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ShopHelten ApS

Private limited companyCVR 39420155KøgeActive

ShopHelten ApS is a private limited company, based in Køge, active in planning and design of advertising campaigns, founded in 2018. Net profit rose 44% from 2024 to 2025, ending at DKK 877k. Profit has grown three years in a row.

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Key figures · financial year 2025

Gross profitDKK 4m+15.2% vs. 2024
Net profitDKK 877k+44.3% vs. 2024
EquityDKK 1.4m−8% vs. 2024
Employees4latest month from CVR

What has changed

calculated from recorded figures and dates

Financials: 2025 against 2024

  • Gross profit rose 15% (2024 → 2025), to DKK 4m.
  • Net profit rose 44% (2024 → 2025), to DKK 877k.
  • Equity fell 8% (2024 → 2025), to DKK 1.4m.

Employees

  • 1 fewer employees than a year earlier: 4 (07/2026) against 5 (07/2025).

Registrations, last 24 months

  • 01/01/2025: Industry changed to Planning and design of advertising campaigns (731110)

Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.

Financial statements

Financial years 2020–2025 · amounts in DKK thousand

Equity and net profit

−DKK 200kDKK 0DKK 200kDKK 400kDKK 600kDKK 800kDKK 1mDKK 1.2mDKK 1.4mDKK 1.6m202020212022202320242025
EquityNet profit
Financial figures for ShopHelten ApS
202020212022202320242025Change
Revenuenot statednot statednot statednot statednot statednot stated–
Gross profit9751,9913,4012,8503,4894,019+15.2%
Operating profit (EBIT)−1634657116647511,125+49.9%
Profit before tax−1674066916967801,125+44.3%
Net profit−167348515539608877+44.3%
Total assets7841,2281,7701,9932,5702,722+5.9%
Equity1813167161,1381,5451,422−8%
Liabilities6039121,0478401,0051,280+27.5%
Cash and cash equivalents4737291,1587521,4981,777+18.6%
Average number of employees246424+100%

Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2020, 2021, 2022, 2023, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures.

Download the figures as CSV · free with an account, amounts in whole DKK

DKK 0DKK 1mDKK 2mDKK 3mDKK 4m202020212022202320242025
Gross profitMedian, the industry (716 companies)

Signals from the financial statements

calculated from the 2025 figures

  • Profit for five years in a row

    Net result has been positive in 2021–2025.

    How is this calculated?

    Net result is positive in the five latest annual reports in a row.

The signals are rules applied to the figures in the annual reports. They are not an assessment or credit rating of the company. See Data and method.

Annual reports

6 financial years
Annual reports for ShopHelten ApS
Financial yearPeriodPublishedFigures forDocuments
202501/01/2025 – 31/12/202505/07/2026The companyPDF not statedXBRL
202401/01/2024 – 31/12/202409/05/2025The companyPDFXBRL
202301/01/2023 – 31/12/202322/04/2024The companyPDFXBRL
202201/01/2022 – 31/12/202223/05/2023The companyPDFXBRL
202101/01/2021 – 31/12/202130/05/2022The companyPDF not statedXBRL
202001/01/2020 – 31/12/202001/07/2021The companyPDF not statedXBRL

The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.

Employees

monthly figures from CVR
01234508/2309/2310/2311/2312/2301/2402/2403/2404/2405/2406/2407/2408/2409/2410/2411/2412/2401/2502/2503/2504/2505/2506/2507/2508/2509/2510/2511/2512/2501/2602/2603/2604/2605/2606/2607/26
Employees

Position in the industry

716 companies in the database

Comparison with the other companies in planning and design of advertising campaigns based on the latest financial year.

Gross profitDKK 4mNo. 220 of 715
Better than 69% of the companies in the industry
EquityDKK 1.4mNo. 212 of 716
Better than 70% of the companies in the industry
Number of employees4No. 271 of 716
Better than 62% of the companies in the industry

Industry median: gross profit DKK 2.1m, net profit DKK 163k, equity DKK 649k, 3 employees.

DKK 100kDKK 840kDKK 7.1mDKK 59.2mDKK 244.8mHere
Distribution of gross profit for 685 companies in the industry (latest financial year, logarithmic scale). Amber bar: where this company sits.

Compared with similar companies

size, age and company form
Rank among similar companies
GroupGross profitEquity
Companies with fewer than 20 employees69,967 companies in the comparison
No. 17,040of 69,742
Better than 76%
No. 28,901of 69,964
Better than 59%
Same industry and fewer than 20 employees634 companies in the comparison
No. 143of 633
Better than 78%
No. 146of 634
Better than 77%
Companies that are between 5 and 14 years old33,688 companies in the comparison
No. 10,412of 33,588
Better than 69%
No. 13,055of 33,687
Better than 61%
All companies of type ApS66,508 companies in the comparison
No. 17,104of 66,379
Better than 74%
No. 24,850of 66,505
Better than 63%

The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.

Compare with the industry

Planning and design of advertising campaigns
Gross profit
  1. ShopHelten ApSDKK 4m
  2. WPP Enterprise Solutions MAP A/SDKK 497.5m
  3. Omnicom Media Group A/SDKK 196.3m
Net profit
  1. ShopHelten ApSDKK 877k
  2. WPP Enterprise Solutions MAP A/SDKK 175.1m
  3. Omnicom Media Group A/SDKK 28.6m
Equity
  1. ShopHelten ApSDKK 1.4m
  2. WPP Enterprise Solutions MAP A/SDKK 163.9m
  3. Omnicom Media Group A/SDKK 143m
Employees
  1. ShopHelten ApS4
  2. WPP Enterprise Solutions MAP A/S497
  3. Omnicom Media Group A/S76

Latest financial year per company. Choose up to three companies from the largest in the industry.

Owners and group

from the Public Ownership Register
Owners
  • Casper Husted Holding ApS100%
ShopHelten ApS

Management

1 active registrations

Executive management

Executive management at ShopHelten ApS
NameRoleAppointed
Casper Lægteskov Fischer HustedDirector19/03/2018
Founders
Berg Investment IVS, Casper Husted Holding ApS
Former management (4)
Former management at ShopHelten ApS
NameRoleAppointedResigned
Mike Valencia NielsenChair of the board19/03/201807/05/2019
Casper Lægteskov Fischer HustedBoard member19/03/201807/05/2019
Lasse Berg SvenningsenBoard member19/03/201820/02/2019
Kenneth KoustrupBoard member17/10/201826/03/2019

Signing rule: Selskabet tegnes af en direktør.

Address and production units

1 active production units

Vestergade 20H
4600 Køge

Køge Municipality · Postcode 4600

Production units
Production unitAddressEmployeesP number
ShopHelten ApSVestergade 20H, 4600 Køge41023446541

Purpose

Selskabets formål er beskæftigelse indenfor Online Marketing og enhver dermed beslægtet aktivitet.

The purpose is quoted from the register in Danish.

Changes year by year

52 registered events
20261 changeaccounts 1
  • Annual report for 2025 published
20252 changesaccounts 1 · industry 1
  • Annual report for 2024 published
  • Industry changed to Planning and design of advertising campaigns (731110)
20241 changeaccounts 1
  • Annual report for 2023 published
20232 changesaccounts 1 · address 1
  • Annual report for 2022 published
  • Moved to Vestergade 20H, 4600 Køge
20223 changesname 1 · accounts 1 · address 1
  • Name changed from Husted & Co. ApS to ShopHelten ApS
  • Annual report for 2021 published
  • Moved to Vestergade 20A, 4600 Køge
20212 changesaccounts 1 · address 1
  • Annual report for 2020 published
  • Moved to Gymnasievej 21, 4600 Køge
20205 changesname 1 · ownership 4
  • Name changed from Mejlkjær Husted & Partners ApS to Husted & Co. ApS
  • DREIST HANSEN HOLDING A/S is no longer registered as owner
  • Mone BH 32 ApS is no longer registered as owner
  • 3MHS ApS is no longer registered as owner
  • JANLM HOLDING ApS is no longer registered as owner
201924 changesname 3 · address 2 · ownership 15 · management 4
  • Name changed from Husted Mejlkjær & Partners ApS to Mejlkjær Husted & Partners ApS
  • Moved to Nørregade 1B, 1. th, 4600 Køge
  • Moved to Nørregade 1B, 1. tv, 4600 Køge
  • Name changed from Husted & Co. ApS to Husted Mejlkjær & Partners ApS
  • DREIST HANSEN HOLDING A/S registered as owner (10%)
  • Casper Husted Holding ApS registered as owner (100%)
  • Mone BH 32 ApS registered as owner (10%)
  • 3MHS ApS registered as owner (10%)
  • JANLM HOLDING ApS registered as owner (33.33%)
  • Casper Husted Holding ApS is no longer registered as owner
  • Name changed from Husted & Berg ApS to Husted & Co. ApS
  • Mike Valencia Nielsen stepped down as chair of the board
  • Casper Lægteskov Fischer Husted stepped down as board member
  • Casper Husted Holding ApS registered as owner (100%)
  • Simple Solution IT A/S is no longer registered as owner
  • Casper Husted Holding ApS is no longer registered as owner
  • Kenneth Koustrup stepped down as board member
  • Simple Solution IT A/S registered as owner (50%)
  • Casper Husted Holding ApS registered as owner (50%)
  • Gazelle Group ApS is no longer registered as owner
  • Simple Solution IT A/S is no longer registered as owner
  • Casper Husted Holding ApS is no longer registered as owner
  • Lasse Berg Svenningsen stepped down as board member
  • Berg Investment IVS is no longer registered as owner
201812 changescapital 2 · management 5 · ownership 4 · founded 1
  • Share capital changed from 75,000 DKK to 100,000 DKK
  • Kenneth Koustrup appointed board member
  • Gazelle Group ApS registered as owner (25%)
  • Share capital changed from 50,000 DKK to 75,000 DKK
  • Simple Solution IT A/S registered as owner (25%)
  • Registered as Husted & Berg ApS
  • Mike Valencia Nielsen appointed chair of the board
  • Casper Lægteskov Fischer Husted appointed board member
  • Lasse Berg Svenningsen appointed board member
  • Casper Lægteskov Fischer Husted appointed director
  • Berg Investment IVS registered as owner (25%)
  • Casper Husted Holding ApS registered as owner (25%)

Related companies

Same industry in Køge

See all →

Same people in management

Source and updates

The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 24/10/2026. The company is protected against advertising; contact details are not shown, and the data must not be used for marketing.

View in CVRReport a correction