fell 29% from 28 in 2024 to 20 in 2025.

    How is this calculated?

    The number of employees according to the annual report has fallen by at least 25%, and was at least 10 the year before.

The signals are rules applied to the figures in the annual reports. They are not an assessment or credit rating of the company. See Data and method.

Annual reports

6 financial years
Annual reports for Trollbeads A/S
Financial yearPeriodPublishedFigures forDocuments
202501/01/2025 – 31/12/202530/06/2026The companyPDF not statedXBRL
202401/01/2024 – 31/12/202430/06/2025The companyPDFXBRL
202301/01/2023 – 31/12/202328/06/2024The companyPDFXBRL
202201/01/2022 – 31/12/202223/06/2023The companyPDFXBRL
202101/01/2021 – 31/12/202110/04/2022The companyPDFXBRL
202001/01/2020 – 31/12/202003/05/2021The companyPDFXBRL

The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.

Employees

monthly figures from CVR
01020304009/2310/2311/2312/2301/2402/2403/2404/2405/2406/2407/2408/2409/2410/2411/2412/2401/2502/2503/2504/2505/2506/2507/2508/2509/2510/2511/2512/2501/2602/2603/2604/2605/2606/2607/2608/26
Employees

Position in the industry

72 companies in the database

Comparison with the other companies in wholesale of watches and jewellery based on the latest financial year.

Gross profitDKK 16.5mNo. 7 of 72
Better than 92% of the companies in the industry
EquityDKK 19mNo. 11 of 72
Better than 86% of the companies in the industry
Number of employees27No. 8 of 72
Better than 90% of the companies in the industry

Industry median: gross profit DKK 2m, net profit DKK 165k, equity DKK 1.9m, 4 employees.

DKK 100kDKK 593kDKK 3.5mDKK 20.8mDKK 68.3mHere
Distribution of gross profit for 68 companies in the industry (latest financial year, logarithmic scale). Amber bar: where this company sits.

Compared with similar companies

size, age and company form
Rank among similar companies
GroupGross profitEquity
Companies with 20–49 employees9,922 companies in the comparison
No. 3,762of 9,892
Better than 62%
No. 1,828of 9,922
Better than 82%
Companies that are between 15 and 29 years old24,910 companies in the comparison
No. 4,040of 24,791
Better than 84%
No. 4,586of 24,909
Better than 82%
All companies of type A/S18,025 companies in the comparison
No. 6,800of 17,786
Better than 62%
No. 6,344of 18,024
Better than 65%

The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.

Compare with the industry

Wholesale of watches and jewellery
Gross profit
  1. Trollbeads A/SDKK 16.5m
  2. Ole Lynggaard A/SDKK 123.5m
  3. Essilor Danmark A/SDKK 39.7m
Net profit
  1. Trollbeads A/S−DKK 9m
  2. Ole Lynggaard A/SDKK 20.5m
  3. Essilor Danmark A/SDKK 1.7m
Equity
  1. Trollbeads A/SDKK 19m
  2. Ole Lynggaard A/SDKK 111m
  3. Essilor Danmark A/SDKK 13m
Employees
  1. Trollbeads A/S27
  2. Ole Lynggaard A/S101
  3. Essilor Danmark A/S33

Latest financial year per company. Choose up to three companies from the largest in the industry.

Owners and group

from the Public Ownership Register
Owners
  • Zen Capital A/S90%
Trollbeads A/S

Management

4 active registrations

Executive management

Executive management at Trollbeads A/S
NameRoleAppointed
Niels Robin AagaardCEO26/03/2019

Board of directors

Board of directors at Trollbeads A/S
NameRoleAppointed
Peter AagaardBoard member29/05/2008
Lise AagaardBoard member29/05/2008
Niels Robin AagaardBoard member26/10/2016
Founders
Zen Capital A/S
Former management (10)
Former management at Trollbeads A/S
NameRoleAppointedResigned
Peter AagaardDirector31/05/200529/05/2008
Lise AagaardCEO29/05/200801/06/2012
Inga NielsenBoard member29/05/200804/05/2010
Søren NielsenBoard member04/05/201020/03/2013
Jan Stig AndersenCEO01/06/201226/10/2016
Jan Stig AndersenBoard member20/03/201326/10/2016
Sigurd LilienfeldtBoard member17/08/201515/08/2016
Lise AagaardCEO26/10/201618/01/2017
Patrizia ChristensenCEO18/01/201726/03/2019
Søren PoulsenBoard member26/08/202228/06/2024

Signing rule:   Selskabet tegnes af et bestyrelsesmedlem eller af en direktør.

Address and production units

2 active production units

Svanevej 12
2400 København NV

København Municipality · Postcode 2400

Production units
Production unitAddressEmployeesP number
TROLLBEADS A/SSvanevej 12, 2400 København NV241011359163
Trollbeads Concept Store CopenhagenGrønnegade 3, 1107 København K31026795199

Purpose

Selskabets formål er at drive produktion og salg af smykker.

The purpose is quoted from the register in Danish.

Changes year by year

53 registered events
20262 changesaddress 1 · accounts 1
  • Moved to Svanevej 12, 2400 København NV
  • Annual report for 2025 published
20252 changesaccounts 1 · industry 1
  • Annual report for 2024 published
  • Industry changed to Wholesale of watches and jewellery (464800)
20247 changescapital 1 · management 1 · ownership 4 · accounts 1
  • Share capital changed from 1,250,000 DKK to 2,250,000 DKK
  • Søren Poulsen stepped down as board member
  • ZEN CAPITAL A/S registered as owner (90%)
  • Søren Poulsen is no longer registered as owner
  • KAIZEN CAPITAL ApS is no longer registered as owner
  • Annual report for 2023 published
  • ZEN CAPITAL A/S is no longer registered as owner
20231 changeaccounts 1
  • Annual report for 2022 published
20227 changescapital 1 · management 1 · ownership 4 · accounts 1
  • Share capital changed from 1,000,000 DKK to 1,250,000 DKK
  • Søren Poulsen appointed board member
  • Søren Poulsen registered as owner (20%)
  • ZEN CAPITAL A/S registered as owner (66.67%)
  • KAIZEN CAPITAL ApS registered as owner (5%)
  • ZEN CAPITAL A/S is no longer registered as owner
  • Annual report for 2021 published
20211 changeaccounts 1
  • Annual report for 2020 published
20201 changeaddress 1
  • Moved to Toldbodgade 13, 1253 København K
20192 changesmanagement 2
  • Niels Robin Aagaard appointed ceo
  • Patrizia Christensen stepped down as ceo
20172 changesmanagement 2
  • Patrizia Christensen appointed ceo
  • Lise Aagaard stepped down as ceo
20165 changesmanagement 5
  • Lise Aagaard appointed ceo
  • Niels Robin Aagaard appointed board member
  • Jan Stig Andersen stepped down as board member
  • Jan Stig Andersen stepped down as ceo
  • Sigurd Lilienfeldt stepped down as board member
20151 changemanagement 1
  • Sigurd Lilienfeldt appointed board member
20132 changesmanagement 2
  • Jan Stig Andersen appointed board member
  • Søren Nielsen stepped down as board member
20124 changesname 1 · management 2 · industry 1
  • Name changed from LISE AAGAARD COPENHAGEN A/S to TROLLBEADS A/S
  • Jan Stig Andersen appointed ceo
  • Lise Aagaard stepped down as ceo
  • Industry changed to Wholesale of watches and jewellery (464800)
20102 changesmanagement 2
  • Søren Nielsen appointed board member
  • Inga Nielsen stepped down as board member
20088 changesname 1 · capital 1 · management 5 · industry 1
  • Name changed from LISE AAGAARD COPENHAGEN ApS to LISE AAGAARD COPENHAGEN A/S
  • Share capital changed from 125,000 DKK to 1,000,000 DKK
  • Inga Nielsen appointed board member
  • Peter Aagaard appointed board member
  • Lise Aagaard appointed board member
  • Lise Aagaard appointed ceo
  • Peter Aagaard stepped down as director
  • Industry changed to Manufacture of jewellery and related articles (321200)
20062 changesaddress 1 · industry 1
  • Moved to Toldbodgade 13, 1253 København K
  • Industry changed to Guld- og sølvsmedeværksteder samt juvelerer (362220)
20054 changesindustry 1 · founded 1 · management 1 · ownership 1
  • Industry changed to Guldsmede- og juvelerforretninger (524815)
  • Registered as LISE AAGAARD COPENHAGEN ApS
  • Peter Aagaard appointed director
  • ZEN CAPITAL A/S registered as owner (100%)

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Source and updates

The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026.

View in CVRReport a correction