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SieMar A/S

Public limited companyCVR 51682815SøndersøActive

SieMar A/S is a public limited company, based in Søndersø, active in manufacture of games and toys, founded in 1975. Net profit rose 6472% from 2025 to 2026, ending at DKK 5.8m. Measured by gross profit, it ranks no. 6 of 38 companies in the industry in the database. Equity grew to DKK 24.8m in 2026.

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Key figures · financial year 2026

Gross profitDKK 10.2m+195.1% vs. 2025
Net profitDKK 5.8m+6,472.1% vs. 2025
EquityDKK 24.8m+26.3% vs. 2025
Employees6latest month from CVR

What has changed

calculated from recorded figures and dates

Financials: 2026 against 2025

  • Gross profit rose 195% (2025 → 2026), to DKK 10.2m.
  • Net profit rose 6,472% (2025 → 2026), to DKK 5.8m.
  • Equity rose 26% (2025 → 2026), to DKK 24.8m.

Employees

  • 2 fewer employees than a year earlier: 6 (07/2026) against 8 (07/2025).

Management and owners, last 24 months

  • New in management: Marcus Nannestad (board member, 27/05/2025).
  • Stepped down: Jan Nannestad (chair of the board, 27/05/2025).

Registrations, last 24 months

  • 16/03/2026: Name changed from HELJAN A/S to SieMar A/S

Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.

Financial statements

Financial years 2021–2026 · amounts in DKK thousand

Equity and net profit

DKK 0DKK 5mDKK 10mDKK 15mDKK 20mDKK 25m202120222023202420252026
EquityNet profit
Financial figures for SieMar A/S
202120222023202420252026Change
Revenuenot statednot statednot statednot statednot statednot stated–
Gross profit6,8437,1335,8647,0133,46410,223+195.1%
Operating profit (EBIT)–3,7982,8423,6796987,640+995.2%
Profit before tax2,8323,4621,7142,9801207,378+6,034.8%
Net profit2,3062,6761,1752,321885,767+6,472.1%
Total assets32,54930,01934,23237,21131,49832,948+4.6%
Equity14,14316,66817,54319,70419,67224,839+26.3%
Liabilities–12,81016,15616,97311,3227,639−32.5%
Cash and cash equivalents160344729407,695+19,072%
Average number of employees665554−20%

Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2021, 2022, 2023, 2024, 2025, 2026: smaller companies may omit it, and we do not derive it from other figures.

Download the figures as CSV · free with an account, amounts in whole DKK

DKK 0DKK 2mDKK 4mDKK 6mDKK 8mDKK 10m202120222023202420252026
Gross profitMedian, the industry (38 companies)

Signals from the financial statements

calculated from the 2026 figures

  • Profit for five years in a row

    Net result has been positive in 2022–2026.

    How is this calculated?

    Net result is positive in the five latest annual reports in a row.

The signals are rules applied to the figures in the annual reports. They are not an assessment or credit rating of the company. See Data and method.

Annual reports

6 financial years
Annual reports for SieMar A/S
Financial yearPeriodPublishedFigures forDocuments
202601/04/2025 – 31/03/202615/06/2026The companyPDF not statedXBRL
202501/04/2024 – 31/03/202517/06/2025The companyPDF not statedXBRL
202401/04/2023 – 31/03/202412/06/2024The companyPDFXBRL
202301/04/2022 – 31/03/202321/06/2023The companyPDFXBRL
202201/04/2021 – 31/03/202212/07/2022The companyPDFXBRL
202101/04/2020 – 31/03/202114/07/2021The companyPDFXBRL

The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.

Employees

monthly figures from CVR
024681008/2309/2310/2311/2312/2301/2402/2403/2404/2405/2406/2407/2408/2409/2410/2411/2412/2401/2502/2503/2504/2505/2506/2507/2508/2509/2510/2511/2512/2501/2602/2603/2604/2605/2606/2607/26
Employees

Position in the industry

38 companies in the database

Comparison with the other companies in manufacture of games and toys based on the latest financial year.

Gross profitDKK 10.2mNo. 6 of 38
Better than 86% of the companies in the industry
EquityDKK 24.8mNo. 6 of 38
Better than 86% of the companies in the industry
Number of employees6No. 12 of 38
Better than 70% of the companies in the industry

Industry median: gross profit DKK 1.4m, net profit DKK 80,139, equity DKK 1.7m, 3 employees.

DKK 100kDKK 2.4mDKK 56.6mDKK 1.3bnDKK 11.1bnHere
Distribution of gross profit for 33 companies in the industry (latest financial year, logarithmic scale). Amber bar: where this company sits.

Compared with similar companies

size, age and company form
Rank among similar companies
GroupGross profitEquity
Companies with fewer than 20 employees69,967 companies in the comparison
No. 4,637of 69,742
Better than 93%
No. 5,037of 69,964
Better than 93%
Same industry and fewer than 20 employees34 companies in the comparison
No. 2of 34
Better than 97%
No. 3of 34
Better than 94%
Companies that are at least 30 years old10,276 companies in the comparison
No. 4,130of 10,152
Better than 59%
No. 3,028of 10,275
Better than 71%
All companies of type A/S18,025 companies in the comparison
No. 8,893of 17,786
Better than 50%
No. 5,482of 18,024
Better than 70%

The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.

Compare with the industry

Manufacture of games and toys
Gross profit
  1. SieMar A/SDKK 10.2m
  2. LEGO System A/SDKK 32bn
  3. Plus-plus A/SDKK 88.6m
Net profit
  1. SieMar A/SDKK 5.8m
  2. LEGO System A/SDKK 13.3bn
  3. Plus-plus A/SDKK 4.7m
Equity
  1. SieMar A/SDKK 24.8m
  2. LEGO System A/SDKK 24.9bn
  3. Plus-plus A/SDKK 27.9m
Employees
  1. SieMar A/S6
  2. LEGO System A/S7,197
  3. Plus-plus A/S31

Latest financial year per company. Choose up to three companies from the largest in the industry.

Owners and group

from the Public Ownership Register
Owners
  • KN Trading ApS100%
SieMar A/S

Management

4 active registrations

Executive management

Executive management at SieMar A/S
NameRoleAppointed
Kim NannestadDirector06/02/2014

Board of directors

Board of directors at SieMar A/S
NameRoleAppointed
Kim NannestadBoard member26/02/2004
Carina Anette NannestadBoard member17/06/2020
Marcus NannestadBoard member27/05/2025
Former management (17)
Former management at SieMar A/S
NameRoleAppointedResigned
Palle SickBoard member28/01/197512/07/1991
Olf Jørn StadsingChair of the board28/01/197505/01/1996
Holger NielsenBoard member28/01/197505/04/1995
Caj Eric CarstensBoard member28/01/197503/04/1997
Christa Lilian NannestadBoard member28/01/197531/07/1990
Jan NannestadDirector28/01/197506/02/2014
Carl Erik Strarup JensenChair of the board28/01/197524/06/1996
Niels Christian NannestadBoard member28/01/197531/07/1990
Niels Christian NannestadDirector28/01/197531/07/1990
Kurt Famme LiliengrenChair of the board31/05/199606/02/2014
Jørgen WilfertBoard member31/05/199618/02/1997
Hans Jørgen NielsenBoard member03/04/199701/03/2002
Rutger FribergBoard member28/06/200220/05/2009
Bo NannestadBoard member26/02/200423/10/2013
Frank ZimmermannDirector01/02/201431/01/2015
Jan NannestadChair of the board06/02/201427/05/2025
Lene NannestadBoard member06/02/201408/07/2022

Signing rule: Selskabet tegnes af et bestyrelsesmedlem og en direktør i forening eller af den samlede bestyrelse.

Address and production units

1 active production units

Rebslagervej 6
5471 Søndersø

Nordfyns Municipality · Postcode 5471

Other companies at the address (3)

Production units
Production unitAddressEmployeesP number
SieMar A/SRebslagervej 6, 5471 Søndersø31001972957

Purpose

Selskabets formål er at drive fabrikation samt handel i ind- og udland.

The purpose is quoted from the register in Danish.

Changes year by year

65 registered events
20262 changesaccounts 1 · name 1
  • Annual report for 2026 published
  • Name changed from HELJAN A/S to SieMar A/S
20253 changesaccounts 1 · management 2
  • Annual report for 2025 published
  • Marcus Nannestad appointed board member
  • Jan Nannestad stepped down as chair of the board
20241 changeaccounts 1
  • Annual report for 2024 published
20231 changeaccounts 1
  • Annual report for 2023 published
20226 changesaccounts 1 · management 1 · capital 1 · ownership 3
  • Annual report for 2022 published
  • Lene Nannestad stepped down as board member
  • Share capital changed from 500,000 DKK to 408,000 DKK
  • KN TRADING ApS registered as owner (100%)
  • SieMar A/S is no longer registered as owner
  • KN TRADING ApS is no longer registered as owner
20213 changesaccounts 1 · ownership 2
  • Annual report for 2021 published
  • SieMar A/S registered as owner (15%)
  • BOKIM ApS is no longer registered as owner
20201 changemanagement 1
  • Carina Anette Nannestad appointed board member
20151 changemanagement 1
  • Frank Zimmermann stepped down as director
20146 changesmanagement 6
  • Lene Nannestad appointed board member
  • Kim Nannestad appointed director
  • Jan Nannestad appointed chair of the board
  • Kurt Famme Liliengren stepped down as chair of the board
  • Jan Nannestad stepped down as director
  • Frank Zimmermann appointed director
20134 changescapital 2 · management 1 · ownership 1
  • Share capital changed from 904,000 DKK to 500,000 DKK
  • Share capital changed from 900,000 DKK to 904,000 DKK
  • Bo Nannestad stepped down as board member
  • KN TRADING ApS registered as owner (66.67%)
20111 changeownership 1
  • BOKIM ApS registered as owner (15%)
20091 changemanagement 1
  • Rutger Friberg stepped down as board member
20081 changeindustry 1
  • Industry changed to Manufacture of games and toys (324000)
20071 changeaddress 1
  • Moved to Rebslagervej 6, 5471 Søndersø
20042 changesmanagement 2
  • Bo Nannestad appointed board member
  • Kim Nannestad appointed board member
20022 changesmanagement 2
  • Rutger Friberg appointed board member
  • Hans Jørgen Nielsen stepped down as board member
19974 changescapital 1 · management 3
  • Share capital changed from 500,000 DKK to 900,000 DKK
  • Hans Jørgen Nielsen appointed board member
  • Caj Eric Carstens stepped down as board member
  • Jørgen Wilfert stepped down as board member
19964 changesmanagement 4
  • Carl Erik Strarup Jensen stepped down as chair of the board
  • Jørgen Wilfert appointed board member
  • Kurt Famme Liliengren appointed chair of the board
  • Olf Jørn Stadsing stepped down as chair of the board
19951 changemanagement 1
  • Holger Nielsen stepped down as board member
19933 changescapital 2 · name 1
  • Share capital changed from 1,000,000 DKK to 500,000 DKK
  • Name changed from HELJAN PLASTIC A/S to HELJAN A/S
  • Share capital changed from 750,000 DKK to 1,000,000 DKK
19913 changescapital 2 · management 1
  • Share capital changed from 900,000 DKK to 750,000 DKK
  • Share capital changed from 500,000 DKK to 900,000 DKK
  • Palle Sick stepped down as board member
19904 changescapital 1 · management 3
  • Share capital changed from 300,000 DKK to 500,000 DKK
  • Niels Christian Nannestad stepped down as director
  • Niels Christian Nannestad stepped down as board member
  • Christa Lilian Nannestad stepped down as board member
197510 changesfounded 1 · management 9
  • Registered as HELJAN PLASTIC A/S
  • Palle Sick appointed board member
  • Niels Christian Nannestad appointed director
  • Niels Christian Nannestad appointed board member
  • Carl Erik Strarup Jensen appointed chair of the board
  • Jan Nannestad appointed director
  • Christa Lilian Nannestad appointed board member
  • Caj Eric Carstens appointed board member
  • Holger Nielsen appointed board member
  • Olf Jørn Stadsing appointed chair of the board

Related companies

Same people in management

Source and updates

The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026.

View in CVRReport a correction