Smartbox Group Denmark A/S
Public limited companyCVR 29804133København SActive
Smartbox Group Denmark A/S is a public limited company, based in København S, active in other business support service activities n.e.c., founded in 2006. Net profit fell 26% from 2025 to 2026, ending at DKK 1.1m. With 11 employees, the company is about 4 times larger than the industry median. Equity grew to DKK 7.8m in 2026.
Key figures · financial year 2026
What has changed
calculated from recorded figures and datesFinancials: 2026 against 2025
- Gross profit fell 17% (2025 → 2026), to DKK 9.5m.
- Net profit fell 26% (2025 → 2026), to DKK 1.1m.
- Equity rose 16% (2025 → 2026), to DKK 7.8m.
Employees
- 6 fewer employees than a year earlier: 11 (08/2026) against 17 (08/2025).
Registrations, last 24 months
- 15/06/2026: Moved to Amagerfælledvej 106, 2, 2300 København S
- 01/01/2025: Industry changed to Other business support service activities n.e.c. (829900)
Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.
Financial statements
Financial years 2021–2026 · amounts in DKK thousandEquity and net profit
| 2021 | 2022 | 2023 | 2024 | 2025 | 2026 | Change | |
|---|---|---|---|---|---|---|---|
| Revenue | not stated | not stated | not stated | not stated | not stated | not stated | – |
| Gross profit | 8,296 | 10,783 | 14,347 | 13,411 | 11,436 | 9,490 | −17% |
| Operating profit (EBIT) | 813 | 959 | 1,356 | 1,357 | 1,470 | 1,086 | −26.1% |
| Profit before tax | 747 | 897 | 1,331 | 1,336 | 1,451 | 1,067 | −26.4% |
| Net profit | 582 | 897 | 1,331 | 1,336 | 1,451 | 1,067 | −26.4% |
| Total assets | 9,712 | 8,228 | 9,740 | 9,220 | 10,170 | 11,216 | +10.3% |
| Equity | 7,160 | 2,645 | 3,977 | 5,313 | 6,763 | 7,831 | +15.8% |
| Liabilities | 2,552 | 5,583 | 5,763 | 3,907 | 3,407 | 3,385 | −0.6% |
| Cash and cash equivalents | 7,485 | 2,419 | 4,872 | 3,915 | 3,052 | 3,066 | +0.4% |
| Average number of employees | 14 | 16 | 25 | 26 | 18 | 17 | −5.6% |
Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2021, 2022, 2023, 2024, 2025, 2026: smaller companies may omit it, and we do not derive it from other figures.
Download the figures as CSV · free with an account, amounts in whole DKK
Signals from the financial statements
calculated from the 2026 figuresProfit for five years in a row
Net result has been positive in 2022–2026.
How is this calculated?
Net result is positive in the five latest annual reports in a row.
The signals are rules applied to the figures in the annual reports. They are not an assessment or credit rating of the company. See Data and method.
Annual reports
6 financial years| Financial year | Period | Published | Figures for | Documents |
|---|---|---|---|---|
| 2026 | 01/05/2025 – 30/04/2026 | 30/06/2026 | The company | PDF not statedXBRL |
| 2025 | 01/05/2024 – 30/04/2025 | 03/10/2025 | The company | PDF not statedXBRL |
| 2024 | 01/05/2023 – 30/04/2024 | 26/06/2024 | The company | PDFXBRL |
| 2023 | 01/05/2022 – 30/04/2023 | 28/07/2023 | The company | PDFXBRL |
| 2022 | 01/05/2021 – 30/04/2022 | 23/06/2022 | The company | PDFXBRL |
| 2021 | 01/05/2020 – 30/04/2021 | 16/06/2021 | The company | PDFXBRL |
The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.
Employees
monthly figures from CVRPosition in the industry
224 companies in the databaseComparison with the other companies in other business support service activities n.e.c. based on the latest financial year.
Industry median: gross profit DKK 1.7m, net profit DKK 91,476, equity DKK 535k, 3 employees.
Compared with similar companies
size, age and company form| Group | Gross profit | Equity |
|---|---|---|
| Companies with fewer than 20 employees69,967 companies in the comparison | No. 5,258of 69,742 Better than 92% | No. 10,631of 69,964 Better than 85% |
| Same industry and fewer than 20 employees198 companies in the comparison | No. 12of 198 Better than 94% | No. 15of 198 Better than 93% |
| Companies that are between 15 and 29 years old24,910 companies in the comparison | No. 6,210of 24,791 Better than 75% | No. 7,705of 24,909 Better than 69% |
| All companies of type A/S18,025 companies in the comparison | No. 9,211of 17,786 Better than 48% | No. 9,727of 18,024 Better than 46% |
The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.
Compare with the industry
Other business support service activities n.e.c.- Smartbox Group Denmark A/SDKK 9.5m
- GoGift.com A/SDKK 109.9m
- Idoc A/SDKK 64.9m
- Smartbox Group Denmark A/SDKK 1.1m
- GoGift.com A/SDKK 2.7m
- Idoc A/SDKK 16.3m
- Smartbox Group Denmark A/SDKK 7.8m
- GoGift.com A/SDKK 396.6m
- Idoc A/SDKK 20.1m
- Smartbox Group Denmark A/S11
- GoGift.com A/S104
- Idoc A/S81
Latest financial year per company. Choose up to three companies from the largest in the industry.
Owners and group
from the Public Ownership Register- Smartbox Group Limited100%
Management
4 active registrationsExecutive management
| Name | Role | Appointed |
|---|---|---|
| Fanny Ponce | Director | 13/11/2023 |
Board of directors
| Name | Role | Appointed |
|---|---|---|
| Franck Villet | Board member | 22/06/2020 |
| Frédéric Marc Jacques Leleux | Chair of the board | 16/12/2020 |
| Fanny Ponce | Board member | 13/11/2023 |
- Auditor
- KPMG P/S
- Founders
- Leisure Investment Company S.A
Former management (20)
| Name | Role | Appointed | Resigned |
|---|---|---|---|
| Erling Høegh Marcher | CEO | 20/12/2006 | 04/06/2009 |
| Marc Johannes Willem Verhagen | Board member | 20/12/2006 | 25/06/2008 |
| Felix Max Herbert Grossmann | Board member | 20/12/2006 | 25/06/2008 |
| Bruno Georges Jozef Spaas | Chair of the board | 20/12/2006 | 25/06/2008 |
| Erling Høegh Marcher | Board member | 25/06/2008 | 04/06/2009 |
| Koen Boels | Chair of the board | 25/06/2008 | 15/09/2010 |
| Henrik Berg | Board member | 04/06/2009 | 22/09/2017 |
| Henrik Berg | CEO | 04/06/2009 | 22/09/2017 |
| Axel Bernia | Board member | 04/06/2009 | 13/12/2013 |
| Harke Sjerp Bleeker | Chair of the board | 15/09/2010 | 31/01/2020 |
| Pierre Charles Boccon-Liaudet | Board member | 13/12/2013 | 09/05/2019 |
| Thomas Holm | Director | 22/09/2017 | 22/06/2020 |
| John Richard Perkins | Board member | 22/09/2017 | 09/05/2019 |
| Thomas Holm | Board member | 09/05/2019 | 22/06/2020 |
| Olivier Faujour | Board member | 09/05/2019 | 30/01/2020 |
| Olivier Faujour | Chair of the board | 31/01/2020 | 16/12/2020 |
| Frédéric Emmanuel Leroy | Board member | 31/01/2020 | 07/01/2021 |
| Frédéric Emmanuel Leroy | Director | 22/06/2020 | 07/01/2021 |
| Paola Pianciola | Board member | 07/01/2021 | 13/11/2023 |
| Paola Pianciola | Director | 07/01/2021 | 13/11/2023 |
Signing rule: Selskabet tegnes af bestyrelsens formand i forening med den administrerende direktør eller af to bestyrelsesmedlemmer i forening.
Address and production units
1 active production unitsAmagerfælledvej 106
2300 København S
København Municipality · Postcode 2300
Other companies at the address (4)
- Daiichi Sankyo Nordics ApSWholesale of pharmaceutical goods and nursing supplies
- Karo Healthcare ApSWholesale of pharmaceutical goods and nursing supplies
- Fischer & Kerrn A/SComputer programming activities
- TrueStory ApSOther information technology and computer service activities
| Production unit | Address | Employees | P number |
|---|---|---|---|
| Smartbox Group Denmark A/S | Amagerfælledvej 106, 2, 2300 København S | 11 | 1012879241 |
Purpose
Selskabets formål er udvikling af produkter og serviceydelser samt at drive handel og investering og hermed beslægtet virksomhed i Danmark.
The purpose is quoted from the register in Danish.
Changes year by year
67 registered events20262 changesaccounts 1 · address 1
- AccountsAnnual report for 2026 published
- AddressMoved to Amagerfælledvej 106, 2, 2300 København S
20252 changesaccounts 1 · industry 1
- AccountsAnnual report for 2025 published
- IndustryIndustry changed to Other business support service activities n.e.c. (829900)
20241 changeaccounts 1
- AccountsAnnual report for 2024 published
20236 changesmanagement 4 · accounts 1 · address 1
- ManagementFanny Ponce appointed board member
- ManagementFanny Ponce appointed director
- ManagementPaola Pianciola stepped down as director
- ManagementPaola Pianciola stepped down as board member
- AccountsAnnual report for 2023 published
- AddressMoved to Amager Strandvej 390, 3, 2770 Kastrup
20222 changesaccounts 1 · merger 1
- AccountsAnnual report for 2022 published
- MergerMerger registered in CVR
20215 changesaccounts 1 · management 4
- AccountsAnnual report for 2021 published
- ManagementPaola Pianciola appointed director
- ManagementPaola Pianciola appointed board member
- ManagementFrédéric Emmanuel Leroy stepped down as director
- ManagementFrédéric Emmanuel Leroy stepped down as board member
202010 changesmanagement 10
- ManagementFrédéric Marc Jacques Leleux appointed chair of the board
- ManagementOlivier Faujour stepped down as chair of the board
- ManagementFrédéric Emmanuel Leroy appointed director
- ManagementFranck Villet appointed board member
- ManagementThomas Holm stepped down as board member
- ManagementThomas Holm stepped down as director
- ManagementFrédéric Emmanuel Leroy appointed board member
- ManagementOlivier Faujour appointed chair of the board
- ManagementHarke Sjerp Bleeker stepped down as chair of the board
- ManagementOlivier Faujour stepped down as board member
20196 changesmanagement 4 · ownership 2
- ManagementThomas Holm appointed board member
- ManagementOlivier Faujour appointed board member
- ManagementJohn Richard Perkins stepped down as board member
- ManagementPierre Charles Boccon-Liaudet stepped down as board member
- OwnershipSmartbox Group Limited registered as owner (100%)
- OwnershipSmartbox Group Belgium BV is no longer registered as owner
20181 changeaddress 1
- AddressMoved to Frederiksberg Alle 52, 1820 Frederiksberg C
20176 changesmanagement 4 · name 1 · capital 1
- ManagementJohn Richard Perkins appointed board member
- ManagementThomas Holm appointed director
- ManagementHenrik Berg stepped down as ceo
- ManagementHenrik Berg stepped down as board member
- NameName changed from Smartbox Group Denmark ApS to Smartbox Group Denmark A/S
- CapitalShare capital changed from 17,000 EUR to 87,000 DKK
20151 changename 1
- NameName changed from SMART&CO ApS to Smartbox Group Denmark ApS
20132 changesmanagement 2
- ManagementPierre Charles Boccon-Liaudet appointed board member
- ManagementAxel Bernia stepped down as board member
20102 changesmanagement 2
- ManagementHarke Sjerp Bleeker appointed chair of the board
- ManagementKoen Boels stepped down as chair of the board
20095 changesmanagement 5
- ManagementAxel Bernia appointed board member
- ManagementHenrik Berg appointed ceo
- ManagementHenrik Berg appointed board member
- ManagementErling Høegh Marcher stepped down as board member
- ManagementErling Høegh Marcher stepped down as ceo
20087 changesname 1 · management 5 · industry 1
- NameName changed from WEEKENDESK ApS to SMART&CO ApS
- ManagementErling Høegh Marcher appointed board member
- ManagementKoen Boels appointed chair of the board
- ManagementMarc Johannes Willem Verhagen stepped down as board member
- ManagementBruno Georges Jozef Spaas stepped down as chair of the board
- ManagementFelix Max Herbert Grossmann stepped down as board member
- IndustryIndustry changed to Other business support service activities n.e.c. (829900)
20073 changesaddress 2 · industry 1
- AddressMoved to Frederiksberg Alle 52, 1820 Frederiksberg C
- AddressMoved to Lautruphøj 1-3, 2750 Ballerup
- IndustryIndustry changed to Rejsebureauer, turarrangerende (633020)
20066 changesfounded 1 · management 4 · ownership 1
- FoundedRegistered as WEEKENDESK ApS
- ManagementMarc Johannes Willem Verhagen appointed board member
- ManagementBruno Georges Jozef Spaas appointed chair of the board
- ManagementFelix Max Herbert Grossmann appointed board member
- ManagementErling Høegh Marcher appointed ceo
- OwnershipSmartbox Group Belgium BV registered as owner (100%)
Related companies
Same industry in København
- GoGift.com A/S104 employees
- Flytbar ApS83 employees
- Food Studio ApS67 employees
- Loyalty Key A/S42 employees
- On Air Game Shows Denmark ApS28 employees
- Event Piloterne ApS25 employees
Same people in management
- Awaze A/Svia Thomas Holm
- Miko Coffee ApSvia Henrik Berg
Largest in the industry
- GoGift.com A/SDKK 109.9m
- Idoc A/SDKK 64.9m
- EventForce Retail Salgsklar butik ApSDKK 53.1m
- Nmp - Network Of Music Partners A/SDKK 36m
- EventForce Retail Leverandørsupport ApSDKK 23.4m
- Moveon Partners A/SDKK 23.2m
Source and updates
The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026.