Saferoad Traffic A/S
Public limited companyCVR 21778702Odense SVActive
Saferoad Traffic A/S is a public limited company, based in Odense SV, active in manufacture of other fabricated metal products n.e.c., founded in 1999. Net profit rose 316% from 2024 to 2025, ending at DKK 10.8m. Measured by gross profit, it ranks no. 5 of 220 companies in the industry in the database. Operations are spread over 6 production units in 6 towns.
Key figures · financial year 2025
What has changed
calculated from recorded figures and datesFinancials: 2025 against 2024
- Gross profit rose 23% (2024 → 2025), to DKK 101.1m.
- Net profit rose 316% (2024 → 2025), to DKK 10.8m.
- Equity rose 27% (2024 → 2025), to DKK 51.2m.
Employees
- 13 more employees than a year earlier: 131 (07/2026) against 118 (07/2025).
Management and owners, last 24 months
- New in management: Mads Norman (chair of the board, 02/06/2025), Klaus Jørgensen (ceo, 02/06/2025) and Camilla Therese Almgren (board member, 02/06/2025) (+5).
- Stepped down: Camilla Therese Almgren (board member, 02/12/2024), Mads Norman (chair of the board, 02/12/2024) and Allan Pedersen (ceo, 03/12/2024) (+5).
Calculated from the latest two annual reports in sequence and from registrations in CVR. A figure that is missing in either year gives no line, and we derive no figures.
Financial statements
Financial years 2020–2025 · amounts in DKK thousandEquity and net profit
| 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | Change | |
|---|---|---|---|---|---|---|---|
| Revenue | not stated | not stated | not stated | not stated | not stated | not stated | – |
| Gross profit | 56,366 | 55,249 | 68,884 | 82,616 | 81,993 | 101,143 | +23.4% |
| Operating profit (EBIT) | 8,014 | 4,496 | 13,351 | 17,369 | 4,512 | 15,008 | +232.6% |
| Profit before tax | 7,693 | 3,991 | 13,125 | 17,369 | 4,231 | 13,827 | +226.8% |
| Net profit | 5,983 | 3,085 | 10,222 | 14,231 | 2,587 | 10,767 | +316.2% |
| Total assets | 89,669 | 84,628 | 86,666 | 112,930 | 123,270 | 119,649 | −2.9% |
| Equity | 47,348 | 50,433 | 43,655 | 51,884 | 40,471 | 51,238 | +26.6% |
| Liabilities | 40,872 | 31,372 | 39,372 | 55,644 | 79,584 | 61,690 | −22.5% |
| Cash and cash equivalents | 15 | 5,105 | 4,898 | 234 | 89 | 14 | −84.3% |
| Average number of employees | 79 | 83 | 84 | 92 | 96 | 107 | +11.5% |
Source: annual reports filed with the Danish Business Authority (XBRL). Figures for the company (not the group); change is the latest year against the year before. “–” means the figure is not stated in the annual report. Revenue is not stated for 2020, 2021, 2022, 2023, 2024, 2025: smaller companies may omit it, and we do not derive it from other figures.
Download the figures as CSV · free with an account, amounts in whole DKK
Signals from the financial statements
calculated from the 2025 figuresProfit for five years in a row
Net result has been positive in 2021–2025.
How is this calculated?
Net result is positive in the five latest annual reports in a row.
The signals are rules applied to the figures in the annual reports. They are not an assessment or credit rating of the company. See Data and method.
Annual reports
6 financial years| Financial year | Period | Published | Figures for | Documents |
|---|---|---|---|---|
| 2025 | 01/01/2025 – 31/12/2025 | 29/05/2026 | The company | PDF not statedXBRL |
| 2024 | 01/01/2024 – 31/12/2024 | 27/05/2025 | The company | PDFXBRL |
| 2023 | 01/01/2023 – 31/12/2023 | 20/04/2024 | The company | PDFXBRL |
| 2022 | 01/01/2022 – 31/12/2022 | 31/03/2023 | The company | PDFXBRL |
| 2021 | 01/01/2021 – 31/12/2021 | 25/04/2022 | The company | PDFXBRL |
| 2020 | 01/01/2020 – 31/12/2020 | 26/04/2021 | The company | PDFXBRL |
The figures from all the annual reports are shown on this page. The documents themselves (PDF and XBRL, the machine-readable edition) are downloaded with a Pro account: sign in or create a free account, and then choose Pro. XBRL is the edition the figures on the page are read from.
Employees
monthly figures from CVRPosition in the industry
220 companies in the databaseComparison with the other companies in manufacture of other fabricated metal products n.e.c. based on the latest financial year.
Industry median: gross profit DKK 7.1m, net profit DKK 696k, equity DKK 4.5m, 10 employees.
Compared with similar companies
size, age and company form| Group | Gross profit | Equity |
|---|---|---|
| Companies with 50–199 employees4,467 companies in the comparison | No. 648of 4,412 Better than 85% | No. 1,204of 4,466 Better than 73% |
| Same industry and 50–199 employees22 companies in the comparison | No. 1of 22 Better than 100% | No. 9of 22 Better than 62% |
| Companies that are between 15 and 29 years old24,910 companies in the comparison | No. 712of 24,791 Better than 97% | No. 2,285of 24,909 Better than 91% |
| All companies of type A/S18,025 companies in the comparison | No. 1,553of 17,786 Better than 91% | No. 3,521of 18,024 Better than 80% |
The rank is calculated among companies in the database with a figure for the latest financial year, and is shown only for groups of at least ten companies.
Compare with the industry
Manufacture of other fabricated metal products n.e.c.- Saferoad Traffic A/SDKK 101.1m
- Mekoprint A/SDKK 382.3m
- A/S Løgstrup SteelDKK 245.8m
- Saferoad Traffic A/SDKK 10.8m
- Mekoprint A/S−DKK 7.4m
- A/S Løgstrup SteelDKK 102.3m
- Saferoad Traffic A/SDKK 51.2m
- Mekoprint A/SDKK 194.8m
- A/S Løgstrup SteelDKK 422m
- Saferoad Traffic A/S131
- Mekoprint A/S457
- A/S Løgstrup Steel272
Latest financial year per company. Choose up to three companies from the largest in the industry.
Owners and group
from the Public Ownership Register- Saferoad Holding Denmark ApS100%
Management
4 active registrationsExecutive management
| Name | Role | Appointed |
|---|---|---|
| Klaus Jørgensen | CEO | 02/06/2025 |
Board of directors
| Name | Role | Appointed |
|---|---|---|
| Mads Norman | Chair of the board | 02/06/2025 |
| Camilla Therese Almgren | Board member | 02/06/2025 |
| Niclas Lindberg Græns Hansen | Board member | 01/09/2026 |
- Founders
- Domenico Daluiso
Former management (38)
| Name | Role | Appointed | Resigned |
|---|---|---|---|
| Domenico Daluiso | Board member | 14/06/1999 | 10/10/2005 |
| Domenico Daluiso | Director | 14/06/1999 | 10/10/2003 |
| Gurli Mose Daluiso | Chair of the board | 14/06/1999 | 10/10/2003 |
| Christian Daluiso | Board member | 14/06/1999 | 07/02/2008 |
| Christian Daluiso | Director | 28/06/1999 | 24/06/2013 |
| Ole Keld Schrøder | Board member | 06/06/2000 | 10/10/2003 |
| Lisbeth Daluiso Salmonsen | Board member | 10/10/2003 | 10/10/2005 |
| Erik Christensen | Board member | 10/10/2005 | 07/04/2011 |
| Mogens Mathiasen | Board member | 10/10/2005 | 07/02/2008 |
| Frode Smevoll | Chair of the board | 07/02/2008 | 28/05/2009 |
| Erling Sverre Tvete | Board member | 07/02/2008 | 17/11/2015 |
| Morten Wergeland Brekke | Director | 24/06/2013 | 31/01/2014 |
| Otto Frederik Spliid | Board member | 31/01/2014 | 30/04/2019 |
| Morten Wergeland Brekke | Chair of the board | 31/01/2014 | 29/04/2019 |
| Gregers Mogens Münter | Director | 01/02/2014 | 28/02/2019 |
| Jeff Svane Eriksen | Chief financial officer | 04/07/2014 | 25/02/2015 |
| Gregers Mogens Münter | Board member | 17/11/2015 | 28/02/2019 |
| Michael Kildemand | Director | 22/08/2016 | 31/08/2017 |
| Morten Wergeland Brekke | CEO | 01/03/2019 | 04/09/2019 |
| Hans Søndergaard Hansen | Board member | 30/04/2019 | 26/06/2021 |
| Morten Wergeland Brekke | Board member | 30/04/2019 | 28/05/2020 |
| Svein Arild Vestermo | Chair of the board | 30/04/2019 | 28/05/2020 |
| Mads Norman | CEO | 04/09/2019 | 19/06/2023 |
| Erik Kocken Wennerholm | Chair of the board | 28/05/2020 | 01/02/2023 |
| Ellen Vike Kvello | Board member | 28/05/2020 | 25/09/2020 |
| Magnus Gundersen Tjelland | Board member | 25/09/2020 | 18/05/2021 |
| Steinar Schønning Holtskog | Board member | 18/05/2021 | 01/02/2023 |
| Daniel Magnus Andersen | Board member | 26/06/2021 | 31/05/2023 |
| Morten Wergeland Brekke | Chair of the board | 01/02/2023 | 19/06/2023 |
| Camilla Therese Almgren | Board member | 01/02/2023 | 02/12/2024 |
| Lone Præst | Board member | 31/05/2023 | 12/04/2024 |
| Mads Norman | Chair of the board | 19/06/2023 | 02/12/2024 |
| Allan Pedersen | CEO | 19/06/2023 | 03/12/2024 |
| Jesper Ulrik Rasmussen | Board member | 12/04/2024 | 03/02/2025 |
| Mads Norman | Board member | 03/12/2024 | 01/06/2025 |
| Mads Norman | CEO | 03/12/2024 | 02/06/2025 |
| Camilla Therese Almgren | Chair of the board | 03/12/2024 | 01/06/2025 |
| Lone Præst | Board member | 03/02/2025 | 01/09/2026 |
Signing rule: Selskabet tegnes af direktionen i forening, af et medlem af bestyrelsen i forening med en direktør, eller af den samlede bestyrelse.
Address and production units
6 active production unitsHvidkærvej 33
5250 Odense SV
| Production unit | Address | Employees | P number |
|---|---|---|---|
| Saferoad Traffic A/S | Hvidkærvej 33, Højme, 5250 Odense SV | 103 | 1005198706 |
| Saferoad Traffic A/S | Gugvej 126, 9210 Aalborg SØ | 9 | 1017608807 |
| Saferoad Traffic A/S | Rokhøj 3, 8520 Lystrup | 5 | 1017631507 |
| Saferoad Traffic A/S | Agenavej 31, 2670 Greve | 5 | 1008456174 |
| Saferoad Traffic A/S | Vinkelvej 5, 6600 Vejen | 1 | 1028234607 |
| Saferoad Traffic A/S | Lejrvej 9, 3500 Værløse | – | 1031561570 |
Purpose
Selskabets formål er produktion, salg, udlejning og markedsføring af skilte og tilbehør og anden i forbindelse hermed stående virksomhed.
The purpose is quoted from the register in Danish.
Changes year by year
109 registered events20263 changesmanagement 2 · accounts 1
- ManagementNiclas Lindberg Græns Hansen appointed board member
- ManagementLone Præst stepped down as board member
- AccountsAnnual report for 2025 published
20259 changesmanagement 8 · accounts 1
- ManagementCamilla Therese Almgren appointed board member
- ManagementKlaus Jørgensen appointed ceo
- ManagementMads Norman appointed chair of the board
- ManagementMads Norman stepped down as ceo
- ManagementCamilla Therese Almgren stepped down as chair of the board
- ManagementMads Norman stepped down as board member
- AccountsAnnual report for 2024 published
- ManagementLone Præst appointed board member
- ManagementJesper Ulrik Rasmussen stepped down as board member
202411 changesmanagement 8 · accounts 1 · name 1 · address 1
- ManagementCamilla Therese Almgren appointed chair of the board
- ManagementMads Norman appointed ceo
- ManagementMads Norman appointed board member
- ManagementAllan Pedersen stepped down as ceo
- ManagementMads Norman stepped down as chair of the board
- ManagementCamilla Therese Almgren stepped down as board member
- AccountsAnnual report for 2023 published
- ManagementJesper Ulrik Rasmussen appointed board member
- ManagementLone Præst stepped down as board member
- NameName changed from Saferoad Danmark A/S to Saferoad Traffic A/S
- AddressMoved to Hvidkærvej 33, Højme, 5250 Odense SV
202311 changesmanagement 10 · accounts 1
- ManagementMads Norman appointed chair of the board
- ManagementAllan Pedersen appointed ceo
- ManagementMorten Wergeland Brekke stepped down as chair of the board
- ManagementMads Norman stepped down as ceo
- ManagementLone Præst appointed board member
- ManagementDaniel Magnus Andersen stepped down as board member
- AccountsAnnual report for 2022 published
- ManagementMorten Wergeland Brekke appointed chair of the board
- ManagementCamilla Therese Almgren appointed board member
- ManagementSteinar Schønning Holtskog stepped down as board member
- ManagementErik Kocken Wennerholm stepped down as chair of the board
20222 changesname 1 · accounts 1
- NameName changed from SAFEROAD DALUISO A/S to Saferoad Danmark A/S
- AccountsAnnual report for 2021 published
20215 changesmanagement 4 · accounts 1
- ManagementDaniel Magnus Andersen appointed board member
- ManagementHans Søndergaard Hansen stepped down as board member
- ManagementSteinar Schønning Holtskog appointed board member
- ManagementMagnus Gundersen Tjelland stepped down as board member
- AccountsAnnual report for 2020 published
20207 changesmanagement 6 · address 1
- ManagementMagnus Gundersen Tjelland appointed board member
- ManagementEllen Vike Kvello stepped down as board member
- ManagementEllen Vike Kvello appointed board member
- ManagementErik Kocken Wennerholm appointed chair of the board
- ManagementSvein Arild Vestermo stepped down as chair of the board
- ManagementMorten Wergeland Brekke stepped down as board member
- AddressMoved to Hvidkærvej 33, Højme, 5250 Odense SV
201910 changesmanagement 10
- ManagementMads Norman appointed ceo
- ManagementMorten Wergeland Brekke stepped down as ceo
- ManagementSvein Arild Vestermo appointed chair of the board
- ManagementHans Søndergaard Hansen appointed board member
- ManagementMorten Wergeland Brekke appointed board member
- ManagementOtto Frederik Spliid stepped down as board member
- ManagementMorten Wergeland Brekke stepped down as chair of the board
- ManagementMorten Wergeland Brekke appointed ceo
- ManagementGregers Mogens Münter stepped down as board member
- ManagementGregers Mogens Münter stepped down as director
20171 changemanagement 1
- ManagementMichael Kildemand stepped down as director
20161 changemanagement 1
- ManagementMichael Kildemand appointed director
20157 changesmanagement 3 · capital 1 · ownership 2 · name 1
- ManagementGregers Mogens Münter appointed board member
- ManagementErling Sverre Tvete stepped down as board member
- CapitalShare capital changed from 1,819,586 DKK to 1,881,121 DKK
- OwnershipSAFEROAD HOLDING DENMARK ApS registered as owner (100%)
- OwnershipSAFEROAD HOLDING DENMARK ApS is no longer registered as owner
- NameName changed from DALUISO A/S to SAFEROAD DALUISO A/S
- ManagementJeff Svane Eriksen stepped down as chief financial officer
20145 changesmanagement 5
- ManagementJeff Svane Eriksen appointed chief financial officer
- ManagementGregers Mogens Münter appointed director
- ManagementOtto Frederik Spliid appointed board member
- ManagementMorten Wergeland Brekke appointed chair of the board
- ManagementMorten Wergeland Brekke stepped down as director
20132 changesmanagement 2
- ManagementMorten Wergeland Brekke appointed director
- ManagementChristian Daluiso stepped down as director
20123 changescapital 1 · merger 1 · ownership 1
- CapitalShare capital changed from 587,160 DKK to 1,819,586 DKK
- MergerMerger registered in CVR
- OwnershipSAFEROAD HOLDING DENMARK ApS registered as owner (100%)
20111 changemanagement 1
- ManagementErik Christensen stepped down as board member
20091 changemanagement 1
- ManagementFrode Smevoll stepped down as chair of the board
20087 changescapital 1 · merger 1 · management 4 · industry 1
- CapitalShare capital changed from 500,000 DKK to 587,160 DKK
- MergerMerger registered in CVR
- ManagementErling Sverre Tvete appointed board member
- ManagementFrode Smevoll appointed chair of the board
- ManagementMogens Mathiasen stepped down as board member
- ManagementChristian Daluiso stepped down as board member
- IndustryIndustry changed to Manufacture of other fabricated metal products n.e.c. (259900)
20061 changeaddress 1
- AddressMoved to Hvidkærvej 33, Højme, 5250 Odense SV
20055 changesmanagement 4 · merger 1
- ManagementErik Christensen appointed board member
- ManagementMogens Mathiasen appointed board member
- ManagementLisbeth Daluiso Salmonsen stepped down as board member
- ManagementDomenico Daluiso stepped down as board member
- MergerMerger registered in CVR
20041 changeindustry 1
- IndustryIndustry changed to Engroshandel med maskiner, udstyr og tilbehør til bygge- og anlægsvirksomhed (518200)
20036 changesmanagement 4 · capital 2
- ManagementLisbeth Daluiso Salmonsen appointed board member
- ManagementOle Keld Schrøder stepped down as board member
- ManagementDomenico Daluiso stepped down as director
- ManagementGurli Mose Daluiso stepped down as chair of the board
- CapitalShare capital changed from 1,511,111 DKK to 500,000 DKK
- CapitalShare capital changed from 680,000 DKK to 1,511,111 DKK
20011 changeindustry 1
- IndustryIndustry changed to Fremstilling af andre færdige metalprodukter i øvrigt (287590)
20001 changemanagement 1
- ManagementOle Keld Schrøder appointed board member
19998 changesindustry 1 · capital 1 · management 5 · founded 1
- IndustryIndustry changed to Fremstilling af metalskilte (287510)
- CapitalShare capital changed from 500,000 DKK to 680,000 DKK
- ManagementChristian Daluiso appointed director
- FoundedRegistered as DALUISO A/S
- ManagementDomenico Daluiso appointed director
- ManagementChristian Daluiso appointed board member
- ManagementGurli Mose Daluiso appointed chair of the board
- ManagementDomenico Daluiso appointed board member
Related companies
Same industry in Odense
- Claus Andersen, Rustfri Stål A/S73 employees
- Maskinfabrikken Hma A/S40 employees
- Seri Q Sign A/S37 employees
- Fyns Drivhusservice ApS6 employees
- Bogstavhuset ApS2 employees
Same people in management
- Autohuset Vestergaard A/S Personvognevia Otto Frederik Spliid
- SJF Bank A/Svia Otto Frederik Spliid
- P. Christensen A/Svia Hans Søndergaard Hansen
- Kramp Danmark A/Svia Allan Pedersen
- Titech Electric A/Svia Otto Frederik Spliid
- Hp-byg A/Svia Mogens Mathiasen
Largest in the industry
- Mekoprint A/SDKK 382.3m
- A/S Løgstrup SteelDKK 245.8m
- Jual A/SDKK 146.4m
- Treco A/SDKK 126.8m
- Modulex ApSDKK 98.3m
- Nordmark Maskinfabrik A/SDKK 76.9m
Source and updates
The information comes from the Danish Central Business Register (Danish Business Authority) and from annual reports filed with the Danish Business Authority. Last synchronised 23/10/2026. The company is protected against advertising; contact details are not shown, and the data must not be used for marketing.